Archives November 2023

Bengaluru, 24th November 2023: MAGGI is excited to introduce the latest edition of its unique initiative, ‘MAGGI Apna Food Business.’ This edition signifies a new chapter as MAGGI prepares to support budding home cooks across the country. MAGGI aims to empower aspiring content creators with the skills and knowledge they need to become successful culinary content creators. The winners will also have the opportunity to win INR 5 lakhs in seed capital to kickstart their own online food channel.

MAGGI has been a trusted companion over the last four decades in India, igniting the culinary curiosity of budding chefs. With the MAGGI portfolio, millions of homemakers and foodpreneurs are delighting people with extraordinary dishes each day. In line with the commitment towards fostering culinary talent and innovation, MAGGI Apna Food Business is offering individuals the perfect platform to embark on their journey as food content creators. Further to this, every registrant also gets a thoughtfully crafted starter kit. This kit comprises all the essential tools and guidance required to foray into the realm of food content creation.

Commenting on this initiative Rajat Jain, Director, Foods business, Nestlé India said, “Over the years MAGGI has evolved into a symbol of empowerment, innovation, and a celebration of the culinary arts. ‘MAGGI Apna Food Business’ is another testament of our unwavering commitment towards celebrating the chefs and being their ally. We would like to thank our partners: India Food Network and some of the most prominent food influencers in India, Kabita Singh (KabitasKitchen), Madhura Bachal (MadhurasRecipe), Teja Paruchuri (Vismai Foods), and Tanhisikha Mukherjee (Tanhir Paakshala), who have joined hands with us in this endeavour.

In our country, numerous individuals who possess remarkable culinary skills, aspire to venture into content creation. However, they require the essential direction, expertise, and resources to initiate their own online food channel. MAGGI Apna Food Business is designed to provide them with the initial support they need to turn their dreams into reality.”

Registration for ‘MAGGI Apna Food Business’ is now open, inviting all aspiring food content creators to seize this remarkable opportunity and be part of something that’s not just bigger and bolder but better in every way. To ensure the ease of accessibility for all, a missed call to 9289722997 is all it takes to register for MAGGI Apna Food Business initiative. The participants can even choose the language in which they would like to register and receive content in English, Hindi, Marathi, Kannada and Telugu. Like its debut edition, this edition also aims at being a step-by-step guide for culinary enthusiasts to explore their passions, create mouth-watering content, and connect with audiences across the nation.

New Delhi,24th November 2023: TechGig, India’s largest developer community, is all set to host the Grand Finale of the highly-anticipated 9th edition of TechGig Geek Goddess on November 24th, 2023. The Grand Finale will also witness top tech women leaders gracing the Women Disruptors’ Conference and the final coronation of the 9th ‘Geek Goddess’—a special title bestowed upon the top-performing woman technologist out of 70,000+ aspiring female techies who signed up and participated in this year’s event.

The national coding competition, exclusively for women, saw some of the top female technologists in the country test their knowledge and mettle through three rigorous rounds of coding challenges, out of which a select few made it to the final open round to battle for the title of ‘Geek Goddess’.

The Women Disruptors’ Conference on 24th November will see the best and brightest women in the tech world being felicitated with top honors. With a prize pool exceeding Rs 1 Million, TechGig Geek Goddess aims to identify, support, and empower top female tech talent in the country and give them a platform to jumpstart their career. A note-worthy example is Muskan Agrawal, last year’s winner, an alumnus of IIIT Una, who has been making headlines in the news recently for her remarkable placement at LinkedIn.

Ahead of the official awards ceremony, the event will see a dynamic agenda featuring special talks and round table discussions. These conversations will be on gender equality and diversity in tech, by leading influential and industry experts such as Karuna Gopal (Charman Risk Management Committee, Engineers India Limited), Upasana Takku (Co-Founder, Mobikwik) and other notable tech leaders from Cognizant, Genpact and Goldman Sachs.

Expressing his excitement for the upcoming finale, Sanjay Goyal, Business Head of TechGig, said “TechGig Geek Goddess is our endeavour to empower women in the world of tech. It has taken positive strides in this direction and is now a marquee event for female tech talents across the country. With TechGig Geek Goddess, we aim to put the spotlight on female technologists who will be future change makers and inspiration for tech aspirants to embark on their journey of excellence.”

TechGig Geek Goddess is not just a competition; it is a movement to bring about gender equality in technology by inspiring, recognizing, and uplifting women to make phenomenal and game-changing contributions to the world of tech.

 24th November 2023 | Arete Group, a renowned business conglomerate, announced a significant transaction involving the acquisition of 35 acres of prime industrial land by Silox India Private Limited at PIP (Payal Industrial Park) in Dahej Gujarat. Silox India is a leading manufacturer of inorganic chemicals headquartered in Belgium. This strategic collaboration aims to foster growth, innovation, and sustainability in the chemical manufacturing sector.

PIP, developed and promoted by Arete Group, stands as India’s largest privately integrated industrial park, strategically located within the Gujarat PCPIR (Petroleum, Chemicals, and Petrochemicals Investment Region). Approved by the Government of Gujarat, PIP offers world-class infrastructure and facilities, creating an ideal environment for manufacturing plants and large-scale industries. The park, sprawling over 3,500 acres, has been meticulously planned by engineering and construction giant CH2M Hill, catering to the specific requirements of water-intensive and polluting industries.

The facilities at PIP, including water access, an effluent treatment plant, and environmentally friendly plans, align perfectly with Silox’s commitment to sustainability. The collaborative environment at PIP is expected to enhance Silox India’s capacity by 30-40% compared to its current capabilities, fostering growth and innovation.

Prakash Raman, MD of Silox India Private Limited, shared his perspective on the partnership: “As a manufacturer of inorganic chemicals, our collaboration with PIP signifies a strategic move towards achieving our growth objectives. The facilities offered by PIP, coupled with its environmentally conscious approach, provide us with a collaborative environment to thrive. We anticipate that this partnership will not only enhance our production capacity but also contribute to the overall success of both Silox India and PIP.”

Speaking on the successful completion of the land acquisition deal, Siraj Saiyed, Director at Arete Group, stated, “We are delighted to announce the successful completion of this significant land acquisition transaction with Silox India at PIP. This collaboration is a testament to the attractiveness of PIP as a preferred destination for leading global players in the chemical industry. Arete Group remains committed to facilitating strategic partnerships and contributing to the growth of the industrial landscape in Gujarat.”

Arete Group looks forward to witnessing the positive outcomes of this collaboration, as it reflects the commitment to fostering growth and innovation within the chemical and petrochemical sector.

November 23, 2023: Hero Electronix’ Qubo – a pioneering smart devices brand that specializes in Smart Auto Accessories & Smart Home Devices recently announced its foray into GPS Trackers for Cars & Bikes. On the back of this announcement, Qubo has launched a digital campaign featuring relatable, real-life situations where these trackers can prove to be lifesaving.

Comprising 4 films, this campaign brings out the product’s positioning as a must-have auto accessory that’ll go a long way toward ensuring the safety of the driver & vehicle at all times.

A feature-packed device, Qubo’s GPS Tracker provides a host of information including real-time location of your vehicle, ignition alerts, accident alerts, driving insights and much more. This not only helps in keeping a track of your precious ride at all times, but also keeps your loved ones informed about your whereabouts – something that can be especially important in times of distress on the road. With built-in drive monitoring capabilities, this GPS Tracker will also help rein in enthusiastic youngsters eager to get behind the wheel or chauffeurs with a heavy foot.

Currently running on Youtube & Qubo’s social media accounts, the new campaign highlights some of these functionalities in easily relatable settings whether it’s around a family man who has encountered an accident on his way home or a woman stuck on a deserted street with no help in sight.

Commenting on the campaign, Mr. Nikhil Rajpal – CEO, Hero Electronix said “Aligned to our endeavour of making drives safer & smoother, this new campaign brings to life very relatable, everyday situations where our devices deliver on our ambition. We’ve imagined these GPS Trackers as a must-have auto accessory & to encourage mass adoption have also priced it extremely attractively. Showcasing different settings across these films, we want to drive home the importance & utility of these GPS Trackers for everyone on the road.”

While the campaign idea & scripts were conceptualized

New Delhi, 24th November 2023:: KL Deemed to be University recently achieved a significant feat by successfully hosting the ‘2-Day DIR-V VEGA Nationwide Roadshow Hands-on Workshop.’ This prestigious event was a joint effort of the Electrical and Electronics Engineering (EEE) and Computer Science & Engineering (CSE) departments of the university, in partnership with the IEEE India Council and the Centre for Development of Advanced Computing (C-DAC), under the Ministry of Electronics and Information Technology (MeitY). Unfolding across 15 centers throughout India, the workshop marked a significant nationwide endeavor.

The virtual inaugural session of the workshop was honored by the presence of Mr. Rajeev Chandrasekhar, Hon’ble Minister of State, Ministry of Electronics and Information Technology (MeitY) & Ministry of Skill Development and Entrepreneurship (MSDE), Government of India. The session also featured distinguished industry experts and academic luminaries, who enriched the event with their insights.

This workshop served as an immersive and interactive platform, bringing together academic and industry leaders to discuss the latest technological advancements. The collaborative spirit and knowledge sharing observed during the workshop are poised to make a profound impact on the technological landscape of India.

The workshop aimed to offer participants an opportunity to delve into the intricacies of DIR-V VEGA, fostering practical learning and teamwork. It provided an engaging experience that bridged the gap between theory and practice in electronics and information technology, focusing on real-world scenarios and practical applications.

On this occasion, Dr. G. Pardha Saradhi Varma, Vice Chancellor of KL Deemed to be University, remarked, “It was a great honor to be the regional host for the ‘2-Day DIR-V VEGA Nationwide Roadshow Hands-on Workshop,’ organized by C-DAC, MeitY, and the IEEE India Council. This event provided a stimulating learning environment that merged abstract concepts with practical application. Through initiatives like this, we aimed to equip our participants and students with the skills necessary to excel in the ever-evolving fields of computer science, and electrical and electronics engineering.”

The convenors of the event, Dr. A. Pandian, HOD – EEE and Dr. Senthil Athithan, HOD – CSE along with other faculty members, university officials and staff ensured the smooth conduct of the event.

Pune, India –24th November 2023: Sheraton Grand Pune is pleased to announce the appointment of Mr. Zubin D. Sutaria as the new Director of Sales & Marketing. With a distinguished career spanning over 12 years, Mr. Sutaria brings a wealth of experience and expertise to this crucial role.

In his most recent position as Director of Sales & Marketing at Hilton Garden Inn, Pune Hinjewadi, Mr. Sutaria has played a pivotal role in leading the sales team to build enduring, value-based customer relationships. His responsibilities included overseeing the daily activities of the Sales Department, participating in sales calls to secure new business, and setting and aligning goals for his team. This role not only honed his leadership skills but also showcased his ability to navigate the dynamic landscape of the hospitality industry.

Prior to his tenure at Hilton, Mr. Sutaria held key roles with industry giants such as Cushman & Wakefield, Hyatt Hotels Corporation, and Marriott International. His experience demonstrates a rich understanding of the nuances of sales and marketing strategy.

Mr. Sutaria’s educational background includes a Post Graduate Diploma in Culinary Arts from The Culinary Institute of America, providing him with a unique blend of culinary and managerial skills. His commitment to excellence and a passion for customer service have been consistent hallmarks throughout his career.

At Sheraton Grand Pune, Mr. Sutaria will be responsible for overseeing and strategizing the sales and marketing initiatives to drive business growth. His proven ability to develop and manage high-performance teams, negotiate and close deals, and effectively communicate selling strategies positions him as a valuable asset to the Sheraton Grand Pune family.

The hotel anticipates that Mr. Sutaria’s strategic insights and industry acumen will further elevate the guest experience and contribute to the ongoing success of Sheraton Grand Pune.

During his leisure hours, Mr. Sutaria delights in the culinary arts, whipping up delectable dishes, and embarks on adventures to discover new destinations.

VitrA, a leading provider of bathroom solutions within the Eczacıbaşı Building Products Division, is proud to introduce the Suit collection, a stunning range of bathroom fixtures that are designed to elevate your bathroom experience to new heights. The heart of this collection lies in its unique approach to geometric shapes, which have been meticulously transformed into an elegant and original design, making it a true work of art for your bathroom.

What sets the Suit collection apart is its exquisite colour palette, carefully curated to harmonize seamlessly with your bathroom’s aesthetics. The collection offers four captivating colour alternatives. A timeless classic, the Chrome finish exudes a modern and clean look, adding a touch of sophistication to your bathroom. Its enduring appeal ensures that your bathroom remains stylish for years to come. The Soft Gold finish radiates luxury and opulence. It brings a warm and inviting ambiance to your bathroom, creating a space that is both relaxing and regal. The Soft Copper finish is a perfect fusion of warmth and sophistication. Its subtle yet striking appearance imparts a sense of unique charm to your bathroom decor. For those who appreciate a bold and contemporary statement, the Glossy Black finish is the choice that speaks of modernity and chic. It adds a dramatic contrast to your bathroom, making a powerful design statement.

The VitrA Suit collection faucets, available in these exquisite finishes, are designed to complement the overall harmony in your bathroom. Whether you prefer the timeless appeal of Chrome, the opulent glow of Soft Gold, the inviting allure of Soft Copper, or the contemporary flair of Glossy Black, these faucets are crafted to seamlessly integrate into your bathroom design, enhancing its overall aesthetic.

24th November 2023, India: Mastercard, today announced a collaboration with U GRO Capital, an NBFC specializing in MSME financing, to extend financing solutions to small businesses in India that require financial support to maintain and grow their operations. MSMEs in India have long grappled with substantial challenges, including constrained access to capital. According to recent reports, out of over 64 million MSMEs in India, only 14 percent have access to credit.

This strategic collaboration between Mastercard and U GRO Capital aims to address this challenge by enabling a holistic digital supply chain financing solution for millions of small businesses in India. U GRO Capital will leverage its proprietary underwriting and cash flow-backed assessment model to offer short-term credit to dealer distributors and last-mile retailers, among other small merchants and women entrepreneurs. Through its vast network, Mastercard is bringing together the demand and supply side ecosystem stakeholders on a common platform to facilitate adequate support for the growth of small businesses.

Vikas Varma, Chief Operating Officer, South Asia, Mastercard, commented, “Mastercard understands the substantial challenges faced by MSMEs in accessing capital, thus, posing a barrier to the growth of their businesses. The credit gap requires a collective effort, and it is imperative to forge right partnerships within the ecosystem to overcome the existing divide. U GRO Capital and Mastercard are joining forces to deliver an accessible working capital solution and the collaborative commitment aims to fuel the growth of small businesses across India, paving the way for sustained success in the entrepreneurial landscape.”

With its progressive approach to MSME financing, U GRO Capital leverages data tech platform to extend credit to MSMEs. The approach emphasizes cash flow-backed assessments based on data analysis, transcending traditional financial and collateral-based evaluations. U GRO Capital’s proprietary underwriting model, the GRO Score, goes beyond traditional lending by harnessing the power of ecosystems and leverages alternate data sources to evaluate customers based on their banking, bureau, and GST behaviors, facilitating credit extension to the last mile.

Shachindra Nath, Vice Chairman and Managing Director, U GRO Capital, said, “We are truly excited to collaborate with Mastercard, a recognized global leader in the payment industry. This strategic partnership complements our vision of reshaping the MSME finance landscape and meeting the pressing demands for instant working capital. We are confident to onboard millions of small businesses through the Mastercard network, thereby magnifying our collective impact on the MSME sector. This alliance, underpinned by innovation and a shared commitment, holds the potential to be a pivotal force in addressing the intricate credit needs of MSMEs nationwide.”

Mastercard announced a global commitment to bring a total of one billion people and 50 million micro and small businesses, including 25 million female entrepreneurs into the digital economy by 2025. This collaboration with U GRO Capital aligns with Mastercard’s mission to drive financial inclusion for businesses across India.

24th November 2023:– As India continues to prioritize sustainable agricultural growth, Arya.ag, India’s largest & only profitable grain commerce platform enters into a strategic partnership with Fairgro Africa Limited, an agricultural company in Kenya. This strategic partnership aims to provide crop monitoring and digital integration in Kenya, through Arya.ag’s mobile application Aryashakti, ensures transparency in all activities and quicker decision-making. This collaborative effort between Arya.ag and Fairground Africa Limited is anticipated to yield far-reaching benefits for the agricultural sector in Kenya.

With Arya.ag digitizing a minimum of a thousand acres of land and monitoring the entire crop cycle in the region, this partnership holds great potential to transform traditional farming practices and elevate the standards of agricultural efficiency for farmers in Kenya. Arya.ag’s application Aryashakti’s comprehensive support will also equip the Fairgro field team with a powerful tool for digital plot management, seamless communication and efficient resource planning ultimately contributing to enhanced productivity and sustainable agricultural development in Kenya.

This partnership will help open newer avenues to increase its product visibility in African countries, fostering trust and collaboration with companies across the African continent. The Aryashakti app will empower Fairgro Africa’s field teams, facilitating plot digitization, seamless communication and strategic resource management.

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Commenting on this partnership Anand Chandra, Co-founder at Arya.ag said, “This partnership is expected to have an impact on India’s influence on global partnerships. It will expand our product visibility in the international market, fostering trust and collaboration with companies across the African continent.”

Mr. Joshua Kiptoon, Strategic Advisor of Fairgro Africa Limited said, “We hope that Arya.ag will be instrumental in altering our operations in Kenya. The Aryashakti mobile application can empower our field teams, enabling transparent activities, expediting decision-making processes and significantly ease our work in Kenya, allowing us to streamline our efforts and resources efficiently.”

This visionary partnership between Arya.ag and Fairground Africa Limited marks a significant milestone in fostering international collaboration, advancing agricultural technology, and promoting sustainable farming practices worldwide.

New Delhi/Chennai,24th November 2023: MGM Healthcare, a multi-specialty quaternary care hospital in the heart of the city, has proved it yet again, that geographical boundaries no longer need to define the reach of hope and life. In a remarkable medical achievement, the heart of a two-year-old brain-dead patient from New Delhi was transported to MGM Healthcare, Chennai for a life-saving transplant across 2000 KM within 3.5 hours on 18th November. This feat was made possible due to the collective efforts of medical professionals and the dedicated support of traffic authorities in both cities.

The heart retrieved from a two-year-old brain-dead patient from the All India Institute of Medical Sciences (AIIMS), New Delhi was used to successfully complete an ABO-incompatible heart transplant on an 8-month-old girl child who was identified with dilated cardiac myopathy at MGM Healthcare Chennai under the skillful guidance of Dr. KR Balakrishnan, Director of the Institute of Heart and Lung Transplant & Mechanical Circulatory Support. The transplant surgery was performed with great success, offering a new lease of life to the recipient.

The heart was retrieved from the donor at 1:30 P.M and was airlifted from New Delhi Airport at 2:00 PM and the organ reached Chennai airport at 4:40 PM, a “Green Corridor” was created from the airport to MGM Healthcare to ensure smooth and fast transportation of the heart which reached the Hospital at 5:00 PM. This exceptional achievement was made possible by the coordinated efforts of the medical teams and the unwavering support of the New Delhi, Chennai, and Greater Chennai Traffic Police. The establishment of a “green corridor” facilitated the swift and seamless transportation of the organ.

Such corridors have proven to be invaluable in expediting organ transfers from donors to recipients, contributing to the efficiency of organ transplantation procedures and saving numerous lives. The Medical Green Corridor initiative has emerged as a vital tool in enhancing organ transplant procedures and increasing the number of lives saved across India.

This remarkable achievement stands as a testament to the dedication of healthcare professionals and the collaborative spirit of communities working together to save lives. The rapid organ transportation, coupled with the expertise of the medical team, exemplifies the incredible progress made in organ transplantation and highlights the potential for further advancements in the field

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