Archives November 2023

Bhubaneswar, 3rd November 2023: A Korean mission, called Team Korea, comprised of representatives of the Embassy of the Republic of Korea, Korea Trade-Investment Promotion Agency (KOTRA), Korea SMEs and Startups Agency (KOSME), Korea Institute for International Economy Policy (KIEP), KOSMA- Korean Small & Medium Enterprises Association in India, K-SURE- Korea Trade Insurance Corp., and Invest India Korea Plus visited Bhubaneswar, Odisha. Team Korea interacted with Industry department Govt of Odisha.

KOTRA in collaboration with The Embassy of the Republic of Korea, and IPICOLas industry partners, hosted the 2023 Korea-India CSR-Economic Cooperation Seminar in Bhubaneswar, Odisha. Shri Bishnupada Sethi, IAS, Principal Secretary, Social Security and Empowerment of Persons with Disabilities(SSEPD) Department, Government of Odisha, Shri Bhupendra Singh Poonia, IAS, Managing Director, IDCO & IPICOL (Industrial Promotion and Investment Corporation of Odisha Limited), Md Sadique Alam, IAS, Director of Industries, Shri Ligaraj Panda, IAS, Director, IDCS & Social Welfare along with other state government officials were present during the event held today.

The primary objective of this event was to foster mutual economic cooperation between the state of Odisha and Korea. It was a significant milestone as it commemorated the Golden Jubilee, marking 50 years of the bilateral relationship between India and Korea.

The Embassy of the Republic of Korea, along with Team Korea members, plans to share the attractive features of Odisha with Korean companies in India and Korea. “I am confident that all the industries that the Odisha government is focusing on, including IT, renewables, decarbonization, electric vehicles, aviation, and etc. will flourish.” said Mr. Sungjoong CHO, the Commercial Counsellor at the Korean Embassy, in New Delhi.“We look forward to witnessing Odisha become the most developed and dynamic state of India. My delegation will actively promote what we see, hear and feel during our three-day visit.” he added.

In a corporate social responsibility initiative, Team Korea’s partners donated various Korean products, including small blankets, socks, and toothbrushes for kids.

Atomy India, the Indian subsidiary of a Korean company also donated its product for the underprivileged community in Odisha on this occasion.

3rd November 2023:: The highly-anticipated premiere of “Indian Angels”, which is claimed as the world’s first angel investment show on OTT is scheduled to go live tomorrow, November 3rd, on JioCinema. The show will air two episodes every week, commencing tomorrow, offering a unique opportunity for the audience to engage with the featured startups.

Indian Angels distinguishes itself with its innovative premise, showcasing a panel of accomplished business leaders who embarked on their entrepreneurial journeys in small towns and subsequently built thriving startups. The distinguished panel includes Ajinkya Firodia, the Managing Director of Kinetic Group; Ankit Agrawal, the Founder and CEO of InsuranceDekho; Aparna Thyagarajan, the Co-founder & Chief Product Officer of Shobitam; Kunal Kishore, the Founder & Director of Value 360; Rikant Pittie, the Co-founder of EaseMyTrip; and Shreedha Singh, the CEO and Co-founder of T.A.C – The Ayurveda Co

Abhishek More, Founder and CEO of Digikore Studios, expressed his enthusiasm for the show’s launch, “We’re thrilled for the debut of ‘Indian Angels’ tomorrow with the release of two initial episodes. The response has been overwhelmingly positive since we unveiled the show a few days ago. We’ve meticulously tailored this show with the Indian audience in mind, recognizing their deep interest in startup growth. Consequently, we’ve ensured that the show is not only entertaining but also accessible, allowing viewers to actively participate in the growth of their favorite startups. We believe this will offer an unparalleled experience for all, and we eagerly await the audience’s response.”

Indian Angels introduces a groundbreaking concept that revolutionizes the traditional angel investment television landscape. It allows viewers to actively participate in the success of the featured startups by investing alongside experienced business angels. This innovative approach not only offers viewers engaging entertainment but also empowers them to become part of the entrepreneurial journey. This bridges the gap between entertainment and investment, making it an unparalleled and inclusive experience

Hyderabad, 3rd November 2023: Frontier Raas, proudly introduces its grand flagship store in the vibrant city of Hyderabad, offering an exceptional blend of tradition and modernity. This remarkable addition to their retail family is poised to become your one-stop shopping destination for premium wear for weddings and festive occasions. Hyderabad has a deep-rooted connection with Indian culture and traditions. By opening a store in Hyderabad, Frontier Raas can cater to the fashion needs of this community and offer them a taste of home.

Aamir and Hameeda, the visionary architects behind this endeavor, in collaboration with the directors of Frontier Raas, have meticulously curated the store’s interiors and architecture. The store welcomes you with a grandiose façade, adorned with their iconic FR Jali framing the installation. Inspired by the intricate Mughal School of Art, this spectacle comes to life on indo-wood through the precision of CNC Cut technology. Home-grown elements intertwine throughout the multi-storey space, graced with exquisite Art Deco furnishings. Staying true to the brand’s identity, the store follows the signature ivory and gold color story, characterized by sleek, geometric, and luxurious materials.

Frontier Raas’s Hyderabad flagship store brings a diverse and hand-picked collection to the city of Hyderabad. Located at Banjara Hills Rd. No. 10, it offers an extensive range of handloom sarees, readymade lehengas, suits, gowns, menswear, bridal wear, and couture bridal wear. Additionally, the store provides customization services, allowing you to bring your dream outfits to life, tailored to your unique style and preferences.

Covering an expansive area of 15,000 sq. ft., the Frontier Raas store in Hyderabad is centrally located at Rd. No 10, Banjara Hills. The core ethos of Frontier Raas, steeped in sustainable luxury, is now beautifully realized in this new store. Their aim is to unite traditional elegance and modernity, providing a luxurious boutique that seamlessly blends the essence of both elements.

To celebrate the grand opening of their Hyderabad store, Frontier Raas hosted a launch event was graced by dignitaries, influential women, and spirited bloggers, all of whom share a mutual love for the craft and fashion. Ms. Pinky Reddy and Ms. Sudha Reddy, prominent figures in the fashion and cultural sphere, added their charm to the occasion. The multi-storey boutique echoed with laughter, lively conversations, and the melodious strains of Carnatic Ragas, performed by a local group of Gayaks.

At Frontier Raas, a commitment to the preservation of handloom artistry is unwavering. To showcase the intricate craftsmanship and celebrate the art of weaving, they organized a life-sized loom within the store. Skilled weavers demonstrated their craft, weaving traditional Paithani motifs, allowing the esteemed guests to witness the beauty of this generational craft.

Frontier Raas Hyderabad is not just a store; it’s a celebration of artistry, culture, and fashion.

Frontier Raas invites you to immerse yourself in this unique shopping experience. With its unique and authentic designs, set to make a mark in Hyderabad.

Address: Road Number 10, Banjara Hills

Contact Us At: 040-45279900

Instagram: frontierraas

Website: www.frontierraas.com

New Delhi, 3rd Nov 2023: Beyond Key, a leading provider of innovative data solutions, is pleased to announce a strategic partnership with Snowflake, the world’s most renowned cloud-based data warehousing and analytics platform. Through this relationship, Beyond Key is positioned as a Snowflake Service Partner in the Select Category, highlighting its dedication to transforming the way businesses utilize and manage their data.

Snowflake is well-known for its innovative features and strong architecture, which allow businesses to safely store, process, and exchange data in real time while offering unmatched flexibility and scalability. In contrast to conventional data solutions, Snowflake enables companies to easily scale their data infrastructure up or down in response to demand, greatly lowering costs and complexity.

Snowflake’s ability to streamline data sharing across ecosystems and organizations is one of its most notable features. This capability promotes collaboration and enables data-driven decision-making, which is a game changer in today’s data-driven world.

Snowflake’s integrated security features and compliance certifications give businesses peace of mind by guaranteeing the protection of sensitive data and the most accurate fulfillment of regulatory requirements.

Renowned for its proficiency in offering tailored, sector-specific solutions, Beyond Key assists companies in realizing their maximum potential through the utilization of Snowflake. As a Snowflake Service Partner, Beyond Key’s team of trusted experts is committed to mitigating risks, aligning with business objectives, and driving increased business value. They use industry best practices for data management, data governance, data integration, data warehousing, business intelligence, and analytics to ensure project success.

Beyond Key and Snowflake’s collaboration marks a significant milestone in the data management landscape. The data pioneer is thrilled to offer its in-depth knowledge and customized solutions to assist companies in realising the complete benefits of Snowflake’s state-of-the-art platform.

“As a Select Category Service Partner, we are excited to start this journey with Snowflake. With this partnership, data management and analytics will advance significantly,” stated Piyush Goel, the founder and CEO of Beyond Key. “We believe that our partnership with Snowflake will be instrumental in achieving our vision of empowering organisations to thrive in the data-driven era.”

New Delhi, 3rd November 2023: OPPO India revolutionises after-sales service with its Service Centre 3.0, which expands its reach across India to cover 25,000 PIN codes with its pick-up and drop service.

As part of this programme, the brand has also fine-tuned process efficiencies to guarantee a quick 24-hour TAT (turnaround time) for 80% of all smartphone repairs, including software issues, screen and battery replacement, speaker damage, and touchscreen malfunction.

The Customer Service 3.0 initiative, introduced last year, already provides one-hour onsite repairs for select devices, new product demonstrations, free pick-up and drop, and debit/credit cards-based bank EMI options on repairs, among several other benefits. OPPO India also provides transparent, real-time repairs where customers can view OPPO technicians fixing their devices in front of their eyes.

Under the 24-hour send-in repair service, customers can schedule a free pick-up and drop for their smartphone by submitting the Send-in repair form on the OPPO India website; here, they will need to enter the device IMEI number and registered mobile number along with the pick-up address. OPPO India’s 24-hour repair TAT starts once the device reaches the service centre.

Service Engineers troubleshoot and fix handsets in front of customers as part of OPPO’s transparent repair services that guarantee a quick turnaround time for walk-ins. The OPPO Service Centre 3.0 initiative extends its pick-up and drop service to cover 25,000 pin codes to cover the entire country, with a quick 24-hour turnaround time that begins once the device reaches the nearest service centre.

Customers will receive regular updates through SMS and WhatsApp to inform them of the repair progress. In cases where devices are picked up from remote areas, the pick-up, repairs, and delivery are completed between 5 and 7 days. OPPO India Customers can also communicate with @OPPOCareIN on Twitter or Facebook to avail of the Send-in repair service.

Commenting on the expansion of its service initiative, Damyant Singh Khanoria, CMO, OPPO India, stated,“Customers are at the core of everything we do. Expanding our smartphone repair pick-up and drop service to 25,000 pin codes reflect OPPO’s dedication to ensuring accessible customer service across the length and breadth of the country. We are redefining convenience and satisfaction for our users, wherever they may be, making the OPPO experience effortlessly within reach for every customer.”

OPPO India has also announced festive offers* at its service centres—commencing on November 6 till November 10—to include a 25% discount on repairs for display, mainboard, and battery, and a 10% discount on phone accessories, free protective film, back cover and its phone disinfection service.

Furthermore, to cater exclusively to customers of its Find N2 Flip and Find N3 Flip foldables, OPPO India provides premium service with international warranty rights, an exclusive helpline with dedicated support, and bank debit/credit card EMI for repairs.

For the Find N3 Flip, the smartphone maker provides additional premium services such as a 2-hour flash fix at OPPO service centres and a replacement service for its screen guard and back cover. Plus, a 15% discount on screen replacements under warranty.

The smartphone OEM has a wide presence of more than 550 authorised service outlets throughout the country and has already upgraded 24 of its authorised service centres to meet the Service Centre 3.0 standards in cities including Chandigarh, Kochi, Calicut, Calicut, Thrissur, Lucknow, Agra, Madurai, Bilaspur, Baramati, Hyderabad, Delhi NCR, Jaipur, and Visakhapatnam. OPPO plans to upgrade 40 more service centres to the new 3.0 standard by the end of 2024.

(*Festival Offers on service vary depending on the OPPO model and variant. For more details, click here.)

###

Bangalore, 3rd November 2023: Axis My India, a leading consumer data intelligence company, unveils the latest insights from the India Consumer Sentiment Index (CSI), revealing noteworthy trends in consumer behaviour. The report showcases a diverse range of data, such as a surge in overall household spending for 60% of families, highlighting an uptick of 7% from the previous month. As the glow of Diwali approaches, the festive enthusiasm is palpable, as 25% of the respondents are gearing up to elevate their shopping endeavours during this season. Amid the festive hustle and bustle, a substantial 79% of respondents gravitate towards the timeless charm of cash for their transactions. Fashion seems to be a focal point for many, as an overwhelming 67% of the respondents are eager to rejuvenate their wardrobes in time for the celebrations. In the age of digital commerce, the affinity towards local brick-and-mortar stores stands out, with a large share of respondents indicating a potent sentiment of buying from local enterprises. In the backdrop of Diwali, marked by its iconic sales events and varied shopping experiences, the report’s findings radiate positivity. It suggests a season that promises to be rewarding for both businesses hoping to capitalise on the festive fervour and consumers looking to indulge in their festive shopping sprees.

The November net CSI score, calculated by percentage increase minus percentage decrease in sentiment, is at +9, which is an increase of +1 from the last 2 months.

The sentiment analysis delves into five relevant sub-indices – Overall household spending, spending on essential and non-essential items, spending on healthcare, media consumption habits, entertainment & tourism trends.

The survey used Computer-Aided Telephonic Interviews and included 4,980 participants from 27 states and 5 UTs. Among them, 69% were from rural areas and 31% from urban areas. In terms of regions, 23% were from the North, 25% from the East, 28% from the West, and 23% from the South of India. Among the participants, 65% were male and 35% were female. Looking at the largest groups, 34% were aged between 36 and 50 years old, while 27% were aged between 26 and 35 years old

Commenting on the CSI report, Pradeep Gupta, Chairman & MD, Axis My India, said, “Embracing the festivities, we are observing a retail renaissance in India with the convergence of legacy and innovation. Traditional brick-and-mortar stores are mingling seamlessly with the swift clicks of online shopping carts. This harmonious blend signifies the evolution of Indian retail, where trust meets convenience, and tactile experiences find a parallel in digital exploration. As we kindle the lamps of Diwali in our homes, we are not only celebrating a festival, but also heralding a promising future. A future that deeply respects and upholds our traditions, yet boldly ventures into uncharted realms of commerce and technology.”

Key findings

· Overall household spending has increased for 60% of the families, which is an increase by 7% from last month. Consumption remains the same for 31% of families. The net score, which was +42 last month, has increased to +51 this month.

· Spends on essentials like personal care & household items have increased for 44% of families, which marks an increase by 1% from last month. Consumption remains the same for 40% of families. The net score, which was at +26 last month, has surged to +27 this month.

· Spends on non-essential & discretionary products like AC, Car, and Refrigerators have increased for 8% of families. Consumption remains the same for 86% of families. The net score, which was +1 last month, is at +3 this month.

· Expenses towards health-related items such as vitamins, tests, and healthy food have surged for 37% of the families, which marks an increase by 1% from last month. Consumption remains the same for 48% of families. The health score which has a negative connotation i.e., the lesser the spends on health items the better the sentiments, has a net score value of -21 this month.

· Consumption of media (TV, Internet, Radio, etc.) has increased for 20% of families which is the same as last month. The net score, which was -1 last month, also remains the same.

· Mobility has increased for 7% of the families, which is a decrease of 1% from last month. The net score, which was -2 last month, is at -4 this month. Mobility remains the same for 82% of the families.

On topics of current national interest

· The survey delved into consumers’ intentions regarding their shopping preferences during the upcoming festive season. Notably, 25% of the respondents are enthusiastic about shopping more as compared to last year while 23% are committed to sustaining their purchase levels as last year.

· The survey provided insights into household shopping budgets for the forthcoming festivities. A notable 56% of respondents are set to shop a budget of less than Rs 5000, while 24% plan to shop in the range of Rs. 5,000 – Rs. 10,000. Furthermore, 11% of the respondents are looking to spend between Rs. 10,000 – Rs. 20,000, while a combined segment of 7% is gearing up for shopping sprees ranging from Rs. 20,000 to a lavish Rs. 2,00,000. A significant 1% of overall population plan to spend more than Rs. 2,00,000.

· During the auspicious festive occasions, the spectrum of consumer purchases is broad and varied. It encompasses the customary on clothing and apparel but also extends to high-value items. These items range from the latest electronic gadgets, such as mobile phones, to indispensable home appliances, and even luxury investments like vehicles, real estate, and jewellery. A significant majority of 67% of respondents, indicated their intent to shop for clothes/apparel. Furthermore, 13% of the respondents have their eyes on a new mobile phone, while a noteworthy 12% of the respondents are aiming to enhance their homes with appliances such as ACs, TVs, washing machines, refrigerators, and more. 5% plan to buy a 4-wheeler.

· The survey explored the preferences of participants concerning various shopping channels they prefer when purchasing festive items. A significant 82% of respondents voiced a preference for local physical retail stores near home indicating a potent sentiment towards bolstering local enterprises. On another note, 10% of the respondents leaned towards online shopping platforms for their festive acquisitions. Meanwhile, 8% of respondents expressed favour for brand-specific physical stores, highlighting a range of diverse shopping inclinations among consumers.

· Festive shopping popularised by e-commerce platforms has emerged as a significant favourite, especially with the advent of special promotions. These themes have become increasingly popular among consumers. According to the survey, a noteworthy 22% of respondents have expressed their intention to actively participate and make purchases during these e-commerce-led shopping festivals.

· In the vibrant landscape of festive shopping, payment preferences reflected a blend of tradition and modernity. Amid the festive hustle and bustle, a substantial 79% of respondents gravitate towards the timeless charm of cash for their transactions. In a modern twist, 16% of respondents are inclined to embrace digital wallets to settle their festive purchases, while 5% opt for the convenience of debit/credit cards and online banking for transactions.

· Diwali, often hailed as the festival of prosperity and wealth, brings with it the added delight of financial bonuses for many. Employers often mark the occasion by distributing salary bonuses, allowing employees to indulge in the festive spirit with a little extra in their wallets. According to the survey, a notable 19% of respondents have received /are anticipating receiving a salary bonus due to Diwali celebrations.

· In the ICC ODI Cricket World Cup 2023, with the Indian team leading the table over 67% plan to watch the matches. Out of them, 26% of the respondents intend to tune in for the crucial final games of the current season. Meanwhile, 22% of respondents are following matches played by their preferred team, and 19% of respondents are watching almost every game of the season.

· During the ICC ODI Cricket World Cup 2023, various viewing platforms have gained traction among audiences. The survey reveals that a dominant 57% of respondents are catching the action live online mobile streaming platforms such as Hotstar. Traditional cable/DTH television still holds its ground with 49% of respondents tuning in through this medium. Notably, emerging technology isn’t left behind, with 8% of enthusiasts streaming the matches on connected television sets using devices such as Fire Stick TV, Chromecast, and similar platforms.

· During the ICC ODI Cricket World Cup 2023, advertisements played a pivotal role in capturing viewer attention amidst the on-field action. According to the survey, mobile phone brand Oppo made a significant impression, with 16% of respondents recalling their advertisement the most. Close on its heels, 13% each have recognised advertisements from brands like MRF, Thums Up, Pepsi, Coca-Cola, and Havells. Additionally, Dream11, a fantasy sports platform, also managed to engage the audience effectively, with 12% of respondents recalling their promotional content.

Bangalore: Upgrade your kitchen with the Godrej Eon Velvet 4-Door Refrigerator, a pinnacle of style and functionality providing versatile cooling options to suit diverse needs. With an impressive 670 litres large gross capacity, wider shelves, deep and easy-to-slide drawers, this fridge ensures ample space for all your food items making it an ideal choice for Indian families.

Its Convertible mode allows an extra zone that can serve as a freezer or fridge- with temperature customization possibility between -18°C to 5°C unlocking up to 81% fridge space, especially useful for days when the vegetable load is higher. The Super Freezer, Super Cool and Holiday mode options enable heavy-duty cooling and energy conservation respectively. Powered by Dual-Tech Cooling and Advanced Inverter Technology, this refrigerator offers efficiency, durability and silent operations. It also has a door alarm function alerting you when the door is left open.

Speaking about the newly launched 4-Door Refrigerator Anup Bhargava, Product Group Head- Refrigerators, Godrej Appliances said, “We are delighted to introduce Godrej Eon Velvet 4-Door Refrigerator that becomes the latest addition to our premium refrigerators’ portfolio. With a blend of advanced cooling features and multifunctional capabilities, this product is a testament to our dedication towards enriching the lives of consumers. We’ve created a masterpiece that not only enhances your kitchen aesthetics but also caters to a multitude of consumer requirements, prominently including the desire for expanded storage and convenience.”

Choose from two elegant colors, Graphite Black and Inox Steel, to elevate your kitchen aesthetics while enjoying the practicality and style of the Eon Velvet Refrigerator. This refrigerator is currently available at an MRP of Rs. 120,000/- across leading e-commerce platforms and offline pan-India stores.

Bangalore,3rd November 2023: Meril Life Sciences Pvt Ltd, a global Indian medical devices company has been awarded the World Intellectual Property Organization’s (WIPO) National Award for Inventors. The award, presented by the WIPO and the Indian Patent Office, is offered to organizations for inventions that are considered to be significant contributions to the economic and technological development of their countries. The award is a recognition of Meril’s notable work towards securing patents and commercialising them to boost manufacturing in India.

WIPO Director General, Mr. Daren Tang, underscored Meril’s dedication to devising innovative medical products that address previously unmet clinical needs.

Mr. Vivek Shah, CEO, Meril group of companies said, “Receiving the WIPO National Award is an honour for us. It acknowledges our commitment to excellence and our relentless pursuit of innovative solutions that make a tangible difference in healthcare. At Meril, we always strive to push the boundaries of innovation in the medical device industry,”

The WIPO National Award for Inventors was launched in 1979 to stimulate inventive and innovative activity around the world and to recognize the contribution of inventors to national wealth and development.

Bangalore,3rd November 2023: Godrej Properties Limited (GPL), a leading national real estate developer, announced its financial results for the second quarter ended September 30, 2023.

CORPORATE HIGHLIGHTS:

Sales Highlights

• Q2 FY24 was GPL’s highest ever quarterly sales witnessing total booking value of INR 5,034 crore with 5.24 million sq. ft. of area sold during the quarter.

• Godrej Tropical Isle, Noida was GPL’s most successful ever launch achieving a booking value of INR 2,016 crores from 1.51 million sq. ft. of area sold

• Godrej Parkland Estate, Kurukshetra was GPL’s most successful plotted launch achieving a booking value of INR 628 crores from 1.39 million sq. ft. of area sold.

• 7 new projects/phases were launched during the quarter

Business Development

• Added 1 new plotted development project in Nagpur with an estimated booking value of INR 725 crore. This is in addition to two group housing projects with an estimated value of INR 3,100 crore announced in July and mentioned in Q1 quarterly update.

Other Highlights

• Collections grew by 23% to INR 2,378 crore in Q2 FY24, leading to net operating cash flow of INR 811 crore in Q2 FY24

• Delivered ~1.55 million sq. ft. across 2 markets in Q2 FY24

• GPL received 37 awards in Q2 FY24

Commenting on the performance of Q2 FY2024, Mr. Pirojsha Godrej, Executive Chairperson, Godrej Properties Limited, said:

“The residential real estate sector in India has been very strong and resilient over the past two years and we believe the real estate cycle will continue to strengthen over the next few years. The significant levels of business development we have executed over the past several years provides us the opportunity to maximize the growth opportunities available in the market and our topmost priority is bringing these projects to market in the upcoming quarters.

We saw strong demand for our new launches this quarter and we are delighted with the response to our project, Godrej Tropical Isle in Noida which received bookings of more than INR 2,000 crores within the quarter making it GPL’s most successful ever launch. We remain on-track to exceed our bookings target of INR 14,000 crore in FY24 and are confident of also delivering our best ever cash collections and project deliveries.”

Financial Overview (Consolidated)

Q2 FY24 performance overview compared with Q2 FY23

• Total Income grew by 75% to INR 571 crore as compared to INR 327 crore

• EBITDA grew by 76% to INR 167 crore as compared to INR 94 crore

• Net Profit grew by 22% to INR 67 crore as compared to INR 55 crore

• EPS# amounted to INR 2.40 as compared to INR 1.98 #not annualised

H1 FY24 performance overview compared with H1 FY23

• Total Income grew by 169% to INR 1,886 crore as compared to INR 702 crore

• EBITDA grew by 88% to INR 396 crore as compared to INR 210 crore

• Net Profit grew by 91% to INR 192 crore as compared to INR 101 crore

• EPS# amounted to INR 6.90 as compared to INR 3.62 #not annualized

Gurugram, India, 3rd November 2023: Bharti Airtel (“Airtel”), one of India’s leading telecommunications service providers, today, launched “Airtel Advantage”, a first-of-its-kind unified platform offering global interconnect solutions.

Get the “Airtel Advantage”

•  End-to-end digitized journey
•  Swift onboarding & interconnect selections
•  Real-time analytics
•  Single wallet for all services
•  Pay-as-you-go

The automated one-stop destination is the first such platform by an Indian telecom carrier. Offering International Voice, A2P, P2A, P2P SMS, Direct Inward Dialing (DID) and International Toll-Free Service (ITFS), Airtel Advantage will enable carrier partners globally to seamlessly address their connectivity needs in a few clicks.

Leveraging Airtel’s resilient global network and digital infrastructure to solve challenges of direct interconnect complexities, tedious procedures and exhaustive paperwork, the platform’s assured time-to-market capability enables faster customer onboarding and seamless commencement of interconnects for multiple global locations. Customers can also view real-time traffic statistics and other insights on a customized analytics dashboard.

The platform will offer International Voice and SMS to begin with and will add DID and ITFS subsequently.

Carriers will now be able to opt for any connectivity service basis their unique requirements. A partner from London for instance can quickly interconnect with Airtel and use the voice & SMS service to enable its customers to increase their global reach. Signing up on Airtel Advantage is simple and hassle-free, customers have to simply log on to https://airtel-advantage.airtel.in/.

Vani Venkatesh, CEO – Global Business, Airtel Business said, “We are delighted to offer yet another innovation to our partners. The next-gen platform will place the power in their hands to find a solution of their choice and deploy it, all in a matter of hours. The transparency, agility, reliability and ease of doing business offered by Airtel Advantage will transform the way carriers globally access interconnects”.

With 1200+ global carrier partnerships, Airtel Business is India’s leading and most trusted provider of ICT services with a diverse portfolio of offerings for enterprises, governments, carriers and small & medium businesses. Its strategically located submarine cables, satellite network and global network spanning 4,00,000 Rkms+ (including IRU) across 50 countries & 5 continents, together enable customers to connect across the world including hard-to-reach areas. For more details, log on to https://www.airtel.in/business/