Archives December 2024

MNCs Fuel Growth of Gig Economy, Transforming India’s Employment Future: Forum for Gig Workers

2 December 2024, India: The Forum for Progressive Gig Workers today launched a whitepaper highlighting aspects around how the Gig Economy in India has played an important role in empowering the gig workers and in turn driving economic growth. The whitepaper was launched at a webinar organized today on ‘Shaping the Future of Work: Empowering India’s Gig Economy’ that brought together experts from academia, research institutions and think tanks talking about the opportunities that gig economy presents to India’s workforce landscape, making significant contributions to economic growth and sectoral innovation.

The white paper further underlines the positive impact of the gig economy, including alternate revenue streams for workers and scope for earnings for women and avenues of integration into the workforce. The gig economy market is expected to grow at a compound annual growth rate (CAGR) of 17% to reach a gross volume of $455 billion by 2024. Its contribution to India’s GDP is substantial, with estimates suggesting its potential to create 90 million jobs and add 1.25% to the country’s GDP over time. Gig economy supports sectors such as e-commerce, transportation and delivery services, among others.

Speaking at the launch of the whitepaper, K Narasimhan, Convenor, Forum for Progressive Gig Workers, stated, “The report presents an initial effort to analyze the evolving dynamics between large companies and gig workers. It is a valuable starting point for understanding the challenges and opportunities within this sector. At a later stage, we plan to collaborate with global organizations to release a formal report that provides deeper insights and actionable recommendations.”

Speaking at the webinar, Vinod Kumar, President, India SME Forum said, “India’s gig economy, fueled by digital platforms and characterized by flexible, short-term work, is poised for exponential growth—projected to employ 23.5 million gig workers and contribute 1.25% to GDP by 2030. With tier 2 and 3 cities emerging as growth hubs, and platforms driving welfare initiatives, the future of gig work lies in leveraging AI, predictive analytics, and digital innovation to create sustainable, inclusive opportunities.

Platform companies are increasingly prioritizing better working conditions for gig workers, from providing durable raincoats during monsoons to establishing resting areas and access to water during extreme weather. Companies like Amazon, Walmart’s Flipkart, Zomato, and Swiggy are actively implementing measures to ensure the well-being of their workforce, reflecting a commitment to creating safer and more supportive environments for gig workers. However, activism by organisations like Amazon Indian Workers Association or The Gig and Platform Services Workers Union (GIPSWU), driven by self-interest, risks undermining the genuine progress being made, potentially harming the very workers they claim to represent.” added Mr. Shriram Subramanian, Founder, InGovern Research Services.

Another panelist, Ms. Nirupama Soundararajan, Founder of Policy Consensus Centre said, “While social benefits for gig workers are essential, it’s crucial to maintain a distinction between full-time employment and gig work. Equalizing the two could disrupt the labor market, diminishing the appeal of full-time roles and impacting productivity and economic stability. Additionally, any framework for gig worker welfare must balance fairness with feasibility for companies—overburdening them risks stifling the very opportunities and flexibility that the gig economy provides.

The panelists concurred that the gig economy is set to play a crucial role in India’s future workforce and economic growth and will be instrumental in driving job creation, reducing income disparities, and promoting innovation across sectors, however, it is imperative to adopt industry best practices, flexible and standardized guidelines that will be critical to enhance efficiency, support gig workers, and contribute to the country’s growth.

GIRI Launches a State-of-the-Art Showroom in Hyderabad to Boost Retail Presence

Hyderabad, 2 December 2024: Giri, India’s leading retailer of spiritual and cultural products, proudly announces the opening of its newest showroom in Malkajgiri, Hyderabad. The new location marks an important step in GIRI’s mission to bring authentic spiritual resources and cultural essentials closer to communities across India. The esteemed Shri Krishnan Raajamani, Managing Trustee, Sri Subrahmanyaswamy Devalayam graced the inauguration ceremony.

With this expansion, GIRI continues its commitment to providing high-quality, traditional products that enhance the spiritual practices and cultural connections of individuals and families alike. The Malkajgiri showroom offers a wide range of items, including spiritual literature, pooja essentials, traditional attire, devotional music, and much more—all carefully curated to meet the highest standards of quality and authenticity.

Located in the bustling neighborhood of Malkajgiri, the new showroom offers a convenient and accessible shopping experience for Hyderabad’s residents and neighboring areas. GIRI’s focus on providing an immersive and welcoming environment will allow customers to explore a wide range of traditional items, enhancing their connection to India’s spiritual and cultural heritage.

Speaking on the occasion, Ms. Sharada Prakash, Director of Giri Trading Agency Private Limited stated “We are pleased to expand GIRI’s presence in Hyderabad with our new showroom in Malkajgiri. This opening reaffirms GIRI’s dedication to making high-quality spiritual and cultural products accessible to more communities, supporting individuals and families in their pursuit of tradition and spiritual fulfillment. We look forward to serving the people of Hyderabad with the same commitment to authenticity and excellence that has defined GIRI for over seven decades.”