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Delhi, 11 March 2024: BOBCARD LIMITED, a wholly owned subsidiary of Bank of Baroda, announced the launch of a campaign, #PlayHerCardsWell, celebrating its brand theme “Reimagining Credit for Stree Shakti”. The campaign comes at a crucial time, especially as recent surveys, such as the one conducted by CRIF High Mark, highlighted a concerning decline in the participation of women in the credit realm.

The data from December 2022 to December 2023 paints a stagnant picture, with no observable growth in the proportion of female credit card holders, remaining fixed at 17%. Moreover, the representation of women in overall retail loans has dipped from 25% to 24% over the past year, as revealed by CRIF. In light of these trends. BOBCARD is stepping up with its “Reimagining Credit for Stree Shakti, so she can #PlayHerCardsWell” initiative which is not just a brand campaign rather a purposely focussed social commitment, aimed at empowering women through credit card literacy and igniting conversation around putting women’s financial inclusion first.

As a part of the #PlayHerCardsWell campaign, BOBCARD facilitated a dynamic talk show titled MeTalks in partnership with MomsLeague Global – a community network platform amplifying the voices of women of all ages. Avantika Bahuguna, Founder of MomsLeague Global led the discussion with a panel of esteemed guests. The panel delved into crucial issues concerning mothers and women, including financial independence, mental health, career breaks, and equal pay. The women panellists including Heena Lulla Singh, AVP Sales, RadioCity India, Jaspreet Oberoi, Lead-Brands Solutions- Sony Pictures Network India, Celebrity Nutritionist-Suman Agarwal, RJ Ruchi from Radio Nasha, Mega Social Media influencer Linda Fernandes aka thatquirkymumma and Celebrity photographer & Entrepreneur Anamika Singh emphasized the importance of credit cards and highlighted the multitude of benefits such financial tools offer.

Mr. Ravindra Rai M, Deputy Managing Director at BOBCARD LIMITED, explained the thought behind the campaign, stating, “The #PlayHerCardsWell movement is all about enabling women to meet their personal and professional goals with the right credit support leading towards financial independence. At BOBCARD, we are committed to providing easy access to credit and financial services, particularly for women, so our Stree Shakti can thrive and secure their futures. This endeavour underscores BOBCARD’s unwavering dedication to empowering women and fostering financial inclusivity for all. It’s about giving women the tools they need to reimagine their financial possibilities and achieve their dreams.”

As a part of the MeTalks Women’s Day special event “empowered by BOBCARD” and organised by MomsLeagueGlobal, also unveiled a quirky video titled ‘Never Have I Ever’, featuring engaging interactions with attendees about the usage of credit cards with Sabiha Gulrays- Influencer & Content Consultant with MomsLeague. The video aims to demystify common misconceptions surrounding credit card use and showcase the practical benefits they offer to women.

Ms. Avantika Bahuguna, Founder, MomsLeague Global, commented “Programs like #PlayHerCardsWell are pivotal for women’s holistic empowerment, encompassing not just financial inclusion but also addressing critical aspects like mental health, postpartum depression, navigating career breaks, and embracing imperfections. By fostering conversations on these vital topics, we not only equip women with the tools for financial independence but also nurture their overall well-being and resilience, ensuring they can navigate life’s challenges with confidence and grace. I’m thrilled to be on board with BOBCARD as their support partner, and as a woman so very amazed to see them leading the charge in reimagining credit for women in India with their credit solutions & customer-
centric offerings.”

Delhi, 11th March 2024: Kuhl Fans, from the house of the country’s largest RO purifiers brand, have introduced the newest range of Kühl Smart and Stylish Fans in Delhi. These fans, built using BLDC technology, are not only elegant and stylish but also energy-efficient, offering up to 65% savings on power consumption.

By expanding its portfolio, Kuhl now offers an extended array of energy-efficient fan models. The launch Delhi signifies increased availability of the new range at new retail points, ensuring broader accessibility for Kühl fans. With this strategic expansion, Kuhl aims to solidify its standing as a premier provider of energy-efficient and innovative ceiling fan solutions in the market.

One of the latest innovation, Kühl introduced -Next-Gen Desert Cooler fan based on BLDC technology called Kuhl Exzel. This floor-standing desert cooler cum fan disperses ultrasonic water mist into the air, effectively reducing room temperature by up to 5 degrees Celsius. Moreover, the Exzel Desert Cooler Fan operates with almost no noise, ensuring a peaceful night’s sleep. With its oscillation feature and a 12-hour-lasting internal water tank, it serves as an ideal replacement for the loud and bulky traditional desert coolers in your home. The introductory price is only INR 8990.

Kühl has also launched the Kuhl Inspira series, India’s first 100% Made in India BLDC Wall and Pedestal range of fans. These innovative wall and pedestal fans offer 65% power savings and operate with low noise. The Kuhl Inspira series TPW range features 5-blade fans with dual control options – touchscreen and via remote. One notable feature of these fans is the electronic swing control, a much-needed function that allows users to easily switch on/off the swing or oscillation function with a simple touch of a button. The introductory price for Kuhl Inspira fans starts at an excitingly low price of only INR 3999.

Additionally, the Kuhl Galaxis series has been introduced, catering to larger spaces with ceiling fans available in diameters ranging from 55 inches to 68 inches. These fans operate at a nearly silent 100 RPM while delivering an industry-leading air delivery of 280 CMM. Equipped with smart technology, they are IoT-enabled, allowing convenient operation through mobile phones or Amazon Alexa/Google Home devices. Furthermore, these innovative fans come with a built-in downlight offering a variety of colors.

For the cost-conscious customers seeking stylish fans, the company has introduced its latest Kuhl Arctis series of ceiling fans. These sleek and slim fans feature a compact motor and come in various colors.

Kühl BLDC fans boast a range of stylish and innovative features that make them highly desirable. They are WiFi and IoT-enabled, allowing remote control through a smartphone, Alexa, or voice commands. Additionally, they come with a reverse function that effectively circulates warm air around the room, making them a practical choice for all seasons. Moreover, the Kühl fans are designed to deliver more airflow while producing minimal noise, making them a perfect fit for modern architectural and interior projects in both residential and commercial settings. With these unique features, Kühl fans offer an efficient way to reduce energy consumption while enhancing the aesthetics and comfort of any space.

Mr. Varun Gupta, Joint Managing Director of Kent RO Systems Limited, said, “We are proud to launch the latest range of Kühl Stylish Fans in Delhi, aligning with our brand philosophy focusing on energy, environment, and technology. With the rising temperature and the need to conserve energy, we believe that these fans will be in high demand in the region. Notably, a typical induction fan consumes around 80 watts of power, whereas a Kühl BLDC fan consumes only 28 watts of power at full speed. This means that Kühl BLDC fans can achieve energy savings of up to 65 percent.”

Mr. Gupta further added, “Kuhl, which entered the Indian ceiling fan market last year with a premium range of smart and stylish fans, has made significant strides in its first year of operations. In fact, the brand boasts the largest selection of high-end premium fans in India and is now prepared to dominate the mass premium category in the country. Encouraged by the positive response to its initial offerings, the brand is aggressively expanding its product portfolio and venturing into new territories. This exciting move includes Delhi, a key market for ceiling fans, marking Kuhl’s commitment to becoming a nationwide leader in the industry.”

“We are continuously investing in R&D to bring the best range of products to our customers. In a short span of 1 year, we have been able to make significant strides and demonstrate to our customers that our world-class engineers and the state-of-the-art manufacturing facility are creating the most desirable and elegant range of fans for Indian consumers. All Kühl fans have a 5-star rating from BEE and are BIS certified,” said Mr. Gupta.

Kühl fans are also 100% made in India, designed by Kuhl’s R&D team, and offer a longer service life compared to typical induction motors. As part of its forward-looking approach, Kuhl envisions taking its fans in the international markets also, making a significant contribution to the idea of ‘Make in India, Make for World’.

Delhi, 6th March 2024: Madhukar Rainbow Children’s Hospital, a prominent pediatric and maternity hospital in Delhi, hosted a bike rally to create awareness and uniquely celebrate International Women’s Day. Over 200 bikers, including both women and men, participated and shared their experiences which inspired them to learn to bike. Men bikers also came forward in support of Women’s Day.

Madhukar Rainbow Children’s Hospital came forward with this Bike Rally on Delhi roads to be aware of the need to make inclusion in society. If a woman can bring a new life to this world andnurture then women can also come forward at the front seat of the vehicle to ride her life.

Dr. Prashant Vashistha, Vice President Operations, Regional Director (Delhi-NCR), Rainbow Children’s Hospital, said, “The mindset that women can’t ride a bike is now a past story, Women are bringing multifold changes to society. This is the time to celebrate and inspire through this bike rally, we are happy to contribute towards the Inclusive India mission.’’

Delhi, 27 February 2024: Embracing the spirit of World NGO Day, SOS Children’s Villages India, a leading non-profit organisation dedicated to childcare and child development, commits to forge a path towards a sustainable future for children under its care.

SOS Children’s Villages India has been actively and consciously engaged in initiatives that align with Sustainable Development Goals, fostering holistic development and resilience among vulnerable communities. Established by the United Nations, the SDGs (17 interconnected goals) provide a blueprint for a more sustainable and equitable world by 2030.

SOS Children’s Villages India stands out for its comprehensive approach to sustainable development, encompassing education, healthcare, child welfare, and community empowerment. The organisation’s initiatives aim to bring about enduring positive change, uplifting the most marginalised segments of society.

Within its work framework, SOS Children’s Villages India and its programme participants actively contribute to various facets of sustainable development and climate action, including waste disposal, kitchen gardening, organic farming, water harvesting, vermicomposting, climate change initiatives and the reduction of plastic bag usage.

Across many of its impact locations, solar power plants, vermiculture pits, biogas plants, solar water heaters, solar streetlights, sewage treatment plants, and rainwater harvesting plants have been installed. These measures have also led to cost savings and reduced carbon gas emissions, besides recharging the groundwater table, and reduction in water consumption to name a few.

Sumanta Kar, CEO of SOS Children’s Villages India, said, “SOS Children’s Villages India is committed to empowering communities and ensuring that no child is left behind in the pursuit of a better world. We believe that collaborative efforts with governments, society, and the private sector can significantly amplify our impact and accelerate progress towards the Sustainable Development Goals. We aspire for the children under our care to be empowered to take action for a better future, consciously making a positive impact on the world they will inherit.”

Programmes including Family Strengthening, Education & Youth Skilling, Kinship Care, Family-like Care, Foster Care, Short Stay Homes, Emergency Childcare and Special Needs Childcare, directly contribute to five Sustainable Development Goals. These encompass No Poverty, Quality Education, Decent Work and Economic Growth, Reduced Inequalities and Peace, Justice, and Strong Institutions

Hyderabad, 26th February 2024: Dreamtime Learning Hub, the pioneering micro-schooling hub in Hyderabad, continues to make waves in the educational landscape. Founded by renowned educationist Ms. Lina Ashar, the hub has swiftly garnered attention and acclaim for its innovative approach to education. Dreamtime Learning Hub recently organized a press meet in Hyderabad to showcase its success and vision for the future.

The event was aimed at highlighting the remarkable one-year journey of Dreamtime Learning Hub and the successful significance established for alternative schooling in transforming the educational landscape of Hyderabad. Additionally, the discussion also focussed on elevating the awareness of Dreamtime Learning Hub’s cutting-edge methodologies and transformative technologies, particularly through immersive experiences provided at Makerspace.

Micro-schooling, a concept gaining traction in the Indian market, offers a hyper-personalized curriculum within a community-based setting. With a smaller student-teacher ratio and a focus on tailored learning experiences, micro-schooling caters to the growing demand for flexible education options. Dreamtime Learning Hub has emerged as a leader in this space, providing parents with a platform to co-create personalized educational journeys for their children. Since its inception, Dreamtime Learning Hub has witnessed remarkable growth, boasting a substantial increase in student enrollment and educators.

Ms. Lina Ashar, Founder of Dreamtime Learning Hub, expressing her thoughts about the event, said, “Today’s meet was an essential platform for us to share our journey and vision with the community. Our theme ‘From Macaulay to Micro-Schools: Crafting the Future of Education with Lessons from the Past’ blends perfectly with our set vision. Dreamtime Learning Hub stands at the forefront of redefining education in India. Through immersive experiences like this, we aim to create awareness about our transformative approach, emphasizing the importance of hyper-personalized curriculum, collaboration and social-emotional learning. I believe education should be a life-changing experience that allows students to discover their passions, reach their full potential and positively impact the world around them. Through our cutting-edge educational initiatives, we’re disrupting traditional educational models and helping students of all ages succeed in the digital world. This is a transition from transactional education to transformational education.”

Dreamtime Learning Hub’s success in Hyderabad has paved the way for future expansion. The company aims to replicate its model in other academic hubs such as Bangalore, Pune, Chennai and Delhi. Anticipating further growth, the company expects an increase in enrolment at its Hyderabad hub in the next session.

With its aesthetic design and focus on collaboration, Dreamtime Learning Hub provides an exclusive community where parents can co-create alongside their children in an engaging environment. At the core of Dreamtime Learning Hub’s approach is a multi-faceted educational philosophy that combines multimedia content, hands-on experiences, and in-person coaching to foster holistic learning and skill development. The hub’s unique blend of technology and experiential learning has garnered praise from parents and educators alike.

Dr N Aruna Rao, Principal/Hub Champ, Dreamtime Learning Hub, said, “I am excited to spearhead Dreamtime Learning Hub continuing the remarkable legacy of Ms. Lina Ashar’s 35 years of dedication. With the first micro-schooling hub, we bring the true spirit of personalized, blended, fast & flexible and technology-enabled learning engagement to our learners. Witnessing the joy of parents and their discussions about our innovative approach fills me with excitement. The transformation we bring to education in Hyderabad through our micro-school model is substantial, and I am eager to embrace the challenges and opportunities ahead”.

Delhi, brace yourselves for an uproarious night of laughter! The legendary Russell Peters brings his world-famous “Act Your Age” Tour to your city on February 28th, courtesy of Zomato Live. Get ready to laugh your head off as his razor-sharp wit and laugh-out-loud humor take center stage. From Chicago to New York, Dubai to Canada, the tour has captivated audiences across 23 countries and left laughter echoing in every corner of the world.

Now, it’s Delhi’s turn to experience the comedic genius of Russell Peters live! Don’t miss your chance to witness this side-splitting rollercoaster ride of relatable humor that will leave you yearning for more.

Join us at this special, as Russell shares his unique take on parenting, marriage, cancel culture, ageing, Gen Z, anxiety, and much more. PS, if you didn’t already know, he too is a desi at heart! Watch out for the nuances that will definitely hit home! With the tickets selling like hotcakes, don’t let procrastination hold you back from THE comedy extravaganza of the season. So, hurry! Grab your tickets now and get ready to laugh till you drop with Russell Peters’ ‘Act Your Age’ Tour – Delhi edition! See you there!

When: February 28, 2024; 5:30 PM onwards

Where: Yashobhoomi (India International Convention & Expo Centre), Dwarka

Delhi, 22nd February 2024: Titan introduces its newest line of automatic watches with the Ceramic Fusion Automatics collection, where sophistication seamlessly meets innovation. Breaking new ground, this collection marks a significant milestone as the brand combines two of its strongest lines of expertise – ceramic build and in-house automatic movement to launch a fresh new blend of designs. This collection not only showcases Titan’s dedication to craftsmanship but also introduces ceramic fusion with an in-house automatic caliber. The Ceramic Fusion Automatics Watch collection blends the unique features of ceramic—durability, scratch resistance, lightweight feel, hypoallergenic properties, and a range of color options—with our proprietary automatic movement.

Featuring the in-house 7A20-S movement with 22 jewels, this caliber is designed with an impressive -10 sec to +30 sec/day accuracy and a robust 36-hour power reserve. The skeletal dial face elegantly showcases the intricate automatic movement, while the dual-tone solid link stainless steel and ceramic bracelet embodies refined aesthetics. With a domed crystal and concave dial, this collection introduces a touch of modern charm, creating a versatile timepiece that effortlessly transitions from day to night—a perfect fusion of automatic mastery and chic ceramic allure.

Designed for the discerning men with a taste for the exquisite and unique, each timepiece in this collection represents more than just a reliable accessory; it encapsulates a statement—a fusion of design, technology, and timeless elegance. Priced between Rs. 24,995 and Rs. 26,995, the Ceramic Fusion Automatics Watch collection is paving way for a year filled with exciting line-up of automatic watches.

stay tuned as the brand continues to unveil more captivating designs, each a testament to unwavering commitment to excellence in watchmaking.

Delhi, February 10, 2024 ETHRWorld, the flagship digital platform for the HR vertical of The Economic Times, announces the much-anticipated Nextech HR Summit India 2024, set to happen on February 22-23, 2024, in Gurugram, India, and 23rd Feb online. This summit stands as a landmark event, convening industry luminaries to deliberate on the future of technology and its transformative impact on human efficiency and decision-making.

The theme for this year is ‘Road to Metasmart’, a topic that explores the transformative convergence of Meta and smart technologies to enhance our capabilities and elevate potential. Featuring over 55 speakers from diverse industries, the event will spotlight pivotal focus areas, including innovation, inclusion and sustainability, human enablement, and digital leadership. The overarching objective is to equip attendees with the insights and resources necessary to elevate their skill sets and foster continual learning and development in their workplaces.

Amit Kumar Gupta, Business Head, ET B2B HR Vertical, commented, “Nextech India HR Summit 2024 is set to illuminate the technological advancements and innovations that are poised to reshape the future of work and collaboration. It strategically aims to provide attendees with invaluable insights and resources, empowering them to navigate the evolving landscape of HR confidently.”

Acknowledging the importance for businesses to adapt, evolve, and harness the vast potential of the Metasmart Era, the summit also entails meticulously curated masterclasses designed to encapsulate the core essence of fortifying HR strategies for the future landscape. Two masterclasses, titled “AI-Driven Workforce Planning for Metasmart Era” and “Agile Leadership: Nurturing Adaptive Teams Amid Rapid Technological Shifts” promise to provide invaluable insights for professionals to navigate the complexities of today’s evolving workplaces. Like last year, this edition will also feature The Economic Times Human Capital Awards, a platform that brings together the best minds in the HR world.

Ankit Aggarwal, Founder and CEO of Unstop, emphasized the event’s significance in the evolving HR landscape, stating, “In 2023, we witnessed a transformative shift in both the hiring and talent landscape. The demand for skill-based hiring has surged, allowing HR teams to leverage advanced technology for automation and, in turn, focus on critical aspects such as employer branding and engagement. The Nextech India HR Summit 2024 is an instrumental platform propelling these pivotal transformations.”

The Nextech India HR Summit 2024 also has a Startup-Straight Up track, highlighting the pivotal role of startups in India’s evolving business landscape. This dedicated platform within the summit aims to amplify the impact of startups by showcasing their disruptive ideas, sharing success stories, and engaging with key stakeholders. The track aligns with the theme “Road to Meta Smart,” exploring how startups can leverage emerging technologies for sustainable business models.

The program welcomes a diverse audience, offering valuable insights into resilience, investor considerations, HR priorities, and economic impact. Through a robust agenda, it aims to equip startup founders and entrepreneurs with the knowledge to navigate the complexities of entrepreneurship successfully. Overall, the Startup-Straight Up track promises to be a catalyst for collaboration, innovation, and growth within the startup ecosystem, shaping the future of work in India.

Additionally, the Nextech India HR Summit boasts an impressive lineup of top speakers representing various industries. Renowned figures such as Max Blumberg, Data & People Analytics Visionary and Founder of Blumberg Partnership; Rajkamal Vempati, Head HR at Axis Bank, Aadesh Goyal, Global CHRO at Tata Communications; and Lakshmi C, MD-HR Lead at Accenture, among others, will grace the event. Their expertise and insights will enrich panel discussions and networking opportunities, enhancing the summit’s value proposition for attendees.

Delhi, February 9, 2024: AISECT Publications, a leading force in education and publishing, proudly announces its participation in the highly anticipated 51st World Book Fair set to enchant book lovers from February 10th to 18th, 2024, at Pragati Maidan, New Delhi. As anticipation mounts for this literary extravaganza AISECT Publications invites all creators and enthusiasts to Hall No. 2, Stall No. 3, where a showcase of literary excellence awaits.

This World Book Fair is poised to be an extraordinary affair, featuring innovative initiatives and record-breaking endeavours aimed at captivating audiences of all ages. With the theme “Multilingual India: A Living Tradition,” the fair celebrates linguistic diversity and cultural exchange. With over 1500 publishers from India and abroad participating, the visitors can immerse themselves in a treasure trove of literature spanning 22 Indian languages and foreign tongues. From the theme pavilion to the children’s corner and author’s enclave, the fair offers something for everyone.

In a groundbreaking move, a dedicated B2B zone will debut at the fair facilitating fruitful business engagements and fostering collaboration within the publishing industry. Highlighting the spirit of innovation the National Book Trust (NBT) sets the stage for record-breaking feats, exemplified by its recent achievement at the Pune Book Fair where the word “India” was crafted using 18 thousand books, earning a place in the Guinness Book of World Records.

AISECT Publications is proud to present a diverse array of literature at the upcoming World Book Fair. Their offerings encompass a wide spectrum, including children’s literature, science, art literature and culture insights. Among the highlights are magazines covering various genres, a rich anthology spanning two centuries of science poems, a treasury of science fiction, and a compendium of stories showcasing writers from across the nation such as Katha Desh, Katha Madhya Pradesh, and Katha Bhopal along with an extensive series of stories. The catalogue extends to encompass popular science books from Vishwarang and Rabindranath Tagore University, among others, making the selection valuable for libraries, research students, colleges, and universities. Furthermore, AISECT Publication is also bringing a variety of services to facilitate book publishing.

Speaking about the event, Santosh Choubey- Chairman AISECT Group said “Through literature, we cultivate the seeds of wisdom by engaging with the diverse perspectives and insights offered by authors from various backgrounds and cultures. Literature serves as a medium through which we explore human experiences, emotions and ideas, gaining valuable insights into ourselves and the world around us. Moreover, literature nurtures the essence of cultural exchange by bridging gaps between different communities and fostering understanding and empathy. As we delve into the works of writers from different regions and linguistic backgrounds, we gain a deeper appreciation for the rich tapestry of human cultures and traditions. At the World Book Fair, readers converge to explore literary treasures, fostering a global community of learners and dreamers”.

Storytelling programs, reading marathons, and cultural showcases will echo the call for literary excellence and cultural celebration championed by Prime Minister Narendra Modi.

AISECT Publications cordially invites everyone to embark on a journey of discovery and enlightenment at the 51st World Book Fair to celebrate the power of words to inspire, educate, and unite. This year, the world’s largest book fair will highlight the National Education Policy 2020’s emphasis on enhancing children’s language skills. This will be achieved by concentrating on the advancement of ‘listening, speaking, writing, and reading.

This year, the premier focus of the world’s largest book fair will underscore the National Education Policy 2020’s commitment on enhancing children’s language skills. This will be achieved by concentrating on the advancement of ‘listening, speaking, writing, and reading.