Archives February 2025

India, 27th February 2025 – Kärcher India, a global leader in cleaning technology, recently participated in the highly anticipated India Poultry Show 2025 held in Coimbatore, Tamil Nadu, from February 21st to 23rd. The event proved to be an excellent platform for showcasing Kärcher’s cutting-edge cleaning solutions tailored for the poultry industry.

India’s animal husbandry industry is one of the fastest-growing markets, driven by rising domestic consumption and increasing exports of poultry products. With growing demand comes the responsibility of maintaining stringent hygiene standards in farms, hatcheries, and processing facilities. Clean and bio-secure environments are critical in preventing disease outbreaks, ensuring food safety, and improving productivity in poultry farming. Kärcher’s showcased solutions—ranging from high-performance pressure washers, vacuum cleaners, and floor scrubbers—are designed to help poultry farmers and processing units achieve superior hygiene. Effective cleaning plays a crucial role in reducing contamination risks, controlling pathogens, and meeting stringent bio-safety regulations essential for both local consumption and global exports.

The India Poultry Show 2025 featured an extensive lineup of industry innovations, including advancements in poultry nutrition, feed equipment, and animal health. Kärcher’s presence attracted significant interest from industry professionals seeking efficient and reliable cleaning solutions to improve their operational hygiene. “Being part of the India Poultry Show 2025 has allowed us to connect with key players in the poultry industry. Our innovative solutions, including pressure washers and floor scrubbers, have garnered immense interest from visitors looking to enhance cleanliness and productivity in their operations. The response has been overwhelming, and it reinforces our commitment to delivering advanced solutions that make a meaningful impact in the poultry sector,” said Jatinder Kaul, Managing Director at Kärcher India.

Kärcher’s technology addresses key challenges in poultry farming, including waste management, floor sanitation, and pathogen control. Effective cleaning reduces the risk of contamination, ensuring healthier livestock and improved yields. By participating in this event, Kärcher reaffirms its commitment to supporting the Indian poultry industry with best-in-class cleaning solutions that align with bio-safety protocols.

Nagarkurnool, Telangana – February 27, 2025 – Garuda Aerospace, India’s leading drone company, has deployed its consumer drone, Droni, to support the National Disaster Response Force (NDRF) in the critical rescue operation at the Srisailam Left Bank Canal (SLBC) tunnel collapse in Nagarkurnool, Telangana. Eight workers were trapped on Saturday, February 22, during repair work to address a water leak within the tunnel.

The rescue effort is facing significant obstacles due to substantial water and mud infiltration, creating a hazardous environment with extremely limited visibility. Garuda Aerospace’s drones are being utilized for mapping and strategic rescue planning. They are also helping to locate trapped workers amidst the challenging conditions, transmitting real-time video feeds to provide rescuers with a clear visual of the tunnel’s interior despite the extremely low visibility.

Agnishwar Jayaprakash, Founder and CEO of Garuda Aerospace, expressed his commitment to supporting the NDRF, stating, “Our drones are designed to provide critical data in challenging environments, and we are committed to supporting the NDRF in their efforts to rescue the trapped workers. The current situation demands the best technology available, and we are proud to contribute to the operation. This is not the first time we have worked with the NDRF. Our drones have consistently proven their capabilities in disaster response operations.”

Garuda Aerospace, known for its expertise in providing drone solutions across various sectors, including agriculture, industrial inspections, and disaster management, continues to leverage technology for the benefit of society. The company has previously collaborated with the NDRF to deliver essential supplies during floods in Assam and Andhra Pradesh.

Hyderabad, February 27th, 2025: Prozo, India’s fastest-growing full-stack supply chain company, has further expanded its presence in South India with the launch of two new fulfillment centers in Hyderabad. The new facilities include a multi-client warehouse spanning 17,000 sq. ft. and a client-dedicated space covering 65,000 sq. ft., both strategically positioned to serve a broad customer base across the e-commerce, retail, and enterprise sectors. With this expansion, Prozo now operates 10 fulfillment centers in the state of Telangana.

Hyderabad stands out as one of India’s fastest-growing industrial and technological hubs, offering unparalleled connectivity to key markets across Southern and Central India. Prozo’s new FCs are built with enterprise-grade features, including robust fire safety compliance that ensures the highest safety standards for your operations. Equipped with integrated warehouse management systems, these FCs deliver real‑time insights, empowering clients to monitor and manage their inventory with precision. The state-of-the-art design of Prozo’s facilities provides operational flexibility, allowing businesses to seamlessly adapt to evolving market demands.

“Hyderabad is a significant market for us, given its strategic location and thriving business ecosystem,” said Dr Ashvini Jakhar, Founder and CEO,of  Prozo. “These facilities are equipped with advanced technology and tailored to support businesses in achieving their supply chain goals efficiently and cost-effectively.”

The addition of these facilities underscores Prozo’s commitment to meeting the growing demand for scalable and technology-driven supply chain solutions. With a total of 40 fulfillment centers now operational across the country, covering over 2 million sq. ft., Prozo has solidified its position as a leader in integrated logistics and warehousing services.

In the past year alone, Prozo has added 12 new facilities pan India, reflecting its ability to respond to the rapidly evolving needs of commerce and enterprise clients. The company’s proprietary technology stack, which includes AI-driven demand forecasting, multi-channel integration, and SLA tracking, ensures that clients benefit from precision logistics and seamless operations.

In the past year alone, Prozo has operationalized 12 fulfillment centers across India, taking its pan India warehousing space to over 2 million sq. ft. It is well on its way to solidifying its position as India’s most trusted full-stack supply chain partner.

ITC Royal Bengal and ITC Sonar have been honoured with the Special Jury Award in the “Industrial Water Efficiency” category at the FICCI Water Awards 2024, held on February 24, 2025. This accolade recognizes ITC Royal Bengal and ITC Sonar’s dedication to sustainability, state-of-the-art water efficiency practices, and unwavering commitment to ITC Hotels’ ethos of Responsible Luxury.

The recognition of ITC Royal Bengal and ITC Sonar underscores their position as pioneers in sustainability. As LEED Platinum-certified buildings, both hotels adhere to global standards in eco-friendly design and operations.

ITC Sonar is the second hotel in the world to be awarded the LEED Zero Water Certification by the U.S. Green Building Council. LEED Zero sets a new benchmark for cities, communities, and buildings striving for a sustainable future. In LEED Zero Water, total potable water consumption is balanced with total alternative or recycled water use.

ITC Royal Bengal and ITC Sonar have made significant strides in water efficiency and decarbonization, working towards Net Zero Carbon. By integrating advanced water-efficient technologies, the hotels ensure exceptional water performance. Key initiatives include, Scale and Bio-Removal System (SBR), Advanced laundry machines and modern dishwashers that consume less water, Automatic chiller tube cleaning system, SunyaAqua (Zero Mile Travelled Water): Sustainable In-House Water Bottling, Water Pressure Management Across the Building, Rain water harvesting. Additionally, 100% of used water is responsibly recycled through an advanced treatment system. Recycled water meets the requirements for room flushing, HVAC cooling towers, and irrigation, ensuring maximum water optimization.

Speaking on the accolade, Mr. Gaurav Soneja, Cluster General Manager, ITC Royal Bengal & ITC Sonar, stated:, “This accolade highlights our dedication to integrating sustainability into our core operations. At our hotels, we believe that luxury and sustainability can seamlessly coexist. This recognition underscores our ongoing commitment to offering a one-of-a-kind experience in a carefully nurtured environment, defining our ethos of Responsible Luxury.”

Amitava Bhattacharya, Head of Technical Services at ITC Royal Bengal & ITC Sonar, added: “The Hotel’s journey towards Net Zero Water includes advanced water-efficient systems, switching to high-efficiency laundry machines and kitchen dishwashers, automatic chiller tube cleaning, and rainwater harvesting. These innovations optimize water performance, ensuring our hotel leads in water efficiency.”

New Delhi, 27th February 2025 – Cataracts are the leading cause of blindness among people over the age of 50, according to the National Blindness and Visual Impairment Survey India (2015-19). They account for 66.2% of blindness cases and over 70% of moderate visual impairments in this age group. While these numbers are concerning, the good news is that cataracts don’t have to result in permanent vision loss—early detection through regular eye exams is the key.

Cataracts form when the lens of the eye becomes cloudy due to protein buildup. Imagine the lens as a camera. When it’s clear, images are sharp and bright. But as cataracts form, they cause blurry or foggy vision, faded colors, and difficulty seeing at night. Cataracts are most commonly caused by aging, but they can also develop due to diabetes, excessive sun exposure, smoking, or the use of certain medications. Since cataracts develop gradually, many people don’t realize they have them until significant vision loss has occurred.

Dr. Rishi Raj Borah, Country Director, Orbis(India), stressed the importance of timely intervention: “Cataracts are one of the most common and preventable causes of vision loss. Regular eye exams are critical because they allow us to catch the condition in its early stages, often before the patient notices any symptoms. Early detection doesn’t just preserve vision—it can also improve a patient’s quality of life by preventing unnecessary complications and providing treatment options before surgery is needed.”

The early symptoms of cataracts include blurry vision, trouble seeing at night, colors that appear faded, and double vision in one eye. If you notice any of these symptoms, scheduling an eye exam is essential. Early detection allows for options like updated glasses, anti-glare lenses, or lifestyle changes, such as wearing sunglasses, to manage cataracts before they require surgery.

Regular eye exams aren’t just about treating cataracts—they’re about preserving independence and quality of life. By staying ahead of the condition, patients can avoid the frustration of significant vision loss and continue enjoying their everyday activities without limitations. If your world is starting to seem a little foggy, don’t wait. A simple eye exam could be the first step to protecting your vision for years to come.

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India, 27th February 2025: Voltas Limited, India’s No. 1 AC company, from the house of Tata’s has launched a new and exclusive brand store in Shahjahanpur, today. Voltas, which holds the top position in the Indian AC market, is also a prominent brand in East Uttar Pradesh, West Uttar Pradesh, and Uttarakhand. With these new additions, Voltas now boasts a total of 29 brand stores in Eastern Uttar Pradesh and 54 across the UP and Uttarakhand region.
Voltas remains a market leader in both Split and Window Air-conditioners in India. This new brand store is part of a strategic initiative to expand the company’s reach nationwide, ensuring accessibility even in the most remote areas. A significant portion of India’s air conditioner sales comes from smaller towns, particularly those with populations under one million. The rising demand for ACs in tier 2 and tier 3 towns is driven by soaring temperatures, changing climate conditions, increased spending power, and affordable financing options.

M/s Pathak Enterprises, located at Station Road, Near Ghantaghar, Shahjahanpur, Uttar Pradesh, will offer a wide range of Voltas and Voltas Beko products, including Air Conditioners, Air Purifiers, Air Coolers, Commercial Refrigerators, Water Dispensers, Water Heaters, Water Coolers, Refrigerators, Washing Machines, Microwaves, and Dishwashers.

Commenting on the launch of the new brand store, Mr. Pradeep Bakshi, Managing Director & CEO, Voltas Limited said, “As a company, we have achieved significant milestones and made substantial progress in establishing a holistic ecosystem designed to enhance the shopping experience for our customers. We are thrilled to announce the inauguration of our new brand store in Shahjahapur today. As we embark on this new growth journey, with an aim to consistently extend our geographical presence in the region, our unwavering commitment to offering our customers a superlative shopping experience remains intact. We seek to further accelerate our geographical expansion across India to make our products more accessible to our consumers.”

Bangalore, 27th February 2025: In this month of love, Mysore Saree Udyog (MSU), an ethnic wear brand synonymous with craftsmanship and tradition, unveiled an emotionally rich campaign that celebrates love across generations through stories of its most loyal patrons.

The campaign honors the deep emotional connection between MSU’s weaves and the special moments in its customers’ lives. Through a heartwarming video series, launched across the brand’s Instagram, MSU showcases couples from different generations sharing their love stories, demonstrating how love evolves but remains ever-present. Whether it’s the saree a grandmother wore on her wedding day, the cherished drape a mother wore for special occasions, or a younger generation reimagining tradition with their first saree, MSU’s timeless weaves have been a constant presence at life’s most precious moments.

This Valentine’s campaign highlighted inspiring individuals who seamlessly blend tradition with modernity. Featured are Padma Reddy (61), COO of a multinational software corporation, and Dr. Swaroop Reddy (68); Rajendra T.D. (59) and Nirupama Rajendra (54), a renowned Indian classical dancer duo specializing in Bharatanatyam and Kathak; as well as Lekshmi Bhargavi (46), Head of HR, and Siddharth Dube (46), Head of Supply Chain & Product Development.

For over a decade, MSU has always prioritized its customers, crafting special experiences to stay true to its community. With this campaign, the brand continues its legacy of driving interactive marketing efforts for its customers, including personalized shopping experiences, community engagement activities, and storytelling campaigns that celebrate India’s rich textile heritage.

Anil Sancheti, Partner, Mysore Saree Udyog, said, “Our customers are the key drivers of growth. We value their opinion and have always sought meaningful ways to give back. As a brand rooted in tradition yet constantly evolving, we are thrilled to launch this campaign as a tribute to our customers who have been part of our journey for generations. This campaign is more than just storytelling, it’s about honoring the emotions, traditions, and love our sarees have witnessed over the years.”

The campaign videos have quickly resonated with MSU’s customers and saree enthusiasts, sparking excitement and heartfelt responses. Many have expressed their appreciation for the heartwarming stories and the celebration of love by the brand.

As Holi approaches, Khoya Mithai, the maker of artisanal Mithais, presents a special collection that complements the season’s warmth, colours, and traditions. This year, the brand brings together time-honoured recipes, fine ingredients, and expert artistry to create a selection of handcrafted gujiyas, signature mithais, and much more, each prepared with care and precision.

This collection marks the return of everyone’s beloved gujiya, introduced in a refined half-moon shape. With four special varieties, Classic, Walnut, Rose, and Coconut, each one highlights a unique blend of flavours and textures. The Classic Gujiya remains a cherished favourite, filled with rich khoya, cashews, almonds, and pistachios in a crisp, golden crust. The Walnut Gujiya brings a deep, nutty richness, while the Rose Gujiya balances gulkand with a delicate, buttery exterior. The Coconut Gujiya features a hint of beetroot, adding natural colour and a mellow taste. For those looking for an alternative, Khoya introduces its Sugar-Free Classic Gujiya, crafted with stevia and polyols for a balanced experience.

Beyond gujiyas, the Holi collection also offers a selection of signature mithais that define the vibrancy of the festival. The Thandai Barfi carries notes of saffron, aromatic spices, and rose petals. The Rose Pista Mithai, finished with silver varq, blends pistachios and gulkand with a whiff of peppermint. The Khoya Malai Ladoo, made with slow-cooked khoya and handpicked nuts, is enriched with saffron and pistachios.

This year, Meva Vati will also be introduced, a preparation of khoya, angoori petha, and premium nuts wrapped in a silver finish. For a refreshing take on tradition, Khoya’s Thandai Rasmalai combines saffron-infused milk, cardamom-scented dumplings, and a garnish of pistachios and almonds. Adding to the festivity, Khoya’s Thandai Powder presents a classic blend of saffron, almonds, cashews, green cardamom, black pepper, fennel, melon seeds, dried rose petals, and misri, perfect for mixing into warm or chilled milk for a refreshing festive drink. For those who prefer convenience without compromise, Khoya’s bottled Thandai Milk delivers the same rich, spiced flavours in a ready-to-drink form, balancing tradition with fulfillment.

Adding a savour to the Holi spread, Rajasthani Hing Kachori makes its debut, a crisp, golden pastry aromatised with the bold fragrance of asafoetida (hing) and stuffed with a spiced blend of chickpea flour (besan), split green gram beans (moong dal), and dried fenugreek leaves (kasoori methi). Inspired by Marwari culinary traditions, this flaky delicacy is best paired with Khoya’s signature Saunth Chutney, a tangy complement to its rich flavours.

Sid Mathur, Founder and Director of Khoya Mithai, shares, “Holi is a time for connection and tradition, and nothing brings people together quite like familiar flavours made with care. At Khoya, we honour recipes passed down through generations while enriching them with the finest ingredients and craftsmanship. This collection fulfills Holi in the most vibrant, festive, and timeless way.”

New Delhi, 27th February 2025 – Three Fingers Entertainment Ltd. successfully hosted the Excellency Iconic Awards 2025, an esteemed celebration of success, innovation, and leadership across industries. Held at the Radisson Blu Plaza Hotel, Delhi Mahipalpur, the event brought together industry leaders, influencers, and distinguished guests for a day filled with recognition, inspiration, and networking.

The event commenced with a grand inaugural ceremony featuring the traditional lighting of the lamp, symbolizing knowledge and prosperity. Following this, a warm welcome address was delivered by the event’s founder, Mr. Arun, who emphasized the importance of celebrating excellence and fostering industry connections. “Our mission is to create a platform where talent, innovation, and leadership are acknowledged and celebrated. The Excellency Iconic Awards aim to inspire individuals to continue striving for greatness. We organise these awards to enhance the experience of young entrepreneurs and encourage them to come forward and support Startup India more,” said Mr. Arun Gee, Founder of Three Fingers Entertainment Ltd.

Event Highlights: The event spotlighted renowned influencers who have made significant contributions in their respective fields. Among them were Dr. Ankit Batra, a celebrated numerologist; Amit K Garg, a multi-talented model, entrepreneur, and poet; Ishmeet Kaur, crowned Mrs. India World 2024; and social media influencers Sonia Sharma, Shrishti Venu, and Heer Kamboj. The audience was captivated by an awe-inspiring magic performance by celebrity mentalist Sanchit Batra, whose illusions and mind-reading acts left everyone in awe. Reflecting on his performance, the Celebrity Mentalist said, “I am thrilled to have performed at the Excellency Iconic Awards 2025. It’s an honour to be part of an event that celebrates talent and innovation across industries. The energy and enthusiasm of the audience made the experience even more special, and I’m grateful to have contributed to such a memorable occasion.”

The event continued with an engaging panel discussion focusing on Women’s Empowerment and ADHD, where thought leaders shared valuable insights on breaking barriers and raising awareness. The cultural segment included a vibrant dance performance celebrating India’s artistic diversity. Bollywood star Isha Koppikar presented awards to outstanding startups, recognising their contributions to innovation and entrepreneurship. Chief guest Swami Ji honoured Isha Koppikar for her achievements, during which Isha expressed her gratitude and shared her thoughts of the day: “It’s an honour to be part of an event that recognizes talent and dedication across diverse fields. It is a privilege to share the joy of life with others, and we should carry this thought of the day with us for the rest of our lives.” followed by press conferences featuring both Isha and Dino Morea, where they expressed their admiration for the event’s commitment for the spirit of innovation, resilience, and talent showcased throughout the event.

While talking about the event Ashu Saini, Director of Three Fingers Entertainment Ltd. said, “Our goal is to provide a platform where startups and industry leaders can gain recognition and connect with like-minded professionals. Each year, we strive to elevate the event’s impact, encouraging more startups to come forward and showcase their potential. We believe that by doing this, we can contribute to the growth of India’s startup ecosystem and inspire the next generation of entrepreneurs.”

The Excellency Iconic Awards 2025 concluded on a high note, leaving attendees inspired and motivated. With its seamless blend of recognition, entertainment, and thought-provoking discussions, the event reinforced its mission of celebrating excellence and empowering future leaders. As the curtains fell on this prestigious celebration, the organisers expressed their commitment to continuing this tradition of honouring individuals and organisations that shape a better tomorrow. The evening’s success marked another milestone for Three Fingers Entertainment Ltd., setting the stage for even more remarkable events in the future.