Metamorphosis 2025, flagship of India Blockchain Tour, Set to host India’s Premier Web 3 x AI Conference

Gurugram, September 10th, 2025: Metamorphosis 2025, flagship of the India Blockchain Tour, is set to take place on September 27–28, 2025, at Le Méridien, Gurugram. Widely recognized as India’s Premier Web 3 X AI conference, the event will convene the brightest innovators, developers, investors, policymakers, and thought leaders from around the world to collectively shape the future of technology, decentralized systems, and the digital economy.

Over the years, Metamorphosis has successfully hosted 25+ editions, engaged with 2,000+ attendees, and featured 200+ global speakers, building a legacy of shaping conversations on emerging technologies. The 2025 edition aims to elevate this impact with a more diverse, global, and powerful lineup of changemakers.

This year’s speaker lineup features some of the most influential voices in the ecosystem, including Rama Devi, Former Director of Emerging Technologies, Government of Telangana; Dilip Chenoy, Chairman, Bharat Web3 Association; Vikas Gupta, Country Manager – India, Bybit; Rajesh Dhuddu, Partner – Emerging Tech, PwC; and Thomas Vaic, International Expansion Manager, Trezor; and many others.

Speaking about the upcoming edition, Anupam Varshney, Founder of Octaloop, said, “We are really excited about Metamorphosis 2025. Each year has been a step forward, but this year we’re aiming to go bigger than ever before with more global voices, more startups, and more groundbreaking conversations at the intersection of AI and Web3. Our vision is to make Metamorphosis not just a conference, but a launchpad for ideas and collaborations that will place India firmly at the center of the world’s digital transformation.”

A major highlight of this year’s edition will be the Founder Demo Day, offering a rare opportunity for early-stage startups to pitch their ideas to some of the most influential venture capital firms, including New Tribe Capital and Tykhe Ventures. This initiative aims to accelerate the growth of promising ventures and open doors to critical industry partnerships.

Adding to this, Vikas Gupta, Country Manager – India at Bybit, remarked, “We see tremendous potential in India’s rapidly evolving tech ecosystem, and Metamorphosis 2025 reflects that momentum. Bybit is proud to support a platform that brings together builders, investors, and leaders to unlock new possibilities.”

Metamorphosis 2025 is expected to host over 1,500 participants, 100+ startups, making it one of the largest Web3 x AI gatherings in Asia this year. With sessions spanning AI governance, blockchain scalability, DeFi innovations, metaverse applications, and cross-border digital collaboration, the event promises to set the stage for the next decade of technological breakthroughs.

Mumbai, September 10, 2025: Zepto, India’s fastest-growing quick commerce company, conducted a mass awareness training programme for its food handlers that included last mile delivery partners and pickers under the Zepto Sankalp Programme- A Food Safety Initiative by Zepto Private Limited.

The session, held at The Rangaswar Hall, Yashwantrao Chavan Center, Nariman Point, brought together hundreds of food handlers across Zepto’s Mumbai operations. The training was led by Chinmayee Deulgaonkar, Managing Director, Food Chain ID India and Sumedha Jalgaonkar, Consultant, Auditor and Trainer Food safety systems where Zepto food handlers were sensitised on key aspects of food safety, including hygiene protocols, appropriate food storage temperatures, and compliance best practices critical to ensuring safe delivery of essentials to customers.

Speaking on the initiative, Vikas Sharma, Chief Operating Officer, Zepto, said, “At Zepto, trust is built on the assurance of quality and safety in every order we deliver. We are deeply grateful to FSSAI for supporting this initiative and empowering our food handlers with the right knowledge and practices. This training is a vital step towards strengthening our safety commitments and ensuring that every Zepto user receives their order in the safest possible manner.”

The session was graced by Pritee Chaudhary, IRS, Regional Director, FSSAI, Western Region who addressed the participants and emphasised the importance of compliance and collective responsibility in safeguarding food safety.

Ms. Pritee Chaudhary shared, “Ensuring food safety is a shared responsibility, and initiatives like Zepto Sankalp Programme play a vital role in bridging the gap between regulation and execution. By equipping food handlers with the right knowledge and practices, we are collectively strengthening the food ecosystem and safeguarding consumer health.”

This training is part of Zepto’s continuous efforts to build a culture of compliance and responsibility across its operations. Backed by robust internal audit systems, regular inspections, and proactive engagement with regulatory authorities, Zepto ensures that food safety is embedded at every step — from sourcing and storage to last mile delivery. Zepto has already trained nearly 10,000+ foodhandlers nationwide, with over 2500+ people fostac certified, underscoring the company’s commitment to setting new standards of safety and trust in quick commerce.

Through initiatives like Zepto Sankalp Programme, Zepto continues to reinforce its commitment to innovation, compliance, and customer-first experiences, while setting benchmarks for food safety standards in the quick commerce sector.

Bangalore, Sept 10, 2025: Changemakers who are redefining possibilities for Persons with Disabilities (PwDs) enabling independence, dignity, and inclusion through groundbreaking Assistive Technologies, now have the chance to gain national recognition for their innovations and initiatives.

AssisTech Foundation (ATF), which has already touched over 1 million lives of PwDs, proudly presents the ATF Awards 2025, fifth edition of India’s first and only awards dedicated to Assistive Technology. Returning this year at a more impactful scale, the awards felicitation will be hosted at the prestigious Bengaluru Tech Summit, organized by the Government of Karnataka, from November 18–20, 2025.

Applications are now open for startups and ecosystem enablers who are driving transformative change in the AT space.

ATF Awards presents 10 awards in 3 categories to recognize start-ups, corporates, NGOs, governments, educational institutions and investors that have leveraged the power of Assistive Technology (AT) to drive change in lives of PwDs.

The Award Categories are:

1. Emerging Startups – This category recognizes young, innovative startups that show exceptional promise in creating assistive technology solutions with the potential for far-reaching impact. The Best AT Startup for Innovation (Product/Technology) Award under this category will celebrate the groundbreaking efforts of these trailblazing entrepreneurs.

2. Established Startups – The category commends established AT startups that have already made significant strides in positively impacting the lives of persons with disabilities. The awards under this category include:

1. Best AT Startup: Jury’s Choice Award
2. Most Impactful AT Startup Award
3. Women Ahead: Best Woman-led AT Startup Award
4. Best AT Startup: People’s Choice Award.

3. Enablers – This category encompasses awards for Government Organization, Corporate CSR, Educational Institutions, NGOs and Investors. Awards include:

• Best Government Assistive Technology (AT) Initiative Award,
• Assistive Technology (AT) CSR Initiative of the Year Award,
• Best Assistive Technology (AT) Initiative among Educational Institutes Award,
• Best Assistive Technology (AT) Investor of the Year, and
• Best Assistive Technology (AT) Initiative among NGOs Award.
   

The Deadline for submission of applications is September 21, 2025 | 17:00 IST.

Gurugram, September 10, 2025 – JSW MG Motor India today announced that its innovative EV charging platform, eHub by MG app, has reached a major milestone by crossing 100,000 downloads. This achievement underlines eHub by MG app’s position as one of India’s fastest growing and most trusted electric mobility applications, offering the country’s largest unified and interoperable EV charging network.

 The eHub by MG app connects users to over 12,500+ fast charging points across India through partnerships with 33 leading charge point operators, including JioBP, Shell, Adani, Chargezone, Zeon, Statiq, and BPCL. The eHub by MG app features ratings and reviews for charging stations, allowing EV users to share peer insights and improve the overall charging experience.

By enabling seamless location, reservation, and payment for EV charging sessions on a single platform, the eHub by MG app effectively helps users in planning trips in their EVs, making the EV experience, even more memorable. Since its launch, the app has facilitated the dispensing of over 1.3 million kWh energy, supported more than 382,000 green trips, and planned upwards of 176 million green kilometers, playing a key role in promoting sustainable and convenient EV travel.

Commenting on this feat, Neha Jain, Head of EV Ecosystem, JSW MG Motor India, said, “The growing adoption of our eHub by MG app reflects Indian consumers’ readiness to embrace a comprehensive EV ecosystem. Customers find this app intuitive and easy to use, helping them undertake EV trips with confidence, echoing our message of ‘EV Sahi Hai’. Our focus on building the widest and most interoperable charging network while prioritizing user convenience demonstrates our commitment to accelerating EV adoption and fostering a cleaner, greener future.”

Recently, JSW MG Motor India officially kicked off its distinctive EV awareness campaign, ‘EV Sahi Hai’, aimed at fostering public confidence in electric mobility by strategically emphasizing the benefits of EV ownership. The campaign highlights the savings generated using an EV and the growing charging infrastructure through a two-phase approach.

The significant milestone of the eHub by MG app crossing 100k downloads complements JSW MG Motor India’s strong sales momentum in the EV segment. This sustained demand has helped grow JSW MG Motor’s market share in the passenger EV segment from 28% in the first quarter of 2025 to 32% in the second quarter, with overall EV wholesales rising by 28%.

Gurugram, Haryana, September 10th, 2025 – The cumulative urban built-up footprint has grown 2x in India’s top-eight cities, as per online real estate portal Square Yards latest report, ‘Cities in Motion – Tracing 30 Years of Urban Expansion in Key Indian Cities’. A total of 2,136 sq.km. of urban built-up footprint was added since 1995, with the current built-up area reaching 4,308 sq.km. in top-eight cities of India. The analysis covers urban areas of top-eight cities of India which are also amongst largest urban agglomerations and real estate markets in the country including Ahmedabad, Bengaluru, Chennai, Delhi NCR (Delhi, Gurugram, Noida & Greater Noida, Faridabad, Ghaziabad), Kolkata, Hyderabad, Mumbai MMR, Pune.

The urban built-up footprint is defined as the total land area within a city or settlement that is physically covered by human-made structures such as buildings. It represents the visible spatial extent of urbanization, separating developed land from open or natural areas.

The urban built-up footprint is defined as the total land area within a city or settlement that is physically covered by human-made structures such as buildings. It represents the visible spatial extent of urbanization, separating developed land from open or natural areas.

Tanuj Shori, CEO & Founder, Square Yards, “India is stepping into the biggest urban transformation in its history. Around the world, cities drive more than 80% of GDP, and for India too, the journey to becoming a developed economy runs through its urban centres. By 2050, India will add more than 330 million people to its urban population, the equivalent of absorbing the entire population United States into its urban fabric. This unprecedented migration means close to 100 million new homes must be built, alongside massive investments in transit, infrastructure, and services. We’re already seeing this play out in major cities of India where skyscrapers, dense cores, and thriving business districts are reshaping how we live and work. Our latest report shows just how dramatic this change has been. The urban built-up footprint across the top-eight cities has doubled since 1995 to 4,308 sq km in 2025. And while metros continue to dominate, the real excitement is also in Tier 2 and 3 cities, where better infrastructure and capital flows are powering the next wave of growth.”

Key Highlights

Ahmedabad: Ahmedabad’s built-up area expanded by 102%, growing from 141 sq. km. in 1995 to 285 sq. km. in 2025, an increase of 144 sq. km. This growth reflects the city’s economic diversification from an industrial base to include finance, IT, and automotive sectors, with visionary projects like GIFT City acting as a key driver.

Bengaluru: Bengaluru’s built-up area grew by 186%, the second-highest rate among the cities. Its footprint expanded from 174 sq. km. to 489 sq. km., an increase of 315 sq. km. This expansion has been fuelled by sustained growth in the technology sector and strategic infrastructure investments like the Namma Metro.

Chennai: Chennai experienced 137% growth in its built-up area, expanding from 197 sq. km. to 467 sq. km. and adding 270 sq. km. The city’s diversified economic base, including its established automotive sector, a growing IT industry, and a prominent medical tourism hub, has driven this steady urban development.

Delhi NCR: Delhi NCR added the largest quantum of urban built-up land area at 400 sq. km., resulting in a 71% increase from 567 sq. km. to a total of 967 sq. km., the largest footprint among the cities. This development reflects its evolution into a polycentric economic region, supported by large-scale infrastructure projects connecting its various industrial, tech, and financial hubs.

Hyderabad: Hyderabad’s built-up area increased by 95%, growing from 267 sq. km. to 519 sq. km., an addition of 252 sq. km. The report links this expansion to supportive government policies that have cemented its status as a premier destination for the technology and pharmaceutical industries.

Kolkata: Kolkata’s built-up area grew by 87%, expanding from 328 sq. km. to 611 sq. km. and adding 283 sq. km. of urban built-up footprint. The city’s role as Eastern India’s primary IT hub has anchored this growth, which is further supported by the development of planned townships and critical infrastructure upgrades.

Mumbai MMR: The Mumbai Metropolitan Region recorded a 43% expansion, the lowest among the eight cities, growing from 412 sq. km. to 588 sq. km. and adding 176 sq. km, despite being second most population region India. This figure reflects the region’s high-density, vertical development model, where growth is managed through upward construction and major infrastructure projects designed to improve connectivity.

Pune: Pune recorded the highest rate of urban expansion at 332%, growing from 86 sq. km. in 1995 to 373 sq. km. in 2025 and adding 287 sq. km. of built-up area. This significant growth is attributed to the city’s successful transition from a manufacturing base to a global hub for the IT and start-up sectors.

Surat, September 10,2025 – Stratefix Consulting, a management-consulting firm that develops and executes growth strategies for mid-sized businesses, has partnered with OMEEL Coils, a leading manufacturer and exporter in the industrial heat exchanger and coil segment. The engagement will focus on building structured systems in two key areas: Operational Excellence and Strategic HR Re-engineering. This partnership aims for a ’ long-term growth vision of becoming a top player in the HVAC and heat exchanger industry.

 OMEEL Coils, with over two decades of industry experience, offers a wide range of industrial and commercial products such as air/water cooled condensers, evaporators, oil coolers, marine coolers, low-temperature units, fan coil units, condensing units, chilling plants, and air handling units. With increasing demand and expansion into new markets, the company is strengthening its internal systems to support scale and performance.

Stratefix will work closely with the OMEEL team to implement structured operational systems that simplify day-to-day functions and improve overall coordination. Initiatives will include 5S implementation, lean practices, and a complete inventory management overhaul to improve process ownership, cleanliness, and efficiency. The HR initiative will redesign the organization’s structure and roles to ensure workforce alignment with business needs.

Mr. Bharat Savaliya, Managing Director, Omeel Coils Pvt. Ltd commented, “We see the need for structured internal systems as we expand and strengthen our position in the market. This partnership with Stratefix will help us enhance internal operations and people systems while continuing to deliver reliable engineering solutions to our clients. It is a step towards building a future-ready organization. We are particularly excited about implementing ERP systems, lean tools, and visual workplace practices to enable faster decision-making and process discipline. We believe that strong internal systems are key to managing scale effectively, maintaining product quality, and improving customer experience.”

Ms Dimple Shastri, Partner at Stratefix Consulting, said, “Our role is to bring in systems that are practical and aligned with business goals. With OMEEL’s technical expertise and market presence, we aim to create operational processes that help the team function smoothly and scale effectively. This includes structured implementation of ERP, performance dashboards, and visual project management tools like Kanban and Gantt boards. The focus will be on streamlining workflows, setting up standard operating procedures, and enabling better monitoring of key performance indicators across departments.”

With the business gearing up for long-term expansion, the focus is on building systems that are easy to manage, provide visibility across departments, and enable teams to operate with great coordination. Both operational and people-related improvements are expected to help OMEEL increase speed, reduce errors, and make better use of available resources.

Ms Anupama Sultania, Partner at Stratefix Consulting, added, “Human Resource structuring plays a key role in supporting business growth. Our focus is on designing systems that are clear, easy to manage, and help teams stay aligned. This is about building a workforce that can grow with the business. We will implement skill matrix frameworks, manpower planning, JD-KRA-KPI alignment, and middle management training programs to strengthen internal capabilities. We will be working to define role responsibilities, improve communication structures, and put systems in place that help the leadership make better decisions through data and visibility.”

As part of the project, Stratefox will conduct a detailed review of current practices, followed by process mapping, system development, and training. Implementation will include review mechanisms and tools to track operational and HR performance, with a focus on building sustainable systems that support long-term goals. Additionally, initiatives like Kaizen and Lean Six Sigma will help create a culture of continuous improvement and employee engagement.

Mumbai, 9th September, 2025: The stage is set, the beats are fresh, and the hustle is real! Prime Video and Believe India just launched the official music album for their upcoming Hindi Original series Do You Wanna Partner—a fiery celebration of ambition, friendship, and owning your power.

 Headlined by Tamannaah Bhatia and Diana Penty, Do You Wanna Partner is produced by Dharmatic Entertainment under the aegis of Karan Johar, Adar Poonawalla, and Apoorva Mehta, with Somen Mishra and Archit Kumar as executive producers. Directed by Collin D’Cunha and Archit Kumar and written by Nandini Gupta, Aarsh Vora, and Mithun Gangopadhyay, the series—created by Gangopadhyay and Nishant Nayak—follows two childhood best friends turned entrepreneurs as they dive headfirst into the world of business, alongside a stellar ensemble including Jaaved Jaaferi, Nakuul Mehta, Shweta Tiwari, Neeraj Kabi, Sufi Motiwala, and Rannvijay Singha.

Curated with vision and crafted by some of the industry’s most versatile names, the album is powered by composers like Rajan Batra, Harshvardhan Gadhvi, Ronit Vinta,Juss, Prabhdeep, RUHH & JOH, KhoslaRaghu and Kanishk Seth, delivering a sound that’s bold, fresh, and hard to ignore. This isn’t just a soundtrack. It’s the pulse of the series; raw, fearless, and loaded with bangers.

“Udd Jaavan” by Jasleen Royal, composed by Ronit Vinta, sets the tone with an anthem of dreams that refuse to stay grounded.

“Ishqa” from Rajan Batra and Harshvardhan Ghadvi adds that perfect indie feels-meets-feels moment.
“Kol Kol” by Juss brings in the playful swagger that makes you want to hit repeat.

For the street vibe seekers, Prabhdeep drops “Hum Dum”, lacing the album with hip-hop heat.

And if you need your party playlist sorted, “Gediyaan” turns the fun all the way up.

“Tanhayi Mein” by Kavita Seth & Kanishk Seth, composed by Kanishk Seth, weaves soulful intimacy with a modern electro-sufi twist.

Shilpa Sharda, Director Artist Services and Label, Believe – India and South Asia expressed her excitement about the launch, “We’re incredibly excited about the music releases for this series that marks yet another milestone for us and a step towards making soundtracks from OTT reach the massy audiences far and wide. The soundtrack, especially the title track ‘Udd Jaavan‘, has been receiving phenomenal responses since the video release making it instantly trend on the short-format video platforms. We are deeply grateful for our partnership with Amazon Prime Video and Dharma Productions, and proud to have collaborated on bringing such impactful music to audiences.”

Prabh Deep, the renowned hip hop artist adds to the story about his title, “Hum Dum is the heartbeat of first love, a pure realisation of falling, giving, and cherishing. It celebrates the joy of finding someone who makes life brighter, bringing gratitude, wonder, and the sweet obsession of love into a song of happiness.”

Rajan Batra adds “Ishqa is about the heart surrendering to love — how it can break, heal, and still pull you back in. It’s raw and emotional, and a reminder that no matter how much we resist, the heart always finds its way back to love. Harsh and I were thrilled with how beautifully the song fits the show’s story and visuals. Working with Archit has been incredible, and we’re grateful to Believe for their support and to our management, Shark & Ink, for ensuring our music reaches the right places. Extremely excited for the show and the song to be out for the world.”

The lineup is a mix of fresh voices, experimental beats, and big energy, a sonic rollercoaster that matches every mood of the show.

MDI Gurgaon Launches October 2025 MDPs to Equip Leaders with Practical Skills for a Changing Workplace

Gurgaon, India , September 10, 2025: Management Development Institute (MDI) Gurgaon has announced its October 2025 suite of Management Development Programmes (MDPs) designed to prepare professionals for real-world leadership challenges.

The October programmes bring a sharp focus on team effectiveness, fraud risk, analytics-driven decisions, negotiation strategies, and employee well-being, offering practical learning that managers and entrepreneurs can apply immediately to their workplace.

“MDI Gurgaon’s MDPs are designed for today’s professionals who need both agility and depth in their leadership approach,” said Prof. Sumita Rai “Each programme delivers focused insights that strengthen decision-making and help leaders create impact in their organisations.”

Programme Highlights: October 2025

Who Should Attend?

• Mid-to-senior professionals across industries
• Managers stepping into leadership roles
• Entrepreneurs and family business leaders

Why Choose MDI Gurgaon’s MDPs?

• Practical insights with direct workplace application
• Experienced faculty combining research and industry expertise
• Peer learning and cross-sector networking

Programme Format & Enrollment

• Fully residential, immersive learning held at the MDI Gurgaon campus
• Fees inclusive of tuition, lodging, meals, and study materials
• Group Discounts for organisations nominating 3 or more participants
• Registration closes 15 days before each programme’s start date

September 10, 2025: Audible, a leading provider of spoken word entertainment, and Brock Media, award-winning film producers, today announced the release of a new Audible Original adaptation of one of the greatest love stories ever told: Jane Austen’s Pride and Prejudice. This ambitious audio adaptation is both faithful to the original text, and features a unique interior perspective from Elizabeth. The Audible Original will be released across the globe in English, Castilian Spanish, French, German, Italian, and Brazilian Portuguese, with each version featuring an all-star local cast.

 The English language cast is led by BAFTA-winner Marisa Abela (Industry, Back to Black) as the dazzlingly quick-witted romantic heroine Elizabeth Bennet, and BAFTA and BIFA nominated Harris Dickinson (Babygirl, The Iron Claw) as her enigmatic suitor Mr. Darcy.

Marisa Abela said of her role: “Elizabeth Bennet is one of the most fiercely intelligent and iconic characters in literature, and stepping into her shoes has been an incredible honour. What I love about this adaptation is how it lets us hear her inner world in such a vivid, intimate way — it feels both timeless and fresh. Recording this with such a phenomenal cast and team was a true joy, and I can’t wait for listeners to experience it.”

Harris Dickinson shared: “Playing Mr. Darcy was an amazing experience. I’ve always known him as this iconic character, but getting to really dive into the novel through this process gave me a whole new appreciation for him and the world. Being part of such a talented cast made it even better. It’s a real privilege to be part of something so timeless.”

Breathing new life into iconic characters from the beloved classic are Will Poulter as Mr. Wickham, Jessie Buckley as Caroline Bingley, Toheeb Jimoh as Mr. Bingley, and Golden Globe and Tony award winner Glenn Close, who will be taking on the role of Lady Catherine De Bourgh. Also starring are David Gyasi as Mr. Gardiner and Rosalind Eleazar as Mrs. Gardiner, Bertie Carvel as Mr. Collins, and Leah Harvey as Charlotte Lucas.

Joining Abela in the Bennet family are Bill Nighy as Mr. Bennet, Marianne Jean-Baptiste as Mrs. Bennet, Sophie Wilde as Jane Bennet, Antonia Salib as Kitty Bennet, Patricia Allison as Lydia Bennet and Aasiya Shah as Mary Bennet, all supported by a full ensemble cast.

Audible’s Pride and Prejudice has been adapted from the original by award-winning writer Lulu Raczka (Women, Beware the Devil) and directed by Dionne Edwards (Pretty Red Dress, A Thousand Blows), marking her audio drama directorial debut. The Audible Original, produced in partnership with Brock Media, was executive produced by multiple BAFTA nominee Sarah Brocklehurst (The Outrun) and produced by Nicole Davis.

Aurelie de Troyer, Head of Regional Content Europe at Audible, shared on the production: “It’s remarkable how Pride and Prejudice has stood the test of time globally to be one of every generation’s favourite love stories. Lulu Raczka’s script is thrilling and conveys all of Jane Austen’s energy in an engaging, modern way. Through the intimacy of audio, we have the unique ability to make the passion and romance truly electric and Marisa Abela and Harris Dickinson’s chemistry as Elizabeth and Darcy is undeniable.”

Brought to life in Dolby Atmos, Pride and Prejudice features cinematic sound design which will build romantic tensions and share Elizabeth’s inner most thoughts, with ground-breaking sound design from Brain Audio. Underpinned by a vibrant original score by Grammy nominated producer and composer Morgan Kibby (M83, The Watcher).

The English language adaptation of Jane Austen’s Pride and Prejudice, released in the UK, US, Canada, India and Australia on 9th September, during the year of the 250th anniversary of Jane Austen’s birth. More information regarding the Castilian Spanish, French, German, Italian and Brazilian Portuguese adaptations to follow later this year, including local casts and release dates.

Jane Austen’s Pride and Prejudice joins a host of critically acclaimed Audible Original adaptations such as George Orwell’s 1984 “a terrific, panic-inducing production” (The Washington Post), The Mysterious Affairs at Styles “skillfully adapted” (The Guardian) and the Sam Mendes produced trilogy of Charles Dickens adaptations “cinema for the ears” (The Telegraph).

September 10, 2025 | Tuesday: Almonds Ai, a channel loyalty, rewards and solutions company, announces the launch of Kounter™, a ready-to-use, no-cost loyalty platform designed to engage and reward retailers and last-mile influencers. With no infrastructure or setup costs, Kounter allows businesses to activate loyalty programs same day and at scale.

For retailers, Kounter offers a single platform to earn loyalty points, redeem rewards, track redemptions, reward deliveries, participate in schemes and events, learn about products, and even monetize feedback and insights from multiple brands – all in one place.

For brands, Kounter provides an opportunity to engage and activate millions of retailers and influencers, run seamless loyalty and community programs, gather valuable market intelligence, and promote new product launches—without the need to develop separate apps for each initiative.

What sets Kounter apart:
No Infrastructure or Setup Cost: Brands can implement Kounter without the financial burden of traditional loyalty platform development.

Instant Activation: Kounter allows businesses to launch their programs and start engaging partners on the same day, eliminating long wait times.

Scalable and Flexible: The platform supports businesses of all sizes, offering a cost-effective, scalable solution for large enterprises and emerging brands alike.

Accessibility Across Channels: Kounter’s accessibility on Web and WhatsApp ensures that retailers and influencers can engage without needing to install a separate app.

Gamified and Rewarding: With integrated features like leaderboards, badges, and a diverse rewards catalog, Kounter encourages partner participation through engaging experiences.

“On average, every retailer participates in over 12 loyalty programs. However, engaging with all these apps can be overwhelming. With Kounter, we’ve addressed the real challenges brands and retailers face today, simplifying the loyalty experience while driving tangible results,” said Abhinav Jain and Apurv Modi, Co-founders of Almonds Ai. “Kounter is designed to eliminate friction, accelerate engagement, and deliver measurable business outcomes, all through an intuitive, user-friendly platform that works for businesses of all sizes.”

Currently, Kounter is already supporting 20+ brands and engaging with 100K+ retailers and influencers on the platform. Our target is to rapidly expand and reach a 1CR+ user base to further drive the loyalty experience and benefits across multiple industries. Whether you’re a large enterprise or an emerging brand, Kounter’s flexible model can scale with your business needs.