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Keeping loved ones of the bride and groom engaged at their dream wedding destination is a task that every hotel, resort, homestay or five-star hotel needs to master. After all, weddings need to done right for hospitality players because they offer a lucrative, additional revenue stream for the owners. For hotel staff, manually planning and coordinating every little detail for medium to large-format weddings can leave room for errors and overlaps.

STAAH, a leading New Zealand-based hospitality solutions provider, that has transformed the business operations of hotels across the world and in India with its stack of cutting-edge tech solutions, offers an effective solution to keep both guests and hotel owners happy this wedding season! Its customised vouchers are a game-changer for the hospitality industry and a powerful tool to build brand loyalty and expand guest reach.

Here’s everything you need to know about vouchers:

What are vouchers?

These are prepaid certificates that guests can redeem either themselves or gift to their loved ones by indulging in overnight stays, spa services, or even dining experiences. For guests, these offer the flexibility to experiences and services at the property and for hoteliers, these provide an upfront revenue.

How hoteliers can increase revenue through vouchers?

Personalisation is the key word when it comes to vouchers. Hoteliers can match the personal tastes of their wedding guests through a variety of vouchers. From spa packages to wine tastings and adventure tours, customised vouchers are more likely to be purchased and redeemed.

Hoteliers can even use vouchers as part of their loyalty programmes or as incentives for guests. Their word-of-mouth referrals will increase your voucher usage and encourage more guests to engage with your property. Hoteliers cab also think creatively and partner with local vendors for different guests experiences to enhance the value of vouchers.

Weddings are the ideal ‘special occasion’ to promote and spread the word about vouchers because during these gatherings, both gift-giving and keeping the wedding party engaged are a top priority for the organisers.

Weddings and Vouchers

The wedding season creates high demand for meaningful, memorable gifts. STAAH’s voucher system allows hotels to offer newlyweds unique experiences—from honeymoon packages to fine dining vouchers—that friends and family can gift. Custom branding these vouchers is a great way to   personalise the experience for the couple as well as for all who are a part of the celebrations. Couples have the flexibility to redeem their vouchers at their convenience, making them a practical yet indulgent gift choice.

STAAH’s straightforward and highly customisable platform helps hotels promote their vouchers through multiple channels and allows hoteliers to set specific promotions, encourage up-selling, and create seasonal campaigns that drive both immediate and future bookings. Due to its easy-to-use setup, hoteliers can launch their gift shop, set promotions, and analyse voucher performance to optimise campaigns.

By offering diverse gifting options, hotels build customer loyalty and attract a wider audience, positioning them for greater success during peak seasons.

October 23, 2024 – In a creative collaboration that highlights the power and presence of women during the festive season, India’s leading women’s ethnic wear brand, Soch has partnered with popkorn to unveil its new campaign, ‘I Am The Celebration.’ Drawing from the insight that no celebration in India truly begins until women are ready to take part, the campaign redefines festive fashion by positioning women as the heart of every celebration.

With popkorn at the helm of creative strategy, each frame of the campaign tells a compelling story of confidence, grace, and empowerment, recognizing the integral role women play in making every festive moment come alive. The tagline, ‘I Am The Celebration,’ is not just a declaration of style—it’s a bold statement of agency and influence, celebrating the vital role women hold in shaping festivities.

“We’re thrilled to partner with Soch on this impactful campaign,” said Ritika Jaiswal, Vice President, popkorn. “The idea was to move beyond the clothes and focus on the women who wear them—their presence, their confidence, and how they are the driving force behind every celebration. Our goal was to visually and emotionally communicate the essence of what it means to be a woman during the festive season—someone who embodies tradition, modernity, and beauty.”

Through captivating visuals and storytelling, popkorn has brought Soch’s vision to life, ensuring that the festive collection is portrayed in all its timeless glory. The campaign can be seen on the brand website, online channels and brand owned stores.

Mumbai, 5 October 2024: Gutar Gu, the beloved teen romance series on Amazon MX Player, Amazon’s free video streaming service, captured the hearts of millions with its debut season. Now, as the buzz around Gutar Gu S2 continues to build with each passing day, the anticipation among audiences is at an all-time high, and the stakes couldn’t be higher. Following the resounding success of Season 1, which followed the rollercoaster romance of Anuj and Ritu, featuring Vishesh Bansal and Ashlesha Thakur, social media is abuzz with the burning question: When will Season 2 of Gutar Gu release?

Created and directed by Saqib Pandor, Gutar Gu has become a fan favourite, and the cliffhanger climax of Season 1 left viewers asking for more. The mounting pressure from fans has now reached a fever pitch, with hashtags trending across platforms, urging Amazon MX Player and Oscar-winning producer Guneet Monga Kapoor to break their silence on the upcoming season’s release date. In fact, some have taken things to the next level, with rumors surfacing about a case being filed by a frustrated fan, demanding the release of the much-anticipated season. With social media ablaze and fans growing increasingly restless, it seems the creators of Gutar Gu may have no choice but to give in to their demands.

Addressing the wave of excitement about the upcoming season, Karan Bedi, Director and Head of Amazon MX Player, shared, “At Amazon MX Player, our mission has always been to delight our audiences across India with engaging and high-quality content that they can enjoy for free. Gutar Gu resonated deeply with our viewers, and we are thrilled by the immense enthusiasm from our fans for the release of Season 2. Stay tuned!”

Addressing the intense buzz, Guneet Monga Kapoor, Producer, Sikhya Entertainment, commented, “I’ve never seen anything like this! Fans are knocking on our doors, flooding our inboxes, and demanding the release date of Season 2. We understand the anticipation, and are working tirelessly to ensure that Anuj and Ritu’s story returns with the same heart and authenticity that won audiences’ hearts in the first season!”

Mumbai, September 23, 2024: Audi, the German luxury car manufacturer has launched a special ‘100 Days of Celebration’ festive campaign to commemorate reaching the significant milestone of 100,000 cars on Indian roads. Offering exclusive benefits to both new and existing customers, this milestone highlights Audi’s strong presence in the Indian market and demonstrates a steadily growing customer base that appreciates luxury vehicles.

The 100 day celebration campaign includes a 10% discount on service plans and comprehensive service value plans, along with a 10% discount on extended warranties and Audi genuine accessories. Customers can also enjoy a 20% discount on Audi genuine merchandise and collections, as well as irresistible finance and exchange offers, making it an opportune time to experience the luxury of Audi

Mr. Balbir Singh Dhillon, Head of Audi India said, “As we proudly celebrate the milestone of 100,000 Audi cars on Indian roads, we are extending our commitment to progress this festive season with our ‘100 Days of Celebration’ campaign. We have curated exclusive benefits for our esteemed customers, enhancing the entire ownership experience. We are also offering unmatched loyalty and corporate benefits, along with exciting finance and exchange offers. We anticipate positive buying trends to continue during the festive season. Our best-selling models – the Audi A4, A6, Q3, Q3 Sportback, Q5, Q7, and the newly launched Q8 – continue to drive robust demand. We are equally optimistic about our e-tron range, featuring India’s first EV supercars, the e-tron GT and RS e-tron GT.”

Audi India customers can visit their nearest Audi Authorized Dealership to experience the unmatched luxury and performance of Audi vehicles. With the launch of the new Audi Q8 and the exclusive 100-day festive offers, now is the perfect time to own an Audi.