Aditya Birla Housing Finance partners with BharatPe to Revolutionize Secured Lending

Mumbai, October 16, 2024: Aditya Birla Housing Finance (ABHFL), a fully owned subsidiary of Aditya Birla Capital Limited, India’s leading diversified financial services company, announced a strategic partnership with BharatPe, a renowned Indian fintech company to facilitate access to home loans and loan against property for merchant partners.

ABHFL is the first housing finance company to partner with BharatPe, offering streamlined access to secured lending through advanced digital solutions, significantly enhancing the user experience. This collaboration enables ABHFL to offer Home Loans (HL) and Loans Against Property (LAP) to over 1. 3 crore merchants of BharatPe across 450+ cities, with a strong focus on Tier 2 and 3 markets.

Backed by ABHFL’s financial expertise and BharatPe’s vast network, the partnership aims to provide seamless access to customized financing solutions for both, existing as well as new merchants.

Merchants can initiate loan applications directly through the BharatPe app, and avail benefits like faster processing, enhanced transparency, and real-time updates. The partnership is poised to deliver region-specific, innovative financing solutions tailored to meet the unique needs of BharatPe’s diverse merchant base.

Mr. Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Ltd., said,At Aditya Birla Housing Finance, with customer at the heart of everything that we do, it is our constant endeavour to align our solutions with the evolving digital needs of our customers. This partnership with BharatPe enables us to expand our digital footprint while offering customised region-specific financial solutions to their vast digital ecosystem. It will empower a larger segment of the population to achieve their homeownership dreams with greater ease and efficiency. This initiative underscores our commitment to providing a happy home loan experience and strengthens our role as industry innovators to make homeownership achievable for a wider range of individuals.”

Mr. Nalin Negi, CEO, BharatPe, said, “In August this year, we ventured into secured loans with the launch of Two-wheeler loans and Loans Against Mutual Funds, offered in partnership with renowned financial services companies. I am excited about our partnership with Aditya Birla Housing Finance that enables us to offer 2 new types of secured loans- Home Loans and Loans Against Property. I am confident that with this partnership, we will be able to add a new dimension to our existing association with our merchants. This partnership will enable us to offer region- specific, digital first secured credit solutions to the merchants of Bharat. These categories of loans will also play a vital role in enhancing our engagement with our merchant partners, as we will be able to help them with credit for their big-ticket or once in a lifetime purchases. We stay committed to empower offline merchants across the country with our wide range of offerings and will continue to innovate to add new and relevant fintech products for the merchants and consumers across the country.”

ABHFL will cater to the diverse needs of BharatPe’s vast merchant network by offering innovative, customised financing solutions designed to meet the specific requirements of different regions across India. This signifies a new milestone in ABHFL’s dedication to broadening its digital presence and offering innovative financial solutions to a wider audience.

3 Renowned firms spearheading in various sector to revolutionize startup office with its tailored made offerings

Since the aftermath of the pandemic world, It was observed new age businesses in India were witnessing a revolutionary shift in office space dynamics driven by cost optimization strategies, where startups casted their vote in favor of the customized/ tailored solutions. Since the paradigm shift, the demand for innovative and adaptable office spaces has never been higher for India’s dynamic startup ecosystem.

startup office

Also by providing hassle-free, fully customizable office spaces solutions, enabled enterprises to optimize their operational efficiency without the constraints of traditional leasing models. This approach not only supported the dynamic nature of startups but also appealed to established companies seeking agility and cost-effectiveness in their workspace solutions and it catered specifically to the unique needs of startups or leading MNCs. These customized solutions further assisted with emphasizing on the seamless integration of technology, cultural alignment, and efficient management and also worked wonders in reshaping work environments to foster creativity, collaboration and productivity, making them an indispensable asset for startups and Fortune 500 companies.

As per a recent study by Colliers,it was observed that Flex spaces were becoming an integral part of occupiers’ portfolio, with its share in occupiers’ total portfolio rising to an estimated 10-12% in 2023, from 5-8% before the pandemic in 2019, which made startups recognize and embrace the myriad of financial advantages provided by tailored made solutions. Looking at the tremendous growth opportunity in providing tailored made solution;

Here are the top 3 firms thriving in an increasingly competitive market to spearhead in various sector to revolutionize startup office with its tailored made offerings

Flipspaces (Commercial design): Flipspaces is a Global Real Estate Expansion Management venture with End-to-end solutions for CUSTOMISED DESIGN and BUILD for Commercial Spaces. They have developed an in-house proprietary technology for VR-supported video walkthroughs, a first in the industry and a proven game changer. It is instrumental in not only letting businesses visualize their site in advance but also critical for minimum variation in the estimated budget and timelines during the fit-out period. Apart from this, they also share the Client Application with your own username and password to check all the updates of your projects, be it your customized layouts, 3D Renders, Project Updates and more. For nearly a decade, they have successfully executed 700+ projects covering more than 7 Million Sq.Ft. space. Our cutting-edge technology, in-house manufacturing capabilities, tech-enabled project management & execution coupled with a huge team of qualified vendors – differentiate them from other competitors – as we deliver all services with supreme quality, quick turn-around time, and cost benefits.

Onward Workspaces (Co-working spaces): Onward Workspaces is dedicated to providing innovative and flexible workspace solutions tailored to the needs of modern businesses. With a range of co-working spaces, managed office solutions, and virtual office services, Onward Workspaces is committed to fostering productive and inspiring work environments.

Skootr (Managed office spaces): Skootr is India’s foremost ‘Premium Managed Office Space’ provider, where we co-create world-class workspaces & experiences for enterprises. With Grade A assets & best in class services, Skootr has become India’s go-to’ brand for bespoke offices amongst top international clients. Skootr offers ‘Space as a service’ wherein enterprises get the benefits of a hassle-free, fully customized flexible office space without locking up growth capital in CapEx.

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Starbuzz.ai Secures $500K in Seed Funding to Revolutionize Influencer Marketing Sector

India, 22nd Feb 2024Starbuzz.ai, an innovative AI-driven influencer marketing platform, has announced the successful closure of its seed funding round, securing $500,000 (Rs 4.15 crore) from an undisclosed investor. This substantial investment will fuel the company’s expansion efforts, including team growth, product refinement, and market exploration.

founders

Incubated within India’s leading startup ecosystem, T-Hub, Starbuzz.ai has emerged as a promising player in the influencer marketing space. With its advanced AI-powered solutions, the platform offers brands and agencies the tools to streamline and optimize influencer marketing campaigns. By leveraging sophisticated algorithms, Starbuzz.ai enables brands to discover relevant influencers, manage campaigns effortlessly, and derive actionable insights through advanced analytics. Notably, Starbuzz.ai’s adeptness in detecting fake followers and delivering comprehensive analytics empowers brands to make data-driven decisions, safeguarding maximum ROI and upholding brand integrity.

With an estimated worth of around 12 billion Indian rupees and projected to further grow at a CAGR of 25% over the next five years (Statista), Starbuzz.ai is well-positioned to capitalize on this burgeoning market. The company’s plans for expansion into new markets, including the Middle East, Canada, and Australia, underscore its ambition to become a global leader in influencer marketing automation. T-Hub’s invaluable contributions in nurturing Starbuzz.ai’s early development through mentorship, industry connections, and access to crucial resources have significantly shaped their growth trajectory.

Krishna Priya Akella, Founder, Starbuzz.ai, said, “At Starbuzz.ai, our aim is to revolutionize influencer marketing through cutting-edge technology. This latest funding round not only validates our vision but also propels us forward on our journey to reshape the industry with innovative solutions. With an unwavering commitment to excellence, we stand ready to empower brands and agencies, unlocking unparalleled success in their influencer campaigns.”

According to Mahankali Srinivas Rao (MSR), CEO of T-Hub, “Starbuzz.ai exemplifies the spirit of innovation and entrepreneurship that T-Hub seeks to foster within its ecosystem. We congratulate Starbuzz.ai on their latest funding achievement, which not only reaffirms their commitment to revolutionizing influencer marketing but also reflects the collective vision of T-Hub to nurture and support cutting-edge startups in India. We look forward to witnessing Starbuzz.ai’s continued journey of innovation and impact in the growing influencer marketing industry.”

Since its inception in 2021, Starbuzz.ai has swiftly become a trailblazer in the influencer marketing landscape, achieving remarkable milestones along the way. By February 2023, the company seamlessly transitioned to a SaaS model, marking a pivotal moment in its journey and experiencing an impressive monthly revenue growth of 3x. Within a mere three months post-launch, Starbuzz.ai garnered over 500 B2B users and established connections with an extensive network of 70,000 influencers. This exponential growth is further underscored by the expansion of the team within just 8 months, bolstered by substantial investments totaling Rs. 4.4 Cr, with a notable contribution of Rs. 40L from AIC Banasthali.