Social media misinformation impacted menstrual health of 24.6 percent women, finds everteen Menstrual Hygiene Survey 2025

While 71.6% women felt that social media provides adequate and accurate information about periods, yet only 11.5% relied on it as their primary source during period emergencies

Despite 82.7% women suffering from period pain, only 5.5% used a menstrual cramps roll-on, while a whopping 41.5% women did not use any pain relief during periods

Is applying menstrual blood good for the face? Dr. Karuna Shukla from Noida (name changed) came across exactly that absurd and false recommendation on social media! This was one of the many examples of social media misinformation that Indian women cited in response to the 10th annual edition of everteen Menstrual Hygiene Survey. Despite its potential to emerge as a catalyst of change, such false claims about menstrual hygiene seem to be making women question the trustworthiness of social media channels. 

The everteen survey shows that while 71.6% women in India feel that social media provides adequate and accurate information about periods, yet only 11.5% of them rely on it as their primary source during period emergencies. 1152 women from all over India including Andhra Pradesh, Assam, Chandigarh, Delhi, Goa, Gujarat, Haryana, Jammu and Kashmir, Jharkhand, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Manipur, Odisha, Punjab, Rajasthan, Tamil Nadu, Telangana Tripura, Uttarakhand, Uttar Pradesh and West Bengal participated in this year’s everteen survey. 72.4% of the female respondents were in the age group 19-35 years. 76.6% women had completed graduation or above.

Mr. Chirag Pan, CEO of PAN Healthcare, says, “The fact that more than two-thirds of women in India are relying on social media as a source of information shows that the influencers and bloggers are doing a fabulous job in creating awareness on menstrual hygiene. However, they have an even bigger responsibility in realizing PM Modi’s vision of a Viksit Bharat. It is imperative that the social media community builds viewer trust through accurate, fact-based and verified information”.

Sharing examples of misinformation being spread through social media, several women said they came across social media posts falsely claiming that a delay in periods means they have PCOD. Women said certain social media posts advised them to take lemonade or coffee to control period pain but that made it worse for them. They came across home remedy tips on social media that didn’t help reduce period pain. One female respondent said she came across the names of painkillers that could be harmful for the body. Another woman saw a misleading claim on social media that exercise during periods can harm a woman’s body, whereas the fact is that light-to-moderate exercise can help reduce menstrual cramps and improve mood.

Mr. Hariom Tyagi, CEO of Wet and Dry Personal Care, the makers of everteen and a PAN Health initiative, says, “It is evident from our everteen survey that while several women are searching, there is a lack of awareness on safe and effective solutions for menstrual cramps. As many as 41.5% women do not use any pain relief during periods even though 82.7% accepted that they had mild to severe pain during periods. Ironically, only 5.5% know the benefits of menstrual cramps roll-on to reduce dependence on pain killers (14.2%).” 

Women said shared examples of how social media also promotes superstitions like period blood is impure, do not visit religious places during periods, and touching pickles or fermented foods during periods can spoil them. Other misleading and baseless information found by women included recommendation not to wash hair during periods, claims that consuming white-colored foods like milk or curd is bad for periods, a light flow indicates future problems with conceiving and pregnancy, women can’t get pregnant during periods, using tampons can stretch a woman’s intimate parts and certain phobias about menstrual cups.

Despite some misinformation, social media does seem to be broadly helping women shed inhibition and break their silence around periods. As many 34% women have shared about periods on social media, mostly (72.8%) about their own periods, while others (27.2%) reshared someone else’s period story. The major reason that prevented women from social media included privacy concerns (37.6%), followed by fear of judgment (11.4%). 36.5% women felt it was not important to share about periods on social media, while 14.5% did not have a social media account.

Commenting on the findings of the everteen Menstrual Hygiene Survey 2025, Dr. _Richa Singhal Consultant Obstetrics Gynaecology Max Hospital , said, “Even if you come across any tips on social media, you should always check them with your gynecologist. Besides the risk of falling prey to myths and factual errors, we must remember that every person has a different body type and medical history. So even if the solution proposed on social media is good for one person, it may be contraindicated in another person! Also, women should not pop painkillers randomly for period pain and should not ignore irregular periods or discharge, as these may have long-term health consequences.”

Another interesting aspect that emerged from the everteen survey findings this year is that while sanitary pads (87.8%) continue to be the most popular menstrual hygiene product, disposable period panties (5.7%) have emerged as a fast-growing new menstrual hygiene method (MHM) in India, being used more than menstrual cups (4.7%) and tampons (1.6%)! 

35.4% women buy sanitary products online, whereas 64.6% buy them from their neighbourhood store. Among online shoppers of menstrual hygiene products, 39.9% women have already switched to quick commerce. Women said the top reason for buying online was easy of shopping (52.4%), followed by better discounts or offers (34.5%) and privacy (10.1%). Among the offline shoppers, one-third (29.7%) women said they are always uncomfortable buying menstrual products from a chemist or grocery store. 

Every year, everteen conducts menstrual hygiene survey to generate insights that help develop innovative solutions and strategies that empower women in dealing with periods more comfortably. everteen also promotes awareness on feminine and menstrual hygiene through campaigns like #FixYourPeriods, #SheNeedsPad, #PadHerLife and #BloodyHypocrisy. everteen offers feminine intimate hygiene products for women including sanitary pads, disposable period panties, overnight pads, menstrual cups, menstrual cup cleanser, menstrual cramps roll-on, panty liners, bikini line hair remover creams, natural intimate washes, toilet sanitizer, feminine serums, gels and more.

Together Towards Wellness: ‘Feel Good with Fiama’ Mental Well-being Survey emphasizes on Community influence on embracing therapy

National, 27 May 2025:  As conversations around mental well-being take centre stage this Mental Health Awareness Month, the ‘Feel Good with Fiama’ Mental Well-being Survey 2024, in partnership with NielsenIQ, provides an understanding of how Gen Z and Millennials are navigating stress. Exploring the evolving beliefs, behaviours, and de-stressors, the survey highlights a shift towards breaking the stigma and embracing a more connected approach to happiness and emotional balance.

This evolving mindset is empowering younger generations to set healthier boundaries and prioritize mental well-being. An encouraging 85% of Gen Z respondents believe their friends would support them in seeking therapy, indicating a growing culture of open dialogue around mental health. No longer a whispered concern, 90% of Gen Z actively invest in their emotional well-being through wellness practices like yoga (29%), meditation (31%), and exercise (30%), demonstrating a strong commitment to self-care. Music remains a universal stress reliever, with 36% turning to their favorite tunes for an instant mood boost. 

Sameer Satpathy, Divisional Chief Executive, Personal Care Products Business, ITC Limited, stated “The Feel Good with Fiama Mental Well-being Survey highlights a pivotal shift in India’s approach to mental health. Today, well-being is not just an individual pursuit but a collective experience, where close-knit circles and social networks encourage open conversations about mindfulness, emotional resilience, and seeking therapy. This cultural transformation reflects a deeper understanding that mental health is a shared and collective journey—one where each person’s well-being contributes to the strength of the community. At ITC Fiama, we are committed to nurturing this evolving mindset. Further, through our collaboration with The Minds Foundation, we are actively expanding access to mental health support and awareness, contributing to reshaping how we approach happiness, healing, and emotional balance by empowering individuals to seek therapy.

Roshni Dadlani, Executive Director of The MINDS Foundation, added, “As we navigate an increasingly complex world, the path to happiness begins with identifying the factors that disrupt our emotional balance. Through our collaboration with Fiama, we are providing subsidized virtual therapy sessions to enable individuals to make meaningful changes and gain deeper self-awareness, ultimately fostering greater life satisfaction. This partnership reflects a broader shift in how therapy is perceived—not as an isolated pursuit, but as a shared experience where individuals come together to support and uplift one another on their journey to better mental health.”

Sara Ali Khan, Brand Ambassador for ITC Fiama, shared, “ It’s inspiring to see people prioritizing their mental well-being as a community. What’s particularly powerful is how dialogues around therapy are being brought to focus by studies like the Feel Good with Fiama Mental Well-being Survey. It’s clear that stress is no longer something to face alone—whether through therapy, yoga, or simply unwinding with music. There’s a growing culture of collective self-care with conversations around therapy no longer a taboo.”

Furthering its commitment to mental wellness, ITC Fiama, in collaboration with The MINDS Foundation, has launched its first Virtual Clinic to provide affordable access to mental health therapy. The Virtual Clinic connects individuals with licensed professionals in a private, stigma-free setting, offering expert advice, therapy, and counseling at one’s convenience.

Register here to consult a professionally qualified therapist from The MINDS Foundation at an affordable fee.

The ITC Feel Good with Fiama Mental Well-being Survey 2024 was conducted with 800 men and women aged 16-45 across Delhi, Mumbai, Kolkata, and Bengaluru. The survey was conducted by Nielsen IQ in September 2024.

Manipal Hospitals Unveils Dr. H. Sudarshan Ballal’s Inspiring Leadership Journey

Bengaluru – May 27, 2025Manipal Hospitals announced the launch of “Leading With Compassion,” a compelling biography of Dr. H. Sudarshan Ballal, Chairman- Manipal Hospitals. Authored by Mr. Stephen David, this book offers an intimate yet universally relevant exploration of leadership through Dr. Ballal’s five-decade journey. More than a traditional biography, this book serves as a vital resource for aspiring medical professionals and leaders globally, distilling the principles and values that have shaped Dr. Ballal’s extraordinary career in healthcare. The book was unveiled by the Hon’ble Chief Minister of Karnataka, Shri Siddaramaiah. 

“Leading With Compassion” meticulously traces Dr. Ballal’s early life experiences, revealing the foundations of his character and dedication. The book then navigates through his pivotal professional milestones, highlighting the key decisions and challenges that shaped his illustrious career in medicine and leadership. It provides invaluable insights, equipping readers with the wisdom to navigate the intricate and ever-evolving complexities of the medical landscape, both within India and on the global stage. The Foreword for this significant work has been penned by Padma Vibhushan awardee Justice M. N. Venkatachaliah, former Chief Justice of India, who was also present at the event.

Dr. H. Sudarshan Ballal is a titan in Indian nephrology, renowned for being among the first in the U.S. to achieve triple board certification in Internal Medicine, Nephrology, and Critical Care. His return to India in the early 1990s marked a pivotal moment for Indian healthcare, as he spearheaded the establishment of Manipal’s pioneering nephrology program. Under his visionary leadership, Karnataka witnessed its first cadaver kidney transplant and the inception of its first DNB nephrology program. Dr. Ballal’s profound contributions have been recognized with numerous accolades, including the prestigious Rajyotsava Award, Dr. B.C. Roy Award, and the Times Lifetime Achievement Award.

Dr. H. Sudarshan Ballal, Chairman, Manipal Hospitals, stated, “Leadership in medicine is not just about titles or technology—it’s about touching lives with empathy, staying true to your values, and leading by example. I have always believed that compassion is as essential as competence. If this book can inspire even a few young doctors to serve with heart and purpose, then it will have served its goal.”

The book launch was graced by an esteemed gathering of dignitaries, including Justice M. N. Venkatachaliah, Padma Vibhushan awardee and former Chief Justice of India; Shri N. Santosh Hegde, former Supreme Court Judge and former Lokayukta of Karnataka; Mr. Dinesh Gundu Rao, Minister for Health and Family Welfare, Government of Karnataka; Dr. Ranjan R. Pai, Chairman of Manipal Education and Medical Group; Dr. C. N. Manjunath, Padma Shri awardee, renowned cardiologist, and Member of Parliament (Lok Sabha); Dr. H. S. Ballal, Pro Chancellor of Manipal Academy of Higher Education; Mr. Dilip Jose, Managing Director and CEO of Manipal Health Enterprises Pvt. Ltd.; Dr. K. Govindaraj, MLC and Political Secretary to the Chief Minister of Karnataka; and Ms. Sapthami Gowda, acclaimed Indian actress.

Beyond his clinical and administrative prowess, Dr. Ballal is deeply committed to ensuring equitable healthcare access. His leadership has driven numerous impactful Corporate Social Responsibility (CSR) initiatives, such as providing free pediatric kidney transplants and establishing vital rural health programs. “Leading With Compassion” encapsulates this spirit, offering readers a unique perspective on leadership grounded in empathy and ethical practice.

This book is poised to become an indispensable guide for young doctors and professionals seeking to make a meaningful impact in the healthcare sector.

Myopia on the rise among school children in India; Doctors urge screen time management and early intervention

Bengaluru, 27 May 2025: Myopia, or nearsightedness, is rising as a common vision concern among children with around 23% of the school-going children in India being affected, and is expected to reach 53% by 2050, according to Association of Community Ophthalmologists of India (ACOIN). As Myopia Awareness Week is observed, ophthalmologists say that many children do not realize they have a vision problem, and parents often find out only when their child starts having trouble in their eye sight in school.

Myopia among children is higher in urban areas. For instance, according to an RGUHS Journal study, 4.71% of the children from urban areas in Bengaluru being affected, compared to 3.18% in rural areas. The chances of getting myopia increase with age — about 13% of children aged 5–8 years were affected, while over 40% of those aged 9–15 years had the condition.

Doctors believe this increase is linked to more screen time and less outdoor play. A recent study published in Jama Network, found that spending even one extra hour per day on smartphones or tablets can raise the risk of myopia by 21%. This highlights the need to monitor children’s digital screen use closely.

Dr. Savitha Arun, Director, Medical Superintendent, Quality Assurance Coordinator and Senior Consultant – Anterior Segment & Electrophysiology, Nethradhama Super Speciality Eye Hospital, explains, “We see a significant number of children presenting with undiagnosed vision problems each month — on average, over 100 new patients and around 250 follow-up cases are brought in for complaints related to poor eyesight during the holiday season. Many of these cases turn out to be myopia, which could have been detected much earlier. Often, parents notice signs only when their child starts sitting too close to the television, holds books too near, or complains about not being able to see the board at school. We have observed a steady rise in such cases every month, particularly after extended school holidays or exam seasons, when screen exposure tends to peak.”

One of the key concerns is that myopia often develops silently, with children adapting to reduced vision without realizing it. Blurred distance vision, frequent eye rubbing, or sitting too close to screens or difficulty in reading often go unnoticed, which results in delayed diagnosis.

“Early detection and regular vision screenings are necessary to managing myopia effectively and preventing long-term complications such as high myopia, retinal degeneration, or other vision-threatening conditions. It is recommended for children to undergo comprehensive eye exams at least once a year, particularly between the ages of 5 and 15, when the eyes are still developing and more responsive to corrective measures. In around 35-40% cases, the myopia would have progressed to moderate or high levels by the time their parents take them to us for checkup. Early intervention through spectacles, lifestyle changes like increased outdoor activity, and advanced treatment options can help control progression in children at an early stage,” adds Dr. Savitha Arun.

Myopia Awareness Week is observed annually to raise awareness about this growing epidemic. The theme for this year, ‘Screens Down, Eyes Up’, calls for immediate steps to prevent vision loss among the children by managing screen time and encouraging more time outdoors to help prevent and control myopia progression. Hence, awareness among the parents, educators, and pediatricians all play a crucial role in early detection and diagnosis.

How to Pick the Correct Health Insurance for Your Parents’ Health and Well-Being?

Health Insurance

Choosing the right health insurance for your parents is an important step toward safeguarding their health and financial security. With age-related risks and rising medical costs, the right plan can ensure access to quality care without straining your savings. 

This blog will help you understand key factors to consider when selecting health insurance tailored to your parents’ unique needs.

Ways to Select the Correct Health Insurance Plan for Your Parents

Choosing the right health insurance plan for your parents involves evaluating their medical needs, coverage options, and long-term financial protection. Let’s discuss a few:

Understand Your Parents’ Health Needs and Medical History

Health insurance decisions should begin with clearly understanding your parents’ health profile.

  1. Review Past Medical Records

  • Examine any chronic illnesses such as diabetes, hypertension, or heart disease.
  • Take note of past surgeries, hospitalisations, and regular medications.
  1. Consider Lifestyle and Age Factors

  • Assess their lifestyle, dietary habits, and physical activity levels.
  • Older age often comes with higher health risks, so choose a plan that anticipates future medical needs.

By starting with their medical history, you can shortlist medical insurance for parents with relevant disease coverage and regular health check-ups.

Compare Types of Health Insurance Plans for Seniors

Multiple plans are available in the market, but not all are suited for senior citizens.

  1. Individual vs. Family Floater Plans

  • Individual Plans: More suitable for parents above 60, as they offer a dedicated sum insured.
  • Family Floater Plans: May not be cost-effective if parents are much older than other family members covered.
  1. Senior Citizen Health Insurance Plans

  • Specifically designed for individuals above 60 years.
  • Offer benefits like higher coverage limits, annual health check-ups, and domiciliary treatment.
  1. Critical Illness Plans

  • Covers life-threatening diseases like cancer, kidney failure, and stroke.
  • Useful as a supplementary plan for high-cost treatments.

Comparing options ensures you pick the right health insurance that balances coverage and affordability for your parents.

Check for Coverage Benefits, Exclusions, and Waiting Periods

Not all policies are created equal. Focus on the fine print.

  1. Key Coverage Inclusions

  • Pre and Post-Hospitalisation: Should cover expenses before and after hospital stays.
  • Day Care Procedures: Many treatments today don’t require long hospitalisation.
  • AYUSH Benefits: Some policies also cover alternative treatments, such as Ayurveda or Homoeopathy.
  1. Common Exclusions

  • Pre-existing diseases may not be covered from day one.
  • Specific illnesses might be excluded for the first few years.
  • Cosmetic procedures and dental treatments are often not covered.
  1. Waiting Periods

  • Most medical insurance for parents includes a waiting period for pre-existing diseases.
  • Choose plans with shorter waiting periods or offering instant coverage on declaration.

These details help prevent surprises during a claim and ensure a seamless experience when choosing health insurance for parents.

Evaluate the Insurer’s Network Hospitals and Claim Process

A good policy is not just about coverage, but also about convenience.

  1. Check Network Hospitals

  • Choose a provider with a wide hospital network, especially near your parents’ residence.
  • Look for hospitals offering cashless treatments.
  1. Understand the Claim Settlement Ratio

  • A higher claim settlement ratio indicates a more reliable insurer.
  • Prefer insurers with a hassle-free documentation process.
  1. Ease of Reimbursement and Cashless Claims

  • Confirm how fast reimbursements are processed.
  • Ensure cashless procedures are actually honoured by hospitals in the network.

This ensures your parents receive timely medical attention without financial stress.

Consider Premium Affordability and Policy Renewability

Choosing the best medical insurance for parents also requires a financial perspective.

  1. Premium vs. Coverage Balance

  • Don’t always go for the cheapest policy; consider value for money.
  • Check for premium hikes on policy renewals.
  1. Lifetime Renewability Option

  • Opt for health insurance plans that offer lifetime renewability.
  • This ensures continued coverage without buying new insurance after a certain age.
  1. Discounts and Co-Payment Options

  • Some insurers offer discounts for multi-year policies.
  • Co-payment clauses, where the insured pays a portion of the bill, lower premiums but may reduce affordability during emergencies.

Balancing cost and coverage helps you choose a sustainable and effective plan over time.

Don’t Overlook Add-Ons and Value-Added Services

  1. Why Add-Ons Matter

  • Add-ons like room rent waiver, hospital cash, and OPD cover can enhance your parents’ health insurance benefits.
  • Some insurers offer health check-ups, wellness programs, or teleconsultation services at no extra cost.
  1. Tailored Riders for Seniors

  • Look for riders like critical illness, personal accident cover, or home care services.
  • These additions can fill crucial gaps in standard medical insurance for parents.

Add-ons and extra services offer more holistic protection and make health insurance more effective for long-term use.

Choosing the right health insurance for your parents is a long-term commitment that impacts both their well-being and your peace of mind. You can make a confident decision by carefully assessing your health needs, comparing plans, and reviewing key features like coverage, the claim process, and renewability. 

A thoughtfully selected medical insurance for parents ensures they receive timely care without financial stress, securing their health today and in the future.

Kairali – The Ayurvedic Healing Village awarded Clinical Establishment Permanent Certificate

New Delhi | 22 May 2025 – Kairali – The Ayurvedic Healing Village, the flagship wellness destination of Kairali Ayurvedic Group located in Palakkad, Kerala, has been awarded the Clinical Establishment Permanent Certificate under the Kerala Clinical Establishments (Registration and Regulation) Act, 2018.

Valid through 2030, this certification affirms Kairali Ayurvedic Health Resorts Pvt. Ltd.’s adherence to global benchmarks in patient safety, infection control, and authentic Ayurvedic treatment protocols. It recognizes Kairali’s longstanding commitment to delivering diagnostic and therapeutic care with clinical precision and holistic integrity.

Abhilash K. Ramesh, Executive Director, Kairali Ayurvedic Group said, “A Clinical Establishment Permanent Certificate is a crucial document for any healthcare facility in India, underscoring our commitment to excellence in patient care, adherence to stringent healthcare standards, and continuous improvement in medical services.”

The certification not only provides Kairali with strengthened legal standing but also enhances operational transparency and accountability, further solidifying its reputation as a global leader in Ayurveda.

“We are a NABH Hospital built in a resort environment, providing care and treatments to global visitors for over 25 years now. This certificate is another way of thanking them for reposing their trust in us year after year.”

Coping with Lung Cancer Diagnosis: What Every Indian Patient Needs to Know

Dr. Mallikarjun, Consultant – Interventional Pulmonology and Sleep Medicine, HCG Cancer Hospital, KR Road, Bengaluru.

The Moment of Truth

lung cancer diagnosis depicts one of those moments that divide life in two—Before, and, After. For many Indian patients, the information comes as a personal catastrophe, rather than simply a medical diagnosis. The impact of having your doctor telling you that you have lung cancer, when you were expecting your persistent cough to be asthma, or an allergy, is hard to process, mentally; and even harder to talk about.

Far from being rare, anymore, Lung Cancer in now one of the leading causes of cancer-related deaths in the country. Alarmingly, a growing number of these patients are non-smokers. Air pollution, indoor smoke from cooking, genetic predispositions, and even occupational exposure to harmful substances are contributing to a spike, especially in urban areas, such as Delhi, Mumbai, and Bengaluru.

First Breathe. Then Ask Questions.

When you come face-to-face with a devastating truth, the thing to do is to pause and take a breath—literally. Gather your mental and emotional reserves. Then begin asking the right questions:

  • What type of lung cancer is it?
  • What stage are we looking at?
  • What are the treatment options?
  • What kind of support—medical, emotional, financial—will I need?

Knowledge is power—it’s also reassurance. Understanding your condition dilutes the fear and helps you take informed decisions.

Treatment is Vastly Advanced

Cancer is no longer a death sentence. In India, treatment methodology is advancing rapidly. Depending on the type and stage, treatment may include:

  • Surgery, to remove localized tumours
  • Chemotherapy and radiation
  • Targeted therapy, for cancers with specific genetic mutations (such as EGFR or ALK)
  • Immunotherapy, which leverages the body’s own immune system, to fight cancer

Numerous tertiary centres in India now provide Advanced Cancer Care.

The Overlooked Emotional Aftershock

The diagnosis leaves many patients with a sense of grief, guilt, or even shame—particularly if they were smokers. Some withdraw. Others panic. Mental health support is vital, but in India, this reality is insufficiently recognized.

Anxiety, depression, and sleep disturbances are common, but manageable. Counselling, online or in-person, mindfulness practices, including yoga, meditation, or even joining lung cancer support groups (like Lung Connect India) can curb emotional isolation.

Nutrition and Gut Health: Fuelling the Body to Fight

Nutrition is often neglected during treatment, but it can be a game-changer. Chemo or radiation can induce nausea, weight loss, fatigue, or gut discomfort. A balanced, high-protein, antioxidant-rich Indian diet (with dals, curd, fruits, nuts, and green vegetables) can help the body to cope and recover faster. Fermented foods such as buttermilk and idli can enhance gut health, and support treatment. Small, frequent meals, rather than forced, large ones help to manage low appetite.

Consulting a clinical nutritionist specialized in oncology care is highly recommended.

Side Effects Are Real—and So Is Support

Side effects of treatment, such as hair loss, fatigue, changes in taste or skin tone must be recognized as equally physical and emotional. These, including the smallest discomforts can be effectively managed through open communication with your doctor. Medications and practices exist, to manage almost every symptom. No need to suffer in silence.

The Cost Factor?

Cancer care can be expensive, but many financial aid options exist.

  • Ayushman Bharat Yojana offers support to eligible families.
  • State government health schemes, particularly in Tamil Nadu, Kerala, and Andhra Pradesh.
  • Indian Cancer Society, and other NGOs, also offer cancer aid funding.

Promptly consult the hospital’s medical social worker, or your oncologist, about paperwork and applications.

Faith, Family, and Finding New Meaning

Many patients discover a renewed sense of purpose, after diagnosis. Spending more time with family, reconnecting with friends, or returning to a spiritual practice, all illustrate that coping and healing extend beyond medical support. In Indian households, extended family plays a big role, and that support can be both a comfort and a responsibility. Don’t hesitate to set boundaries or ask for space, when needed.

The Power of Shared Experience

One of the most powerful ways to heal is to know you’re not the only one. Online forums, WhatsApp groups for cancer patients, and hospital-organized meetups are growing in India. Listening to someone else’s survival story can profoundly restore hope.

Lung Cancer is not an End—It is a New Chapter

The agony is real, but the internal powerhouse should persist. Recovering from lung cancer is not impossible—and may even be transformational, with optimal Medicare, emotional support and community bonding.

Understanding the Risks and Importance of Specialized Care for High-Risk Pregnancy

By Dr. Nasreen Ashfaq, Sr. Consultant Obstetrician & Gynecologist, Infertility Specialist and High-Risk Pregnancy at Ankura Hospital for Women and Children

A high-risk pregnancy is one where the health of the mother, the baby, or both may be at risk due to underlying medical conditions or pregnancy-related complications. As the number of high-risk pregnancies continues to rise, specialized care is becoming increasingly important to ensure safe outcomes for both mother and child.

In Telangana, especially in urban centers like Hyderabad, the rate of high-risk pregnancies has seen a noticeable rise, reflecting a shift in demographics and lifestyle. Factors such as delayed pregnancies, increased awareness of maternal health, and the growing prevalence of lifestyle diseases have contributed to this trend.

Several medical factors can increase the risk during pregnancy and require specialized care. These include maternal age (women over 35), pre-existing health conditions like diabetes (type 1, type 2, or gestational), hypertension or cardiovascular disease, autoimmune disorders (like lupus, rheumatoid arthritis), thyroid disorders, kidney disease, epilepsy or seizure disorders, and blood clotting disorders. Another important factor is age-related risk, such as maternal age under 17, over 35, or a first pregnancy after age 40.

Ankura Hospital has developed a specialized high-risk pregnancy program that ensures continuous monitoring of both mother and baby. It provides enhanced monitoring, diagnostic tools, a dedicated expert care team, and proactive preventive measures. The hospital is committed to guiding mothers toward safer pregnancies and healthier deliveries.

It offers advanced, personalized pregnancy care with enhanced monitoring for high-risk cases. For a close monitoring of the progress expectant mothers need more frequent prenatal visits, expert-led specialized ultrasounds, and comprehensive fetal monitoring. Additional lab tests, fetal echocardiography (when required), and detailed non-stress and biophysical profiles to ensure early diagnosis and intervention in critical cases. The use of cutting-edge technology, regular monitoring and compassionate expertise, high risk patients can enjoy a confident journey to motherhood.

A dedicated Specialized Care Team including maternal-fetal medicine specialists (perinatologists), high-risk obstetric nurses, and specialized nutritionists, mental health professionals and a team of expert neonatologists play a pivotal role to manage complex pregnancies. These professionals provide emotional support, regular monitoring and intervention to ensure safe pregnancy. A team of intensivists and neonatologists along with world class infrastructure is required to provide expert newborn care as and when required. Ankura Hospital is equipped with state-of-the-art infrastructure and the team of specialists to provide comprehensive support for both mother and baby.

The early detection and timely intervention are key to preventing complications in high-risk pregnancies. Through regular monitoring, personalized care plans, and lifestyle guidance, we help expecting mothers manage risk factors effectively. The core emphasis is to ensure a safe, healthy pregnancy journey and the best possible outcomes for both mother and baby.

AI in Brain Tumour Diagnosis: How Technology Is Helping Doctors See More Clearly

By Dr. Pinaki Mahato, Consultant Medical Oncologist, HCG Cancer Centre, Vadodara

A brain tumour diagnosis is invariably life-altering—for the patient, the family, and the entire care team. With vague symptoms, tumours can mimic other neurological issues, and imaging may not always offer clarity. Artificial Intelligence (AI) has become the game-changer in this space- not by replacing doctors, but by helping them see what they might, otherwise, miss.

The Evolving Diagnostic Landscape

Brain tumours vary widely in type, size, and location. Symptoms include persistent headaches, vision changes, confusion, or even subtle mood shifts; failing to signal alerts in the patient. For doctors, the confusing symptoms translate to decoding a complex riddle.

AI is powered to break down these complex riddles, to deliver a clear message. By precisely mapping patterns derived from thousands of brain scan images and evaluating microscopic details contained in them, AI flags regions that demand attention, and is equipped to provide information, within minutes, regarding the tumour type; besides suggesting the likely future growth behaviour of the tumour.

How AI Enhances Imaging and Detection

AI functions exactly like a supercharged assistant, to the radiologist. While traditional imaging depends on a human expert interpreting the image, AI scans each pixel and compares it with a vast library of images—flagging abnormalities that might not be immediately visible. This ensures a precise, and comprehensive evaluation.

AI platforms are never used in isolation, but for aiding radiologists and neurosurgeons in detecting early-stage tumours that may remain undetected or be wrongly classified without the support of AI’s precision.

India has already begun adopting AI-based technologies to empower neuro-oncology workflow at the country’s top multi-specialty and academic hospitals.

Advanced AI-powered tools are now, operational at:

  • Radiology Departments: Here AI serves to detect lesions and measure the dimensions of tumours with unprecedented precision.
  • Brain Surgery Planning systems: Here AI is used to re-create flawless 3D maps of the brain, aiding neurosurgeons in avoiding acutely sensitive areas of the brain, while removing tumours.
  • Pathology and Molecular Labs: Here, AI is able to analyse samples of tissue with least likelihood of error, for purposes of predicting tumour progression; vastly improving the accuracy of diagnosis.
  • Radiotherapy planning boards: Here, AI aids in precisely mapping the sites of targeted tumours, while protecting healthy tissue from exposure; thereby enhancing the effectiveness of the treatment and minimising side effects

When patient load is high, AI is immensely useful in reducing critical delays in diagnosing cases, executing triage in complex cases, and in freeing specialists to focus on decision-making, instead of engaging in repetitive, time-consuming tasks.

Personalising Treatment with AI

Tumours have complex and distinctive profiles and unpredictable behaviour patterns. AI accurately analyses each individual tumour and predicts the expected responses to treatment modalities, such as chemotherapy, aggressive surgery, or targeted therapies, helping doctors to avoid a “one-size-fits-all” approach.

By analysing genetic markers, pathology reports, and imaging data in conjunction, AI tools offer insights into how a particular tumour is likely to behave, facilitating individualised treatment planning, better outcomes, and fewer side effects.

AI Assists, It Doesn’t Replace

With superior properties, AI aids doctors in confirming the best treatment approach to adopt.

Doctors operate with tested, clinical intuition, emotional intelligence and prior experience; whereas, AI brings speed, precision, and flawless pattern recognition to the table, together constituting a potent force in the battle against tumours and malignancies.

India Bridges the Gaps in Accessibility by Leveraging AI through Remote Access

India has AI- powered, medical Centres of Excellence in the metros, as opposed to limited access to medical speciality in smaller towns. With the availability of remote access, the analytical benefits of AI-powered tools can now be obtained by smaller hospitals and clinics located in the periphery of cities.

By employing scalable, ethical integration of AI, India can match its pace with global standards and adapt the benefits meaningfully to its local needs.

As oncologists, we witness first-hand, how early, accurate diagnosis can change the course of a patient’s life. When a brain tumour is detected in time, a critical advantage is gained; enabling tailored treatment plans that offer not just hope, but real, measurable outcomes. AI, with its absolute precision, is no longer a futuristic concept; it is integral to today’s clinical practice, enhancing our ability to visualize clearly, and act decisively. The future of brain tumour care lies in striking the right balance—between the advantage of cutting-edge AI tools and the refined human judgement that defines medicine at its best.

Lilavati Hospital Honors Legacy of Late Shri Kishor Mehta with Free Artificial Limb Camp and Medical Support for Jain Monks

Mumbai : In a heartfelt tribute to its Founder and Permanent Trustee, Late Shri Kishor Mehta, on his 1st death anniversary, Lilavati Hospital and Research Centre, through its SEWA department, demonstrated its unwavering commitment to compassionate healthcare and social responsibility. The hospital successfully conducted a Free Artificial Limb Camp, offering renewed hope and mobility to 54 underprivileged individuals. Following a comprehensive screening on April 22, 2025, customized prosthetic aids — including Jaipur Foot, calipers, and other mobility devices were distributed on May 20, 2025. Further honoring Shri Mehta’s enduring vision and dedication to spirituality and community well-being, the hospital has also partnered with the Jain International Trade Organisation (JITO) under the Shraman Arogyam initiative to provide respectful and quality medical care to Jain monks

Shri Kishor Mehta conceptualized the hospital project and was instrumental in designing and implementing of the Lilavati Hospital under the guidance of his late father. Shri Kirtilal Mehta. Shri Kishor Mehta realizes his father’s dream, constructing Lilavati Hospital as a beacon of resilience and determination. Under his visionary leadership, Lilavati Hospital has soared to new heights, establishing itself as one of the premier healthcare institutions in India and across the globe. He had laid out further plans for expanding Lilavati Hospital, which are being implemented currently.

The camp was a life-changing initiative for amputees and polio-affected individuals from marginalized backgrounds who have long struggled with mobility challenges. The prosthetic devices were tailored to meet the unique needs of each beneficiary, helping them reclaim independence, dignity, and an improved quality of life.

Rajesh Mehta, Permanent Trustee, Lilavati Hospital & Research Centre Said, “Restoring someone’s ability to walk means far more than just physical recovery—it revitalizes their confidence, purpose, and sense of belonging in society. This camp is a reflection of our broader mission: to heal, uplift, and ensure that no one is ever forgotten. In honor of the late Shri Kishor Mehta, on the occasion of his first death anniversary, and in alignment with Smt. Charuben Mehta’s unwavering SEWA ethos—rooted in a deep commitment to both spiritual and community healthcare—we are proud to announce our partnership with the Jain International Trade Organisation (JITO). This collaboration is dedicated to providing Jain Monks with compassionate, respectful, and expert medical care, ensuring they receive the highest standard of treatment.”

Rajiv Mehta, Permanent Trustee, Lilavati Hospital & Research Centre added, “Mobility is more than movement; it’s the foundation of freedom and opportunity. This initiative reaffirms our commitment to making healthcare a fundamental right, empowering lives that have long been left in the margins.”

Prashant Mehta, Permanent Trustee, Lilavati Hospital & Research Centre Said “At Lilavati Hospital, we believe healthcare should be a catalyst for dignity and self-reliance. Watching individuals take their first independent steps is not just a medical success; it’s a profound human moment. That’s the true reward.”

The beneficiaries, many of whom were previously reliant on others for basic movement, expressed heartfelt gratitude. For them, this camp marked not just the return of physical mobility but also a renewed sense of confidence and independence. Through this initiative, Lilavati Hospital has reaffirmed its role as a leader in community health outreach, offering not just medical care but also humanity, hope, and healing.