GALAXY® Chocolate launches #MyGalaxyGirls Campaign to celebrate Female Friendships this Galentine’s Day

India, 13th February 2023: The month of February is truly the season of love to celebrate the special bonds shared with the special ones. Celebrating friendships with your girlfriends is equally important as celebrating your romantic love. This Galentine’s Day, February 13th, go all out and shower your best gals with love and Galaxies to celebrate Galentine’s like never before. Mars Wrigley’s GALAXY® Chocolates has launched a campaign ‘#MyGalaxyOfGirls’ to finally reveal those secret girls’ group names and the hilarious stories behind the same.

When the world is going gaga over the upcoming Valentine’s Day, GALAXY® Chocolate is giving a perfect excuse to cherish the un-breakup-able bonds of female friendships. A chance to celebrate the ones who are found in those special group chats and are going to make it till the end! The contest will be run on the brand’s social media handles, celebrating the bond that brought girlfriends’ together, revealing the darkest of secrets in their group chats and hilarious group names. The consumers will have the chance to win personalized digital packs and much-loved GALAXY® chocolate hampers along with a message celebrating their love by participating in the contest.

Talking about the launch of the campaign, Mr. Varun Kandhari, Marketing Director, Mars Wrigley, India, said, “At Mars Wrigley, India, we are thrilled to launch this fun campaign and to celebrate women and women’s friendships. What better way to do so than with good chocolate? GALAXY® chocolate is loved across the country and globally as well. We have curated sweet Galaxy® Chocolate hampers with beautiful packaging to soothe our women consumers. We hope to continue driving the relevance of our brands for our consumers while finding newer ways for them to celebrate their most cherished relationships.”

The campaign is being launched on social media platforms of the brand, under multiple legs, with collaborations with content creators from across the country.

Yamaha Launches 2023 Motorcycle Line-up with Traction Control System (TCS)

Bangalore, 13th February 2023: Promising a more exciting and thrilling ride experience to biking enthusiasts across the country, India Yamaha Motor (IYM) Pvt Ltd. today announced the launch of the 2023 version of FZS-Fi V4 Deluxe, FZ-X, MT-15 V2 Deluxe, and R15M with an enticing new appeal and class-leading features.

Leading the 150-cc class segment, the Yamaha FZS-Fi V4 Deluxe, FZ-X, and MT-15 V2 Deluxe models will now get Traction Control System (TCS) as a standard feature, in addition to the Yamaha R15M and R15V4. The Traction Control System controls the ignition timing and fuel injection volume to instantly adjust engine power output to avoid excessive slippage. This ensures efficient delivery of power to the wheel and minimizing wheelspin, adding to the thrill that modern-day bikers truly deserve.

Speaking on the occasion, Mr. Eishin Chihana, Chairman, of Yamaha Motor India Group of Companies, said, “As a part of the ongoing ‘The Call of the Blue brand campaign, Yamaha is committed to introducing exciting features from its global product portfolio in India and introduce initiatives to offer new experiences to our customers. In line with this commitment, we are today delighted to announce the Traction Control system as a standard feature in our 149cc – 155cc premium motorcycle range. Globally, Yamaha motorcycles are immensely appreciated for their impeccable handling and performance. And we are confident that the more evolved 2023 versions of our motorcycles with a list of highly desired features will surely entice our young consumers in India.”

Yamaha FZS-Fi V4 Deluxe & FZ-X

Building upon its legacy, the 2023 version of the FZS-Fi V4 Deluxe model will feature a brand-new headlight design with the addition of LED flashers adding to the premium appeal of the motorcycle in addition to TCS. The FZS-Fi V4 Deluxe variant is now also powered by Bluetooth Enabled Y-Connect Application.

The FZ-X now comes with TCS as standard with the addition of LED flashers and a brand-new color scheme -Dark Matt Blue with a golden color rim, adding the much-desired thrill and comfort that one seeks during riding, be it while commuting in the city or unwinding during the weekend ride.

Both the FZS-Fi V4 Deluxe and the FZ-X models showcase a single-channel ABS in the front with a rear disc brake, a Multi-function LCD instrument cluster, an LED headlight, a tire-hugging rear mudguard and a lower engine guard and are powered by the highly reliable and time-proven 149 cc engine producing 12.4 PS of peak power @ 7,250 rpm and 13.3 Nm of peak torque @ 5,500 rpm.

Yamaha R15M & MT-15 V2 Deluxe

The 2023 R15M will now feature the highly desired YZF-R1-inspired colored TFT Meter with a Gear shift indicator, Track & Street Mode selector, and LED flashers. Continuing the legacy, the R15M 2023 model retains all the features as the previous model. To create more excitement among the R15 customers, the company has also introduced the new Dark Knight color in version 4 of the supersport model.

Besides this, the 2023 Yamaha MT-15 V2 Deluxe will feature dual-channel ABS as standard, increasing the braking efficiency multifold in addition to brand new LED flashers to accentuate its styling further. The MT-15 V2 Deluxe will now be available in Metallic Black color in addition to the existing colors – Ice Fluo-Vermillion, Cyan Storm and Racing Blue.

Raw at heart, both R15M & MT-15 V2 Deluxe are powered by Yamaha’s legendary liquid-cooled, 4-stroke, SOHC, 4-valve, 155cc fuel-injected engine with Variable Valve Actuation (VVA) system. They also feature a slick-shifting 6-speed gearbox mated with an Assist and Slipper clutch for lighter actuation producing 18.4PS of peak power at 10,000rpm, with a peak torque output of 14.2Nm at 7,500rpm.

Pricing Information: 

Models New Color Ex-Showroom (Delhi)
FZS-Fi V4 Deluxe Rs. 1, 27,400
FZ-X Dark Matte Blue Rs. 1, 36, 900
R15M Rs. 1, 93, 900
R15V4 Dark Knight Rs. 1, 81,900
MT15 V2 Deluxe Metallic Black Rs. 1, 68, 400

While accelerating its commitment towards carbon neutrality, Yamaha today has introduced the FZS-Fi V4 Deluxe and FZ-X models with E20 fuel compatibility offering lower emissions without any compromise on performance. By the end of 2023, Yamaha also plans to make all its motorcycle models E20 fuel compliant. Apart from this important feature, the 2023 version of Yamaha motorcycles will also be equipped with onboard diagnostics (OBD-II) System that will support in monitoring the emission levels in real-time and ultimately contribute to reducing carbon footprint.

Commenting on Yamaha’s commitment to reducing carbon footprint, Mr. Chihana said, “While our present strategy is filled with activities to keep customers engaged and excited, we also never forget our responsibility to provide a carbon-neutral future for mobility. As the first step in that direction, today we have launched the FZS-Fi V4 Deluxe and the FZ-X models complaint with E20 fuel and by end of this year, we plan to make all our motorcycle models compatible with E20 fuel. We will continue to innovate and accelerate our efforts to manufacture eco-friendly products which can run on cleaner and greener fuels in order to achieve our carbon neutrality goals in the future.”

Barbeque Nation brings street food festival ‘Khao Galli Mela’ in Bengaluru

Bengaluru, February 13, 2023: Barbeque Nation is launching a street food festival ― ‘Khao Galli Mela’ ― that allows its esteemed customers to savour the taste of a choice of zesty, popular street food preparations that are really spicy, and crunchy in every bite.

The food festival will commence on 12th February 2023 and go on till 5th March 2023 across all Barbeque Nation outlets in Bengaluru.

On this occasion, Mr Faiz Azim – Chief Operating Officer, Barbeque Nation Hospitality Limited, said, “We are pleased to invite our guests to relish and celebrate the food festival ― Khao Galli Mela. We would be offering popular street food dishes that are specially crafted by our chefs.”

Take a trip to the street food corners of India. Savour the crunch of Mumbai’s Gur Til ke Laddu, the softness of Paniyaram, the creaminess of Chettinad Egg Masala, the spiciness of Bhatti Da Murgh, and more.

The curated menu for this food festival includes veg and non-veg starters like Jhal Muri, Sattu, Dahi Kabab, Pani Puri Kabab, Tandoori Cheese Mushroom, Paneer Tikka Nasheman, Hariyali Grilled Veg, BBQ Grill Pineapple, Cajun Spice Potato, Chatpata Chaap, Cheese Broccoli, Crispy Corn, Tandoori Drumstick, and Reshmi Chicken.

This is besides Barbeque Nation’s plethora of vegetarian and non-vegetarian spreads. For starters, non-vegetarians can indulge in the famous Mexican Chilli Garlic Fish, Hot Garlic Chicken Wings, Tandoori Tangdi, Cajun Seekh Kebab, Coastal Barbeque Prawns, and much more, while vegetarians can feast on the mouth-watering Kuti Mirch Ka Paneer Tikka, Wok Tossed Seekh Kebab, Shabnam ke Moti Mushroom, Poori Kebab, and Honey Sesame Cinnamon Pineapple, among others. The main course section for non-vegetarians includes Chicken Dum Biryani, Rajasthani Laal Maas, and Dum Ka Murgh, while vegetarians can indulge in Paneer Butter Masala, Methi Matar Malai, Dal-E-Dum, and Veg Dum Biryani. The live counters offer a variety of non-veg/veg options like Chilli Crispy Puri, Palak Chaat, Margarita Pizza, Keema Pav, and Chicken Sheek. The dessert section comprises Chocolate Brownies, Red Velvet Pastries, Angoori Gulab Jamun, Kesari Phirnee, and more. The wide range of Kulfis at the restaurant will leave the guests asking for more. These kulfis can be twisted by mixing various flavours into one and creating diverse combinations of the much-loved dessert.

Elista launches premium quality, large-capacity desert coolers at an affordable price

Elista, India’s leading manufacturer of electronics, home appliances, IT & mobile accessories, today announced the launch of new desert coolers. These desert coolers will be available across Gujrat, Jharkhand, Bihar, and Maharashtra. The regions are known for their scorching heat, and Elista has developed these coolers to provide much-needed respite to the consumer at an affordable price point. The company has added two desert coolers – Desert Snow Monk and Aurora Cool. Both these models have one year warranty and have a large water capacity of 90 liters. Both function at 1350 rpm with a heavy-duty motor of 100 watts. The top frame has been made with toughened glass.

Pawan Kumar, CEO of Elista, says, “Elista has been witnessing robust growth in the cooler segment. Gujarat, Maharashtra, Bihar, and Jharkhand are important markets for us, and we are looking to consolidate our position in these key markets. Our desert coolers have been designed keeping in mind the weather conditions and consumer requirements of these regions. These large-capacity desert coolers offer maximum cooling and uniform airflow. We are expanding our presence in key markets and looking forward to gaining a more significant market share in tier 2 and 3 cities.”

Elista’s Desert Snow Monk and Desert Aurora Cool have a large blower and a long air throw of 35 feet. They have mosquito and dust filter nets installed to keep the air fresh and clean. Designed with Indian consumers in mind, these desert coolers are energy efficient and consume only 230 Watts of power. They also have an extra-large honeycomb cooling pad for more cooling.

Jyotsna, Shri Surya Ji Electronics, states, “Elista is one of the trusted names in the Indian consumer electronic space, and we have been its partner from the early days. It has been a rewarding journey so far. 2023 has started on the right note, and we expect a good customer response to this new range of coolers”.

Elista is known for delivering quality products at affordable prices. With its desert cooler range too, the company is offering the best of features, top-notch build quality, and an attractive design. The Desert Snow Monk cooler is available in a White and Grey color combination; while the Desert Aurora Cool is available in a White and Blue color combination. Elista’s new range of desert coolers is available at an affordable price range, starting from Rs 7,899.

Elista has a wide range of personal, window, desert, and tower coolers with various options for consumers. As each of these products has been created with unique insights into customer requirements, the high-efficiency Elista coolers provide a superior cooling experience at an affordable price.

Elista has been clocking in growth owing to its high-quality products and has become synonymous with excellent quality at an affordable price. Right from its inception, Elista’s motto has been to make India for the world. Having established its roots in India, the company is now charting global expansion. It has recently started operations in the UAE market and will branch out to the CIS and MENA regions soon. Elista will also be setting up its manufacturing unit in India this year.

Pansari Group launches “PANSARI EPICURE” to drive sales in the HORECA segment

13th February 2023: Pansari Group, one of the leading FMCG brands with decades of experience, is all set to spread its presence in the HoReCa B2B segment with PANSARI EPICURE. The initiative offers a complete range of high-quality food ingredients to professional Chefs, Purchase managers, and small restaurant owners with their personalized and versatile bulk ordering. PANSARI EPICURE has been making an available variety of Rice, Oil, and Millet along with Chefys Seasoning, and Shasha spices needed for the HORECA sector.

The effort aims to bridge the gap between FMCG companies and the HoReCa (Hotels, Restaurants, and Catering) segment by offering bulk orders of ingredients and giving the segment first-hand exposure to the complete range of products. The platform offers all of the commercial kitchen ingredients and materials for food products in one spot, in bulk packages. These products include Rice, Millet, Chefys Seasoning, and Shasha spices.

The B2C FMCG giants Pansari are prepared to target the B2B FMCG supply chain, by emphasizing their reach in the bulk selling space. The company will serve the organized food services segment’s demand for premium products by centering on the wholesale market matching higher standards.

On the launch of Epicure Mr. Shammi Agarwal, Director, of Pansari Group said- We understand the impact of the taste and quality and consistency of food served at the table, and Pansari Epicure will make sure that the quality of food ingredients is not compromised and consistency remains same when they are sold in bulk. Epicure will be a one-stop shop for all bulk food ingredient requirements.

He further added, “one of the prime reasons for introducing Pansari Epicure in the market is to add value to Chefs’ efforts in their culinary journey and ease out struggles of maintaining consistency when ordering quality products for bulk businesses Pan India”

`Valentine’s day 2023: 5 Best gadgets to gift this year

Valentine’s Day is around the corner, couples already start celebrating this week from the 7th of Feb. Making this special time of the year more unique for their partners is something that people are already planning. Although traditional presents are typical and most people have moved to modern gifts which can be useful and can cherish for a longer period of time. Hence, they have moved to gadgets and tech gifts which are already useful and cherished table for a long time.

So, needless, to say it’s a perfect occasion where you can pamper your partner with her/his favorite gadget. Here are some of the best 5 tech products for you that may be quickly obtained from e-commerce websites in case you’re seeking some unique gift suggestions:

1. Smartwatches– Gifting your loved ones a smartwatch is a great idea, and it is something that they will love it for sure. It is considered a safe option for gifts. These smartwatches begin at an affordable price and come with several health-tracking features as well.

2. Bluetooth Speakers- This Valentine’s day gift your special someone a Bluetooth speaker and set the mood whenever and wherever! Wireless Portable Bluetooth Speaker by Tizum is a great option as it is a beautifully designed lamp that comes with integrated speakers, which makes it a unique table lamp.

3. Fitness Tracker- A fitness tracker would be the ideal present for your partner if you are concerned about their health or if they are a fitness enthusiast. As it is rightly said, health is wealth. You can choose from brands like Noise and apple as per your budget.

4. Power Bank- Power banks might not be the first thing that comes to mind when thinking of gift ideas, but they can be really useful if your partner has a phone with poor battery life or frequently travels. You may out brands like Xiaomi, OnePlus, etc,.

5. Bluetooth Headphone– Don’t underestimate the power of a pair of good headphones. A good pair of headphones can make someone’s day. From Apple AirPods third gen in the premium range to Tizum, boat, and more in the affordable segment, you can get several options to pick from.

Powerhouse duo Khushi Govil and Rahul Khanna come together to launch newest influencer management venture Click

Khushi Govil, Co-Founder, Click

India-wide release, 13 February 2023: Talents and digital creators, who are the nucleus of India’s creator economy, are today driving the growth of the larger media and entertainment landscape of the country. And to write a fresh chapter of this thriving growth story, Khushi Govil has launched Click, a brand new influencer and creator management agency, in association with Rahul Khanna’s Barcode Entertainment and Tarsame Mittal of TM Talent Management.

A new player in the influencer management space, Click is born of a team with vast experience in the talent management space, with Govil coming together with Rahul Khanna.. The agency intends to leverage the experience and expertise of its founding team to offer personalized and streamlined services to its clients, with a strong focus on helping them reach their full potential.

Talking about the new venture, Khushi Govil, Co-founder at Click, said, “We not only click on something because you like it or are intrigued by it but also click photos or click on that record button to shoot a video — integral aspects of all social media platforms intrinsic to the digital media space. And, of course, when managing talent, the most crucial element is to click with each other. It is the first step of management and setting trust. And Click, in essence, is a reflection of this.”

She further added, “I have been a digital native with close to 8 years of experience working in the field, where I have channeled all my passion. Moreover, as someone who loves meeting new people and believes in the power of human connection, I think there is nothing better for me than working in this sphere. At the same time, being authentic to talents is absolutely important to me when representing them in achieving their goals. And that’s why we click. I am happy that I share this vision with Rahul and Tarsame, and I am excited about this venture with them!”

The agency will offer end-to-end services to both client facets – the talents as well as brands. For its talents, Click offers full-stack brand deal services while carving out each plan with them, keeping in mind their short-term and long-term goals and ensuring that their visions align, eventually working towards achieving them. Likewise, on the brand side, the agency aims to pitch creators who are the right fit for the brands, delivering and executing from start to finish – shooting content, editing it, and taking it to live via its talents.

Click’s multifaceted roster of talents spans diverse creative circuits and art forms like fashion and lifestyle, motivational comedy, music, stand-up comedy, and mimicry. They include Rohit Zinjurke (reactionboi), Indian pop icon Dhvani Bhanushali, reality TV star Anushka Mitra, Stage S2 winner Sharvi Yadav, Karishma Govil aka Soul Kari, Sahdev Dirdo (@viralboy_sahdev) of Bachpan Ka Pyaar fame, Indian Idol S3 finalist Charu Semwal, and India’s Got Talent finalist Jayvijay Sachan, amongst others. Meanwhile, Click has also worked with several remarkable brands such as Netflix, Meta and Maruti, Amazon Mini, Jio Cinema – FIFA, YouTube Shorts, Kazo, Viacom18, Heineken, Zomato, Dream 11, ŠKODA, Nykaa, and many more.

With its innovative approach and a fresh emphasis on personal connection, Click is poised to become a key player in the Indian influencer and creator management landscape.

B2B automotive start-up CapGrid announces expansion of its core leadership team

New Delhi, February 13, 2023: CapGrid, a B2B cloud manufacturing start-up for precision parts and components for low complexity direct materials, announced hiring employees in diverse roles in its core leadership team. The team’s expansion is a strategic move by the company aligned with its growth plans.

CapGrid announced the onboarding of Mr. Subhash Khanna to head the Sourcing business and Mr. Ankur Gupta to lead the Operations division. New additions to the company’s leadership also include Mohd. Zumair as the Head of the Marketing and Ms. Ruchi Rai is the Head, of HR, and Admin. Additionally, Mr. Shankar Sharma will be spearheading the Sales Operations function.

The latest additions to the team bring significant industry expertise and will support the company’s growth vision, with a prime focus on scaling of operations, sales, marketing, sourcing verticals, and improving HR functions. Mr. Subhash Khanna is an industry veteran with impeccable leadership experience of over 35 years at renowned firms like Escorts, LML, and International tractors. Mr. Ankur Gupta comes with extensive operations experience of 10+ years at Aditya Birla group while Zumair is an ex-Power2SME and ASSOCHAM with over 12 years of experience. Mr. Shankar Sharma has 30+ years of experience in Management consulting and Ms. Ruchi Rai comes with notable experience of over 15 years in HR and IR at firms like Bridgestone, Maruti, and Louis Dreyfus.

Mr. Dheeraj Tiwari, Founder, and CEO, CapGrid, said, “CapGrid has grown exponentially in the last 12 months and our aim is to achieve sustainable, rapid expansion in the future. Alongside, we are focusing on building upon our existing competence in tech, digital supply network, and cloud manufacturing. Onboarding members in our core leadership team will further propel our growth plans and help us in delivering value to our customers.”

Mr. Himanshu Raghuvanshi, Founder and COO, CapGrid, adds, “CapGrid is transforming the way automotive and industrial manufacturers manage their sourcing and procurement network. The domain expertise that the team brings along is going to be pivotal in the next chapter of our growth story. We are extremely excited to serve our customers even better with the recent addition to our talent pool.”

CapGrid recently raised series A funding of $7 Million USD from Nexus Venture Partners. The company intends to utilize this capital for strengthening its digital supply network, enhancing its tech competencies and cloud manufacturing capabilities along with new talent acquisition.

Road To ULTRA: India Returns This April

ULTRA Worldwide, the most international music festival brand, will make its celebrated return to Indian shores with its signature event series, Road To ULTRA.

Following the thumping success of the last India edition, in 2017, the Indian electronic music community will finally get a chance to revel in the unparalleled ULTRA experience this summer.

Road To ULTRA: India will kick off in Mumbai on the 14th of April 2023, followed by a second show in Bengaluru on the 15th of April 2023, with both showcases featuring the same stacked lineup of globe-trotting, chart-topping DJs and performers.

Marking the festival’s second edition, Road To ULTRA: India has previously gathered more than 50,000 attendees and showcased performances from superstar acts like The Chainsmokers, Rezz, Sam Feldt, and Slushii.

For this year’s edition, Road To ULTRA: India will showcase consecutive, daylong marathon events featuring some of the hottest names in electronic music, mesmerizing stage designs, and an all-encompassing entertainment experience for audiences.

ULTRA Worldwide continues to cement its status as the most international music festival brand, boasting active events on all six inhabited continents. The global festival brand is celebrated for delivering an unparalleled combination of top-tier electronic talent, cutting-edge technology, and large-scale productions.

The road To ULTRA India lineup will be announced soon. Stay tuned!

Valentine’s Day Woo at Hilton Goa Resort

This Valentine’s Day, we have a whole lot of fun in store, and we can’t wait to share it with you! Join us as we celebrate this season of love with exciting inclusions and new experiences at Hilton Goa Resort. #SeasonOfLove

  1. All About Love: 5-course poolside dinner with live music and Valentine-themed giveaways with an option to choose this offering with or without a premium pour of champagne.
  2. Amor Intimo: Feel the warmth of true love this Valentine’s Day with Amor Intimo! Enjoy a delectable five-course meal curated by our culinary experts at Doce! Link to video https://www.instagram.com/reel/CoOusMhpxLy/?igshid=YmMyMTA2M2Y%3D
  3. You, Me & Nostalgia: Immersive poolside private movie screening with unlimited popcorn and barbeque dinner. For couples with kids, do not worry the resort has planned something for everyone.

Indulge in bespoke luxury and relish gastronomical delights as you experience a symphony of grand celebrations of love. From a romantic staycation to intimate experiences, the Hilton Goa resort is the perfect destination for you to celebrate this Valentine’s Day alongside your loved one.