Archives December 2023

HCLTech launches services offering to help deliver AI-powered experiences to Microsoft 365 users

NEW YORK, US and NOIDA, India,1st December 2023:HCLTech, a leading global technology company, announces the launch of a services offering that harnesses the power of generative AI to enable enterprises to deploy Microsoft 365 Copilot to enhance work efficiency and output.

Microsoft 365 Copilot, powered by generative AI, seamlessly integrates large language models with Microsoft Graph and popular Microsoft applications like Word, Excel, PowerPoint, Outlook, Teams and more to provide users with real-time intelligent assistance that enhances creativity, productivity and skills.

HCLTech will help Microsoft 365 Copilot customers with a range of services including consulting, customization, change management and support while implementing it in phases across the organization with minimum disruption to business.

“This new offering will help our clients accelerate their Microsoft 365 Copilot journey and unlock the benefits of AI-powered insights for their employees,’’ said Rakshit Ghura, Senior Vice President and Head of Digital Workplace Business at HCLTech. “With our deep expertise in Microsoft technologies and our holistic approach to workplace transformation, we are well-positioned to help enterprises leverage Microsoft 365 Copilot for enhanced workplace efficiencies, experiences and outcomes.”

HCLTech has a strong record of delivering intelligent workplace solutions to enterprises, leveraging its proprietary HCLTech Fluid Workplace framework. The company is a Microsoft Gold Partner with over 55,000 Microsoft-certified professionals, delivering innovative solutions and services to clients globally.

HCLTech offers a unique set of end-to-end AI capabilities, from chip development to business process optimization. Leveraging strategic partnerships with Microsoft and many others, HCLTech is paving the way for the adoption of generative AI across industries.

For more information about HCLTech’s new offering for Microsoft 365 Copilot, please visit: https://www.HCLtech.com/microsoft-business-unit/m365-copilot-services

Mamaearth Gets Winter Ready With Shilpa Shetty Kundra and Ahsaas Channa With Their New TVC

Mamaearth

Gurugram, 1st December 2023:- Mamaearth, from the house of Honasa Consumer Limited the largest digital-first BPC company in India launched its latest integrated marketing campaign for winter featuring renowned actor and Brand Ambassador, Shilpa Shetty Kundra, alongside the talented actress Ahsaas Channa, who has signed a year-long contract with the brand to represent its face category campaigns.

With winters just around the corner, the campaign showcases the ideal solution for dry and dull skin during winter months with Mamaearth’s Vitamin C Oil-Free Moisturizer. The film opens with Shilpa enjoying the winter air and welcoming the season. On the contrary, her friend, played by Ahsaas, is not excited about the winters due to the dry, dull skin and expresses her dislike for winter’s effects. Shilpa, with an amusing dramatic flair, interrupts her and suggests using a moisturizer. Ahsaas responds mocking her drama that moisturizers during winters make the skin dull. Shilpa playfully interrupts, handing her Mamaearth’s Vitamin C Oil-Free Moisturizer, which provides both hydration and a natural glow without making the skin dull. The following scene transports us to a picnic setup where Ahsaas arrives with radiant skin, with Shilpa dramatically exclaiming appreciating her radiance and glow after using Mamaearth’s Oil-Free Moisturizer. They both highlight the moisturizer’s dual benefits, concluding with a warm welcome to winter. The film’s simplicity serves as a compelling representation of the brand’s philosophy and product proposition centered on inner goodness.

Regarding the campaign, Ghazal Alagh, Co-Founder and CIO at Mamaearth, said, “At Mamaearth, our unwavring commitment has always been to provide effective solutions to our cherished consumers. As we approach the winter season, the challenge of dry and dull skin is a common concern we empathize with and we’re excited to offer an ideal solution that not only nourishes but also rejuvenates the skin naturally. This proposition is at the heart of our new campaign, and we are confident that it will resonate with millennials who are seeking nature’s goodness in their skincare routine.”

Comments by Anupama Ramaswamy, Chief Creative Officer, Havas Worldwide India Pvt limited said, “The winter dilemma of choosing between moisturized or glowing skin can be a tough decision, one that often leaves us feeling concerned about our skin’s well-being and strips the joy from the winter season, making it hard to fully enjoy its magic. To depict this timeless struggle, we weaved a heartwarming narrative between two friends, one seasoned and the other still exploring, unraveling the quest for the perfect skincare solution.”

The 35 sec film is conceptualized by Havas Worldwide India Pvt Limited.

News18 Bangla Dashobhuja celebrates the strength and grit of women in West Bengal

Dashobhuja

1st December 2023: News18 Bangla celebrated the inaugural edition of Dashobhuja on November 24, 2023, at The Oberoi Grand, Kolkata. Dashobhuja is a revolutionary initiative launched by News18 Bangla that highlights the inspiring stories of women who have overcome adversity to make significant contributions to society.

In its first edition, Dashobhuja showcased the real-life stories of 10 extraordinary women from various parts of West Bengal, recognizing and honoring their achievements. The event was attended by a distinguished gathering, including Chandrima Bhattacharya, Minister of State for Health and Family Welfare; Birbaha Hansda, Minister of State for Forests and Self Help – Self Employment Group; and Dr. Shashi Panja, Minister In Charge of Women and Child Development and Social Welfare, all from the Government of West Bengal.

Eminent personalities from the entertainment industry, such as Bengali cinema actress Paoli Dam, and renowned singer Lopamudra Mitra, added glitz to the event. The guest list also included Koneenica Banerjee, Indrani Dutta, Raajnandini Paul, Oindrila Sen, Mr. Sanjib Kr. Patwari, Director of Rashmi Group, and Shree Gopal Shroff, Marketing Director of Doctor’s Choice, Mr. Abdul Sadek Sarkar, Managing Director, Zintol Herbal, Sardar Simarpreet Singh, Director, JIS Group among others.

The event was co-presented by JIS Group and Rashmi Group, and it was co-powered by Dear Lottery, Sunrise, and Reliance Industries Ltd. B N Ganty, Bimal Saree Center, International Institute of Hotel Management, Wild Stone, Zintol Herbal, Supreme Knowledge Foundation Group, and Doctors Choice were among the special partners. Samata Cooperative Development Bank and Super Power Detergent Powder were the associate sponsors.

Dashobhuja exemplifies News18 Bangla’s dedication to recognizing and promoting women’s tenacity and accomplishments, fostering inspiration and empowerment in society.

Techno India Group Inaugurates The 3rd Edition Of Techno Olympica Knights

Techno India

Kolkata, 1st December 2023: Techno India Group, the largest private education group in Eastern India, inaugurated the third edition of the inter-school sports competition – Techno Olympica Knights. This mega sporting event will have over 1000 students participating from 70 schools across West Bengal. This 6-day event will conclude on 4th December, 2023. The inaugural ceremony was graced by Ms. Piyali Basak, Indian Mountaineer, Shri Satyarup Siddhant, Indian Mountaineer, Shri Premjit Sen, Referee & judge, World Karate Federation & Asian Karate Federation &Prof Manoshi Roychowdhury Co-Chairperson, Techno India Group.

The event started with a lamp lighting ceremony by the esteemed guests followed by Techno Olympica Knights Torch lighting on the campus ground, to mark the commencement of the event.

Techno India Group aims at giving equal emphasis in the development of BODY, MIND & SPIRIT of the students to fulfil the objective of “Touching lives, making a difference”. There are awards for the top 3 schools in terms of medal tally with Trophies & Cash Prizes. The three Mega Trophies are worth Rs 50000/-, Rs 30000/- and Rs 20000/- respectively. Also, there will be prizes for Best Performers, The Best Cheering School and Fair Play. A Special Cash Prize of Rs 5000/- along with a Trophy will be given to the school with best average point at medal tally (minimum 5 games attempted). Apart from these, individual medals and certificates will also be given. This year, Techno Olympica Knights has two new additions to the prize categories where they would be providing Full Scholarship and assistance in undergraduate or Post Graduate Programmes in Techno India University, West Bengal or Selected Techno India Group Institutions as per norms for the Best Performer Boy & Best Performer Girl.

“Techno Olympica Knights is not just a inter school sporting event; it is a celebration of talent, sportsmanship and the indomitable spirit of our youth. I am looking forward to witness the convergence of passion and skill from students across West Bengal. This event is a testament to our commitment to fostering holistic development through sports, and I am confident that Techno Olympica Knights will be a platform where dreams take flight and champions are born”, said Prof Manoshi Roychowdhury, Co-Chairperson, Techno India Group.

The competition will feature sports like 5-a-Side Football, Volley Ball, Hockey, Table tennis, Badminton, Long Jump, Discuss throw, Individual Race/Relay Race, Free Style Swimming, Archery & Chess will be held in the following categories – Boys, Girls, Junior & Senior sections. The event is being held across multiple locations including Techno India, Salt Lake Main Campus, Spuddy Badminton Academy, Sports Authority of India (SAI) Complex and Subhas Sarovar.