Archives July 2025

Hero MotoCorp Strengthens HF Deluxe Portfolio With the Launch of New HF Deluxe Pro

Bengaluru, July 23, 2025: Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has introduced the feature-packed HF Deluxe Pro – a bold and stylish expression of one of India’s most trusted motorcycles.

The Brand HF Deluxe celebrates the spirit of the new-age Indian who is confident, value-conscious, and progressive. The HF Deluxe Pro reflects Hero MotoCorp’s commitment to providing dependable and efficient mobility solutions.

With segment-leading features, striking design, and superior fuel efficiency, the new HF Deluxe Pro adds excitement to the entry-level motorcycle segment. Powered by advanced technologies like i3S (Idle Stop-Start System), low-friction engine, and specially engineered tyres, it delivers an impressive best-in-class mileage. The HF Deluxe Pro is built for effortless daily rides and unmatched value.

Commenting on the launch, Ashutosh Varma, Chief Business Officer – India Business Unit, Hero MotoCorp, said, “HF Deluxe has been a trusted partner for millions of customers across India, celebrated for its reliability and fuel efficiency. With the new HF Deluxe Pro, we have taken this trust forward, by introducing a bolder design, advanced features, and enhanced fuel efficiency – all tailored to the needs of the new-age Indian rider. The brand philosophy of ‘Naye Indian ki Deluxe Bike’ reinforces our commitment to offering dependable and highly-efficient mobility solutions for everyday riding.”

New HF Deluxe Pro

Bold New Design

The HF Deluxe Pro sports a bold new look with refreshed body graphics that add dynamism and flair to its overall silhouette. It features a segment-first LED headlamp with crown-shaped high-intensity position lamp, enhancing visibility and presence. The sharp and edgy graphics lend a contemporary edge and the chrome accents elevate its premium feel – giving the HF Deluxe Pro a confident, modern, and a standout appeal.

Horizon Digital Console

The advanced digital speedometer adds a touch of modernity to the HF Deluxe Pro, delivering real-time riding data with clarity and precision. Integrated with a Low Fuel Indicator (LFI), it enhances everyday practicality by helping riders plan fuel stops efficiently, making every journey worry-free.

Enhanced Safety, Elevated Comfort

Designed with safety at its core, the HF Deluxe Pro features large 18” diameter front and rear wheels with tubeless tyres for improved stability and ride comfort. The 130mm diameter rear brake drum ensures stronger braking performance and better control. Engineered for durability with a robust 2-step adjustable rear suspension setup, it ensures steady handling across varied terrains, perfectly suited for any road conditions.

Superior Mileage & Performance

The HF Deluxe Pro is powered by a reliable 97.2cc engine, that delivers a strong performance output of 7.9 bhp at 8000 RPM and 8.05 Nm torque at 6000 RPM. With i3S (Idle Stop-Start System), technology, low-friction engine and low rolling resistance tyres, it achieves superior mileage while ensuring smooth acceleration.

Falcon Feeds Launches India’s First AI Powered MCP Server

Falcon Feeds launches first-of-its-kind MCP server in India, pioneering AI-powered threat intelligence access

HARIKUMAR

New Delhi, July 23, 2025Falcon Feeds, a leading global threat intelligence platform with a strong presence in India, has announced the India rollout of its groundbreaking MCP (Model Context Protocol) Server. This cutting-edge innovation is the first comprehensive threat intelligence data pipeline designed specifically for AI-powered cybersecurity workflows, enabling Indian enterprises and government agencies to access actionable threat intelligence through simple natural language interactions.

Transforming Threat Intelligence Consumption in India

With cyber threats in India becoming more sophisticated and frequent, the Falcon Feeds MCP Server offers a game-changing solution. It integrates seamlessly with widely-used AI tools like Claude Desktop, Cursor, Windsurf, Zapier, and other MCP-compatible applications. Indian cybersecurity professionals can now tap into real-time threat data – including underground chatter, CVE alerts, and threat actor profiling – using conversational AI interfaces, eliminating the need for complex manual queries.

“This is more than a product launch – it’s a shift in how India’s cybersecurity landscape will evolve,” said Nandakishore Harikumar, Founder, Falcon Feeds. “We’re making threat intelligence intuitive and accessible within AI workflows that Indian security teams already rely on. This is AI and cyber defense working hand in hand.”

Multi-Layer Web Intelligence Made Simple

Falcon Feeds MCP Server aggregates intelligence from dark web, deep web, and open web sources. It delivers comprehensive IOC (Indicators of Compromise) feeds, threat intelligence reports, and real-time updates to bolster proactive defense strategies. The modular architecture enables smooth integration with existing security infrastructure – ideal for Indian enterprises scaling their cybersecurity operations.

“AI is becoming the co-pilot we never knew we needed,” added Nandhu S, Product Engineer at Falcon Feeds. “Organizations are finding practical ways to weave AI into their day-to-day operations. We’re seeing development teams cut down iteration times, design processes become more collaborative, and products genuinely adapt to user needs. The real opportunity is viewing AI as a productivity multiplier, not a replacement. We’re just getting started, but the early results are encouraging for product development.”

Early Access Now Available for Indian Enterprises

Falcon Feeds is inviting Indian organizations – including enterprises, managed security service providers (MSSPs), and public sector bodies – to join its early access program for the MCP Server. The integration is highly scalable and supports both small teams and large-scale SOCs (Security Operations Centers).

ETPL a Launchpad for Local Talent to Shine Globally: Abhishek Bachchan

abhishek bachan

On the European T20 Premier League (ETPL) and global cricket expansion:

“When the European T20 League came about, I saw a market primed for a professional T20 league. I truly feel we can make a difference here, and that’s why I chose this as my foray into proper cricket. The ETPL is being played in three very unique and iconic countries—Ireland, Scotland, and the Netherlands. These are all World Cup-playing teams and have been giant killers at various points in time. With cricket now being introduced in the Olympics, this feels like the right moment. These three markets are screaming for their own professional T20 leagues. Most ICC nations already have them. This league can serve as a launch-pad for local talent who can rise through the ranks and break onto the world stage. I believe the talent exists; it’s the platform that’s missing. I hope, God willing, ETPL will provide that.”

Elaborating further, he added: “We are committed to world-class gameplay that’s on par with the best leagues. We aim to attract top global names. This is cricket as you have never seen it. We also have a mandate to support the women’s game. We hold rights for both, men’s and women’s leagues and hope to launch the women’s ETPL within the first three to five years. I’m biased, but I hope some of our Indian girls are part of it.”

On the social impact of cricket, IPL, and evolution of Indian players:

“In India, there’s hardly anyone among our billion-strong population who doesn’t love cricket. The sport is deeply embedded in our culture. The BCCI has done a great job in marketing it, creating superstars for children to idolize. To build and promote a sport, you need stars. Cricket has become a true social leveller. Whether you are from Karnataka, Assam, or Punjab, anyone has a real chance to wear the Indian jersey. On the field, everyone is equal—it’s your talent that speaks. The IPL changed lives. Before it, only the top 16 cricketers could dream of a professional career with Team India. Now, budding cricketers with talent and ambition have a legitimate platform. There’s no other system in the world that offers the kind of opportunities IPL does.”

On IPL breaking Mumbai’s dominance and promoting diversity:

“Before the IPL, a large portion of the national team used to come from Mumbai, which had the strongest cricketing association. Yes, players came from other regions too, but the dominance was clear. Post-IPL, the landscape changed. Now, we have players from Ranchi, like MS Dhoni, and Delhi has produced outstanding talent. Cricketers are emerging from all parts of India. IPL and similar leagues have democratized cricket in this country. IPL is the biggest platform for young players—not only to showcase their skills but also to learn from legends.”

On sports film aspirations and a lifelong passion for sports:

“Sports films are my favorite genre because they celebrate the pride of the human spirit. They allow you to live the triumphs and setbacks that mirror real life. I’d love to act in or direct one someday. ‘I’m a film, sports fan. My earliest memories are of watching sports with my father. That’s when I fell in love with it. He studied and deeply appreciated the value of sport. He introduced me to all kinds of games, and it became a core part of my life. That’s why I’ve always been inclined to explore and invest in sports.”

Clarks Exotica Elevates Guest Experience Through Hyper-Personalised Storytelling

Bengaluru, July 23rd, 2025Clarks Exotica Convention Resort & Spa, one of South India’s leading luxury hospitality destinations, is redefining the guest experience with a bold shift towards hyper-personalised storytelling — an approach that blends heartfelt hospitality with deeply individualised experiences.

clark

Located just minutes from Kempegowda International Airport and spread across 70 acres of natural beauty, Clarks Exotica has long been known for its tranquil setting, world-class amenities, and wide range of offerings — from corporate offsites to family retreats. Now, it’s taking its guest engagement a step further by focusing not just on what is offered, but how it is experienced.

“At Clarks, we believe every guest carries a unique story,” said Varun Sharma, General Manager Operations at Clarks Exotica. “Our role is not just to serve, but to listen, notice, and respond — to make every stay feel like it was meant just for them.”

A Shift from Service to Sentiment

Whether it’s a guest arriving late to find a bowl of hot soup waiting in their room, or a couple celebrating an anniversary with a surprise candlelight dinner by the pool, Clarks Exotica is turning everyday hospitality moments into memorable narratives.

The resort’s new communication strategy draws from these authentic moments to power its PR and digital storytelling, moving away from generic promotions toward experiences that resonate emotionally.

Real People. Real Stories.

Behind this shift is a team committed to human-centric hospitality. From Shiva in Engineering who prepares venues with invisible precision, to Gautam from F&B who remembers the way a guest prefers their coffee — the culture at Clarks is built on noticing the small things that matter most.

This culture is being brought forward in Clarks’ external communication as well, with social media campaigns, short films, and blog stories featuring real guests and team members.

From Guestbook to Global Audience

Clarks Exotica is actively turning these personalised moments into shareable content:

  • Video reels capturing surprise guest reactions and family experiences
  • Employee spotlight features highlighting acts of compassion and service
  • Social media series like “Captured at Clarks” and “Humans of Clarks” that bring real experiences to the forefront

The result is not only stronger guest loyalty, but a brand presence that feels human, heartfelt, and highly relevant.

The Bear House Launches BREEZE Summer Shirt Collection

BREEZE by The Bear House

summer collection

23rd July 2025: This summer, The Bear House introduces BREEZE — a new edit of light, breathable linen and cotton shirts created for the sun-chasers, the day-trippers, the slow adventurers, and the lovers of long, golden hours. With elevated simplicity and everyday ease at its core, this collection is made for men who prefer their summer style as effortless as the season itself.

BREEZE captures the freedom of warm days with no plans — just sun, sky, and good company. The collection brings together premium linen and cotton fabrics known for their breathable lightness, with relaxed, modern fits that are built to move with you. Designed in a thoughtfully neutral palette of soft earthy tones and crisp whites, these shirts are made to slip easily into any summer wardrobe — ideal for spontaneous road trips, lazy city strolls, or slow weekends at home.

Visually, the collection draws inspiration from the idea of a spontaneous escape — a few friends waking up and leaving the city behind with no itinerary, just a longing to reconnect with nature, each other, and themselves. Set against open skies and earthy landscapes, it tells a story of friendship, freedom, and that in-between stillness that summer offers so generously.

This is clothing for the moments that aren’t staged — the in-betweens, the golden hour stops, the laughter that happens when no one’s watching. BREEZE isn’t about making a statement; it’s about feeling at ease — in your skin, in your space, and in your clothes. Whether you’re dressing for a weekend away or just a midweek pause, this is a collection that doesn’t ask for much — but gives you everything you need.

Golf Course Extension Road Gains Prominence in Gurugram’s High-End Residential Evolution

Gurugram, 23rd July 2025 — Gurugram has steadily emerged as one of India’s most prominent luxury housing destinations, with homebuyers increasingly gravitating toward low-density, amenity-rich residential communities. Pioneering this shift are landmark developments like Araya and Presidia by Pioneer Urban, which exemplify the evolving demand for expansive homes, green surroundings, and integrated lifestyle experiences.

According to recent data, the city accounted for nearly ₹79,000 crore in luxury home sales in 2024—representing close to 50% of the national total. One of the key corridors contributing to this growth is the Golf Course Extension Road (GCER), which has witnessed increased preference among homebuyers due to its strategic connectivity, premium social infrastructure, and proximity to business and recreational hubs.

“Today’s homebuyers are looking for more than just a beautiful home—they want a lifestyle that balances privacy, wellbeing, and everyday ease. At Pioneer Urban, we have been working towards addressing this shift in preferences by delivering thoughtfully integrated communities that offer both personal space and social engagement. Araya and Presidia were designed with this philosophy at the centre. From low-density layouts and private elevator lobbies to green open spaces, work-friendly zones, and access to daily essentials, every element is designed to make daily life not just functional but also fulfilling. We believe these projects have set a new benchmark for urban living in Gurugram, rooted in comfort as well as being future-ready in every sense,” said Rakesh Bohra, Chief Operating Officer, Pioneer Urban Land & Infrastructure Ltd.

Designed to prioritise exclusivity and comfort, the residences feature just two apartments per floor, private elevator lobbies, and expansive layouts that allow for generous light and cross-ventilation. These homes are complemented by landscaped greens, tranquil water features, curated reading lounges, and zones dedicated to work and wellness—responding to the dynamic lifestyle needs of modern homeowners. Well-positioned near leading business districts, international schools, top-tier hospitals, and three championship golf courses, both projects offer a rare combination of connectivity and calm. Easy access to NH-8, IGI Airport, and popular retail destinations enhances liveability for families and professionals alike.

Further elevating the residential experience is ZION, the integrated clubhouse at Araya and Presidia, which spans 60,000 sq. ft. and features premium indoor sports, dining, wellness and recreation facilities—among the largest of its kind in NCR. Both Araya and Presidia reflect Pioneer Urban’s long-standing design ethos, rooted in wellness-centric planning and future-ready living. The use of high-quality materials, attention to privacy, and commitment to creating pedestrian-friendly environments demonstrate a deep understanding of evolving buyer aspirations.

Gurugram’s luxury residential landscape is increasingly being shaped by demand for thoughtfully planned, community-first developments. Beyond location, today’s buyers are prioritising quality of life, curated amenities, and sustainable value traits clearly embedded in the planning and execution of Araya and Presidia. These projects are part of a broader movement redefining high-end housing in urban India, as Gurugram continues its transition into a premium lifestyle destination.

Pioneer Urban, with the commitment to build projects that surpass all expectations, has partnered with renowned international architects like SOM (Skidmore, Owings & Merill) and Callison Inc. for designing their projects.

Armstrong Asia Boosts Efficiency in Asia with Zebra Technologies’ Warehousing Solutions

New Delhi, India – July 23, 2025 – Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitizing and automating frontline workflows, today announced that Armstrong Industrial Corporation (Armstrong Asia) has integrated Zebra solutions to enhance warehouse and shopfloor operations in Malaysia and Thailand.

Armstrong is Asia’s leading manufacturer of flexible material solutions with 16 factories across seven countries. Founded and headquartered in Singapore since 1974, Armstrong combines superior engineering solutioning with a proprietary database of over 6000 materials and 13 precision engineering process technologies. Its strong commitment to quality and innovation has made it a leader in Noise, Vibration, Heat & Safety Management Solutions. With its strategic presence, a global network, and one-stop integrated capabilities, Armstrong delivers innovation and quality across diverse industries like automotive, consumer electronics, medical, hard disk drive and industrial manufacturing.

To enhance its ERP system and replace manual processes related to labor tracking and inventory management, Armstrong Asia is using Zebra’s ET40 enterprise tablets, MC33 mobile computers, ZT411 industrial printers, and Zebra OneCare support.

“Zebra Technologies has better equipped our team members to optimize production tracking and warehouse operations,” said Eugene Ong, Executive Director, Armstrong Asia. “These solutions enable real-time data collection, improve asset visibility, and enhance connected frontline productivity.”

The project was executed with RGtech Simat Co., Ltd, a Zebra Reseller in Thailand, and Premier Solution Partner Grand-Flo Spritvest Sdn Bhd and ISV partner Phitomas Sdn Bhd in Malaysia, ensuring a seamless transition.

“Our work with Armstrong Asia underscores our commitment to providing solutions to enhance efficiency and accuracy in industrial environments,” said Christanto Suryadarma, Sales Vice President, Southeast Asia (SEA), South Korea, and Channel APJeC, Zebra Technologies. “We are excited to support the team’s delivery of operational excellence and explore further innovations like machine vision for future development.”

KEY TAKEAWAYS

Armstrong Asia selected Zebra to enhance its warehouse and shopfloor productivity.
Zebra’s solutions boost data accuracy and operational efficiency.
Local partnerships ensure smooth integration and improved production management.

Yamaha Inaugurates 500th Blue Square Showroom, Scales Up Premium Customer Experience Across India

Bengaluru, 23rd July 2025: India Yamaha Motor Pvt Ltd (IYM) has reached a significant milestone with the inauguration of its 500th Blue Square showroom in India. This marks a strong step forward in Yamaha’s customer-centric growth journey, especially in creating exclusive experiences tailored for premium customers. The expansion reinforces Yamaha’s nationwide reach in sales, service, and support, while accelerating its strategy in the premium two-wheeler segment.

Since the introduction of the ‘The Call of the Blue’ brand campaign in 2018, Yamaha has consistently focused on offering products that appeal to the aspirations of India’s new-age riders and premium customers. The Blue Square showrooms—launched in 2019—have played a central role in this vision, serving as exclusive, experiential spaces that reflect Yamaha’s racing DNA and performance-oriented legacy. “Blue Square” blends Yamaha’s global motorsports heritage with a one-stop buying experience— ‘Blue’ symbolizing its racing lineage and ‘Square’ creating a vibrant hub for customers to engage with Yamaha’s aesthetics and exciting offerings.

Commenting on the achievement, Mr. Itaru Otani, Chairman, Yamaha Motor India Group of Companies, said: “Reaching the 500-showroom mark is a proud moment in our journey to build a stronger, more connected Yamaha community. Adding 100 new Blue Square outlets in just nine months reflects our focus on customer centricity and our commitment to accessibility across the country. Blue Square showrooms are leading our premium retail strategy and are designed to meet the aspirations of young and aspiring customers by offering a superior brand and ownership experience. Each outlet goes beyond retail—it’s a space for customer engagement, brand exploration, and rider community building through initiatives like Blue Streaks rides. I sincerely thank our dealer partners for their continued trust and contribution to delivering a consistent and premium Yamaha experience.”

With 500 showrooms across India, Yamaha’s Blue Square network reflects balanced regional growth and a consistent premium experience nationwide. Designed to align with the lifestyle of Yamaha’s growing rider base, these showrooms feature dedicated zones for accessories, merchandise, and community engagement. Through customer engagement initiatives like Blue Streaks, Blue Square also serves as a hub for riders to connect, explore the brand, and celebrate the spirit of Yamaha together.

The expanding Blue Square network showcases Yamaha’s most exciting models, including the Supersport-inspired R3, the dynamic MT-03, and the sporty AEROX 155, alongside popular offerings like the YZF-R15 range, MT-15, FZ Series, Fascino 125 FI Hybrid, and the Ray ZR FI Hybrid range—all engineered to deliver engaging performance and superior riding experiences.

5 Simple Steps to Protect Your Kids Online

From online classes and YouTube videos to multiplayer games and social media, kids are spending more time online than ever before. But with increased screen time comes greater exposure to risks like cyberbullying, phishing scams, and inappropriate content. The good news? A few simple steps can go a long way in keeping your child safe.

Cybersecurity brands such as Quick HealMcAfee, and Norton offer practical tools and insights for digital parenting. Here are five effective ways to ensure your kids stay safe online:

  1. Use Parental Controls and Safe Search Settings

Activate parental controls across devices, browsers, and streaming platforms to help filter out inappropriate or harmful content. Security suites from brands like Quick HealMcAfee, and Norton offer dedicated parental control dashboards that let you set screen time limits, block suspicious apps, and monitor online behavior.

  1. Educate Kids on Digital Risks

Start early by talking to your child about online threats such as stranger danger, oversharing, cyberbullying, and scams. Experts recommend age-appropriate conversations, using examples from real-world scenarios to make lessons stick. Cybersecurity companies like Quick Heal even provide resource guides and tips to help parents frame these conversations effectively.

  1. Keep Software and Security Tools Updated

Outdated software and antivirus solutions are easy entry points for hackers. Whether you’re using Quick Heal, Norton, or McAfee, ensure that your security software is always updated with the latest threat definitions and real-time protection enabled.

  1. Monitor Online Gaming Activity

Online games can be breeding grounds for cyber threats—whether it’s through in-game chats or hidden malware in pirated games. Monitor the games your child is playing, understand their ratings, and ensure gaming is done via secure platforms.

  1. Be a Role Model in Digital Behaviour

Kids often mimic adult behaviour, so if you’re constantly glued to your phone or sharing too much online, they might do the same. Practice healthy screen habits, respect online privacy, and engage in safe digital practices as a family norm.

Shruti Sharma reveals Amazon MX Player’s Mitti helped her reconnect with her family in hometown Lucknow

Mumbai, July 23, 2025: Ever since its premiere, Mitti, the latest offering from Amazon MX Player, Amazon’s free video streaming service, has been winning hearts for beautifully capturing what it truly means to return home. At the heart of this story is Raghav, an ambitious city man who finds himself back in his ancestral village, where old ties, buried emotions, and forgotten promises begin to stir something within. The series is bound to strike a heartfelt chord with anyone who’s ever moved away from home, only to realise that some parts of us always stay behind. With moving performances by Ishwak Singh, Shruti Sharma, Diksha Juneja, Yogendra Tiku, and Alka Amin, the show leans into emotion with honesty and restraint.

mx player

For Shruti Sharma, who plays a steady, comforting Kratika, the experience hit closer to home than expected. She shared, “We shot the whole show in Lucknow, which also happens to be my hometown. Because of Mitti, I got to spend an entire month there — with my cousins, my uncle, and my grandmother. That’s not something I get to do often, and it felt like such a gift during shoot days. I got to relive all those little joys — playing Ludo, badminton, just sitting together and chatting. It really brought back the warmth I grew up with.”

Mitti is now streaming for free exclusively on the Amazon MX Player app on mobile and Connected TVs, on the Amazon shopping app, Prime Video, Fire TV, and Airtel Xstream.