Archives January 2026

Mumbai, India, Jan 12: Amazon MX Player, Amazon’s free video streaming service, today unveiled the trailer for its upcoming entrepreneurial reality series, Bharat Ke Super Founders, offering an exclusive glimpse into a high-stakes pitch room where ambition is tested, ideas are scrutinised, and real investment decisions are made. The series will stream for free from 16th January 2026, with new episodes dropping every Thursday and Friday.

Hosted and mentored by Suniel Shetty, the show brings together an illustrious panel of business tycoons to back India’s next wave of entrepreneurs who are building with clarity, discipline, and long-term vision. Produced by Rusk Media and Recur Club, the series is co-powered by StockGro and Legacy Collective, with Jana Small Finance Bank as the Start-Up Banking Partner, OnePlus Pad3 as the Productivity Partner, and Bowlers as the Pet Food Partner.

Bharat Ke Super Founders positions itself as a platform for entrepreneurs driven by long-term ambition and grounded execution. The trailer highlights a ₹100 crore investment pool, the largest-ever commitment for an Indian entrepreneurial reality series, backed by leading industry tycoons and Recur Club. The show focuses on founders from across Bharat, including small towns and emerging markets, building businesses rooted in real needs and scalable solutions.

The series captures authentic entrepreneurial journeys, showcasing founders presenting their ideas with clarity and conviction while facing direct feedback from the investor panel. The combination of equity and AI-driven debt financing ensures that ideas are met with real capital and mentorship.

The show features some of India’s most respected business minds, including:

• Dr. A. VeluMani, Creator of Thyrocare and MD, AVMLabs

• Nitish Mittersain, Founder & CEO, Nazara Technologies

• Dr. Aarti Gupta, Chief Investment Officer, Anikarth Ventures

• Shanti Mohan, Founder & CEO, LetsVenture Trica

• Aditya Singh, Co-Founder, All In Capital

• Ankur Mittal, Partner, Physis Capital and Co-Founder, Inflection Point Ventures

Additional investors and mentors will join throughout the season, enriching the dialogue with diverse perspectives and real-world experience.

Commenting on the trailer, Amogh Dusad, Director and Head of Content, Amazon MX Player, said:

“With Bharat Ke Super Founders, we are introducing a format that places authenticity at the heart of entrepreneurial storytelling. By combining real founders, real capital, and a stringent evaluation process, the show creates genuine opportunities across Bharat, giving ideas and innovations a platform to flourish.”

Suniel Shetty, host and mentor, shared:

“I’ve always believed that success comes from consistency, not shortcuts. Bharat Ke Super Founders is about putting in the work, learning from failures, and getting back up. Guiding founders in a space where real ideas are backed by real capital is a truly rewarding experience.”

Dr. A. VeluMani, investor, said:

“Bharat Ke Super Founders reflects the ground reality of building a business. Every founder on the show has earned their place, and the series respects entrepreneurship and the effort it takes to create real value.”

Nitish Mittersain, Founder & CEO, Nazara Technologies, added:

“True entrepreneurship demands patience, adaptability, and courage. I’m excited to engage with founders ready to build the next generation of enduring Indian companies.”

Bharat Ke Super Founders streams exclusively on Amazon MX Player from 16th January 2026, accessible via the MX Player app on mobile and Connected TVs, the Amazon shopping app, Prime Video, Fire TV, and Airtel Xtreme.

New Delhi, Jan 12: The Sanrachna Handloom and Handicrafts Expo, organised by the National Design Centre, has begun at Handloom Haat, Janpath, opening its doors to visitors from January 10 to January 18, 2026. The exhibition will be open daily from 11:00 am to 8:00 pm.

The opening day featured a vibrant fashion showcase titled ‘Bharat Weaves’, curated in collaboration with Satyam Fashion Institute, which brought India’s rich textile traditions to the ramp in a contemporary format. The showcase presented a wide spectrum of collections, including wedding wear, Phulkari ensembles, saree collections, Khadi designs, and traditional handloom-inspired corporate wear. The presentations highlighted the finesse of Indian craftsmanship while aligning with modern design sensibilities.

The expo is being organised in association with Development Commissioner (Handlooms), National Institute of Fashion Technology (NIFT), National Jute Board, NABARD, and Satyam Fashion Institute. Its objective is to strengthen the visibility of India’s handloom, handicraft, and traditional craft sectors while enabling artisans to access wider markets.

Visitors to Structura Expo can explore an extensive range of handicrafts, handloom textiles, jute products, home décor, gift items, and innovative textile offerings. More than 100 participants from across the country, including weavers, self-help groups, cooperatives, and production units, are showcasing their work. The expo provides a platform for direct engagement with buyers, wholesalers, exporters, and industry stakeholders.

Positioned as a bridge between traditional weaving techniques and contemporary consumer demand, Structura Expo offers urban audiences an opportunity to experience the diversity and cultural depth of Indian handloom traditions.

 Through this initiative, the National Design Centre continues its efforts to preserve India’s weaving heritage, empower artisan communities, and expand the global reach of Indian handloom products.

Messe Frankfurt Trade Fairs India Signs Landmark MoU with Government of Tamil Nadu to Launch Techtextil India Summit in Coimbatore

Mumbai, Maharashtra, Jan 12: In a significant move to strengthen Tamil Nadu’s position in the global technical textiles value chain, Messe Frankfurt Trade Fairs India Pvt Ltd has signed a Memorandum of Understanding (MoU) with the Department of Textiles and Guidance Tamil Nadu, Government of Tamil Nadu, to launch the Techtextil India Summit in Coimbatore. The Summit is scheduled to be held from 26–27 November 2026 at CODISSIA, Coimbatore, Tamil Nadu.

The MoU, signed on 25 November 2025 in Coimbatore, formalises the launch of the Tamil Nadu edition of the Techtextil India Summit, which will be organised every alternate year starting 2026. The partnership aims to establish a dedicated knowledge-sharing platform for the rapidly growing technical textiles sector, facilitating expert exchange, innovation, and global collaboration.

Under this long-term association, Messe Frankfurt Trade Fairs India will conceptualise, curate, and deliver five editions of the Techtextil India Summit in Tamil Nadu over the coming decades. As India’s leading B2B platform for technical textiles, nonwovens, and composites, and part of the globally renowned Techtextil brand, the initiative brings one of the world’s most influential textile platforms closer to India’s largest textile and apparel hub.

The MoU was signed in the august presence of Thiru. M K Stalin, Honourable Chief Minister of Tamil Nadu, during the Tamil Nadu Rising Investment Summit.

Sharing her views on the collaboration, Smt R. Lalitha, IAS, Director of Textiles, Department of Textiles, Government of Tamil Nadu, said,

“Tamil Nadu has a strong and well-established textile ecosystem. This collaboration with Messe Frankfurt India will further enable the State to assume a leadership role in the technical textiles sector by strengthening industry linkages. Through structured knowledge exchange and exposure to global best practices, entrepreneurs and manufacturers will be better equipped to adopt advanced innovations and reinforce Tamil Nadu’s position as a hub for high-value, functional textile solutions.”

Commenting on the milestone, Mr Winston Pereira, Executive Director, Messe Frankfurt Trade Fairs India Pvt Ltd, said,

“We are honoured by the trust placed in us by the Department of Textiles, Government of Tamil Nadu. The State’s proactive approach, supported by progressive policies and infrastructure development, provides a strong foundation for the growth of technical textiles. With global knowledge platforms like Techtextil, Tamil Nadu has the potential to evolve beyond its traditional strengths in spinning and knitwear into high-value technical textiles, creating a robust pipeline for future investments. Launching Techtextil in Coimbatore will position the State as a focal point for global industry dialogue.”

Backed by strong policy-level support from the Government of Tamil Nadu, the initiative is expected to strengthen industry–academia linkages, attract international stakeholders, unlock new opportunities for Micro, Small and Medium Enterprises (MSMEs), and accelerate the State’s leadership in the high-growth technical textiles segment.

The first two editions of the Techtextil India Summit will be hosted in a high-level confex format in Coimbatore, laying the groundwork for a full-scale trade fair from the third edition onwards. The Summit will actively engage key textile stakeholders across the State, including MSMEs, research institutions, universities, and sectoral agencies such as SIDCO, TIDCO, TANSIDCO, SITRA, PSG Tech, and Anna University.

Techtextil India and Techtextil India Summit are part of Messe Frankfurt’s Texpertise Network, which spans the entire textile value chain—from research and development, yarns and fabrics, to apparel, home textiles, and technical textiles, along with processing and cleaning technologies. With over 60 international textile trade fairs across 13 countries, Messe Frankfurt connects more than 500,000 industry participants worldwide, reinforcing its position as the global market leader in textile trade fairs.

Navi Mumbai, Jan 12: Drychem India Private Limited has been certified as a Great Place To Work® for the second consecutive year by the Great Place To Work® Institute, India. This back-to-back recognition highlights the company’s sustained commitment to fostering a high-trust, people-centric workplace culture rooted in collaboration, accountability, and continuous growth.

The certification is based entirely on employee feedback collected through the Trust Index® Survey, reinforcing the credibility and authenticity of the recognition. Employees expressed strong confidence across key dimensions of workplace culture, including leadership credibility, respect and fairness, pride in the organisation, and a strong sense of camaraderie and teamwork.

As part of the assessment, Drychem achieved an impressive overall average score of 84% on the Great Place To Work® Model, with employees affirming that Drychem is truly a Great Place To Work. The survey also recorded a 93% participation rate, significantly surpassing the benchmark for mid-sized organisations. Employees cited pride in the organisation, effective team collaboration, approachable managers, and a safe, supportive work environment as some of the company’s key strengths.

The survey was conducted anonymously and confidentially, covering all eligible employees across locations and independently administered by Great Place To Work®. This ensured candid participation and an accurate reflection of the employee experience across the organisation.

Recognition and development are central to Drychem’s workplace culture. Programs such as the Hi-Five Program, Emerging Leaders Club (EL), and the DSC and GEM Programs are designed to recognise real-time achievements, reward consistent performance, and celebrate impactful contributions across functions. By integrating recognition into everyday work life, these initiatives strengthen engagement and reinforce a sense of shared ownership.

Commenting on the achievement, Kaushal Mehta, Managing Director, Walplast Products Pvt. Ltd., said,

“This certification matters because it reflects how our people experience Drychem every day. We focus on keeping leadership approachable, recognising effort as it happens, and creating real opportunities for learning and movement within the organisation. Whether it’s through open conversations, leadership development programs, or making it easier for teams to work across functions, our intent is to build trust through action. The feedback from our employees tells us we’re moving in the right direction, and it motivates us to keep improving.”

Drychem’s leadership philosophy is built on accessibility, transparency, and empathy. Leaders actively engage with teams, encourage cross-functional collaboration, and maintain open communication channels. Regular surveys and ongoing dialogue help align organisational initiatives with employee aspirations, while internal success stories are shared to inspire learning and motivation across teams.

Continuous learning remains a cornerstone of Drychem’s people strategy. Through its Learning Management System (LMS) and role-transition opportunities, employees are supported in developing new capabilities and exploring growth pathways aligned with organisational priorities. Data-driven insights are used to continuously refine policies and programs, ensuring they remain relevant, practical, and impactful.

The consecutive Great Place To Work® Certification further strengthens Drychem’s employer brand, reinforces its position as an employer of choice, and validates its internal culture against a globally recognised benchmark. Above all, it reflects the company’s long-term commitment to building a workplace founded on trust, recognition, and shared success.

Kochi, Jan 12: IIT Bombay is pleased to announce the launch of the Certificate in Generative AI, offered by the Technocraft Centre for Applied Artificial Intelligence. Delivered in collaboration with Great Learning as the edtech partner, this five-month, online, hands-on certificate programme is scheduled to commence in 2026, with registrations now open.

Designed and delivered by IIT Bombay faculty, the certificate features an industry-aligned curriculum that equips professionals with the skills to design, adapt, and deploy Generative AI (GenAI) applications. The programme follows a practical, LLM-first approach across five modules, taking learners from the fundamentals of artificial intelligence and large language models to prompt design, model adaptation using proprietary data, and the development of copilot tools and multi-step workflows.

The programme culminates in the deployment and security of GenAI solutions, reinforced through practical projects that ensure learners gain hands-on experience in building scalable, real-world AI applications.

Upon successful completion, participants will be awarded a Certificate of Completion from IIT Bombay, recognising their proficiency in building and deploying reliable GenAI applications.

Talking about the collaboration, Prof Manjesh K. Hanawal from IIT Bombay said,

“Generative AI marks one of the most significant technological shifts of our time, reshaping how ideas are created, knowledge is built, and work is organised. As the focus moves from curiosity to capability, it’s vital that professionals understand and apply this technology responsibly and effectively. This certificate course underscores IIT Bombay’s commitment to enhance conceptual understanding with practical implementation by imparting learning from foundational AI to the emergence and adoption of GenAI. It also equips learners to not just use AI tools, but to understand which Gen AI model is best suited for their use cases and be able to design and deploy reliable GenAI solutions. Learners will reinvent how they looked at AI and Gen AI and emerge more confident in handling AI driven decision making, productivity enhancements and building innovative solutions across industries.”

The certificate programme is tailored for software engineers, data scientists, analysts, product owners, technology professionals, product managers, STEM graduates, and GenAI enthusiasts who seek to build and operate GenAI systems, integrate them into workflows, and unlock new career opportunities.

Speaking about the Certificate, Mohan Lakhamraju, Founder and CEO, Great Learning, said,

“Generative AI has evolved from a niche technology to a core professional skill, and those who can design and apply these systems responsibly will drive the next wave of innovation and business impact. This program helps professionals move beyond experimentation to truly understand how GenAI works, what it can achieve, and how to apply it meaningfully to real-world challenges. This program deepens our collaboration with IIT Bombay, reflecting our shared commitment to empowering the next generation of AI talent.”

Candidates holding a Bachelor’s degree in any discipline from a recognised university, with a minimum aggregate of 50% or equivalent CGPA, are eligible to register for the programme.

Goa is set to host a landmark moment for India’s creative industries with the launch of Transcend Goa 2026, a premier Transmedia Conclave. Organized by the Entertainment Society of Goa (ESG) and Goa Future proof, with the supportof the Government of Goa, the pilot summit will take place on 15 and 16 January 2026 at the historic Marquinez Palace in Panjim.

Envisioned, as a future-facing platform by the Chief Minister of Goa, Dr. Pramod Sawant, Transcend Goa 2026 aims to bring together the brightest creative minds from Cinema, Publishing, Gaming, and Artificial Intelligence to explore how stories can evolve beyond a single medium.

The conclave aimed at converging stakeholders across the board, will spotlight conversations on taking cinema beyond the screen, developing Indian-origin Transmedia intellectual properties (IPs), and presenting case studies on how Indian content can successfully transform across formats, from the written word to immersive, multi-platform experiences.

At its core, Transcend Goa 2026 is designed to champion homegrown content and spark dialogue on taking Indian stories to global audiences, fostering collaboration across industries that shape contemporary storytelling. With each subsequent edition evolving into making it more grand and forward focused, Transcend Goa has been crafted to put Goa on the global creative economy map.

The two-day conclave will feature keynote sessions, panels, and case studies led by an influential lineup of speakers, including Sajan Raj Kurup, Chairman of the Creativeland Asia Group; producer and Partner at Emmay Entertainment, Monisha Advani, Veerendra Patil, Founder and Creative Director at Zebu Animation, Rajiv Chilaka, Founder of Green Gold Animation; acclaimed filmmakers Raja Krishna Menon, Reema Maya and Q; along with industry veterans Afsar Zaidi and Caleb Franklin, among other prominent speakers. The conclave will also feature special presentations including those by Vipul Agrawal, Founder of India’s leading AI driven content company and production house, Vignesh Raja, Co-Founder of AR Rahman’s mega META project and Sanjay and Vasu Gupta, Founders of Raj Comics among others.

Speaking about the vision behind the conclave, Harish Rao, organiser of Transcend Goa 2026, said

“Indian stories have always had the power to travel across cultures. With Transcend Goa, we want to create a platform where creators, technologists, and industry leaders can come together to re-imagine how our stories are told, experienced, and scaled globally, across cinema, books, games, and emerging technologies

Mumbai, Jan 12:  Vivekanand Education Society Polytechnic (VESP) successfully hosted Anvesh 2026, its annual cultural and talent festival, bringing together over 400 students under the inspiring theme “Virasat: From Heritage to Horizon.” The two-day festival celebrated India’s cultural legacy while showcasing the creativity, talent, and aspirations of the next generation.

 The event commenced with a grand inauguration ceremony, marked by a traditional Lazim welcome, setting a powerful cultural tone. The Chief Guest, Dr. Dipti Joshi, Managing Partner & Advisory of HEVIX FusionTech LLP addressed the students and emphasized the importance of cultural rootedness alongside social responsibility and youth-led nation building. The inaugural session was graced by VES leadership including Shri Suresh Malkani, President, Vivekanand Education Society, Shri Vishu Lalla, Managing Trustee, VES, Shri Sunil Kishanchandani, Associate Trustee, VES and Santosh Mulye, Incharge of Anvesh 2026.

 A key highlight of Day 1 was “Dance Ka Mahasangram,” an inter-departmental competition celebrating Indian folk and heritage forms such as Lavani, Koli, and historical themes, judged by renowned performers Aruna Panchal and Shradha Bhuwad. The day also featured the felicitation of academic toppers across departments, alongside E-Sports knockouts and Talent Hunt preliminaries, driving strong student participation and engagement. Day 2 featured high-energy performances by the college band and a powerful Powada by Yuva Shahir Swapnil Dumbre, celebrating the legacy of Chhatrapati Shivaji Maharaj. The Talent Hunt Finale, judged by Abhishek Shastri and Sanjay Kuril, along with the Mr. & Miss VESP pageant judged by Sonali Vardam and Parag jain, drew strong audience engagement. The festival concluded with the E-Sports Finals, prize distribution across cultural, academic, and sports categories, and a vibrant closing ceremony led by the student core team.

 Speaking on the occasion, Mr. Vikrant Joshi, Principal, Vivekanand Education Society Polytechnic (VESP), said:

“Anvesh 2026 reflects our commitment to nurturing holistic education where technical learning coexists with cultural awareness, creativity, and leadership. Through this platform, students not only showcase talent but also develop confidence, teamwork, and pride in our heritage.”

 Shri Suresh Malkani, President, Vivekanand Education Society, added,

“Our vision at VES has always been to create institutions that balance tradition with progress. Anvesh 2026 beautifully embodies this philosophy by connecting India’s rich cultural roots with the aspirations of young minds who will shape the nation’s future.

 Anvesh 2026 was supported by a diverse group of sponsors including McDonald’s, GaamUP Infra Pvt. Ltd., Orientbell Tiles, Hindustan Associates, Hevix Fusiontech LLP, Arihant Industries, The Knot Nest (by Vedika), Baubles, Aradhya, Isha Celebrations, and Darkest Fantasy, reflecting strong industry and community participation in the festival.

New Delhi, Jan 12: Chief Minister Shri Prem Singh Tamang attended the Pre-Budget meeting chaired by the Union Finance Minister, Smt. Nirmala Sitharaman on Saturday, in the presence of the Union Minister of State for Finance, Shri Pankaj Chaudhary, along with Chief Ministers and Finance Ministers from various States.

During the deliberations, the Chief Minister presented Sikkim’s perspective as a small border State with distinct geographical and strategic challenges. He highlighted the State’s key development priorities and fiscal sensitivities, underlining the need for sustained support for capital investment, stability in devolution, and greater flexibility for smaller States.

The Chief Minister also raised important issues relating to connectivity, infrastructure resilience, employment-generating sectors, and the smooth transition of welfare programmes. Emphasis was laid on the strategic importance of strengthening border infrastructure, with particular focus on continued assistance for critical road networks and improved logistical connectivity.

The interaction was described as constructive and forward-looking, with assurances that the concerns raised would be given due consideration. Reaffirming Sikkim’s commitment to inclusive growth and sustainable development, the Chief Minister reiterated the State’s resolve to contribute meaningfully to the national vision of Viksit Bharat 2047.

The Secretary, Department of Economic Affairs, as well as senior officers of the Central and State Governments, were also present during the meeting.

Mumbai, Jan 12:  Coromandel International Limited, one of India’s leading agri-solutions providers, has signed Memorandum of Understanding (MoU) with the Indian Institute of Technology Madras (IITM) for the establishment of a Corporate Research Centre at the IITM Research Park. The announcement was made during the inauguration of the IITM Global Research Foundation, presided over by Dr. S. Jaishankar,  Minister of External Affairs, Government of India.

During the ceremony, the MoU copy was formally handed over to Mr. Narayanan Vellayan, Whole-time Director – Strategic Sourcing, Coromandel International Limited, by Dr. Jaishankar, in the presence of Prof. V. Kamakoti, Director, IIT Madras. The event witnessed participation from IIT Madras’ global partners across the USA, UK, Germany, Malaysia, UAE, and Singapore, underscoring the institute’s expanding international research footprint.

The partnership will enable Coromandel to leverage the world-class research, innovation, and technology infrastructure of the IIT Madras ecosystem in India and abroad, fostering advanced collaboration in areas of strategic importance to agriculture, sustainability and emerging technologies.

Speaking on the partnership, Mr. Narayanan Vellayan, Whole-time Director – Strategic Sourcing, Coromandel International Limited, said: “Coromandel has always believed that innovation and research are critical to strengthening India’s agricultural ecosystem and driving sustainable growth. Our collaboration with IIT Madras Global will enable us to work closely with leading researchers, scientists, and global partners to develop breakthrough solutions in crop nutrition and advanced agri-inputs. The Corporate Research Centre will serve as a strategic platform to translate cutting-edge science into scalable technologies that benefit farmers, industry, and the nation’s innovation agenda.”

Highlighting the significance of the collaboration, Mr. T. Madhav Narayan, CEO, IITM Global, said that the MoU with Coromandel represents a powerful step toward deep industry–academia engagement, accelerating translational research and innovation with real-world impact.

The Corporate Research Centre will act as a hub for joint research programs, technology incubation, talent development, and international collaboration, supporting Coromandel’s long-term focus on science-led growth and future-ready agri-solutions.

India, Jan 9 – Odd Not Even, the Mumbai-based contemporary lifestyle start-up brand recognized for its culture-led storytelling and experimental scribble-first design language, today announced a strategic partnership and significant investment from Team Innovation, India’s youngest live events, nightlife, and hospitality enterprise, founded by Mohit Bijlani, Siddhesh Kudtarkar and Akash Jain.

This marks Team Innovation’s first foray into India’s youth fashion ecosystem, signalling a strategic expansion beyond experiential platforms to support culture-driven, youth-focused lifestyle brands that celebrate individuality. The partnership also represents the first external funding for the homegrown apparel brand which was launched in 2023. The brand, currently valued at over $ 1 million USD, has achieved 10% YOY growth since inception.

The first globally available collection following this investment features the official merchandise for Punjabi music stars AP Dhillon and Karan Aujla, with plans to expand from e-commerce into retail formats. Currently, Odd Not Even sells online through its official website as well as the Crepdog Crew online marketplace and its offline retail stores in Mumbai, Delhi and Hyderabad. With this new investment, the brand targets a year-on-year growth of 100% over the next year.

The capital infusion will be strategically deployed to expand production capabilities, strengthen marketing, scale digital and website-driven growth, and develop experiential drops and artist-led campaigns. This partnership positions Odd Not Even to enter a new phase of growth, with a focus on scaling into the concert and artist merchandise space with enhanced access and execution. Leveraging Team Innovation’s extensive pan-India and international reach, the brand aims to broaden visibility, engage new audiences, accelerate entry into newer markets, and reinforce operations, experiential drops, and marketing initiatives that seamlessly integrate lifestyle, music and art. Through these efforts, Odd Not Even is committed to establishing itself as a leading culture-first lifestyle brand with a long-term global roadmap, while continuing to be creatively led by co-founders Bhavya Shah and Stuti Sharma, supported strategically by Team Innovation.

Mohit Bijlani, Founder, Team Innovation, shares, “Odd Not Even stands out because it has authenticity, culture and community at its core. India is at the cusp of a transformative growth phase, with consumption poised to be a primary driver. We see massive potential in the brand and are excited to support its next chapter. We aim to build India’s first portfolio of billion-dollar homegrown brands in the fashion and lifestyle segment.”

Bhavya Shah, Co-Founder, Odd Not Even states, “For me, this partnership is very personal. Mohit, Siddhesh and Akash have been friends for years, and it’s special to see our journeys align at a moment where we’re all building with intention. Odd Not Even has always been more than clothing – it’s culture, attitude and individuality. We’ve grown organically by staying honest to who we are, and this investment allows us to take that energy to a larger audience. Team Innovation operates at a massive scale, and combining that reach with our creative direction gives us the perfect push to shape Odd Not Even into a strong lifestyle and culture brand with global ambitions. This is the foundation for something much bigger than apparel, and it’s only the beginning.”

Stuti Sharma, Co-Founder & Creative Director, Odd Not Even adds, “Our design identity has always been rooted in expression — raw, bold and very human. Whether it’s through custom merchandise with artists like Diljit Dosanjh, AP Dhillon and Karan Aujla, or projects with brands like BoldCare and Sunburn, every piece we create is meant to feel personal to the person wearing it. Odd Not Even has become a space where people who love individuality, art and high-energy culture naturally gravitate. With Team Innovation’s support, we get to scale that emotion into a larger community, newer markets and eventually global audiences. There’s a very exciting journey ahead, and this moment is a big step toward building the lifestyle brand we’ve always envisioned.”

India’s homegrown apparel market is a dynamic and rapidly growing sector, projected to reach $130–$150 billion by 2030, with a CAGR of 10–12% over the coming decade. Growth is driven by a diverse consumer base, including value-conscious millennials and status-seeking Gen Z, who are increasingly open to new brands and comfortable purchasing through both organized retail and online channels.

Over the past year, Odd Not Even has achieved several key milestones, including producing the official merchandise for RUSS India Tour & Karan Aujla’s global tour, to designing custom merchandise for artists like Diljit Dosanjh, AP Dhillon & KING. Beyond artist collaborations, Odd Not Even has partnered with leading brands and high-profile events such as BoldCare and the Sunburn Festival, further reinforcing its presence at the intersection of fashion, music and experiential culture. This track record, combined with the strategic partnership with Team Innovation, lays a solid foundation for Odd Not Even to scale rapidly and expand its influence in both national and international markets.

Starting as bootstrapped nightlife event promoters, Team Innovation has grown into a ₹500 crore-plus enterprise with over 200 workforces. The company has hosted sold-out multi-city tours featuring artists such as Karan Aujla, AP Dhillon, Rishab Rikhiram Sharma, Krishna Das, Sagar Qawalli, Talwiinder, Sunidhi Chauhan, G-Eazy, Black Coffee and DVLM across India and the UAE, and maintains strategic partnerships with Sunburn and Live Nation. Team Innovation is renowned for building large-scale shows, cultural IPs, artist-led experiences and youth-focused entertainment events, shaping some of the most influential cultural experiences in India.