Archives June 2024

29th June 2024  Mumbai, Maharashtra, India  Contentstack, the creator of the Headless CMS and the Composable DXP category, today announced the first-ever solution to address long-standing personalization challenges for digital marketers: an overreliance on IT, generic AI content, and manual processes that impede scale. The announcement was made at ContentCon, the company’s annual customer conference, featuring speakers from Air France KLM, ASICS, Cartier, Dawn Foods, and Evinova.

Neha Sampat, Founder & CEO, Contentstack

Contentstack’s solution includes new premium features that, unlike other offerings, are integrated within the headless CMS as well as “no-fail promise” customer support services:

• Personalize – An A/B/n testing and segmentation engine that removes obstacles tied to the implementation and operationalization of personalized content.
• Brand Kit – A writing assistant that produces brand-relevant, AI-generated content at scale to align with the brand’s style, messaging, and defined Voice Profiles.
• New extensions for Contentstack Automate – Teams can now develop fully automated sequences to address the complete lifecycle of personalized content and experiences.
• Expanded Academy and new AI Accelerator program – Additional tools, training, and support to help achieve success on practical AI use cases within weeks

“Brands are experiencing a relevancy crisis. Our customers tell us they fear digital sameness and feel overrun by tech and the pace of change,” said Neha Sampat, founder and CEO of Contentstack. “We know that personalized digital experiences are the solution; they’re also significantly hard to achieve. Today’s announcement makes personalization at scale simple and real – for the first time ever. No other solution on the market is as comprehensive and no other company invests as much in customer success.”

Contentstack Personalize: Deliver the Right Message to the Right Audience at the Right Time

When attempting to personalize content, organizations typically face complex implementation with multiple tools that need to be integrated. Marketers are forced to rely on technical teams to get things done. As a native capability of the headless CMS, Personalize gives marketers control by removing friction throughout the personalization process.

Personalize creates tailored experiences through two main features:

• A/B/n Testing: Experimenting with content variations to understand what resonates with audiences and drive better results.
• Segmentation: Building meaningful connections with near limitless permutations of targeted content by using AI to scale across audience segments.

“We’ve been developing this personalization solution behind the scenes in concert with customers – listening to their biggest challenges and building ways to overcome them,” added Conor Egan, VP of Product at Contentstack. “Now, marketers can create personalized content for a near infinite number of audiences in the same time it previously took to create for one. And it all lives inside the headless CMS.”

Contentstack Personalize early access starts today.

Contentstack Brand Kit: Create Brand-Relevant, AI-Generated Content
While Generative AI allows brands to create large volumes of content, the output remains generic. Brand Kit sits on top of AI Assistant, the native LLM launched last year. It allows marketers to create high-quality, AI-generated content specific to the brand across all channels and platforms. The process is also fully automated via new AI connectors within Contentstack Automate.

Brand Kit adds two new critical functions to the headless CMS:

• Knowledge Vault: A repository of brand assets such as documents, customer insights, and platform context that the LLM uses to supplement its knowledge and ground its output.
• Voice Profiles: Customizable rules that shape AI content’s tone, style, and language, with flexibility based on audience, intent, or channel.

Brand Kit is available to all customers and is already being used by brands like Golfbreaks, MongoDB, and others.

Expanded Contentstack Academy and AI Accelerator: No-Fail Promise to Customers

This next evolution of Academy educates customers on how to think about and act on composable digital experiences, including personalization strategies. In addition to focusing on Contentstack products, the expanded Academy will include best practices for building teams, choosing marketing tools, developing a content center of excellence, and more.

Contentstack now also offers an AI Accelerator program, which takes customers from zero to fully deployed with AI in 30 days. The program includes access to comprehensive tools and resources such as AI Assistant, workshops with Contentstack’s Technical Services Organization, and Academy courses.

“Contentstack Automate, Brand Kit, and AI Accelerator have been indispensable during our CMS migration process, saving us significant time and money and countless hours in manual content auditing, tagging, and SEO optimization,” said Subi Babu, Software Development Lead, MongoDB.

“The support we’ve received from Contentstack has enabled us to adopt AI as part of our critical business processes quickly, easily, and securely.”

Visit Contentstack’s website for more on these products and the future of personalization.

Contentstack is the creator of the Headless CMS and the Composable Digital Experience Platform (DXP) category leader. Iconic brands around the world such as Alaska Airlines, ASICS, Burberry, Mattel, Mitsubishi and Walmart invest in Contentstack to rise above the noise in today’s crowded and competitive digital markets and gain their unique Experience Edge. Contentstack and its employees are dedicated to the customers and communities they serve. The company is recognized for its unmatched customer care and tradition of giving back globally through the Contentstack Cares program, including proud support of Pledge 1% and Girls Who Code.

29th June 2024 Mumbai, Maharashtra, India  In the field of financial strategy, Fixed Deposit (FD) accounts present themselves as a steadfast and secure investment solution. The appeal of fixed returns and minimal risk positions them as the top choice for a considerable number of investors. An integral part of the journey toward maximizing returns and making well-informed financial decisions is the comprehension of how interest rates are determined on fixed deposits. This in-depth guide leads you through the proven methods for calculating interest rates on fixed deposit accounts, shedding light on the intricacies of this immensely popular investment option.

Fixed Deposit
A Fixed Deposit is a straightforward investment instrument where an individual deposits a sum of money with a bank or financial institution for a specified period, earning interest at predetermined rates. The heartbeat of this investment lies in fixed deposit interest rates, influencing the growth of the principal amount over time. As investors grapple with the complexities of financial decision-making, the Fixed Deposit Calculator emerges as a valuable companion. In this exploration, we navigate through the significance of fixed deposit interest rates and unveil the transformative role of the fixed deposit calculator in empowering investors to make sound financial choices.

Navigating the intricacies of fixed deposit returns is made more accessible through the use of a Fixed Deposit Calculator. This invaluable tool empowers investors to project their potential returns based on variables such as the principal amount, tenure, and prevailing interest rates. It serves as a financial compass, allowing individuals to tailor their investments according to their financial goals and risk tolerance.

Monthly Interest Payouts
Certain fixed deposit schemes offer the flexibility of monthly interest payouts. In such cases, the interest is calculated on a monthly basis, providing a regular income stream for the investor. This method is particularly advantageous for those seeking a steady cash flow without waiting until the maturity of the fixed deposit.

Senior Citizen Benefits
Many financial institutions offer higher interest rates to senior citizens as an incentive for their investments. The additional interest is usually a percentage above the standard rates, providing an attractive option for retirees or individuals in their golden years.

Tax Implications
Understanding the tax implications of fixed deposit interest is crucial for effective financial planning. Interest earned on fixed deposits is taxable, and investors should be aware of their tax liabilities. However, certain fixed deposit schemes, such as Tax-Saver Fixed Deposits, offer tax benefits under Section 80C of the Income Tax Act.

Online vs. Offline Fixed Deposits
While traditional methods of opening fixed deposits involve visiting a bank branch, the digital era has ushered in the convenience of online fixed deposits. Online platforms often provide competitive interest rates and a seamless application process. However, it’s essential to verify the authenticity and security of the online platform before making any investments.

Understanding Fixed Deposit Interest Rates
Fixed deposit interest rates play a pivotal role in determining the returns on your investment. These rates can vary across financial institutions and are influenced by factors such as market conditions, the tenure of the deposit, and the type of fixed deposit scheme. To navigate this landscape, it’s essential to grasp the methods employed to calculate these interest rates.

Factors Influencing Interest Rates
The interest rates on fixed deposits are not static and can be influenced by various factors. Economic conditions, inflation rates, and the monetary policies of central banks play a significant role in determining the prevailing interest rates. Staying informed about these factors can help investors make strategic decisions regarding their fixed deposit investments.

Effective Methods to Calculate FD Interest Rates

Simple Interest Method
One of the most straightforward methods for calculating interest on fixed deposits is the simple interest method. In this approach, interest is calculated only on the principal amount throughout the tenure of the deposit.

Compound Interest Method
Unlike simple interest, compound interest takes into account not only the principal amount but also the interest accrued during previous periods. This method results in higher returns compared to simple interest.

Fixed Deposit Calculator
You can also use the Fixed Deposit Calculator from the Shriram Finance website to calculate your FD interest rates accurately.

Online Fixed Deposit Calculator
An online fixed deposit interest calculator serves as a dynamic financial tool, revolutionizing the way investors plan and assess their wealth growth. With just a few clicks, users can effortlessly compute the potential returns on their fixed deposit investments. This intuitive calculator takes into account the principal amount, tenure, and prevailing interest rates, providing instant and accurate projections. Its user-friendly interface not only simplifies complex calculations but also empowers investors to make informed decisions tailored to their financial goals. The online fixed deposit interest calculator is a crucial companion for those seeking precision and efficiency in navigating the intricacies of their investment journey.

Conclusion
In conclusion, effective methods for calculating interest rates on fixed deposit accounts are essential knowledge for anyone looking to make informed financial decisions. The simple interest and compound interest methods, coupled with the convenience of fixed deposit calculators, empower investors to estimate returns accurately. Exploring monthly interest payouts, senior citizen benefits, and understanding tax implications adds depth to one’s financial acumen. As the financial landscape continues to evolve, staying abreast of factors influencing interest rates and considering the shift towards online fixed deposits ensures that investors can navigate the world of fixed deposits with confidence. With these insights, investors can leverage fixed deposits to secure their financial future and achieve their long-term goals.

29th June 2024  Hyderabad, Telangana, India  In a significant collaboration expected to propel India’s traditional Ayurvedic knowledge to the global stage, Dr Ravishankar Polisetty, the pioneer of Poly Scientific Ayurveda (PSA), has signed an MoU to acquire a majority stake in the British College of Ayurveda (BCA) in the UK. Institute of Polyscientific Ayurveda (IPSA) – a division of Dr Polisetty’s Sai Ganga Panakeia Private Ltd. will introduce innovative courses in polyscientific Ayurveda at BCA, UK’s oldest Ayurveda College.

“Poly Scientific Ayurveda, which integrates latest technologies and modern medicine with the ancient Indian wisdom of Ayurveda and lifestyle variables, has the potential to become one of the most effective solutions for holistic healthcare. This new partnership will unite leading Ayurvedic experts from the UK and India to strengthen advancements in PSA and help its benefits reach a wider group of people,” says Dr. Polisetty.

This strategic collaboration aims to introduce courses on Poly Scientific Ayurveda, providing advanced training to the institution, the premier educator for individuals seeking to make a difference in the world through a career restoring the natural balance of body, mind, and spirit with the wisdom of Ayurveda in the UK. The initiative is set to bridge the distance between ancient Ayurvedic principles and modern medicine as well as provide holistic care for end-stage disease patients. The alliance with BCA will also facilitate the global propagation of PSA knowledge, providing modern and alternative medical practitioners with comprehensive skills to improve patient care.

Dr. Polisetty says that the fusion of Ayurveda and allopathy offers enhanced treatment options and outcomes, particularly for patients with end-stage diseases. “Our alliance with BCA will strengthen IPSA’s educational programs and provide modern and alternative medical practitioners with a wide range of skills. PSA will also create a new breed of doctors who treat end-stage diseases more effectively,” adds Dr. Polisetty.

The MoU was signed between Dr. Polisetty and the representatives of BCA, Dr. Mauroof Athique and Dr. Shanta Godagama in the presence of Amarjit Bhamra, Secretariat of the All-Party Parliamentary Group for Traditional Sciences in the UK Parliament.

Poly Scientific Ayurveda, a translational research-based approach, applies modern research methodologies to validate and translate traditional Ayurvedic knowledge. Dr. Polisetty, known for his groundbreaking 32 years of research in Ayurveda, has identified crucial biomarkers such as Vata, Pitta, and Kapha as the base for personalizing allopathic and Ayurvedic treatments. He is a trailblazer in the creation of an AI and ML-based IoT platform for integrative healthcare technology.

29th June 2024 Mumbai, Maharashtra, India With cricket fever gripping the nation, Hellmann’s in collaboration with SOCIAL and BOSS Burger announces the first-of-its-kind ‘Mood Burgers’ limited-edition menu. The menu has been created especially for the cricketing season, with the burgers crafted to help cricket fans get match-ready based on their pre-match moods.

Hellmann’s and SOCIAL have together designed the menu, which is dedicated to fans throughout June and each of the three new burgers (with veg and non-veg variants) corresponds to the emotions that will be experienced throughout the highs and lows of the tournament.

Curated with insights from Certified Mind-Body Eating Coach, Counselling Psychologist & Integrative Health Coach, Ridhi Golechha, the “Eyes on the Prize Burger” will fuel you up; the “Get Charged Up Burger” is for those truly exciting matches; and for the big nerve-racking games, the “Drop the Jitter Burger” will help you get into a delightful match-viewing mood.

She adds, “With this exclusive collaboration, we have reflected on how to design certain food items to enhance the match-watching experience of our consumers by offering them a burger that is akin to their moods. Packed with certain ingredients that are nutrient-dense, these burgers are the perfect companions for the cricket fever season.”

“At Hellmann’s we’re committed to delicious creamy taste, and believe great tasting food adds richness to people’s lives,” comments Priyanka Ganguly, Head, Foods & Unilever Foods Solution India from Hindustan Unilever, “Food has the power to elevate your mood and we’re proud to be partnering with SOCIAL to bring great tasting burgers that support India’s cricket fans when they need it most.”

With India’s matches falling so close to dinner time, what better way to get match ready and dinner ready than with a mouth-wateringly rich and delicious Mood Burger?

Divya Aggarwal, Chief Growth Officer, Impresario Entertainment & Hospitality Pvt. Ltd., explains, “SOCIAL is the #DoosraStadium for all cricket lovers, offering an electrifying atmosphere where fans can enjoy their favourite game with good food and drinks. As we innovate and strengthen the F&B experience this cricket season with our new burger menu, we’re committed to making every match moment even more memorable. With this partnership with Hindustan Unilever’s Hellmann’s, we are redefining the ultimate cricket-watching experience at SOCIAL.”

To support the limited-edition menu and get India’s cricket fans talking, Hellmann’s has launched a social campaign with support from passionate cricket enthusiasts, such as Akash Gupta, Satish Ray, Nisman Parpia, Taran Singh, and Mayuresh Gujar. Join them and get match-ready with the support of Hellmann’s Mood Burgers.

To order your Hellmann’s Mood Burger, visit any of the SOCIAL outlets from 5th June to 30th June, or have it delivered to you via Swiggy or Zomato, 6th June onwards.

29th June 2024 Mumbai, Maharashtra, India celebration of World Environment Day, Nitu Joshi of Miam Charitable Trust and Jeetendra Pardeshi, Superintendent of BMC Gardens, planted a unique Red Sandalwood tree along with other varieties at Walawalkar Garden in Oshiwara, Andheri West. This planting marks a significant addition to Mumbai’s diverse urban greenery.

Nitu Joshi: A Beacon of Hope and Philanthropy
Nitu Joshi, a prominent figure in social work, has made remarkable contributions to the lives of tribal and farmer communities in the Nashik region over the past two years through the MIAM Charitable Trust. Her efforts in distributing free study materials and facilitating educational opportunities have empowered numerous youngsters to pursue their aspirations. One notable success story is of a student who cleared the UPSC examination, thanks to her support.

Holistic Approach to Social Upliftment
Nitu Joshi’s philanthropic endeavors extend beyond education. She provides essentials like notebooks and T-shirts to underprivileged children in and around Nashik. Her initiatives also encompass animal welfare activities and environmental conservation efforts, showcasing a comprehensive approach to social upliftment. Under her leadership, the MIAM Charitable Trust has become a beacon of hope for orphaned children and marginalized communities.

Commitment to Environmental Conservation
Nitu Joshi’s commitment to environmental conservation is evident in her recent tree-planting activity. By planting a Red Sandalwood tree, a unique variety in Mumbai, she aims to promote urban biodiversity and environmental sustainability. Her dedication to society’s welfare has earned her accolades and a deep sense of fulfillment from making a meaningful difference in people’s lives.

Jeetendra Pardes hi’s Vision for a Greener Mumbai
Jeetendra Pardeshi, Superintendent of BMC Gardens, emphasized the importance of tree planting in combating climate change. “Our aim is to plant as many trees as possible within the entire BMC jurisdiction to mitigate the urban heat island effect and combat climate change,” he stated. This initiative highlights BMC’s commitment to enhancing Mumbai’s green cover and promoting a healthier environment for its residents.

Conclusion
The collaborative efforts of Nitu Joshi and Jeetendra Pardeshi on World Environment Day reflect a shared vision of environmental conservation and social responsibility. Their actions serve as an inspiration for others to contribute to the betterment of society and the environment. As Mumbai continues to grow, initiatives like these are crucial in ensuring a sustainable and green future for the city.

By planting trees and supporting underprivileged communities, Nitu Joshi and the MIAM Charitable Trust exemplify the spirit of compassion and social responsibility, embodying the essence of true service to humanity.

29th June 2024 New York | Mumbai, Maharashtra, India New York, one of the world’s most vibrant cities, is renowned for its towering skyscrapers and bustling atmosphere. Times Square, a symbolic landmark of the city, is famously illuminated by numerous digital billboards and advertisements, showcasing businesses that operate around the clock. Securing a spot on these billboards is notoriously expensive, reserved for high-profile brands and significant messages.

Indian business tycoon Ronnie Rodrigues who is also has recently achieved this milestone, features on a Times Square billboard to celebrate a deeply personal occasion. To commemorate his twins, Charles and Caaden’s 10th birthday, and his mother’s 75th birthday, Rodrigues organized a grand celebration in New York. He flew his family, friends, and office staff to the city, marking the special event with a heartfelt message displayed prominently on a brightly lit digital billboard in Times Square.

This gesture stands out, as few Indians have had the honor of featuring on Times Square billboards. Rodrigues’s use of this iconic platform for a non-business purpose is unique, making this celebration a memorable and remarkable moment in his life and in the annals of Times Square history.

By: Jinendra Khobare, Solution Architect, Sensfrx, Secure Layer7.

Cybercrime refers to criminal offenses committed against individuals, businesses, governments, or other organizations using digital technologies, including computers, mobile devices, and the Internet, as a means or target for the commission of the offense. This encompasses a range of criminal activities, including phishing, which is a type of cyber-enabled fraud that involves the use of social engineering tactics, such as fraudulent emails, websites, and other digital platforms, to deceive individuals into divulging sensitive personal data, such as authentication credentials, financial information, or other confidential details. Phishing is a common technique used in cybercrime to gain unauthorized access, use, disclosure, disruption, modification, or destruction of computer systems, networks, or electronic data, ultimately leading to malicious purposes, including identity theft, financial fraud, and other forms of cybercrime.

Phishing is a rapidly growing internet crime, with a reported 65% increase in phishing attacks in 2020 compared to the previous year. To combat phishing, it is essential to employ advanced security measures that combine user education and awareness with technical controls, such as multi-factor authentication and web filtering, to prevent financial losses and protect sensitive user data from being compromised.

A more targeted and sophisticated form of phishing is spear phishing, which focuses on specific individuals or groups, often because they have access to valuable information or resources. In spear phishing attacks, the attacker typically researches the target’s personal and professional relationships, interests, and online behavior to craft a convincing and personalized message. Once the attacker gains access to the target’s system, they may use the victim’s contact lists to launch further attacks on friends, family, co-workers, and business contacts, creating a ripple effect of compromise and data breaches. By understanding the differences between phishing and spear phishing, individuals and organizations can better prepare themselves to detect and respond to these types of threats. For example, once a victim’s social networking account has been compromised, attackers can use the victim’s account to communicate with the victim’s social network. Attackers do not limit themselves to attacking their target’s corporate accounts and will seek to compromise the personal systems of Information Workers knowing that these systems often have remote access to corporate assets.

Anti-Phishing Measures

To combat the escalating threat of phishing, various countermeasures have been developed by the Anti-Phishing Working Group (APWG). The Anti-Phishing Working Group (APWG) is a global coalition of industry, law enforcement, and government agencies working together to combat phishing and other forms of cybercrime through information sharing, research, and advocacy. APWG aggregates phishing reports and shares intelligence with its members. Advanced security tools, such as browser extensions and built-in features, aid in detecting phishing attempts.

Internet search engines and web browsers play a crucial role in identifying and mitigating phishing sites. By continuously indexing billions of web pages and allowing users to report suspicious sites, they help protect users from malicious URLs and IP addresses. Users are warned when attempting to access known phishing websites, thanks to integrated and regularly updated blocklists

Advanced Techniques in Phishing Detection

Researchers have explored advanced techniques to enhance phishing detection, including the combination of weak classifiers, ensemble-based classifiers, and machine learning algorithms. These approaches have shown promising results, with some studies achieving detection rates of up to 95% as reported by S. Rao and his team in their paper “Phishing Detection using Machine Learning” in 2020 and reducing false positives by up to 70% as found by A. K. Singh and his team in their paper “A Survey on Phishing Detection Techniques” in 2019.

The effectiveness of anti-phishing tools is evaluated through usability studies done by M. E Whiteman in his paper Evaluating the Effectiveness of Anti-Phishing Tools, which have revealed that these tools can reduce phishing susceptibility by up to 50%. Large-scale online learning has also been employed to identify suspicious URLs, with some systems achieving accuracy rates of up to 90% as reported by Y. Zhang and his team in their paper “Phishing URL Detection using Online Learning” in 2020. Moreover, innovative approaches such as DNS-poisoning-based phishing attack detection and multiple classifier combination have been shown to disrupt the phishing ecosystem, forcing attackers to evolve their tactics. The implications of these advancements are significant, with the potential to prevent millions of dollars in losses and protect sensitive user data from being compromised.

The Functioning of the Phishing Detector in Sensfrx: An Overview

The phishing detector in Sensfrx serves as an advanced barrier against cyber threats, specifically designed for users with limited technical expertise. It operates in real-time, examining URLs during user interactions and meticulously analyzing their structures and content for potential signs of phishing. The detector’s primary advantage is its integration with a machine learning model that continuously learns from a diverse dataset of phishing URLs. This model employs a combination of character-level and word-level CNNs to analyze URLs, utilizing techniques such as text vectorization, embedding, and convolutional neural networks to extract features and detect phishing patterns.

For users without technical proficiency, this translates into an automated protective mechanism that operates unobtrusively in the background, providing proactive protection without necessitating user intervention. The model’s dynamic learning process bolsters user confidence by offering a vigilant guard against phishing attempts. The ease of integration into existing security frameworks makes Sensfrx accessible to users without specialized knowledge, thereby providing a user-friendly interface for enhanced cybersecurity in the rapidly evolving digital world.

The machine learning model’s dynamic learning process is a key feature, instilling confidence in users by ensuring that the system remains vigilant against evolving phishing techniques. The model’s ability to adapt to new threats and learn from real-world scenarios makes it a robust and reliable companion in the ever-changing landscape of cyber threats.

Notably, the phishing detection mechanism integrated into Sensfrx is designed with user-friendliness in mind. It can be easily incorporated into existing security frameworks, making it accessible to a broad range of users, regardless of their level of cybersecurity expertise. The intuitive user interface provides a seamless experience, empowering users to effectively defend against phishing attacks without requiring specialized knowledge.

Conclusion

In conclusion, phishing is a multifaceted online threat with diverse tactics and significant implications for user security and data integrity. On the internet, malware hosting websites are more prevalent than phishing websites. Consequently, drive-by download attacks and malware distribution websites may be overlooked in a cybersecurity strategy that concentrates on phishing attack mitigation but leaves out mitigations for higher likelihood threats. Bulgaria, Ukraine, and Indonesia are among the places where there have previously been higher than usual numbers of phishing sites.

• Turn on Two-Factor Authentication: Enhance security by enabling two- or multi-factor authentication to reduce phishing vulnerability.
• Cybersecurity Software: Choose reputable cybersecurity software for identifying and thwarting phishing attempts.
• Workers’ Education: Decrease the likelihood of falling prey to phishing by providing frequent employee training on safe data handling and recognizing phishing signs.
• Take Care When Sending Emails: Be cautious of all received emails, checking for spelling errors, urgent subject lines, and corporate information, and verify trustworthiness and the existence of readily available phishing kits simplifies the process, allowing virtually anyone to launch a phish

29th June 2024 Mumbai, Maharashtra, India NFO will open for subscription on Monday, July 1, 2024.

The Shriram Nifty 1D Rate Liquid ETF (Growth) New Fund Offer will be open for subscriptions from July 1, 2024, till July 3, 2024. Investors can apply through their securities brokers or by depositing physical forms at their nearest CAMS Investor Service Centre.

The Shriram Nifty 1D Rate Liquid ETF (Growth) provides investors with easy cash management with high liquidity, relatively low interest rate risk, and relatively low credit risk. They can earn higher returns by investing their idle cash in this ETF seamlessly through their demat account, instead of leaving it in their savings account. The Growth plan delivers compounding of returns without the need to track daily fractional dividends, with capital gains tax being applicable only on redemption. Returns can easily be tracked through the growth NAV published daily on www.shriramamc.in/SNifty1dETF.

The fund has lower interest rate volatility as it invests only in the overnight money market, with lower risk due to just a one-day exposure to liquid instruments backed by government securities. Along with liquidity and steady returns, Shriram Nifty 1D Rate Liquid ETF (Growth) will also be made eligible as collateral for margin trading giving greater convenience to active equity investors.

Kartik Jain, MD & CEO, Shriram AMC, said, “At Shriram AMC, we are constantly striving to innovate and provide investment products that fit the changing demands of today’s clients. With the introduction of the Shriram Nifty 1D Rate Liquid ETF (Growth), we offer an effective cash management vehicle that combines the advantages of better returns, higher liquidity and relatively lower risk. This ETF is ideal for investors wishing to increase their returns on idle capital while reducing risk by investing in stable and secure overnight products. Active traders will get the added benefit of margin pledge. Given the present financial landscape’s growing desire for flexible and secure investment solutions, we believe this fund will play an important role in assisting clients in meeting their financial objectives.”

In summary, the USP of the Shriram NIFTY 1D Liquid ETF (Growth) includes the Upside of higher returns vs. savings, Seamless cash management with margin pledge, and Price appreciation in NAV with Growth plan. The NFO campaign theme is captured in the tagline: Savings bhi, Margin bhi… Growth pe growth.

The minimum subscription during the NFO is Rs. 1000 or multiples thereof, and the fund managers will be Mr. Deepak Ramaraju and Ms. Gargi Bhattacharyya Banerjee.

29th June 2024 Pune, Maharashtra, India Bajaj Markets, a digital financial marketplace, provides access to products that can be a solution to individuals who indulge in mobile gaming. The Bajaj Finserv Insta EMI Card is one of the many products users can apply for. It provides flexibility and convenience to shoppers by enabling them to spread their payments over a while. Purchasing gaming phones on EMI has never been easier.

Features of the EMI Card:

The Bajaj Finserv Insta EMI Card comes with a variety of features and benefits:

• Access over 1.5 lakh partner stores across more than 4,000 cities in India, making purchases accessible to those in need
• Avail no-cost EMI on over a million products, including furniture, electronics, groceries, flight bookings, and more
• Choose from a flexible tenor of up to 60 months, making repayments affordable and accessible
• Enjoy a pre-approved loan limit of up to Rs. 3 Lakhs
• Users can foreclose their loan upon request after paying the first EMI

One can purchase the latest gaming phone at any of the Bajaj Finserv partner stores by opting for the Bajaj Finserv Insta EMI Card at the payment desk. Simply provide the details, choose the repayment tenor, and complete the further process.

Other Details:

• Card Fees – Rs. 599 (inclusive of online convenience fee and taxes)
• EMI Card Annual Fees – Rs. 117 (inclusive of applicable taxes)

The Bajaj Finserv Insta EMI Card, accessible through Bajaj Markets, presents a convenient and cost-effective way to purchase high-end gaming phones. By offering flexible EMI options, no-cost EMI facility, and wide acceptance, it ensures that consumers can enjoy the latest gaming phones without financial strain. Visit the Bajaj Markets website or app to explore other financial products and services.

29th June 2024  New Delhi, Delhi, India The Action Alliance for Recycling Beverage Cartons (AARC) recently organized a pivotal webinar titled “Use of Recycled Plastic Content in Food & Beverage Packaging.” The event gathered a diverse array of stakeholders, including industry leaders, regulatory bodies, sustainability experts, and environmental enthusiasts from several countries. This webinar was particularly significant in light of the Extended Producer Responsibility (EPR) Guidelines mandating the use of recycled plastic content in packaging.

The webinar witnessed a panel of diverse, distinguished speakers including, Surojit Bose, Head Sustainability, Hindustan Coca Cola Beverages Pvt Ltd., Aditi Ramola, Technical Director, International Solid Waste Association (ISWA), Mr. K D Bhardwaj, Group Head – Environment and Energy Management, International Services, National Productivity Council, Jose Manuel Moller, Founder and Chairman of Algramo, Chile – a key innovator in the sustainable technology and climate tech sectors, Mr. Nikhil Patkar, Packaging Portfolio Manager, Tetra Pak South Asia team including India, Sri Lanka & Bangladesh, Valeria Branca, Project Manager Extended Producer Responsibility Alliance, Brussels, Levent Akici, Zero Waste Foundation, Turkey, and Dr. Praveen Aggarwal, CEO, AARC.

In collaboration with the United Nations Centre for Regional Development (UNCRD), United Nations Global Compact Network India, International Academy of Environmental Sanitation and Public Health (IAESPH), and 3R WASTE Foundation, the webinar aimed to foster dialogue on the recyclability of plastic packaging with a focus on the use of recycled plastics in packaging, hence overall reduction in plastic usage. It provided a platform for sharing best practices, exploring innovative recycling methods, and discussing cutting-edge solutions in plastic packaging.

The esteemed panel was moderated by Dr. Kulwant Singh – CEO, 3R Waste Foundation, and co-moderated by Dr. N B Mazumdar, Hon. Chairman, International Academy of Environmental Sanitation & Public Health (IAESPH).

The event witnessed an insightful discussion where panelists shared successful international strategies for integrating recycled content into packaging, offering valuable insights for the stakeholders. Speakers further highlighted the obstacles in sourcing and utilizing recycled materials, proposing practical solutions like chemical recycling based on global experiences. The panel further discussed the necessity of chemical recycling processes and mass balance approaches for validating recycled content to meet the upcoming EPR targets.

Moderating the panel, Dr. Kulwant Singh outlined the webinar’s focus on global practices in using recycled plastic in food and beverage packaging, the key provisions of India’s Plastic Waste Management Amendment Rules 2022, and the challenges in sourcing and incorporating recycled content. Co-moderator, Dr. Mazumdar emphasized the necessity of detailed dialogue among authorities, industries, health bodies, and the Food Safety and Standards Authority of India (FSSAI) to come up with the right standards for Category II and III in food contact applications i.e. flexible and Multi Layered Packaging (MLP) on lines similar to RPet standards in Category I.

Further to the discussions, Mr. Nikhil Patkar explained the chemical recycling process, which involves converting collected recycled material into pyrolysis oil. This oil is then used to produce polyethylene granules, blending recycled and virgin oil, a process approved by EFSA and the USFDA.

Adding to the discussions, Ms. Valeria Branca, from EXPRA shed light on the regulations of the European Union, which provides that by January 1, 2030, the packaging will only be allowed on the EU market if it is recyclable within grades A, B, or C. Ms. Branca further also highlighted Art. 7 of EU, as per which the plastic parts of packaging must contain a minimum percentage of recycled content by a certain date in the future, which will increase the use of recycled content in packaging and will create a market for recycled materials in Europe, targeting specific recycling content goals for packaging by 2030 and 2040, differentiated by contact sensitivity.

The event concluded with closing remarks of Dr. Praveen Aggarwal, where he highlighted the importance of managing plastic waste in compliance with FSSAI regulations, ensuring that recycled plastic content is safe for food and beverage products, and consulting the entire value chain before setting standards, and need to expedite the formulation of the standard for the use of recycled plastics. He further extended his heartfelt gratitude to all participants, including industry leaders, officials, and environmental advocates, for their active involvement in the event. The webinar successfully advanced discussions on recycled plastic in food & beverage packaging, serving as a platform for building connections, sharing knowledge, and fostering a collective commitment to a sustainable and circular future.