Tag Covid-19

Delhi, India, July 31, 2024: In the wake of the COVID-19 pandemic, there has been a significant shift in the public’s approach to health and well-being, moving from a curative to a preventive mindset. To address this evolving landscape, The Times of India is proud to announce the launch of TOI Health+, a new initiative designed to provide reliable, relevant, and customized health and wellness information to Indian audiences.

Addressing the Information Gap With the increased interest in health information, many people struggle to find trustworthy sources amidst the sea of unverified data. TOI Health+ aims to fill this gap by offering a comprehensive, credible platform that caters to the unique health needs of Indians. Available in both print and digital formats every Wednesday, TOI Health+ features the latest in health, nutrition, wellness, and prevention with a special focus on health tech.

Unique Features of TOI Health+

Customized Content: Sections on nutrition, prevention, wellness, body, and health technology. Interactive columns like “Ask Your Doctor.”

Latest Solutions: Up-to-date, credible health and health tech information every week.

Comprehensive Coverage: Articles on nutrition, diet, fitness, and lifestyle diseases.

Health Trackers: Quizzes, trackers, and self-assessment tests to help readers monitor their health.

Engaged Community: Building an active community of health enthusiasts on social media and through offline events like the TOI Health+ Summit.

Consumer Engagement: Access to renowned doctors, health experts, and researchers through webinars, videos, and podcasts.

Curating the Content TOI Health+ leverages The Times of India’s extensive expertise and trusted sources to curate the most credible, well-researched health content. With a long history of initiatives such as “Times Organ Donation Drive,” “Beat Heart Failure,” and “Let’s Fight Diabetes,” TOI has built a strong legacy of championing health causes in India. Every day, more than a dozen health reporters from TOI across the country reach out to leading doctors, hospitals, researchers, and dieticians to obtain the very best and latest in healthcare. TOI Health+ taps into this expertise to bring you the best in health and wellness information, offering a weekly distillation of the most credible and actionable health information, all in one place.

Kaustuv Chatterjee, Director (TOI Brand), BCCL (Bennett, Coleman & Company Limited), says, “TOI Health+ is our commitment to providing the Indian audience with trustworthy and relevant health and wellness information. In an era where misinformation is rampant, we aim to be the definitive source for credible and well-researched content which contributes to their well-being. Our goal is to empower individuals to take proactive steps towards better health.”

Partha P. Sinha, President and Chief Brand Officer, BCCL, states “TOI Health+ is an incredible opportunity for brands to connect with highly engaged health and wellness enthusiasts. This product will also provide a platform for established players, emerging nutraceutical and health tech brands to showcase their work and innovations, helping them reach a broader audience. We are excited about the potential this initiative holds for our readers and advertisers alike.”

National,March 2024- The India Today Conclave is back, with its theme of ‘Brand Bharat: An Assertive Nation in an Uncertain World. The 21st edition of the conclave is all set to redefine India’s narrative on the global stage on March 15-16, 2024 in New Delhi. The India Today Conclave presents a symphony of influential voices converging from various sectors, expressing India’s dynamic evolution amidst the ever-shifting currents of global challenges.

In the wake of significant global disruptions, including the financial crisis of 2008 and the more recent COVID-19 pandemic, India, that is Bharat, has consistently demonstrated resilience and leadership to emerge stronger than ever. From spearheading the fight against the pandemic to highlighting diplomatic prowess on the world stage, Bharat has emerged as a nation ready to navigate through uncertainties.

The post pandemic world is caught in several unending wars, including those in the Ukraine and Gaza. In an increasingly polarised environment, where rules of engagements have changed, Bharat, despite its own unstable neighbourhood, walks the talk confidently, practising the philosophy of Vasudhaiva Kutumbakam (the world is one family) but never losing sight of its own interest and position in emerging world order.

From leading the fight against Covid-19 pandemic to providing decisive leadership to the G20 nations to navigating its way out of two wars with a fine blend of pragmatism and diplomacy to standing its ground against developed nations on climate change, Bharat has branded itself as a nation ready to lead any mission for the global good without compromising its own convictions. From spirituality to the knowledge economy, from yoga to Chandrayaan, Bharat’s global imprint is ever expanding.

The 21st edition of the India Today Conclave will host thought-provoking discussions, exploring how India, with its political stability and unique social vibrancy, can ascend to the forefront of geopolitics and business. The event promises concise yet impactful debate on India’s role in shaping the global landscape.

The distinguished speakers at the conclave include Prime Minister Narendra Modi, Home Minister Amit Shah, External Affairs Minister S Jaishankar, and Finance Minister Nirmala Sitharaman, Sadhguru – Founder Isha Foundation, Egyptian Comedian & TV Host Bassem Youssef, Member- Rajya Sabha G V L Narsimha Rao, MLA from Mizoram Baryl Vanneihsangi, Vice President RP Sanjiv Goenka Group Shashwat Goenka, Author & Historian Hindol Sengupta, among others. The line-up also features renowned figures from the entertainment industry, including Akshay Kumar, Tiger Shroff, Orhan Awatramani (Orry) and others. This diverse group of speakers is set to provide insights into the nation’s future trajectory.

The India Today Conclave 2024 promises to be a catalytic moment in shaping the narrative of “Brand Bharat.” This gathering of influential minds, spanning politics, business, sports, and entertainment, is set to illuminate the trajectory of India’s role on the global stage.