Crazy Owl – Your Skin Co. launches #BeTheCrazyChange campaign for this International Women’s Day

Crazy Owl - Your Skin Co. launches #BeTheCrazyChange campaign for this International Women’s Day February 2023:To remove gender biases and stereotypes, Crazy Owl launches  #BeTheCrazyChange campaign this International Women’s Day. Crazy Owl would like to recognize the power of women in making a difference on International Women’s Day. The brand believes that equality should be available to all. That is why they have created gender-neutral products for everyone so that everyone can be themselves without being limited by labels and categories. Their mission is to provide equal opportunities to all people, regardless of race, gender, or other labels.

#BeTheCrazyChange is all about being one extraordinary voice to make an extraordinary change. Join Crazy Owl in celebrating Women’s Day by treating yourself to their gender-neutral products. Their products are designed to help you feel confident and empowered in your own skin, no matter your gender. The brand offers everything from Bath & Body to Haircare and Fragrances.

Karishma Sahni, Founders of Crazy Owl

Talking about the brand and the campaign, Damanjit Kohli and Karishma Sahni, Founders of Crazy Owl, shared, “This Women’s Day, we want to celebrate all individuals, regardless of their gender, by encouraging everyone to embrace self-care and take care of their body. We believe that efficacy has no gender. It’s time for all of us to take a step towards a gender-neutral direction and #BeTheCrazyChange by breaking down traditional gender norms and stereotypes that have been perpetuated by the beauty industry for far too long, and we’re here to help them achieve that.”

Crazy Owl also launched a brand reel with a simple, yet powerful message to promote gender equality in everyday life in its new campaign. Gender equality today for a better tomorrow. To combat this bias, the brand raises awareness through a giveaway contest and Influencer content.

India hospital network launched to initiate life-saving colon cancer trial

L2R Prof Dhruva Ghosh, Prof Dion Morton, Prof Sundeep Saluja, Prof Parvez Haque, Prof Hriday Nag and Dr Vageesh at the launch event at G.B. Pant Hospital, New Delhi

New Delhi, February 28, 2023: Cancer surgery experts on Friday launched a network of hospitals across India to support a country-wide clinical trial exploring how giving colon cancer patients chemotherapy before surgery cuts their risk of the disease coming back.

The Cancer Research UK-funded FOxTROT trial showed that patients who had chemotherapy before surgery were significantly less likely to see their cancer come back, compared with those who got all their chemotherapy after surgery.

Led by expert cancer specialists in India, supported by Universities of Birmingham and Leeds, FOxTROT-Global is a pilot study, being run from India, in parallel to the on-going FOxTROT2 trial open in the UK and France – allowing experts to look at the feasibility and safety of conducting a subsequent full trial in Indian patients.

Launched at G B Pant Hospital, in Delhi, 12 hospitals across India including Tata Memorial Hospital Mumbai, and Tata Medical Centre Kolkata have proposed to be part of the FOXTROT-Global as part of the FOxTROT2 Global trial – an international trial running in parallel in multiple countries across the world.

Dion Morton, Professor of Surgery at the University of Birmingham said: “Colon cancer is the fourth most common cancer worldwide and accounts for 10% of cancer deaths worldwide. Whilst treatment can cure half of affected patients, many older and frailer patients still die from the disease. Chemotherapy before surgery is a safe treatment option that could be life saving for thousands of patients.

“Post-operative chemotherapy is sometimes not considered beneficial for frail patients because of the adverse side effects, but providing a shorter course of chemotherapy before surgery would overcome many obstacles. We believe that frailer or older patients, may benefit from this novel approach.”

Reducing colon cancer returning

1,053 colon cancer patients from 85 hospitals in the UK, Denmark and Sweden were involved in the initial FOxTROT trial, also led by scientists at Birmingham and Leeds. The researchers discovered that delivering chemotherapy before surgery reduced the chance of colon cancer returning within two years by 28%.

The scientists believe that giving chemotherapy to bowel cancer patients before surgery could be easily adopted in India and other health systems across the world, with over 10,000 patients every year in India alone who could benefit from this treatment.

The study will be co-ordinated by experts at the NIHR Global Surg India Hub – based at Ludhiana – part of a global surgical research network funded by the UK’s National Institute for Health Research (NIHR) and led by the University of Birmingham with Hubs in Benin, Ghana, India, Mexico, Nigeria, Rwanda and South Africa.

Dr Laura Magill, Associate Professor at the Birmingham Clinical Trials Unit at the University of Birmingham said: “Up to 1 in 3 colon cancer patients can see their cancer come back after surgery. That figure is far too high and we need new treatment strategies to stop colon cancer coming back.

“The standard approach has been to give chemotherapy after surgery to eradicate any cancer cells that might have spread before surgery, but our research shows that giving some of that chemotherapy before surgery increases the chances that all cancer cells will be killed.

“A growing body of evidence is showing the value of pre-operative chemotherapy in several other cancers, and we believe that our results could transform how we approach colon cancer in the clinic.”

FOxTROT 2 India may provide much needed, high-quality randomised data to evaluate whether a larger trial is needed. A key consideration for FOxTROT-Global is patient selection and deciding which patients are older or frail. The most likely participants will be patients with advanced operable colon cancer likely to require post-surgical chemotherapy, but who not be suitable to receive or unlikely to complete such treatment chemotherapy due to frailty or comorbidities.

University of Birmingham Chancellor Lord Bilimoria commented: “The work of Professor Morton, his team and partners in the UK and India will potentially benefit many thousands of cancer patients across India and beyond. This is truly a shining example of how working in partnership between the UK and India can help us to achieve magnificent outcomes that can improve the lives of people around the globe and save many lives.”

This study is led by CMC Ludhiana, PSG Hospitals Coimbatore, and TMC Kolkata. Dr K S Rajkumar, from PSG Super Specialty Hospital, Coimbatore, commented: “The results from the recently published FOxTROT study show that chemotherapy given before surgery improves success rate in patients with advanced bowel (colon) cancer. This is a significant new advancement in the treatment of bowel cancer patients.

“Colorectal cancers are the sixth most common cancer in India and are increasingly becoming common in India with an estimated 65,000 new cases every year, mostly due to the westernisation of our diet. However, the profile of bowel cancer patients in India is different when compared to Western countries in that they are younger and present in more advanced stages.

“We also do not have a national bowel cancer screening programme India. Therefore, we need to check whether the same approach of giving chemotherapy before surgery will benefit Indian bowel cancer patients. For this, we are planning a pilot study across 10 leading cancer centres across India called FOxTROT-INDIA.“

Matthew Seymour Professor of Gastrointestinal Cancer Research at the University of Leeds said: “Timing is everything when it comes to treating colon cancer. The simple act of bringing forward chemotherapy, giving it before instead of after surgery, delivers some remarkable results. Scaling up this treatment worldwide, including in low and middle income countries, could transform cancer care and save many thousands of lives.”

Prof(Dr.) Uma Bhardwaj was invited as a Chief Guest at Pokhara University

uma bhardwaj

Dr. Uma Bhardwaj Vice Chancellor of Noida International University was invited as a Chief Guest for the 18th convocation of Pokhara Central University by the Vice Chancellor Prof(Dr.) Prem Narayan Arya. The Honorable Prime Minister of Nepal Mr. Pushpa Kamal Dahal ‘Prachand’ is also the Chancellor of Pokhara Central University.
He greeted Prof(Dr.) Uma Bhardwaj the vice chancellor of Noida International University.

Prof(Dr.) Uma Bhardwaj addresses in the convocation that “NIU has been a steadfast supporter of improving the nation’s medical infrastructure and demonstrating its dedication towards accessible healthcare for the general public around the world. The education sector has been long overdue to adapt to the latest technology trends as a refreshing change. Since the pandemic, we have witnessed new ways of learning, as education has moved from the classroom to the home. Noida International University and Pokhara University just inked an MOU, where they will work together for the benefit of students in the future. Prof(Dr) Uma Bhardwaj congratulated the recipients on their
degrees and medals, she wished them a very bright future ahead.”

Aditya Birla Sun Life Insurance launches ABSLI Nishchit Aayush Plan

Bangalore, February 28, 2023: Aditya Birla Sun Life Insurance (ABSLI), the life insurance subsidiary of Aditya Birla Capital Limited (ABCL), announces the launch of an industry first, new-age savings solution ABSLI Nishchit Aayush Plan, a non-linked non-participating individual savings life insurance plan offering guaranteed regular income starting from as early as end of first policy month along with a lump-sum benefit at maturity.

Aditya Birla Sun Life
ABSLI Nishchit Aayush Plan integrates financial protection and wealth creation by empowering the policyholders to fulfil their immediate liquidity requirements without any risk. Policyholders will have maximum flexibility to customise their plans with a choice of income benefits, multiple income variants, premium payment terms, policy terms and deferment periods, should they want to customize the plan.

Commenting on the launch of ABSLI Nishchit Aayush Plan, Mr Kamlesh Rao, MD & CEO, Aditya Birla Sun Life Insurance, said,

“ABSLI Nishchit Aayush Plan will enable our policyholders to leverage maximum flexibility & upfront liquidity in the form of a regular guaranteed income. Moreover, this plan will instil the idea of disciplined savings as it also provides lump-sum benefits and a regular source of income.

ABSLI Nishchit Aayush plan integrates the benefits of a guaranteed savings plan & desired agility, enabling the policyholders to achieve their goal of creating a secure future and a comfortable lifestyle for themselves and their loved ones. It is our constant endeavour at Aditya Birla Sun Life Insurance to help our customers with a life cover while also addressing their savings needs.”

ABSLI Nishchit Aayush plan provides competitive returns with high flexibility. The plan comes with flexible premium payment terms and allows the policyholders to choose from a wide range of policy terms to fit individual needs. They can avail the benefits of this plan on a long-term basis (25, 30, 35, 40 years) or whole life basis (100 – Age at entry). Furthermore, policyholders will have the flexibility to choose income variant i.e. Level Income with Lump-sum Benefit or Level Income with Enhanced Lump-sum Benefit or Increasing Income (@5% simple interest rate every 5 years) with Lump-sum Benefit. Policyholders can choose to receive income immediately or after a deferment period of 1 year as per their chosen income pay-out frequency.

The maximum entry age to avail ABSLI Nishchit Aayush Plan is 55 years, while the minimum age is 30 days (Long term income option) & 30 years (Whole life income). The minimum annualized premium is Rs. 30,000 Policyholders can choose from multiple premium payment term options ranging from 6, 8, 10, 12 years.

FinEdge’s DiA platform is creating a generation of better investors

New Delhi, 28th February 2023: Acting as a lighthouse for investors to tread in troubled waters, one of India’s leading digital wealth management and goal-based investment companies, FinEdge, has been filling the ‘investment gap’ presented in the financial market through its unique proprietary platform, DiA (Dreams into Action). With DiA, the company is disrupting the investment management landscape of India by solving the five-pronged, complex problem that ails the industry today, i.e., Relationships, Profitability, Scalability, Retention & Behavioral Investing.

Today, many young adults are experiencing stress when it comes to taking responsibility for their finances and planning for the future. This is because most people lack the skills, knowledge, and confidence to do so. Despite this, the post-pandemic period has witnessed an unprecedented surge in unadvised investing in speculative assets like futures and options, crypto and speculative share trading, and even direct plans of mutual funds, which eventually leads to the erosion of their hard-earned capital. Investors are now waking up to the importance of the management of investment behaviour to create wealth. Considering this, FinEdge built DiA.

DiA is a one-of-a-kind investing platform that is disrupting the way people approach their financial goals. This investing platform is based on the innovative concept of “co-browsing” for goal planning and ongoing investment management. It keeps the investment manager at the heart of the proposition, and instead of handing the steering wheel over to the client – it enables investment managers to deliver live, collaborative, and customized experiences for every client at every step of their investing journey. This approach addresses a range of problems faced by the industry, including how to keep clients aligned with their financial goals over the long term, through life events and market cycles. Unlike most wealth management alternatives, which are often simply goal-setting exercises designed to sell products, DiA brings clients and investment managers together for conversations whenever transactions or life events occur, ensuring that goals are kept top-of-mind and that investment decisions are aligned with those goals.

Speaking about the benefits of DiA, Harsh Gahlaut, CEO of FinEdge, said, “While building this platform, we understood that investing cannot be learned in theory, and investors typically do not do very well over the long run when they are unassisted. Joint & informed decision making is critical along with process, discipline, convenience, and the management of investing behavior. FinEdge & its DiA platform are unique in providing all of this – wrapped together in a single platform. FinEdge, through its unique business model and ability to scale, is now on the path to creating a generation of better investors who have a much higher chance of creating long-term wealth. We aim to become the largest digital wealth management company in India in the years to come”.

FinEdge’s DiA business model works on four major parameters:

  • Relationships: DiA helps in building exceptionally strong relationships with clients through hyper customization, inbuilt algo’s track client engagement, client relationship scores and multiple parameters to strengthen relationships and is a guide for advisors to manage relationships better
  • Scalability: This platform ensures uniformity in the quality of advice, provides quick learning for new investment managers, and being a virtual collaborative platform replaces physical meetings and allows infinite geographical reach leading to the ability to scale up quickly and infinitely
  • Retention: DiA as a platform ensures that clients become “goal focused” rather than “returns focused” by working as a catalyst for building trust by increasing perceived value addition to clients and provides tools for audits and check to ensure quality and process sanctity. One of the major reasons for client attrition is the break in their investment journeys due to market cycles. This is where FinEdge’s ability to manage behavior plays a pivotal role.
  • Profitability: DiA allows seamless digital transactions, reporting, and investment management and ensures complete wallet share of the client, and drastically reduces attrition. DIA is 100% digital with zero paperwork from the onboarding stage till throughout the client journey and allows investment managers to leverage relationships to generate referrals and drastically reduce the cost of acquisition. While the business model is retail-focused, profitability comes from scalability and infinite geographical reach.

FinEdge came into existence to solve the core problem of the “investment gap” in India. FinEdge was among the first in the country to deploy digital financial planning as a business model. The company has remained steadfast in their core belief that technology alone (without human expertise) cannot solve the behavioral problems related to investing – and therefore cannot lead to long-term wealth creation.

7 Skincare Ingredients that you need to look for in products you use

If we talk about natural ingredients, then the list goes endless. There is a number of plant-based ingredients that will deeply nourish our skin. Natural skin care products are better as its clean and free from chemicals and artificial ingredients. Natural and organic skincare products in particular combine essential vitamins, plants, and minerals that heal and restore our skin without harming our bodies or the environment..

Here’s a list of natural skincare ingredients that you should look for in your products if you’re into natural and clean beauty:

Moroccan Argan Oil

It protects against sun damage and moisturizes skin. The anti-inflammatory and anti-septic formula treats a variety of skin conditions like acne, and skin infections and also enhances wound healing. It also has anti-aging properties.

Kumkumadi

This oil improves the appearance of dark spots, pigmentation, blemishes, and gives skin a cleaner, brighter tone thanks to the amazing benefits of saffron. Acne prevention: Kumkumadi oil, which has a wealth of anti-inflammatory and antibacterial properties, is very effective at treating pimples and skin acne.

Cica

Cica helps to repair and soothe irritated skin. It is a good source of antioxidants, vitamins A, B, and C, and amino acids. All of these vitamins, minerals, and acids support collagen production, which is great for clearing up acne and soothing irritated skin. Cica improves circulation and blood flow and aids in cellular repair.

Tulsi

Tulsi is also known as Holy basil. When it comes to the benefits of Tulsi it’s not only limited to skin, it is said to have healing properties for acne, can lessen skin inflammation, and can speed up hair growth. It supports skin aging in a healthy way, and minimizes pigmentation, calms eczematous skin conditions. It prevents hair thinning or loss and minimizes dandruff.

Gotu Kola

Gotu Kola hydrates skin. Age, internal health issues, and exposure to the elements deplete and harm the skin barrier. It has skin-brightening properties and also reduces stress marks. It is rich in antioxidants and treats acne. It is used for skin cleaning and it tightens loose skin too.

Avocado

Using avocado-enriched skincare products can lead to enhanced elasticity of the skin. It shields skin from harm by decreasing breakouts. Avocado enhances the general health of the skin and minimises dry skin.

Patchouli

Patchouli essential oil has anti-inflammatory properties that help in reducing redness and irritation in dry, irritated skin. As a result of its soothing and moisturizing qualities, it can be useful in dermatitis, dry skin, managing eczema, or acne.

Natural skincare works wonders when it comes to skincare both topically and orally. You can feel the difference after availing these extraordinary ingredients in your skincare.

Toyota Kirloskar Motor Partners with Indian Bank to Offer Attractive Financing Scheme

Toyota

Bangalore, February 28, 2023: In its pursuit to enhance customer experience and enable easy ownership process, Toyota Kirloskar Motor (TKM) announced the signing of a Memorandum of Understanding (MOU) with Indian Bank, one of India’s leading nationalised banks, to offer exciting vehicle financing options to all.

The new tie-up will offer innovative solutions that match the evolving expectations of customers, with up to 90% on-road funding, with no processing fee, foreclosure, and part-payment charges. This development will now enable customers, especially in the rural and semi-urban markets, to access easier funding options to buy their favourite Toyota vehicle with ease. The tie-up that comes at a time when TKM is expanding its product portfolio with models like the Innova Hycross, Urban Cruiser Hyryder, New Innova Crysta and Hilux in addition to the existing models namely Fortuner and Legender, Toyota Glanza, Camry Hybrid and Vellfire, thus catering to customer requirements across the length and breadth of the country.

Elaborating on the tie-up, Mr. Atul Sood, Vice President, Sales and Strategic Marketing, Toyota Kirloskar Motor said, “We are delighted to join hands with Indian Bank in line with our commitment of providing an awesome Toyota experience to all our customers. The collaboration seeks to provide simpler financing options, hassle-free experience, and timely assistance to ensure a pleasant buying process. At TKM, our approach has always been to listen to the market needs and appropriately introduce products and services that offer an exceptional ownership experience to our customers. We believe that with this tie-up we will be able to further enhance our reach to all those customers who are keen to own a Toyota vehicle, while supporting them with financial value-added services.”

Speaking on the occasion Mr. Imran Amin Siddiqui, Executive Director, Retail Assets, Indian Bank said, “The association with Toyota Kirloskar Motor Private Limited will allow us to provide faster financing to a large number of our customers across the country. Indian Bank has a strong presence across the country. We are confident that our digital loan procedure, will provide customers who want to acquire a new Toyota vehicle for themselves and family, ease and comfort at its best. We are dedicated to make the auto finance process easier and provide an enhanced consumer experience both in terms of product and services.”

TKM always strives to improve customer experience throughout the purchase & ownership process by implementing timely and relevant schemes such as easy financing options. The company has always explored innovate tie-ups with leading financial institutes across the country. The offers go beyond purchase of just new vehicles to cover used cars as well as service packages thus creating an overall positive buying and ownership experience of Toyota cars.

Interested buyers can avail of the financing benefits across 567 TKM customer touchpoints across the country, coupled with 5700+ branches of Indian Bank.

Overview of TKM 

Equity participation  Toyota Motor Corporation (Japan) : 89%, Kirloskar Systems Limited (India) : 11% 
Number of employees  Approx. 6,000 
Land area  Approx. 432 acres (approx.1,700,000 m2) 
Building area  74,000 m2 
Total Installed Production capacity  Up to 3,10,000 units 

Overview of TKM 1st Plant: 

Established  October 1997 (start of production: December 1999) 
Location  Bidadi 
Products  Innova HyCross , Innova Crysta , Fortuner manufactured in India.  
Installed Production capacity  Up to 1,00,000 units 

Overview of TKM 2nd Plant: 

Start of Production  December 2010 
Location  On the site of Toyota Kirloskar Motor Private Limited, Bidadi 
Products  Toyota Camry Hybrid, Urban Cruiser Hyryder, Hilux 
Installed Production capacity  Up to 2,10,000 units 

 

 

H&M now opens at Vegas Mall, Delhi

H&M_Vegas

Delhi, 28-02-2023: Popular fashion and accessory shopping brand H&M organised a grand store opening at Delhi’s most popular entertainment destination Vegas Mall on 18th February. The H&M store is spread across the ground and first floor of Vegas Mall.

The H&M store will host its latest collections and new arrivals like Gathered-Sleeve Jackets, Parachute Trousers, Single-Breasted Jackets, Cigarette Trousers, Flared Tailored Trousers, Straight Trousers, Boucle Skirts, Bodycon Dresses, Oversized Seer Sucker Shirt, Sheer Ripped Tops, Tie-Belt Crepe Dress, Rib-Knit Tube Top, among several others. The new collection will also feature Jacquard-weave handbags, Ballet Pumps, Sandals, Sunglasses etc.

The H&M brand is the latest store opening at Vegas Mall, Delhi. Mr. Ravinder Choudhary, AVP, Vegas Mall, said, “We are happy to onboard H&M as one of the key brand attractions of the mall. The store was launched today and, as expected, saw great consumer participation, especially youngster crowds, as the spring season is all set to begin, and H&M colour prints are quite popular during this time of the year.”

Vegas Mall witnessed a spectacular celebration on the opening day of the H&M store, which included Exciting Flash Mobs, Photo-ops, and several other entertainment activities for crowd entertainment.

The H&M store was a massive crowd-pulling event as it was held at the weekend. Continuing on the same, Mr. Choudhary , opined, “The recent H&M store opening is a crucial step in presenting our customers with amazing shopping destination options and giving them a high-quality retail experience.” Vegas Mall is located in Dwarka Sector 14.”

New State Mobile’s February Update Brings “Lagna” – an All-new Map

New Delhi, February 28th 2023 – KRAFTON, Inc. has released its February Update for NEW STATE MOBILE, the popular battle royale game on iOS and Android, and Survivors have a whole new battleground to visit: LAGNA. This 4 square kilometer desert wasteland features mid-to-long range combat spaces surrounded by ridges. It’s a real sniper’s playground, with an unpredictable landscape where threats may be hiding anywhere. New cable cars provide a safer means of transportation, and LAGNA’s two new vehicles – Rex, a durable four-passenger pickup truck; and Acton, a speedy two-passenger quad bike – join four of NEW STATE’s staple rides.

Update 0.9.45 also introduces Survivor Pass Vol. 16, which features a new protagonist: Jenny Quick. Completing all story missions will allow players to equip Jenny’s customizable face skin for free. Upgrading to the Premium Pass will provide access to the Jenny Quick costume set.

Finally, NEW STATE MOBILE will also be receiving a lineup of balance and quality of life updates, including changes to screenshake, adjustments to endgame Blue Zone damage, and new tracking bullets for the Mk47 Mutant.

While a comprehensive breakdown of NEW STATE MOBILE’s February Update can be found HERE, see below for key highlights.

Welcome to LAGNA

  • A Sniper’s Paradise: Unpredictable is the name of the game with LAGNA’s 16 square kilometers of desert set to shake up NEW STATE MOBILE’s battle royale game, as rocky ridges peppered throughout the wide-open landscape create golden opportunities for medium- and long-range engagements.
  • Safe Travel: The LAGNA map replaces NEW STATE MOBILE’s trams, which provide safety and healing for players as they cross a map, with cable cars that better fit the desert setting.
  • Less-Safe Travel: Survivors looking for more of a manual form of transport will be excited to check out
  • LAGNA’s two new vehicles: The Rex, a sturdy, gas-powered four-passenger pickup truck; and the Acton, a two-passenger electric quad bike that can easily manage the desert’s steepest slopes. The two newcomers will be joined by a familiar cast of other NEW STATE MOBILE rides: Buggy, Vulture, Boat, and Aqua Rail

A New Friend: The arrival of Survivor Pass Vol. 16 introduces a new protagonist to the New State Mobile mix: Jenny Quick. For free and Premium players alike, completing Jenny’s newly added set of story missions will unlock a free face customization for her. Players who upgrade to the Premium Pass will also receive the New State Jenny Quick costume set, and a Premium Plus upgrade will unlock the first 15 levels of the Survivor Pass.

A Deadlier Endgame: Ever get the feeling that the Blue Zone is a bit too forgiving as matches creep toward their final minutes? Well, that’s about to change. With the launch of NEW STATE MOBILE Update 0.9.45, Blue Zone damage will be higher for Survivors who are further away from the safe zone.

A New Mutation: The Mk47 Mutant semiautomatic rifle is getting a nifty upgrade with the new C2 customization, which adds the ability to use tracking bullets. Hitting an enemy with a tracking bullet reveals their location to you and your squadmates for 10 seconds, even if they’re in cover. An Mk47 Mutant C2 also deals higher damage, but these benefits come with tradeoffs: The C2 customization can’t use the magazine slot, and it suffers from decreased recoil control.

For the latest information on NEW STATE MOBILE, please visit https://newstate.pubg.com/en or follow us on social media (Twitter / Instagram / Facebook / YouTube). For assets, please visit the KRAFTON Press Site.

Tata Communications and Oasis Smart SIM empowers SanCloud with scalable and secure CloudSIM TM

Mumbai, INDIA – 28 th February 2023 – Tata Communications, a global digital ecosystem enabler and Oasis Smart SIM, a subsidiary of Tata Communications International Pte., Ltd., today announce SanCloud will be powered by CloudSIM TM , a unique cloud-based embedded subscriber identity module (eSIM).

CloudSIM TM will enable SanCloud devices with remote controlling and monitoring capabilities for operational performance of industrial equipment and plants across manufacturing, supply chain, and automotive sectors. It will simplify deployment across fragmented supply chains and benefit enterprises globally.

Delivered through Tata Communications MOVE™ platform, CloudSIM TM provides on-demand cellular connectivity, more securely and more affordably than ever before. By delivering deviceintegrity and cloud provisioning CloudSIM TM technology on the cloud, Tata Communications along with Oasis Smart SIM help reduce costs and simplify designing. This changes the traditional way of delivering connectivity on-demand, which typically required additional SIMs, eSIMs, or iSIMs on the hardware platform, adding costs and complexities.

Marc Murphy, one of the Founders and Director of Software Engineering, SanCloud, said “SanCloud is excited about integrating Tata Communications MOVE TM and CloudSIM TM services into our mobile wireless devices. This gives us the flexibility to dynamically change the subscription model in our IoT devices without having to send an engineer to site to swap a SIM. This is a significant cost saving.”

“As products get more intelligent and revenue models become increasingly usage-based, con nected devices need to be flexible, intelligent and secure – all at once. CloudSIM TM and Tata Communications MOVE™ are enabling this transformation,” said Avneesh Prakash, Vice President, Mobility, Tata Communications. “This will be a game changer in the industry, offering a new approach to empower IoT device and equipment manufacturers. We’re excited to enable

SanCloud and enhance user experience and reduce operational costs of their products and solutions.”

Olivier Leroux, CEO, Oasis Smart SIM added, “With CloudSIM TM , any product can have a zero- touch secure integration. We designed this program to offer an innovative approach, as CloudSIM TM complements existing permanent connectivity by enabling on-demand connectivity anytime anywhere. CloudSIM TM is a game changer that simplifies IoT and provides a solution allowing deployments to scale. We are thrilled to demonstrate this new capability at Mobile World Congress 2023 with Tata Communications.”