Mumbai, October 3, 2025: SuperYou, a disruptor in India’s snacking space co-founded by the superstar entrepreneur Ranveer Singh and maverick Nikunj Biyani, today unveiled SuperYou Protein Wafer Minis, a bite-sized take on its successful protein wafers. Positioned as a smarter alternative to traditional chocolates, Minis bring health and indulgence together in a compact, fun format. Available in three flavours; Mango, Cookies & Cream, and Choco Hazelnut; they make every day snacking tastier and more portable. With this launch, SuperYou extends its Protein Wafers range while reinforcing its mission to make protein exciting, accessible, and indulgent.
India’s snacking market is shifting as consumers move away from calorie-dense, fried foods toward functional, better-for-you options. Protein snacking and on-the-go convenience are emerging as strong drivers in the ₹42,000+ crore snacking industry. Consumers are also increasingly seeking smaller, snackable formats that let them enjoy protein while still putting taste first. SuperYou Minis, available in convenient 20g packs, were created in direct response to this feedback, offering a smart, indulgent, and portable snacking solution that meets these evolving needs, while also adding fun to functional snacking.
Nikunj Biyani, Co-founder, SuperYou, shared, “At SuperYou, we’ve always believed protein doesn’t have to be boring. Our protein wafers became such a go-to snack, and with Minis, we’re just taking that idea a step further. It’s a new format that brings indulgence, health, and convenience together in one pocket-sized treat – proving that nutrition can come in small, joyful bites!”
Ranveer Singh, celebrated for his powerhouse presence in the Indian entertainment industry, has been making strides in the world of entrepreneurship. The actor/entrepreneur has forayed into the protein food and supplement category, with his co-owned protein brand, marking an entirely new chapter in his journey.
Ranveer Singh, Co-founder of SuperYou, added, “Snacking is such a big part of our culture, and honestly, who doesn’t love a light, crunchy, chocolatey wafer? Now imagine these incredible new flavours with a protein hit, but in a smaller bite sized format. For us, this launch is opening a new snacking moment, and bringing us closer to our vision of making protein just as exciting for everyone!”
Each SuperYou Protein Wafer Mini delivers 5g of protein in under 100 calories, made with wholesome ingredients like atta, jowar, and a unique blend of fermented yeast protein, with no added sugar or palm oil. Pocket-sized and protein-packed, Minis prove that big nutrition can come in small, joyful bites. Whether at work, on a road trip, catching a flight, or simply craving a mindful snack, Minis make it easy to enjoy better-for-you choices without compromise.
SuperYou Protein Wafer Minis are now available on the SuperYou website and all major delivery platforms including Amazon, Flipkart, Blinkit, Instamart, and Zepto, as well as select modern and general trade stores across the top ten cities in India.
