ASUS strengthens pan India retail strategy with the launch of Exclusive Store in Sangli

Sangli, 6th March 2024: As a step towards strengthening the brand’s retail footprint across the country, ASUS India, Taiwanese tech giant today announced the launch of an exclusive store in Sangli. The new exclusive store is spread across 410 sq. ft. and is set to host an extensive range of electronics and computer hardware, including the ASUS flagship products such as Vivo book, ZenBook, Republic of Gamers (ROG) laptops, Gaming Desktops, All-in-One Desktops, and accessories. This is the brand’s 1 st exclusive store located in Sangli taking the total count of 21 AES stores in Pune Branch (West Region), 6 th  AES Store & 1 st Pegasus store in South Maharashtra region.


 Talking about the expansion, Jignesh Bhavsar, National Sales Manager – PC & Gaming Business, ASUS India, said, “We are delighted to announce the expansion of our retail footprint in India. West India being an important market for us, the inauguration of the new brand store in Sangli will play a pivotal step towards empowering consumers across different regions of the country with a unique experience of our latest innovation. With a strategic retail expansion approach, we will continue to create more interaction and new touchpoints for our users.”