By:– Mr Neeraj Verma, CEO, Across Assist
“This year underscored the growing importance of VAS, not as an add-on, but as a critical component of customer experience and business success. As we close 2025, I am proud of how we have continued to redefine assurance as a product across travel, automotive and mobile & gadgets. This year was about turning challenges into opportunities and setting new benchmarks for customer-centric innovations. In 2026, we see AI playing a transformative role in shaping the VAS landscape, enabling smarter, more personalized and predictive assurance products. Our focus remains clear—to deliver seamless assurance products that empower businesses and delight customers globally.”
