Archives January 2024

22nd January 2024: ShopClues is all geared up and excited for the landmark event of the year – the inauguration of the Ram Mandir. Experience the epitome of trust and quality with our Govt. Affiliated Home Stay app – Holy Ayodhya. ShopClues is a proud official tech partner of the Ayodhya Development Authority (ADA). We’ve created the best deals for your stress-free Ayodhya Visit. Now, your comfortable stay is just a tap away!

ShopClues recently launched the Holy Ayodhya application, a collaboration between the Ayodhya Development Authority and ShopClues.com, with the aim of redefining travel experiences for pilgrims and visitors seeking spiritual and cultural enrichment in this divine land. The occasion was graced by the Honorable Chief Minister of Uttar Pradesh, Shri Yogi Adityanath, who launched the Holy Ayodhya application.

Since its inception, there has been a rapid increase in its network, now granting access to approximately 250 homestay properties, collectively offering over 1200 rooms. During the first 5 days of January 2024 app, we’ve secured around 100 bookings, signaling an encouraging start, offering convenience and easy access to customers. With the inauguration of the Ram Mandir scheduled for this month, we foresee a significant surge in travel to Ayodhya from every corner of the nation. Forecasts indicate a doubling in the daily footfall to Ayodhya in the upcoming months.

“Holy Ayodhya” aims to become the ultimate application for pilgrims, offering a platform to discover budget-friendly homestays. Homestays, as cultural ambassadors, play a pivotal role in spreading the essence of the region. Through “Holy Ayodhya,” visitors will be able to find affordable accommodation and assist them in delving into the rich culture of Ayodhya. They can savor authentic Awadhi delicacies like the renowned Awadhi Thali, among other regional delights, during their stay.

By December 2024, our platform aims to expand to include approximately 1000 homestay properties, significantly broadening the spectrum of budget-friendly accommodation options for visitors.

Key Features of “Holy Ayodhya” Platform:

• Accessible across devices: Seamlessly accessible through desktop sites, Android, and iOS apps, ensuring convenience for users regardless of their preferred platform.
• Expanding Offerings: Stay tuned for exclusive Ayodhya-specific information and tailored merchandise, celebrating the unique essence of this sacred city.
• Upcoming Features of HolyAyodhya.com in the pipeline: the integration of cab services and event bookings, enhancing the overall visitor experience and convenience.

Mr. Anuraag Gambhir, MD ShopClues, said, “Everyone in the country is excited about the inauguration of Ram Mandir in Ayodhya. Our app has gained a lot of popularity ever since it has been launched, and with the new developments taking place at Ayodhya, we are even more excited and looking forward to a further surge in the number of bookings. We are glad to be able to contribute to this cultural and digital transformation, offering users a deeper connection to the heart of Ayodhya.”

About ShopClues: ShopClues, founded in 2011, is an online marketplace that strives to provide a convenient and hassle-free shopping experience by offering a wide range of products across various categories.

In 2019, Qoo10, one of the world’s largest online marketplaces, acquired ShopClues with the aim of making ‘Brand India’ available to consumers in Southeast Asia and bringing their products to Indian consumers. This acquisition aligned with Qoo10’s vision of connecting diverse buyers and sellers worldwide and enhancing life through secure, enjoyable, and convenient shopping.

To continue catering to budget-conscious customers in Tier II and Tier III cities, ShopClues introduced a dedicated section within their platform known as “ShopClues Bazaar.” This section follows the traditional ShopClues model and focuses on offering budget-friendly products that are specifically tailored to meet the needs of the Tier II and III markets.

For more information, you can visit the official website of ShopClues – www.shopclues.com.”

Bengaluru, 22 January, 2024: Josh, India’s fastest-growing and most engaged short-video app, and Dailyhunt, India’s #1 local language content discovery platform, proudly unveil the ‘Shri Ram Mantra Chant Room,’ a groundbreaking initiative, coinciding with the inauguration of the Shri Ram Mandir. As one of the largest platforms for virtual chanting, this serene space invites users to collectively engage in chanting spiritual mantras, focusing on devotion towards Shri Ram.

The Chant Room will see the first-ever digital chanting session of the “Shri Ram, Jai Ram, Jai Jai Ram” mantra being recited, celebrating Shri Ram. Users can recite the mantra 11, 108, or 1008 times, joining the virtual room for collective devotion. Upon completion, all participants will receive a personalised certificate marking their involvement in this historic event.

Audiences are welcome to join the Shri Ram Mantra Chant Room on Josh and explore a special page dedicated to Shri Ram. Users can enhance their experience by applying filters with themed backdrops and a curated playlist of songs dedicated to Shri Ram. Josh app users can also invite friends and family to join the chant room and participate in this historic event.

On Daily hunt, users can enjoy a live-stream experience of the inauguration of the Ayodhya Ram Mandir via live feed. Users can immerse themselves in the event by exploring a variety of interactive widgets, including audio updates, podcasts, Ram Katha, and more.

A Spokesperson from Josh said “The ‘Shri Ram Mantra Chant Room’ marks a significant milestone in our journey to bring new content and experiences to our community.  This digital initiative, coinciding with the consecration of the Shri Ram Mandir, invites users to collectively engage in the spiritual practice of chanting the Shri Ram mantra and foster a sense of belonging and peace. We look forward to the community joining us in great numbers on our dedicated page on Josh and Dailyhunt, and be part of this historic event of collective devotion.”

This initiative brings together over 1 million users nationwide, transcending geographical boundaries, and uniting hearts in a shared experience of faith and reverence.

Join the historic event here and to explore more, log in to Dailyhunt and Josh today

Gurugram, 22nd January, 2024: ART Fertility Clinics, a global leader in Reproductive Medicine, successfully organized the second edition of its annual congress, “Entering A New Epoch of ART in 2024” in Gurugram, Delhi NCR. The conference brought together more than 200 leading doctors and fertility specialists in India, creating a unique platform for knowledge sharing on the latest advancements in assisted reproductive technologies and reproductive medicine. The day-long event witnessed enthusiastic participation from top international and Indian Fertility experts from the OBS/GYNEA, IVF specialists, and embryologists who have pioneered techniques in their respective fields.

Prof. Dr. Human Fatemi, Group Medical Director, ART Fertility Clinics, said: “Assisted reproduction technology (ART) has come a long way in recent years, with advancements in areas such as preimplantation genetic testing, in-vitro maturation, time-lapse imaging, artificial intelligence, and gene editing. These developments have improved success rates in ART and enabled individualized medicine, basing it on the patient’s histopathological and other medical needs, leading to better diagnosis and treatment for all patients.”

Mr. Karan Kumar, Group Chief Marketing and Growth Officer, ART Fertility Clinics, added, “Our emphasis on research-led, evidence-based medicine leading to the creation of proprietary treatment protocols customized to every patient’s requirement is what differentiates us, helping us consistently deliver amongst the highest pregnancy rates worldwide. Besides 4 clinics in the Middle East, ART Fertility Clinics now has 10 clinics in India, aiming to add at least another 10 in the current calendar year. This expansion is a testament to our commitment to making cutting-edge reproductive health and infertility management services more accessible to a wider population nationwide.”

Dr Parul Katiyar, Co-Medical Director of ART Fertility Clinics, India, said “The second edition of the highly anticipated conference by ART Fertility Clinics marks a pivotal gathering for IVF experts. At ART Fertility Clinics, our commitment extends beyond conferences. We’ve spearheaded groundbreaking studies to unravel the intricacies of infertility, leveraging the latest medical technology and infrastructure. Our tireless pursuit of knowledge and prolific research and publications empower us to provide our patients with invaluable insights. It has been a fantastic experience to be a part of this academic event and exchange the ideas and views of some of the best doctors in my field.”

Dr Richa Jagtap, Co-Medical Director of ART Fertility Clinics, India, said, “ART Fertility Clinics has consistently been at the forefront of reproductive medicine, leveraging advanced research and technology to address the complex challenges of infertility. The success of this conference further reinforces ART Fertility Clinics’ commitment to nurturing excellence in the field and providing a collaborative space for experts to push the boundaries of reproductive medicine. It also gives us a way forward to continue bringing the best in fertility treatment to our patients.”

GUJJUBEN Creates Two World Records: Most Flavors of Pani Puri Pani and World‘s Fastest Bhel

ITF Foods Pvt Ltd – Established in May 2021 is the fastest growing Indian Food group in  International markets .ITF believes in only 3 principles of the food business i.e. Taste, Taste & Taste. ITF was born with the mission of satisfying Indian authentic taste cravings of people living abroad.

Gujjuben A prominent brand from house of ITF is very popular as Indian street food brand in overseas markets. Gujjuben innovative range 7 flavor. Panipuri, Ragda Panipuri, Bhel Makhana , Alphanso mango bhel, Ready to use Aampanna pani , Schezwan Pani are available in Walmart Canada and other prominent stores across North America, Middle East, South East Asia , Africa, Europe etc.

Gujjuben, the culinary sensation and trailblazer in the world of flavors, has made history by breaking not one, but two world records  on the same day at the Biggest South Asian Food Show INDUS FOOD 2024. The company proudly secured World Records for achieving the “Most Flavors of Pani Puri Pani ” and the “World‘s Fastest Instant Bhel. ITF Foods Private Limited also received Best Product Category award for Gujjuben. We also launched India’s first interacting food packing and As well as Gujjuben 7 Floor Panipuri achieved 1^st Runner-up award under Innovative product of year section.

The record for the “Most Flavors of Pani Puri Pani” is a testament to Gujjuben‘s dedication to diversity and creativity in the culinary arts. With an array of unique and tantalizing flavors, the company has successfully redefined the traditional Pani Puri experience, setting a new standard for culinary variety. Previous record had been created in 2015 with 51 Flavors of Panipuri Pani, whereas ITF had served 121 Flavors of mouth watering Panipuri Pani.

In addition, Gujjuben‘s accomplishment of the “World‘s Fastest Bhel” record showcases the brand’s exceptional speed, precision, and unwavering commitment to delivering high-quality culinary experiences. The company’s culinary team not only demonstrated unmatched efficiency but also maintained the rich and authentic taste that has become synonymous with the Gujjuben brand.

Indus food which is not only the biggest trade show of SouthEast Asia, ITF keeping aside all 12000 approx exhibitors , ITF secured best product category launch award for its Gujjubhai  range.

Gujjuben 7 Flavor Panipuri which is the most prominent products under this category not only selected for Innovation zone, but also secured first runner-up award  out of 71 products selected from different companies.

Mr. Amit Kumar Balecha, Director, at Gujjuben, expressed his excitement about the groundbreaking achievements, stating, “We are thrilled to have broken not one, but two world records, reaffirming Gujjuben‘s position as a leader in Indian street food brand. These records are a testament to the dedication and passion of our team, as well as our commitment to providing unique and delightful culinary experiences.”

The announcement of these remarkable achievements took place at the Biggest South Asian Food Show INDUS FOOD 2024, where Gujjuben captivated audiences with live demonstrations and tastings, showcasing the brand’s dedication to pushing the boundaries of flavor and speed. The brand remains committed to pushing the boundaries of culinary excellence and providing unforgettable experiences to food lovers worldwide.

New Delhi,22nd January 2024: A Social Initiative-FIITJEE, Fortunate 40 Selection Test to help the underprivileged but capable aspirants taken by the country’s premier institute for training IIT–JEE aspirants, will be conducted across India on Sunday, 28^th January& 4^th February 2024. Selected Students will be provided 100% scholarship & free hostel facility to prepare for IITs & other prestigious engineering colleges in the country.

Fortunate 40 provides financial support to capable students who will soon be entering Class IX and Class XI and whose parents earn less than Rs. 10,000/ per month. FIITJEE supports these meritorious Students in their preparation to achieve their dream goal, byawarding free education (100% scholarships on FIITJEE programs)&free hostel (100% waivers on hostel charges). For Integrated School Programs, the school fee will be charged from the student (at some locations scholarship on school fee may also be awarded). The FORTUNATE 40 batch for each program, at each location, will have a maximum of 40 Students only

Despite financial constraints, many students in the past got selected through FIITJEE’s Fortunate 40 Selection Test and pursued their dream to become IITians.

It’s only through FIITJEE’s Fortunate 40 that MSK Manohar got the opportunity to enrol in FIITJEE’s PINNACLE Two Year Integrated School Program and with his hard work and FIITJEE’s coaching, he went on to secure AIR 5 in JEE Advanced, 2018. 

“My father worked as a tailor and in such a scenario, IIT was a far-fetched dream. When my dream on the verge of getting shattered, I appeared for FIITJEE’s Fortunate 40 Selection Test and was offered PINNACLE – Two Year Integrated School Program with 100% scholarship. FIITJEE supported me in every possible way, not only academically but also morally and financially. Fear grips me and I shudder at the thought of what I would have been doing today, had FIITJEE not come as a messiah in my life, at the right moment “said MSK Manohar, AIR 5, JEE Advanced 2018. 

Another student, Gulshan Kumar qualified Fortunate 40 in 2021 and got the opportunity to enrol in FIITJEE’s Two Year Classroom Program (IX to XII) secured AIR 122 in JEE Advanced 2023. 

“I sincerely thanks to FIITJEE’s Fortunate 40 program, I’ve transformed my life and secured a successful future by cracking JEE Advanced. Fortunate 40 provided not only elevated me to cloud nine but also positively impacted my family’s future. With the support of FIITJEE and my hard work, I’ve achieved more than I thought possible, paving the way for a brighter tomorrow. Grateful for the opportunity, I look forward to continued success and growth in my educational journey. Since my father is a cloth weaver who is earning less than Rs.10000 per month, FIITJEE’s Fortunate 40 has been a life changer stage who has unlocked the doors to a better life for me and my family”,said Gulshan Kumar, AIR 122, JEE Advanced 2023. 

Another student, Anand Kumar got the opportunity to enrol in FIITJEE’s SUPREME –Four Year Integrated School Program (IX to XII) secured AIR 369 in JEE Advanced 2020. 

“I had a dream to become an IITian, but I could never think of ways to fulfil my academic dreams due to the financial condition of my family. My father is a cloth weaver and was not able to gather enough money to get me enrolled in any institute for IIT-JEE preparation. Fortunate 40 helped me fulfil my dream and provided me free education in an unmatchable academic atmosphere. Through FIITJEE’s Fortunate 40, I was granted 100% fee waiver both on its program as well as hostel fees for four years. At FIITJEE, under the guidance of faculty and access to the top-notch study material, I could turn all my academic weaknesses into strengths. I, sincerely, thank FIITJEE for changing my life and career for better” said Anand Kumar, AIR 369, JEE Advanced 2020.

Mr. Vinod Kumar Agrawal, Managing Partner & Head, FIITJEE Dwarka Centre says, “Taking the initiative of helping the economically underprivileged to an extra high level, in the year 2008,FIITJEE started FORTUNATE 40 – An Initiative to provide World-Class Training to serious Students from financially weaker backgrounds and empowering them to succeed with Top Ranks in JEE Main, JEE Advanced & other competitive exams. With the competition for entering IITs becoming stiffer and stiffer with time, it is not an easy exercise even for aspirants with intellectual capability and potential, since methodical rigorous training and guidance is needed to crack JEE and students from economically less fortunate backgrounds often fail to avail the benefits of such coaching programmes. Our FORTUNATE 40 Program is designed to propel into the big league such students, who might get lost in absence of essential guidance and training. Over the past few years, many of these students nurtured by us have created benchmarks of success and have made us immensely proud.”

The last date to register for the test is2 (Two) days prior to the respective Test Date.

Online Registration can be done through www.f40.fiitjee.comand the Self Declaration Form (of parental income) needs to be uploaded.

Offline Registration Mode: Fill in your complete details in the registration form mentioning test centre, segment code and preference of study centre along with (a) Self Declaration Form (of parental income) (b) Two passport size colour photographs and submit it to the nearest FIITJEE centre. Registration is OPEN at all FIITJEE Centres.

The Result will be declared on16^th February 2024and will be available at www.f40.fiitjee.com

New Delhi 22nd January,2024: The Pran Pratishtha at Ram Mandir is slated to be a grand spectacle and lakhs of devotees from all over the globe are expected to throng the holy town of Ayodhya for the consecration ceremony. All measures are being taken to ensure zero loopholes in the security and Mirasys (India), an AI-based video surveillance & analytics leader, is playing a pivotal role in ensuring the same. The company has deployed its AI video surveillance systems on more than 500 cameras across the premises and perimeter of Ram Mandir and other key points across Ayodhya, safeguarding all the entrance and exit points.

With centralized access, the cameras are equipped to provide a complete 360-degree view videos of all critical crossings, offices, establishments of the towns as well as the main gate of the Ram Mandir, the perimeter, the entry and exit points of the Ram Mandir. The capability of this unified AI enabled platform helps data feeds coming across the holy land of Ayodhya with multi-tiered encryption between the cameras and the integrated command center to multiple viewing stations across, nullifying any hostile attack and data tampering.

These surveillance devices further enable high-definition zoom-in, with utmost clarity, to identify even the smallest of objects and recognise faces correctly. The AI-powered technology deployed by Mirasys (India) would further ensure efficient crowd management and estimation.

Arindam Das Sarkar, Managing Director, Mirasys (India) elaborated how his company is leveraging technology to provide security ensuring data privacy, “With the consecration ceremony at the Ram Mandir, Ayodhya is slated to be one of the world’s most visited holy towns, witnessing influx of lakhs of pilgrims from all over. It is a matter of pride for Mirasys (India) to help enhance the security across the town, along with encrypted data, leveraging AI-powered unified Video Management Surveillance Technology. From hundreds of cameras all around and facial recognition system to crowd estimation and threshold alerts, queue management, hourly to daily devotee count  etc, the Pran Pratishtha also marks a smart transformation of Ayodhya in terms of security, with cutting-edge AI Video Analytics and surveillance tech.”

AI will play a great role in boosting the security of Ram Mandir and Ayodhya city. Even as the AI integrated platform will ensure that no corner of the city is left out of the ambit, crowd management becomes as important.AI based surveillance would equip the security personnel and authorities to notice even the smallest of disturbances for swift and timely action. Real time analysis of any threats or security lapse will be monitored to ensure smooth functioning of the event.

Serpentine queues for the coveted darshan is expected to continue in Ayodhya, and the AI-based system deployed at the temple would play a major role in effective management of the same. For example if an area is designated to accommodate only 1000 people, officials concerned would be informed if the threshold is crossed under any circumstances, thereby avoiding the possibility of a situation like stampede. The data will be stored at a central location, which can be accessed by authorised personnel only, further ensuring that the data does not land in wrong hands.

Bengaluru,22nd January, 2024: Belenus Champion Hospital takes a giant leap in GI cancer care with the inauguration of the “GI Oncology Clinic,” a specialized center devoted to Gastrointestinal Oncology. The clinic, located in the heart of Bengaluru, is equipped with cutting-edge technology and managed by the distinguished Head of Department, Dr. Vikram J Rao, a renowned Senior Consultant in the field.

The launch event witnessed the presence of esteemed guests, including Shri Nadoja Dr. Mahesh Joshi, President, Kannada Sahitya Parishat; Shri Vishal Jain, CEO of Zerodha Asset Management Pvt Ltd; Shri Ananth Hejamady Shanker Rao, Management Consultant at Wipro; Dr. Kishore, Co-founder of Belenus Hospital; Dr. Manjunath, Founder of Belenus Hospital; and Dr. Shashidhar, CEO of Belenus Hospital.

Dr. Vikram J Rao, Head of the GI Oncology Clinic, expressed his enthusiasm, stating, “The GI Oncology Clinic at Belenus Champion Hospital is a testament to our commitment to providing comprehensive and advanced cancer care. We aim to be a beacon of hope for patients dealing with gastrointestinal cancers by combining expertise, technology, and compassionate care.”

Shri Nadoja Dr. Mahesh Joshi emphasized the importance of such specialized healthcare services in Bengaluru, stating, “The GI Oncology Clinic is a commendable initiative that brings world-class cancer care to our city. It reflects the hospital’s dedication to the well-being of the community.”

Shri Vishal Jain, CEO of Zerodha Asset Management Pvt Ltd, highlighted the positive impact of corporate support in healthcare, saying, “Belenus Champion Hospital’s focus on specialized clinics like GI Oncology is a welcome step. Corporate partnerships in healthcare can significantly contribute to advancing medical services in our society.”

Shri Ananth Hejamady Shanker Rao, Management Consultant at Wipro, shared, “I applaud the hospital’s efforts in establishing a one stop center in the form of GI Oncology Clinic, a much-needed addition to Bengaluru’s healthcare landscape. It aligns with the city’s growth in becoming a hub for advanced medical services.”

Dr. Kishore, Co-founder of Belenus Hospital, expressed his pride in the hospital’s continued commitment to excellence, saying, “The GI Oncology Clinic reinforces our vision to provide top-notch healthcare. We believe in evolving with the ever-changing medical landscape to better serve our patients.”

Dr. Manjunath, Founder of Belenus Hospital, remarked, “The launch of the GI Oncology Clinic is a significant achievement for Belenus Champion Hospital. It reflects our dedication to addressing the specific healthcare needs of our community.”

Dr. Shashidhar, CEO of Belenus Hospital, concluded, “The GI Oncology Clinic is a cornerstone in our mission to offer comprehensive and compassionate healthcare. We are proud to extend our services to those in need and contribute to the fight against gastrointestinal cancers.”

The GI Oncology Clinic launch event also marks the initiation of Free Second Opinion OPD services, allowing patients to access expert advice on their medical condition aiding in important decision makings regarding treatment options which will be tailor made for each one.

Bengaluru, 22nd January, 2024: Samsung, India’s largest consumer electronics brand, has launched its Grand Republic Sale with bumper offers and cashback on a variety of Samsung products such as Galaxy smartphones, laptops, tablets, wearables, Samsung TVs, and other digital appliances. These offers will be available on Samsung.com, Samsung Shop App, and Samsung Exclusive Stores. Consumers will get up to 22.5% cashback (Up to INR 25000) on HDFC Bank, ICICI Bank, Axis Bank and other leading Bank Debit and Credit Cards.

During the bonanza sale, consumers buying select models of Galaxy A series, M series, F series, S series and flagship models of Galaxy Z Series can get up to 57% off. Consumers will also get amazing offers on pre-booking the latest Galaxy S24 series smartphones. Under the Grand Republic Day Sale, consumers can avail Galaxy S23 for just INR 54999. Those purchasing Galaxy laptops such as Galaxy Book Go, Galaxy Book3, and Galaxy Book 3 Pro, can avail up to 46% off and consumers buying select models of Galaxy tablets, wearables and accessories can get up to 50% off.

Consumers purchasing premium and lifestyle models of Samsung televisions can avail up to 48% off with an additional exchange benefit of up to INR 15250. Consumers buying select models of Neo QLED and QLED will also get an assured special gift from either of the following – Galaxy S23 Ultra.

During the sale, consumers buying Samsung digital appliances such as refrigerators will get up to 52% off, on select models of refrigerators. Consumers can also get exchange benefits up to INR 15125 on select models.

On purchase of microwaves such as 28 litre SlimFry Microwave and 32 litre Wi-Fi enabled Bespoke Microwave, consumers can avail up to 45% off. Consumers purchasing select models of Ecobubble^TM range of fully automatic washing machines will get up to 49% off with an extra benefit of INR 3000 as an upgrade bonus.

The Grand Republic Sale Offers

Bengaluru, 22 January, 2024: JAIN Heritage School is thrilled to announce the start of the Heritage Cup 2024 an exhilarating T20 Interschool Cricket Tournament designed for players, under the age of 13. The tournament will be held at the state-of-the-art Samprasiddhi Sports Estadio from January 22nd to January 31st, 2024.

The main objective of the Heritage Cup 2024 is to bring cricket enthusiasts from different schools and provide them with a platform to display their skills, sportsmanship, and love for the game. With a focus on creating an atmosphere, this tournament promises to be an exciting opportunity for budding cricketers to improve their abilities and create lasting memories.

Ms. Archana Vishwanath, Director of JAIN Heritage School expressed her excitement about hosting the Heritage Cup 2024 and offering cricketers an opportunity to showcase their talent and passion for the sport. This tournament reflects our dedication towards development through sports and instilling values such as teamwork and discipline in our students.

The Samprasiddhi Sports Estadio boasts world-class facilities that make it a perfect venue for this event. Teams from the participating schools, JAIN Heritage School, Vidyashilp Academy, Vidyaniketan School in Hebbal The Sports School, Delhi Public School North, Sindhi High School, in Hebbal, Ryan International School, Vivekananda School Greenfield Public School, Florence Public School, SLS International Gurukul, and Mallya Aditi International School are set to compete in a series of T20 matches. The final match is scheduled to take place on January 31st, 2024.

The Heritage Cup 2024 is not only a celebration of cricket but also an opportunity for students to learn valuable life skills such as teamwork, leadership, and resilience. The tournament is expected to draw attention from cricket enthusiasts, parents, and school communities, making it a significant event in the interschool sports calendar.

Hyderabad, 22nd January, 2024: Super Surfaces, India’s premium luxury wall surface specialist, and Hogar Controls, a US-based IoT company specializing in luxury smart home solutions, proudly announce their sponsorship of the inaugural FITRE FY Presents Hyderabad 10K Relay Run. This landmark event, taking place on January 20, 2024, at the iconic Gachibowli Stadium, promises to redefine fitness and community spirit in Hyderabad.

The relay run, kicking off at 4 pm, is a unique blend of athleticism and camaraderie. Teams of five will battle it out, conquering 2 km stretches each, not just for individual glory but for the thrill of collective achievement. Adding to the excitement are confirmed participants from the Adira community – the in-house employee engagement and welfare initiative of Super Surfaces and Hogar Controls.

Speaking on the event’s significance, G. Ravindran R, Vice President – Marketing at Super Surfaces and Hogar Controls, expressed, “This partnership seamlessly aligns with our vision of promoting a luxurious lifestyle intertwined with fitness, perfectly complementing Adira’s commitment to employee well-being.”

He further emphasized, “The 10K Relay Run underscores our dedication to spreading awareness around physical and mental health. The adrenaline rush of passing the baton fosters a sense of teamwork and shared accomplishment, taking fitness and community spirit in Hyderabad to a whole new level.”

With an anticipated turnout of over 600 participants, the FITRE FY Presents Hyderabad 10K Relay Run serves as a powerful platform for Super Surfaces and Hogar Controls to champion mental health awareness and showcase their unwavering commitment to a harmonious blend of luxury and wellness.