Archives March 2025

Honoured 55 Data Science students who completed a three-month Certification Program sponsored by DBS Tech India.

Prof Surya Dhananjay_ Vice Chancellor VCIU and leadership from DBS Tech India seen inaugurating 25 KW Solar Power Installation at Veeranari Chakali Ilamma Womens University

Hyderabad, March 22, 2025: Veeranari Chakali Ilamma University(Erstwhile University College for Women), Koti, in the city, installed and inaugurated a 25 KW solar power system on its campus, marking a significant step towards sustainability and renewable energy adoption. It also gave away certificates to students who completed the short-duration Data Science course. Both these initiatives were supported by DBS Tech India.

This initiative is expected to significantly reduce electricity bills while promoting environmental sustainability. Students were sensitized about solar energy, its operations, and its broader impact on creating a sustainable future stated the press note issued by United Way, the implementing agency in the city today

55 women students who successfully completed an intensive three-month course in data science were awarded certificates. The curriculum included modules on Python programming, data analytics, and machine learning, equipping participants with in-demand technical skills for the modern workforce.

The university extended its heartfelt gratitude to DBS Tech India for sponsoring this transformative initiative and to United Way Hyderabad for their invaluable support in implementing the program. These efforts underscore the commitment to empowering students with cutting-edge knowledge while fostering sustainability on campus.

Mumbai, 21st March 2025 – InterGlobe Hotels and Accor welcome their latest address in Mumbai with the opening of ibis Mumbai BKC. The property embodies ibis’ vision of making travel more open and inclusive through smart design, seamless convenience, and a lively social environment. Strategically located in Bandra Kurla Complex (BKC), one of Mumbai’s most prominent business districts, the hotel provides seamless connectivity to key business hubs and the airport, making it an ideal choice for both business and leisure travellers.

Upon arrival, guests are welcomed into a vibrant, multifunctional lobby that seamlessly integrates the lounge and bar areas, creating an inviting space to work, relax, or socialise. Reflecting the vibrancy of Mumbai, the hotel showcases curated contemporary art inspired by the city’s dynamic culture, displayed throughout public areas and guestrooms.

The 206 guestrooms are designed for comfort, convenience, and functionality. Each room features the signature ‘Sweet Bed’ for a restful sleep, along with sleek furnishings, spacious wardrobes, and functional workspaces. Integrated technology, including digital menus and access to over-the-top (OTT) entertainment channels, further enhances the stay.

For all-day dining, Spice It, the hotel’s signature multi-cuisine restaurant, serves a variety of local flavours and international favourites, complemented by a curated selection of beverages and bar bites. Fitness enthusiasts can make use of the state-of-the-art gym, while a dedicated indoor games area adds a lively touch for recreation.

Mr. JB Singh, President & CEO of InterGlobe Hotels, commented: “We are delighted to announce the opening of ibis Mumbai BKC, marking another milestone in our growing portfolio in India. From thoughtfully designed public spaces to well-appointed rooms and curated dining, every aspect has been carefully crafted to enhance the guest experience. Designed to match the lifestyle needs and aspirations of modern travellers, the hotel offers a seamless blend of style and convenience. At InterGlobe Hotels, we remain committed to elevating the guest experience and setting new standards in hotel design and exceptional build quality.”

Mr. Tejus Jose, Director of Operations, ibis India, added: “Pioneering accessible travel since 1974, ibis has redefined economy hospitality with forward-looking design and a vibrant guest experience. ibis Mumbai BKC embodies this vision, offering contemporary comfort, quality service, and exceptional value. Its strategic location in BKC makes the hotel an ideal choice for business and leisure travellers alike. From well-designed rooms to modern amenities, every aspect is thoughtfully crafted to ensure a memorable stay.”

As one of the world’s leading economy hospitality brands, ibis is committed to making quality stays accessible to all. ibis Mumbai BKC becomes part of a global network of over 1,200 hotels across 69 countries.

To celebrate its launch, ibis Mumbai BKC invites guests to enjoy an exclusive launch offer – book a one-night stay and receive a complimentary second night. This special offer is available until 31st March 2025 for direct bookings.

Members of ALL, Accor’s all-in-one booking platform and award-winning loyalty program, can enjoy exclusive benefits and earn reward points during their stay at ibis Mumbai BKC. These points can be redeemed for future stays, dining, and unique experiences across Accor’s global network.

Thursday, March 21, 2025, Panaji, Goa: Stock Holding Corporation of India Limited (StockHolding), a key subsidiary of IFCI Limited, has launched its e-Stamping services in Goa, expanding its reach to the 25th State and Union Territory since the service began in 2007. Entrusted by the Government of India, StockHolding is responsible for the management and implementation of e-Stamping nationwide for property transactions, including purchases, sales, deeds, and rentals.

The e-Stamping service was officially launched by Hon’ble Chief Minister of Goa, Dr. Pramod Sawant in the distinguished presence of Hon’ble Revenue Minister, Govt. of Goa, Shri Atanasio Monserrate. The event was graced by Hon’ble Chief Secretary of Goa Dr. V. Candavelou, IAS; Hon’ble Revenue Secretary Shri Sandip Jacques, IAS and Shri. Shashikant L. Nayak, Head – e-Services & Government Business, StockHolding. As a symbolic beginning, the inaugural e-Stamp of ₹500 was issued for an MoU signed between the Government of Goa and Mazagon Dock Shipbuilders Ltd.

The occasion was further honored by the presence of several distinguished dignitaries, including Mr. Vivek Khurana, National Head – eServices & Government Business, StockHolding, and Mr. Debraj Ghosh, Regional Manager, StockHolding, among others.

StockHolding is the only Government entity authorized by the Ministry of Finance, Department of Economic Affairs, Government of India to design and operate the Computerized Stamp Duty Administration System (C-SDAS) as the Central Record Keeping Agency (CRA) for the collection of non-judicial stamp duty in India. The system ensures accuracy, transparency and fraud prevention in stamp duty payments.

The e-Stamping service provided by StockHolding offers a digital and efficient alternative to the traditional paper-based and franking systems, enhancing convenience. The key benefits of this service include safety, security, and the ease of seamless transactions. Safety is ensured through the protection of user information on the digital platform, security is bolstered by the Unique Identification Number (UIN) that reduces the risk of fraud, and the ease of seamless transactions allows users to complete the stamping process efficiently online without the need for physical paperwork.

These developments mark a significant leap toward creating a fully optimized and protected stamp duty payment system in Goa. With the implementation of the Computerized Stamp Duty Administration System, the stamp duty collection process has become more seamless and secure. The e-Stamping system offers a host of benefits, including a 24×7 online process, faster and more convenient transactions, easy verification, a paperless approach, and flexible denomination options to ensure exact stamp duty payment. Additionally, its robust security measures make it tamper-proof, protecting sensitive data while also curbing revenue leakages and enhancing overall revenue generation.

Shri. Shashikant L. Nayak, Head – e-Services & Government Business, StockHolding said, “StockHolding’s expansion into Goa marks a transformative shift for citizens who previously had to rely on the traditional physical stamping method, requiring visits to sub-offices for property transactions—a process that was cumbersome, time-consuming, and vulnerable to fraud. With the introduction of e-Stamping, StockHolding has significantly enhanced the safety, integrity, and authenticity of stamp duty payments in a seamless and highly convenient manner. Available 24×7, this technology-driven platform ensures transparency while enabling citizens to easily verify their e-Stamp certificates through the website or StockHolding’s e-Stamping mobile application.”

Mumbai, 21st March 2025: Third Wave Coffee (TWC), India’s beloved coffee-first QSR brand, is thrilled to announce its official partnership with Royal Challengers Bengaluru (RCB) as the team’s exclusive Coffee Partner for T20 League 2025, scheduled to begin on 22nd March. This collaboration celebrates two homegrown powerhouses that embody the vibrant spirit of Bengaluru — where BrewBold meets PlayBold. United by the fearless spirit, RCB and TWC are set to create unforgettable moments for fans this season. More than just a partnership, this is a celebration of the shared love for cricket and coffee, brought to life like never before.

All through the season, fans can expect to see this synergy come alive — from exclusive RCB x TWC merchandise drops to the thrill of discovering hidden golden tickets in select purchases, offering lucky fans a chance to win unforgettable match-day experiences. On match days, Third Wave Coffee’s signature brews will fuel fans at RCB’s home stadium, turning every sip into part of the celebration.

And the action doesn’t stop there —Third Wave Coffee cafés will transform into fan zones, screening live matches, hosting giveaways, and building immersive experiences that make every RCB match a community event.

Speaking on this bold partnership, Rajat Luthra, CEO, Third Wave Coffee, said, Cricket and coffee have a lot more in common than we think — both ignite passion, bring people together, and thrive on boldness. RCB and Third Wave Coffee are both deeply rooted in Bengaluru’s culture — where tradition meets innovation, and every day is an opportunity to brew bold and play bold. This partnership is as seamless as your favourite cup of coffee on a match day — one that feels just right. With #BrewBoldPlayBold, we’re thrilled to create memorable moments for fans through the season, where every sip and every cheer carries the same energy.”

Even off the field, coffee will fuel the bold — with a dedicated Third Wave Coffee pop-up café set up inside the RCB team room, serving handcrafted brews to players as they gear up for the game.

Echoing this excitement, Rajesh V Menon, COO, Royal Challengers Bengaluru, added, “At RCB, we are fueled by passion, dedication, and the strong bond we have built with our fans over the past 18 years. We are excited to partner with Third Wave Coffee, a brand that shares our community-driven values. Bengaluru is home to both of our brands, and this collaboration celebrates the vibrant culture of a city where cricket and coffee are a way of life.”

With #BrewBoldPlayBold as the heart of the partnership, this season is all about bringing together the worlds of coffee and cricket — two things that fuel millions every day. As RCB takes the field with fearless cricket, Third Wave Coffee will be brewing bold flavours, creating experiences that heighten the thrill of the game.

Hyderabad, March 21, 2025: Cinépolis is making movie magic more affordable than ever! This Friday, March 21, 2025, enjoy an incredible movie experience at just ₹112 per ticket across all Cinépolis cinemas in India. No restrictions—every movie, every show, one unbeatable price!

Whether you’re excited about the latest releases, nostalgic for re-releases, or eager to catch up on regional cinema, there’s something for everyone.

Check out this week’s lineup:

• Hindi: Baida, Tumko Meri Kasam, Ghatak (Re-Release), Yaariyan (Re-Release), Pintu Ki Pappi
• Kannada: Barget Basya, Narayana Narayana, OTP (Ondu Tatkalika Payana), Ballari Jille Ballari Taluk Grama Yalpi
• Telugu: Shanmukha, Kiss Kiss Kissik, Salaar (Part 1 – Ceasefire) (Re-Release)
• Malayalam: Leech, Lucifer (Re-Release)
• Marathi: RD, Follower, Sairaat (Re-Release), Hardik Shubheccha
• English: Locked, The Karate Kid (Re-Release), Disney’s Snow White (English with Subtitles)

This initiative is part of Cinépolis’ ongoing efforts to enhance the cinematic experience for audiences by making it more accessible and affordable.

The one-day-only offer is available for bookings through the Cinépolis website, mobile app, and at Cinépolis cinemas across India.

Faridabad, 21st March 2025: Sarvodaya Hospital, Sec 8, Faridabad proudly announces the successful completion of 100 robotic knee replacement surgeries using Misso, India’s first fully automatic robotic system for total knee replacement. The celebration takes on even greater significance as Honorable Prime Minister Shri Narendra Modi recently recognised and appreciated Meril’s Misso robotic system at the inauguration of Namo Hospital in Silvassa, reinforcing India’s leadership in Make in India innovations.

Misso has not only gained widespread acceptance in India but has also garnered praise from surgeons in Germany, Spain, Mexico, and Italy, who have lauded its precision, efficiency, and ergonomic design. Unlike traditional robotic systems, Misso is uniquely engineered to seamlessly integrate into any operation theatre, even in hospitals with space constraints, making cutting-edge robotic surgery accessible across India.

Dr. Sujoy Bhattacharjee, HOD & Director – Robotic Joint Replacement, Sarvodaya Hospital, Sec 8, Faridabad emphasised the hospital’s pivotal role in advancing India’s medtech sector. He commented, “The adoption of Misso at Sarvodaya marks a significant leap for India’s healthcare innovation. We are proud to be torchbearers in the adoption of homegrown robotic technology that not only transforms knee replacement surgery but also instils confidence in hospitals across the country. The fact that leading surgeons from Germany, Spain, Mexico, and Italy recognise Misso’s excellence further solidifies our position in the global landscape of surgical robotics.”

Speaking on the occasion, Dr. Rakesh Gupta, Chairman of Sarvodaya Healthcare remarked, “We have successfully performed 100 surgeries using Misso, transforming the lives of patients across different age groups, medical complexities, and even deformities. From a 65-year-old male with bilateral knee tenderness and crepitus to a 46-year-old female suffering from bilateral joint line tenderness and varus deformity, each case presented unique challenges. Yet, through advanced surgical expertise, we have restored mobility and ensured a pain-free life for our patients at Sarvodaya. We take pride in supporting ‘Make in India’ innovations that are redefining healthcare standards and paving the way for groundbreaking medical advancements.”

With Misso, India is witnessing a paradigm shift in knee replacement procedures, from relying on imported robotic systems to pioneering its own world-class technology. The introduction of daycare knee replacement surgeries marks a new era in patient recovery, efficiency, and accessibility.

The adoption of Misso at Sarvodaya Hospital, Sec 8, Faridabad serves as an inspiration for other healthcare institutions to embrace indigenous technology for improved patient outcomes. This milestone signifies India’s transition from being a technology recipient to becoming an innovation hub, setting new benchmarks for the world.

Austin, TX and Barcelona, Spain/New Delhi – March 21, 2025 – Emerging artificial intelligence (AI) technologies are disrupting business models and opening opportunities to drive cost-efficiencies and new revenue streams. However, few AI proof-of-concept projects actually make it to production because current software platforms lack the abstractions and building blocks to include AI components in production-grade applications in a way that is easy and scalable. Today, WSO2 is closing this gap with the next generation of its industry-leading, open-source platform, which has been reinvented for the AI era.

AI is now a first-class concept across the entire spectrum of products that comprise the WSO2 software stack—enabling enterprises to easily create (code), integrate, manage and secure intelligent digital products and services. The newest WSO2 product offerings are generally available, and their AI-native capabilities are being demonstrated at WSO2Con 2025, which runs March 18-20, 2025 in Barcelona, Spain.

Taking a Comprehensive Long-View to AI

WSO2’s AI-native platform is the result of the long-term strategy that WSO2 product and research teams have built around generative AI (GenAI) and the agentic economy. It builds on WSO2’s breadth of functionality and experience to cover an AI application’s entire lifecycle, from coding through delivery, monitoring and observability.

The platform brings together low-code and pro-code programming for building AI agents, applications that leverage Gen AI and AI agent capabilities, and a novel programming approach that combines natural language and code. Additionally, the open WSO2 platform integrates out-of-the-box with AI ecosystem libraries, agent frameworks, knowledge bases, and GenAI APIs. Together, the capabilities allow enterprises to build resilient, scalable, secured and observable AI APIs, applications and agents while leveraging WSO2’s GenAI productivity support to reduce both costs and time to market.

Enterprises can also onboard AI agents built on their framework of choice and apply WSO2’s quality of service capabilities—including security, governance or monitoring. Moreover, the open, highly extensible WSO2 platform is designed to evolve with AI technology developments, providing enterprises with a future-proof platform for their intelligent digital experiences.

“AI is fundamentally changing the applications that enterprises are building, as well as how they are building them,” said Dr. Sanjiva Weerawarana, WSO2 founder and CEO. “WSO2 is on a transformational journey across the company to help our customers use AI to boost their own productivity and deliver great digital experiences. As part of this journey, we are building on our commitment to open-source software, a key enabler of AI adoption. We’re also investing in our team, and we are excited to have AI expert Rania Khalaf join WSO2 as Chief AI Officer to spearhead our company-wide strategy and roadmap for delivering on the promise of the AI era.”

Supporting AI Across the Software Development Lifecycle

“The modern application is AI native. The current software development lifecycle (SDLC) and software application stack are not,” said Rania Khalaf WSO2 chief AI officer. “What is happening is a fundamental co-evolution of both—at every level and stage—as generative AI boosts developer productivity and pushes multi-modal understanding and synthesis deep into the development stack. WSO2 is positioned at the center of this shift with an open-source platform that, for the first time, brings AI-native capabilities to functions across the SDLC.”

Today, product offerings across the WSO2 platform bring together the AI-native capabilities enterprises need to easily code, integrate, manage and secure intelligent digital products and services.

Code: WSO2 supports a new AI-native “natural programming” approach via its Ballerina specialized integration language. WSO2 also provides the ability to create AI agents and AI APIs, as well as build retrieval-augmented generation (RAG) and other AI-driven applications using capabilities from the Choreo internal developer platform as a service (IDPaaS), WSO2 Integration Manager and Devant integration platform as a service (iPaaS), and WSO2 API Manager and Bijira API management software as a service (SaaS). Additionally, these products feature a range of AI-powered tools to support developer productivity.

Integrate: WSO2 enables developers to use AI to create intelligent integrations, supported by extensive connectivity to large language models (LLMs), vector databases, AI agents, APIs and systems using WSO2 Integration Manager and the Devant IpaaS. Meanwhile the AI Gateway employed by WSO2 API Manager and Bijira API management SaaS provides visibility and control over third-party APIs for AI services and LLMs along with multi-model backend support for seamless, dynamic routing of AI API requests between OpenAI, Microsoft Azure OpenAI, and Mistral models.

Manage: WSO2 empowers development teams to manage AI APIs, AI agents, and AI integrations using Choreo, WSO2 API Manager, WSO2 Integration Manager, Bijira and Devant. WSO2’s API management products also add AI-driven governance to automatically ensure API compliance with organizational policies and industry standards. Additionally, the Choreo IDPaaS delivers new AI-driven capabilities to help teams identify spending patterns, detect anomalies, and recommend cost-saving actions, enabling organizations to proactively manage cloud costs and improve financial efficiency.

Secure: AI agents are first-class citizens in WSO2 identity and access management (IAM) products—securing access to agents and controlling what agents can access, as well as enabling the delegation of access from human users to the agents that are helping them get work done. The products include WSO2 Identity Manager, WSO2 Private Identity Cloud, and the Asgardeo identity as a service (IDaaS). At the same time, all WSO2 cloud offerings, including Choreo, Asgardeo, Devant and Bijira provide robust zero-trust security.

Attributed to: Mr. Dilip Modi, Founder & CEO, Spice Money

“The Cabinet’s approval of ₹1,500 crore incentive for UPI transactions is a significant step towards strengthening India’s digital payments ecosystem by promoting transactions under INR 2000. This move will encourage greater adoption of low-value digital transactions and enhance financial inclusion at the grassroots level. This initiative is not just about boosting digital adoption, it will serve as an enabler for India’s vast network of small entrepreneurs, empowering them with seamless, cost-effective, and secure payment solutions. By accelerating digital penetration in Bharat, this step will unlock new economic opportunities for millions of micro and small businesses, enhancing their financial resilience and driving inclusive growth in the digital economy.

Non-bank Business Correspondents (BCs) remain the backbone of India’s fintech ecosystem, enabling last-mile financial services in remote and underserved regions. Continued support for digital transactions, coupled with policies that recognize and uplift BCs, will be instrumental in making financial services truly accessible to all.

As a leading fintech, we believe such incentives will accelerate digital penetration in Bharat, empowering small businesses and individuals to participate seamlessly in the digital economy. An incentive system for PPI operating in the inclusion segment would also be beneficial, ensuring that digital financial services reach even the most underserved communities. At Spice Money, we are committed to bridging the urban-rural digital divide by equipping our vast network of Adhikaris/Merchants with the right tools to drive UPI adoption across Bharat.”

Attributed to : Mr Deepak Verma, MD and CEO, Findi

“We welcome the government’s initiative to incentivize small-value BHIM UPI transactions, as it will encourage more businesses and customers to participate in the formal economy. This move enhances convenience and financial inclusion for the underbanked and underserved, particularly in rural and semi-urban areas. For merchants, especially financial service providers, it creates opportunities to extend credit and other essential financial services to nearly 250 million underbanked individuals. While cash remains a crucial part of the financial ecosystem especially through ATMs and Micro ATMs, which serve as key access points, we see this initiative as a complementary step towards expanding financial access for all, especially the underserved.”

India, March 2025 – Alike.io, the leading social travel platform, has announced an exclusive collaboration with JioHotstar for its show Engaged – Roka Ya Dhoka as Global Destinations Partner —a bold dating reality series where 15 contestants embark on a 240-hour journey to test their love and compatibility.

The show redefines the dating reality format by weaving travel experiences into the journey of finding love. Alike.io elevates this adventure, reinforcing the belief that the best trips—and relationships—are ALIKE, built on compatibility and trust. Contestants take part in travel-based challenges, testing how well they can navigate different destinations and cultures together.

In an era of situationships and evolving relationship dynamics, today’s generation approaches love with precision—seeking connections that truly align with their individuality in a fast-moving, unpredictable world. At the end of the show, one couple must make the ultimate choice: take the leap into engagement or go their separate ways.

As part of this exclusive partnership, Alike.io offers an unforgettable grand prize—an all-expenses-paid, bespoke luxury trip to Bali, awarded to the winning couple as a spectacular finale. This once-in-a-lifetime getaway is curated to celebrate their journey in the most indulgent way possible. Alike is also running an online, social-first contest, Jab Proposal Met Travel awarding one couple sharing their best proposal story, an all-expenses-paid, luxury glamping trip to Shimla followed by 50 exclusive customised smart bag trackers for runners-up and Alike cash vouchers to be redeemed on platform.

Expressing his enthusiasm for the partnership, Ashish Sidhra, Co-founder of Alike.io, said: “We’re thrilled to collaborate with Rusk Studios for Season 1 of Engaged. The series perfectly captures the highs and lows of choosing a life partner—or facing an unexpected twist. This partnership allows us to showcase how we curate handcrafted luxury experiences tailored to individual tastes for today’s generation. And this FOMO-worthy Bali getaway is just the beginning for our winning duo, Karan & Sifat!”

Elated about their win, Sifat, one-half of the winning duo, shared: “Coming on Engaged, I didn’t know what to expect. I was hopeful about love but never imagined winning the show. Alike.io has made this win even more special—we’re beyond excited for our Bali trip! Huge thanks to the entire team for this incredible opportunity to escape and rediscover our love.”

Her partner, Karan, added: “A huge thank you to Alike.io for making our victory on Engaged even sweeter with this incredible trip to Bali! From breathtaking beaches to unforgettable experiences, this journey will be nothing short of magical. Grateful for the excitement, the adventure, and the luxury—this is truly the perfect way to celebrate!”

Beyond the romance and drama, Engaged – Roka Ya Dhoka also provides contestants with long-term advantages, including a significant boost to their social media presence, helping them expand their personal brands. Moreover, the series sparks a national conversation on modern relationships, reshaping how love is perceived in the digital era.

Partnering with Rusk Studios for Engaged – Roka Ya Dhoka marks a significant step in redefining the intersection of travel and relationships. By offering an exclusive luxury getaway as the ultimate prize, Alike.io seamlessly integrates travel into the show’s narrative, reinforcing its expertise in crafting unforgettable travel experiences for the modern, experience-seeking generation.

Bangalore, 21st March 2025: – Consuma AI, a leader in AI-driven market research, and Elevate Insights, an established strategy consulting firm specialising in human-centric insights and innovation, today announced a pivotal partnership to revolutionise consumer intelligence. This collaboration combines advanced AI technology and deep human expertise, enabling brands to access rapid, contextual, and actionable insights at an unprecedented scale and speed.

Bridging Speed and Depth in Research: A Unique Insights Partnership
With consumer behaviors evolving at unprecedented speeds, traditional research methods that take weeks or months are no longer viable. This partnership brings together:

● Autonomous AI Research Agents: Consuma AI’s proprietary insights technology processes millions of data points in real-time, tracking market trends, sentiment shifts, and competitor landscapes instantly.

● Human Toolkit by Elevate Insights: A holistic ‘human-first’ approach to primary research, uncovering deep human motivations and behavioral nuances that AI alone cannot decode.

● Primary-Secondary Mesh Model: A first of its kind hybrid research framework that integrates AI-powered secondary research with qualitative primary research, ensuring brands get the best of both worlds—speed and depth.

For the first time, brands don’t have to choose between AI-driven efficiency and human-led depth, as they can get both. This partnership creates a seamless, end-to-end insights ecosystem, allowing brands to:

● Get rapid insights through AI-powered research without losing the depth and context that only human expertise can provide.

● Leverage scalable, tech-driven intelligence while still having strategic, conceptual support for complex research needs.

Ruchira Jain, Founder of Elevate Insights, stated “We provide consultative solutions to help founders and marketers solve their key business challenges. This often requires a multi-modal approach with AI led at-scale data analytics as well as in-depth problem specific human insights.

Our partnership with Consuma allows us to offer the best of insighting experts – a unique blend of Human experts and AI powered autonomous agents to our clients; offering depth; scale and speed to solutions.

We have partnered with Consuma as Abhilash and team are not just providing social listening, text or video based AI analytics insights but building AI based insights agents which work almost like our human experts and uniquely scale our consumer insights strategic consulting services”

Abhilash Madabhushi, Founder, Consuma AI said “Today, brands can’t afford to wait for insights, but cannot compromise on quality either – as today’s consumer is not only rapidly evolving, but also incredibly nuanced.

In my interaction with marketing and insights teams across India’s top brands – this need is already well recognized. There is always talk of a new insights model, and leveraging emerging technologies – with some brands well ahead in their adoption than others.

But what is clear is that the insights model of the future is one that drives high-quality insights at rapid turnaround times. Through our partnership with Elevate, we are bringing the future to the present.

This partnership sees our AI-powered Rapid Research Platform join hands with Elevate Insights’s consumer insights team – to create an insights workflow like never before.

We are confident that this will become the industry norm soon – as this is a no-brainer for any consumer brand. This is not a good-to-have but a must-have to stay relevant in today’s market.”