Mumbai, Nov, 18: DOMS Industries, one of India’s leading stationery and creative tools brands, marked Children’s Day with a unique 10-day nationwide celebration designed to inspire creativity, imagination, and mindful skill-building among young learners. Guided by the belief that creativity is the foundation on which every ambition is built, the brand transformed Children’s Day into a powerful movement that encouraged children across India to rediscover the joy of traditional, hands-on creative expression.
Using the brand slogan “Every Ambition Needs Preparation,” DOMS invited children to return to the timeless practices of writing, sketching, and colouring—activities proven to strengthen fine motor skills, cognitive development, concentration, and creative confidence. In a world increasingly shaped by digital screens, DOMS aims to remind families that the simple act of holding a pencil or brush builds essential lifelong skills.
DOMS activated its vibrant community;encouraging participation from children nationwide through creative and interactive content developed by traditional pencils & colours, posted on DOMS social media page. Also, the Company hosted engaging experiences at experiential destinations like KidZania, where children immersed themselves in hands-on creative activities using DOMS pencils, pens, colours, and artist tools.
The response was overwhelming; Children across the country showcased inspiring artwork, thoughtful handwritten pieces, and heartfelt creative submissions. Each entry reflected not just artistic talent, but also the deeper values of preparation, discipline, and joyful creativity.
“Children’s Day this year became more than an occasion—it became a movement;” said Mr. Saumitra Prasad, Chief Marketing Officer at DOMS industries. “When children engage with creativity, they build essential skills and unlock confidence that shapes their future. At DOMS, we’re committed to nurturing these young creators, one idea at a time.”
Through this initiative, DOMS reaffirmed its commitment to empowering the next generation of creators . By championing traditional forms of creative expression, the brand continues to support children in developing the foundation they need to pursue their ambitions with confidence and imagination.
