Archives April 2024

Kolkata, 24th April 2024– As the world commemorates World Liver Day, DocTube, a leading platform for medical education and awareness, has spearheaded a groundbreaking initiative to address one of the most pressing health concerns of our time – non-alcoholic fatty liver disease (NAFLD). The initiative, which took place from April 19th to April 21st, consisted of over 200 videos covering various aspects of liver health, including dietary modifications, regular exercise, alcohol moderation, and the importance of routine health check-ups. Experts emphasized the significance of early detection, highlighting that symptoms often manifest when the liver is already significantly damaged.

With the theme “Be Vigilant, Get Regular Liver Check-Ups and Prevent Fatty Liver Diseases,” this year’s World Liver Day aims to underscore the critical importance of early detection and intervention in combating liver diseases effectively.

According to recent statistics, NAFLD has become a pervasive issue, affecting more than 25% of the global population and 9-32% of the general Indian population. To shed light on this alarming trend and empower individuals to prioritize their liver health, DocTube conducted a comprehensive series of interviews with over 30 esteemed doctors from across India. Renowned specialists such as Dr. K.S. Somashekhar, Dr. Vaibhav Somani, Dr. Mahesh Goyenka, Dr. Manish Bhatnagar, Dr. P. K. Sethi, and Dr. T. S. Chandrashekhar lent their expertise to demystify liver diseases and provide practical tips for prevention and management.

Dr. T. S. Chandrashekhar, an eminent gastroenterologist from Chennai, Tamil Nadu, warned, “By the time patients realize the symptoms, the liver is destroyed over 90%, as the early symptoms and signs may be missed.” This sobering reminder underscores the need for vigilance and proactive healthcare measures.

As we reflect on World Liver Day and its theme, let us reaffirm our commitment to prioritizing liver health. By embracing preventive strategies and seeking timely medical intervention, we can pave the way for a healthier tomorrow, free from the burden of liver diseases.

How EVs are making a difference in securing our planet. EVs play a crucial role in reducing emissions and promoting sustainability.

—A 2023 study by The Energy and Resources Institute (TERI) in India revealed that electric two-wheelers, prevalent in the Indian EV market, can reduce particulate matter (PM) emissions by up to 98% and nitrogen oxides (NOx) by up to 40% compared to internal combustion engine (ICE) counterparts. This underscores the environmental benefits of EV adoption.

Sustainability initiatives, such as widespread electric two-wheeler use, not only cut emissions but also improve air quality, particularly in densely populated urban areas. Transitioning from gasoline to electric vehicles can mitigate health risks associated with air pollution, leading to a healthier population and reduced healthcare costs.

Furthermore, EV adoption offers socio-economic advantages. Reduced reliance on fossil fuels enhances energy security, economic stability, and job creation across various sectors. The burgeoning EV market stimulates manufacturing, research, development, and infrastructure deployment, fostering economic growth.

In essence, electric vehicles represent a transformative shift toward sustainable transportation solutions. By embracing electric mobility, we address climate change, improve public health, and stimulate economic development, paving the way for a cleaner, healthier, and more prosperous future.
-by Mr.Dinesh Arjun, Cofounder and CEO, Raptee

Mumbai, 24th April 2024: &PrivéHD’s Prive Unscripted, renowned for its thought-provoking documentary curation, is thrilled to announce the airing of ‘I am Greta’ from April 22nd to April 25th at 9:00 PM on &PrivéHD. Prive Unscripted is committed to providing audiences with captivating narratives that spark conversation and drive positive change.

Directed by Nathan Grossman, I am Greta offers an unprecedented look into the life of Greta Thunberg, the teenage climate activist who has become a global icon for her unwavering commitment to environmental advocacy. The documentary delves into her journey from a solitary protester outside the Swedish parliament to a leader of the international youth movement demanding action on climate change. Through intimate interviews and behind-the-scenes footage, viewers will witness Greta’s courage, passion, and determination to hold world leaders accountable for the future of our planet. It’s not just a documentary; it’s a call to action. As the world grapples with the urgent challenges of climate change, Greta’s story serves as a powerful reminder of the impact that one individual can have on the global stage.

Bengaluru, 24th April 2024: Peregrine Guarding, a leading provider of security solutions and a flagship company of the Tenon Group, has successfully ensured the security of one and all at the M. Chinnaswamy Stadium, Bengaluru during the Royal Challengers Bengaluru’s four home games in the Indian Premier League (IPL) 2024 so far. Through technological innovation and integrated security services, one of the largest private security companies in India made sure that all the fans enjoyed a hassle-free experience while they supported their favourite team in the stadium.

“We are proud to have partnered with RCB to ensure a safe and secure environment for both players and fans during the IPL season,” said Mr Siddharth Dahiya, CEO at Peregrine Guarding. “Our experienced security personnel and their rigorous training played a vital role in the successful execution of these matches.”

Peregrine Guarding orchestrated a massive operation at the M. Chinnaswamy Stadium, deploying a substantial force of highly trained security professionals to cover a massive 16.5 acres of land. These dedicated individuals managed the large crowds, which averaged between 25,000 and 30,000 spectators per match. The security personnel underwent specialised training conducted by Peregrine’s certified trainers in Bangalore before the IPL 2024 to be well-equipped to handle all aspects of crowd management and stadium security.

Peregrine Guarding’s commitment to RCB’s security was unwavering. The company extended its services beyond the M. Chinnaswamy Stadium, providing security cover for the hotel, which has hosted the RCB team in Bengaluru.

These guards were meticulously chosen from a pool of highly trained individuals with extensive experience in the hospitality industry, showcasing Peregrine’s dedication to comprehensive security solutions.

Moscow is a multicultural city. It is home to 13 million people, and only about half of them are native Muscovites. The capital attracts residents of smaller Russian cities, as well as immigrants from CIS countries, Middle Asia, Europe, and even India, with its opportunities both for education and career development and for a rich cultural life. The Indian diaspora in Moscow numbers about 15,000 people. Many come to Moscow to get higher education and stay on, finding good jobs in their specialty, doing business, and building families.

Indian culture has taken root in modern Moscow

Muscovites are interested in Indian culture and are happy to adopt some of the festivals and traditions. In recent years, there have been numerous festivals of Indian culture in the capital, bright Holi celebrations are organized in parks, and young women often decorate themselves with mehendi. Muscovites who lead an active lifestyle have come to appreciate yoga and various forms of meditation as practices that help to harmonize themselves and fill their lives with joy and inspiration, to find a fulcrum within themselves. However, yoga with a Moscow accent may differ from the Indian tradition. Often Moscow yoga implies the presence of curious attributes, such as brightly colored leggings, a mat decorated with the phases of the moon, the use of incense palo santo. The decor of decent yoga clubs necessarily includes aged statues of Ganesha or Buddha’s head. It is also very desirable after practice to go to a trendy smoothie bar with a friend to chat about the finer things and signs the universe gives us.

Indian cuisine

In Moscow, you can find restaurants of almost every cuisine in the world. Muscovites are great gourmets and enjoy trying different flavors. As a rule, most people do not dine at home. Businessmen and office workers go to cafes and restaurants for lunch and meetings. There are many Japanese, Italian, Vietnamese, Georgian, and Chinese establishments in the city. And, of course, authentic Indian restaurants thrive in the capital, as well as small Indian corners in gastrocenters (former Soviet food markets or streetcar depots rebuilt in a modern style, which now house food outlets popular especially among young people). It is important that the chefs and owners of the establishments are Hindus. Therefore, their knowledge and skill in cooking Indian food can be trusted. In Moscow restaurants of Russian and European cuisine, as a rule, all taste preferences are treated with understanding – there is a choice of vegetarian dishes or you can always ask to exclude animal products from your order.

Spirituality

The most common religion in Russia is Orthodox Christianity. However, in addition to Orthodox churches, Moscow has several Catholic and Protestant churches, synagogues, mosques, and Hindu temples. Many modern Muscovites are atheists, but they study the history of different religions and beliefs with interest. Both Hindi living in Moscow and Muscovites visit the Sikh temple Gurudwara Sahib, as well as the temple of Lord Krishna, where services and lectures are regularly held. By the way, Krishna has many followers in Moscow: even just walking along one of the central streets in good weather, one can meet a group of people in brightly colored clothes and saris dancing and singing Hare Krishna.

Art

If you are interested in classical music, fine arts, and contemporary art, Moscow is ideal for a wide variety of cultural leisure activities. It would take more than one day to visit all the best Moscow museums and galleries; besides, expositions and exhibitions change quite often. Often there are temporary exhibitions related to the Indian tradition. For example, in the main art state museum – Tretyakov Gallery, in addition to the permanent exhibition, which showcases masterpieces of Russian art of the XI – early XX centuries, now (from October 10, 2023 to March 10, 2024) you can visit the exhibition of Nicholas Roerich. It presents vivid landscapes of the famous artist, philosopher, mystic, spiritual teacher, and follower of Agni yoga. Roerich found inspiration for his works both in Russian and Indian culture – he made many trips and expeditions to India, and for the last 18 years of his life the artist worked in Naggar (Himachal Pradesh).

Conclusion

Thus, Indian culture is firmly embedded in the life of modern Moscow. Coming to another continent as a tourist, Hindi can not only get new impressions, see the famous Moscow sights, museums, theaters, parks, and estates, get acquainted with the rhythm of the city, but also be sure that even far from home you can meet something dear to your heart.

Disclaimer: The information contained in this press release is provided by a third party and does not necessarily reflect the views or opinions of our organization. We do not endorse or guarantee its accuracy.

Embark on a culinary journey to Kolkata, the ‘City of Joy,’ at The Melting Pot, InterContinental Chennai Mahabalipuram Resort, from April 26th to April 28th, 2024. This special event promises to showcase the rich culinary heritage of Kolkata, offering a delightful selection of traditional Bengali dishes.

food festival

Guests can indulge in a variety of authentic delicacies, including Khati Roll with Chicken, Radhuni Murgh Tikka, Kathal aur Aloo ka Subzi, Kosha Mangsho, Rosogollas, Macher Jhol, and aromatic Biryanis. Each dish is carefully prepared to capture the essence of Kolkata’s vibrant culinary scene.

The ambiance of The Melting Pot will be transformed to reflect the lively streets of Kolkata, creating an immersive experience for guests. Don’t miss the unforgettable culinary experience that celebrates the flavours and culture of Kolkata.

For reservations, please contact The Melting Pot at 89 39 865 105.

Mumbai 23rd April 2024 – foundit, a leading talent platform in APAC & the Middle East, today announced its partnership with the Badminton World Federation (BWF). This strategic collaboration aims to amplify foundit’s brand presence while championing the spirit of excellence embodied by badminton players worldwide.

The partnership was unveiled during a global virtual media meet in the presence of Sekhar Garisa, CEO foundit, Saurabh Srivastava, CMO found it, Thomas Lund, Secretary General, BWF, Owen Leed, Director of Commercial and Communications, BWF. As the governing body for badminton, BWF oversees prestigious events such as the Thomas and Uber Cup, Sudirman Cup, and World Tour Events, boasting a global fan base exceeding 700 million.

Through this collaboration with BWF, foundit aims to tap into the excitement and passion surrounding badminton, one of the most followed and played sports. This partnership will enhance foundit’s brand presence and enable it to connect with a diverse audience of job seekers and employers across various industries. foundit will be the Official Talent Partner for 20 significant championships throughout the year, including the highly anticipated Thomas & Uber Cups, All England Open, Malaysia Open, Singapore Open, and the India Open.

Speaking about the partnership, Sekhar Garisa, CEO of foundit, emphasized the shared values of agility, perseverance, and pursuit of excellence that unite badminton players and foundit. “This partnership is a testament to foundit’s unwavering commitment to enabling and connecting the right talent with the right opportunities. Badminton’s immense popularity in our core markets, particularly among young professionals, makes this partnership a powerful tool for engaging with the millions of job seekers and recruiters across the markets,” he added.

Commenting on the association, Thomas Lund, Secretary General/COO, BWF, said, “We are thrilled to partner with foundit, a leading talent platform that shares our passion for excellence and talent development. Badminton is a sport built on dedication, hard work, and the pursuit of success — values that resonate deeply with foundit’s mission. By joining forces, we aim to inspire individuals to reach their full potential and make a lasting impact in their careers.”

foundit further aims to partner with grassroots academies and badminton players from India and Southeast Asia, reflecting its dedication to nurturing talent from grassroots to elite levels. By effectively leveraging these associations, foundit aims to inspire individuals to achieve their full potential in professional pursuits.

SAN FRANCISCO – 23rd April 2024 – Nium, the leader in real-time cross-border payments, today announced the appointment of Alexandra Johnson as the company’s first Chief Payments Officer. With this newly-created position, Nium sets itself up to closer align itself with partners across the payments ecosystem. Johnson will work across Nium’s markets, leading the Global Banking and Payment Operations teams. She will report into Prajit Nanu, Co-Founder and CEO of Nium.

In her role as Chief Payments Officer, Johnson will oversee strategy, day-to-day activities, and the evolution of Nium’s payments network team. She will manage and grow the Nium payments network, applying best practices and regulatory policies globally, and will work with the Risk and Compliance teams in each market to enhance frameworks, build new relationships, and build upon the existing strength of the existing financial network of Nium.

Her wealth of knowledge and expertise in the banking and payments space will support Nium’s global and vertical business growth.

“Fostering and growing our network is one of the most critical aspects of building Nium,” said Nanu. “Alex’s experience in the world of banking and payments is invaluable and I’m excited to see her tackle this role head on and contribute to the growth of the business.”

Johnson added, “I am ready and excited for the opportunity to level up the already stellar network that exists at Nium and deliver innovative and market-leading solutions to our customers across the globe.”

Before joining Nium, Johnson was the Head of New Product Development & Innovation in Global Transaction Services (GTS) at Bank of America where she led a team responsible for exploring new technologies and concepts, that drove greater efficiencies, security, and advancement of treasury solutions. Before Bank of America, she led Global Go-to-Market, Commercialization, and Partnerships at JP Morgan for its foreign exchange product, where she oversaw product design, partnerships, pricing, and strategy for the bank’s multiple market-leading cross-currency solutions. Before this, she led network implementation and strategy at Hyperwallet, a member of the PayPal group of companies. She sits on the board of Bottomless Closet, a non-profit supporting disadvantaged NYC-based women in entering the workforce and achieving success. She holds an MBA from George Washington University and dual bachelor’s degrees from Michigan State University.

By: Hariom Seth, Founder, Tagglabs

In the ever-evolving world of advertising, technology has become a game-changer. The deluge of ads that inundate our daily lives is a testament to the rise of innovative Advertising Technology (AdTech). Brands are increasingly leveraging sophisticated technologies like AI, AR, and VR to capture consumer attention. However, the key differentiator is not the technology itself but how it’s employed to craft compelling narratives that resonate with the target audience. The true challenge lies in not just reaching an audience but in forging a memorable connection with them.

The art of storytelling has long been a unifying force among people, and its power is rooted in science. Research has shown that character-driven stories can trigger the release of oxytocin in the brain, known as the ‘bonding’ hormone. This biochemical reaction fosters trust and empathy, paving the way for brands to build meaningful relationships with their audience.

Emotionally charged stories allow brands to differentiate themselves by presenting unique perspectives that challenge and inspire the audience. A captivating story, when combined with the right storytelling medium or technology, can have a profound impact. Here are some ways in which storytelling can revolutionise AdTech:

Social Media: In today’s digital age, social media stands out as a critical platform for brand visibility. The most effective form of communication here is visual storytelling. Brands must craft concise, gripping stories that seize the attention of their target demographic. While most brands have a social media footprint, the ones that thrive are those that effectively communicate their brand ethos through storytelling. The tools may be identical, but it’s the narrative delivery that makes the difference.

Virtual Reality (VR): VR is arguably the most immersive storytelling medium available, capable of transporting users to entirely new dimensions. It engages all senses and creates hyper-realistic experiences in 3d that are not easily forgotten. However, its deployment is sometimes limited by factors such as cost and the degree of immersion, which may not be comfortable for all users.

Artificial Intelligence Personalization (AI): AI is being utilised by a range of brands to customise advertising content for individual audiences. A standout example is Royal Stag’s innovative campaign called ‘A Billion Films for a Billion Fans’ that generated thousands of personalised films featuring cricket celebrities, enabling fans to insert their own faces into videos alongside their favorite stars. These personalised moments were designed for sharing on social media, significantly extending the campaign’s reach.

Augmented Reality (AR): AR filters have become a staple in the digital engagement toolkit. They not only augment real-world experiences but also become viral content online, especially as reels. With the ubiquity of smartphones, AR filters offer an accessible way to penetrate any market. Many brands integrate QR codes with AR experiences, prompting users to scan and discover AR animations that align with the brand’s message, making the user an active participant in the story.

3D Anamorphic Billboards: The use of 3D billboards is an emerging trend in AdTech, currently favored by a select group of leading brands. As more public venues adopt the necessary infrastructure for these displays, there is a growing need for engaging, story-driven content. Success in this medium hinges on the narrative’s appeal, visual impact, and the technical understanding of how to best utilize the billboard’s capabilities.

In conclusion, storytelling is a potent tool in the arsenal of AdTech. It transcends mere data and statistics, allowing brands to illustrate their impact and brand messaging on the world through immersive and emotionally engaging narratives. As we look towards 2024, the fusion of storytelling with advanced AdTech will continue to shape the way brands connect with their audiences, turning viewers into loyal advocates.

Bangalore 23rd  April 2024: The Toyota Fortuner needs no introduction, and to celebrate the success of this most admired SUV, Toyota Kirloskar Motor (TKM) today launched the LEADER EDITION of the Fortuner in the Indian market. Building upon its renowned features, Fortuner LEADER EDITION brings a distinctive design with many add-on features.

The Fortuner LEADER EDITION stands out with its commanding presence, accentuated by varied style elements. Featuring a dynamic front and rear bumper spoiler, this vehicle exudes an aura of boldness and sophistication, reflecting the true essence of leadership. One of the key highlights of the Fortuner LEADER EDITION is its prominent dual-tone exterior, available in a palette of ‘black, white, and clarity’. This unique combination not only enhances the exterior appeal but also underscores its premium craftsmanship. The interior boasts dual-tone seats that offer unmatched comfort and elegance, elevating the driving experience to new heights. With every detail meticulously curated, from the plush upholstery to the ergonomic design, the Fortuner LEADER EDITION makes every journey, filled with awesomeness.

In addition to its perfect styling, the Fortuner LEADER EDITION is equipped with an array of advanced features designed to enhance convenience, safety, and connectivity. From a wireless charger and TPMS (Tire Pressure Monitoring System) to auto-folding mirrors, this vehicle is aimed at fulfilling the diverse needs of aspiring customers. Moreover, the Fortuner LEADER EDITION comes with black alloy wheels that make a bold statement with every turn. These wheels not only enhance the vehicle’s aesthetics but also reinforce its status as a true leader on the road. Certain accessories developed by TTIPL will be installed by authorized dealers, including rear and front bumper spoilers, to enhance the exterior appeal of the vehicle.

Commenting on the launch of Fortuner LEADER EDITION, Mr. Sabari Manohar – Vice President, Sales-Service-Used Car Business, Toyota Kirloskar Motor said, “Our customers are at the heart of everything we do. Their evolving preferences and desires for enhanced features and driving experiences motivate our relentless pursuit of excellence. The Fortuner LEADER EDITION is crafted to elevate its bold style statement with more add-on features while imparting an unparalleled sense of power and distinction. The Fortuner LEADER EDITION is a testament to Toyota’s resolute commitment in providing best-in-class offerings, leading the way with power & style.

We extend our sincere gratitude to the passionate Fortuner fan base in India, for their trust in our brand. We will continue to excite the SUV enthusiasts with the Fortuner LEADER EDITION offering bold exterior design, eye-catching and comfortable interiors, and advanced high-tech features, positioned to ‘Lead in Power’ ” he added.

Since its debut in 2009, the Toyota Fortuner has been the most-loved SUV in the country for over a decade, maintaining its unrivaled position in the segment. With its premium features, sleek and trendy interiors, top-notch safety standards, and robust performance, the Fortuner has consistently set the benchmark, captivating SUV passionate across generations.

A true leader starts with a bold presence! Bookings for the Fortuner LEADER EDITION are now open. Customers can either book the Fortuner LEADER EDITION online at Toyota India | Official Website (toyotabharat.com) or visit their nearest Toyota dealership.

TTIPL – Toyota Tsusho India Pvt. Ltd.

Overview of TKM

Overview of TKM 1st Plant:

Overview of TKM 2nd Plant: