Archives March 2026

Oil could hit $150/bbl as Gulf shutdown of 15 million b/d forces demand destruction

Oil could hit $150/bbl as Gulf shutdown of 15 million b/d forces demand destruction

 

LONDON/HOUSTON/SINGAPORE, Mar 10 – With 15 million barrels per day of Gulf supply suddenly offline, global oil demand will need to fall to rebalance the market—a process that could require prices to reach $150/bbl, according to new Wood Mackenzie analysis.

The scale of disruption is unprecedented. Gulf countries in total produce 20 million b/d of liquids, and 15 million b/d of exports have been taken out of the global market. The industry has never faced a loss of supply volumes of this magnitude.

“When the conflict ends, cranking up the supply chain won’t be swift,” said Simon Flowers, Chairman and Chief Analyst at Wood Mackenzie. “Product barrels in storage at refineries or in port might be moved on vessels quite quickly. But if wells are shut-in for a prolonged period, restarting production to full output could take weeks or even longer.”

Prices already $100/bbl

Competition for remaining barrels has already pushed prices above $100/bbl early this week. Markets dependent on exports have been particularly exposed across multiple regions.

Europe faces especially acute challenges. In 2025, Gulf refineries supplied 60% of Europe’s jet fuel and 30% of its diesel, volumes which are now entirely cut off. Asia, which receives the majority of Gulf crude exports, faces equally severe pressure. Chinese, Indian, and other Asian buyers have been scrambling to secure alternative cargoes, driving up prices for West African and Latin American crude. Competition between Europe and Asia for limited non-Gulf supplies is intensifying price pressure across all regions.

The prospect of extreme tightness in refined product markets is reflected in super-high crack spreads. Jet-fuel cracks in NW Europe have traded at US$100/bbl (implying close to US$200/bbl Brent) and diesel cracks US$70/bbl, four to five times pre-war levels.

Strategic stocks and alternative supply offer limited relief

Strategic petroleum reserves offer some relief but cannot fully offset the supply loss. IEA member countries hold stocks equivalent to 90 days of imports, but sustained releases are unprecedented and IEA members account for less than half of global demand. During the Russia/Ukraine crisis, strategic stock releases did little to prevent prices reaching $125/bbl, and the supply gap from the Gulf shutdown is significantly larger.

Alternative supply sources also cannot fill the gap. While higher prices could incentivize US producers to accelerate output and forego maintenance, the Lower 48 could add only a few hundred thousand barrels per day over three to six months—a fraction of the 15 million b/d shortfall. With no supply solution available, demand destruction becomes the only rebalancing mechanism.

$150/bbl needed to rebalance

Prices will continue to escalate as the conflict prolongs, according to Wood Mackenzie analysis.

“Much will depend on how long the war lasts, how long the Strait of Hormuz remains closed and if the US Navy can ensure safe passage of vessels by escorting shipping,” said Flowers. “Global oil demand of 105 million b/d will still have to fall to balance the market and in our view, that will require Brent to push up at least to US$150/bbl in the coming weeks.”

At this price level, demand would fall through multiple channels: industrial users curtailing consumption, transport substitution away from oil-intensive modes, economic contraction reducing overall activity, and consumers reducing discretionary travel.

$200/bbl possible if conflict extends

While oil reached $150/bbl in inflation-adjusted terms during the 2022 Russia/Ukraine crisis, this situation could prove more severe.

“Supply volumes at risk this time are dimensionally bigger—and real,” said Flowers. “In our view, US$200/bbl is not outside the realms of possibility in 2026.”

 

Mega Offer: Up to 20–50 percent Discount on Trendy Fashion, Accessories & Lifestyle Essentials at StyleSavvys

Mega Offer: Up to 20–50 percent Discount on Trendy Fashion, Accessories & Lifestyle Essentials at StyleSavvys

Noida, India Mar 10: India’s favorite online fashion and lifestyle destination, StyleSavvy, today announced its exclusive discount offer, giving shoppers massive savings for the season. The special sale brings up to 20–50% off* on a curated range of products—from apparel and accessories to beauty, home décor, personal care, toys, games, and more—valid for a limited period across all categories on StyleSavvys.com.

Sale Highlights

     Massive Discounts: Up to 50% off on select fashion categories

     Wide Range of Products: Includes fashion, jewellery & watches, health & beauty products, home & kitchen items, personal care and more

     Seamless Experience: Shoppers can enjoy fast delivery, easy checkout and secure payments through trusted gateways

This offer is designed to offer value-seeking consumers affordable choices without compromising on quality or style. Shoppers can find fashionable outfits, accessories, gifting options, and daily essentials—all at budget-friendly prices—making your shopping more joyful and wallet-friendly.

Mr. Raman Sharma, Founder & Director of Stylesavvys, said, “We are thrilled to launch this seasonal offer as part of our commitment to bringing curated lifestyle products to our customers at unmatched prices.” With discounts across several product lines, we want to make shopping easier, affordable, and exciting for every Indian household.”

Built for Shopping Convenience

StyleSavvys is known for blending trend-forward fashion with customer convenience. Powered by Simfex Digital Pvt Ltd, the brand strives to deliver secure shopping experiences, easy return policies, and dependable customer support—all features that make StyleSavvys a trusted destination for online shoppers nationwide.

Offer Duration

The discounts are available for a limited time only, encouraging early shopping before stocks run out. Customers are advised to visit www.stylesavvys.com soon to take advantage of the best deals. 

Audi Opens Bookings for the New Audi SQ8 in India

Mumba, Mar 10: Audi, the German luxury car manufacturer, opened bookings for the new Audi SQ8 in India. The SUV can be booked with an initial booking amount of INR 5,00,000 via the Audi India website or on the myAudi connect application.

Audi India opens bookings for the new Audi SQ8

Strategically positioned within Audi’s Q range, the new Audi SQ8 is powered by a 4.0-litre V8 TFSI engine producing 373 kW and 770 Nm of torque. This enables an exhilarating 0–100 km/h sprint in just 4.1 seconds, with a top speed of 250 km/h. Equipped with Audi’s quattro permanent all-wheel drive featuring a self-locking centre differential, adaptive air suspension sport and all-wheel steering, the Audi SQ8 delivers a driving experience that is both dynamic and refined.

Mr. Balbir Singh Dhillon, Brand Director, Audi India, said,

“The Audi SQ8 represents the ideal meeting point between everyday luxury and uncompromising sporty performance. Its formidable engine and distinctive S character make it a remarkably complete SUV. The enthusiasm we have seen for our Audi Q8 family in India gives us great confidence that the new Audi SQ8 will resonate strongly with our customers who seek more than a conventional luxury SUV. We are delighted to open bookings and encourage performance enthusiasts to secure their Audi SQ8 early, as availability will be limited.”

WHOOP Broadens WHOOP Advanced Labs Offering, Announcing a Women’s Health Specialized Blood Biomarker Panel

Business Wire India

WHOOP, the human performance company, today unveiled multiple initiatives and new clinically-backed features, including the coming launch of the company’s Women’s Health Specialized Blood Biomarker Panel. Building on the WHOOP Advanced Labs Baseline Panel launched last year, the Women’s Health Specialized Blood Biomarker Panel adds 11 clinically backed, female-specific blood biomarkers that expand insight into areas that are frequently under-measured or misinterpreted in traditional women’s health testing. WHOOP has also announced a new Hormonal Symptom Insights and Predictions update, along with a comprehensive Menstrual Cycle White Paper detailing the science behind its cycle modeling.

 

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260310966566/en/

 

 

WHOOP Broadens WHOOP Advanced Labs Offering, Announcing a Women’s Health Specialized Blood Biomarker Panel

WHOOP Broadens WHOOP Advanced Labs Offering, Announcing a Women’s Health Specialized Blood Biomarker Panel

 

These initiatives reflect the company’s commitment to advancing women’s health in an area that has historically been under-researched and underrepresented in data, clinical standards, and performance science. Women represent a growing share of new WHOOP members, with 150% year-over-year growth, signaling increasing demand for health insights that account for hormonal dynamics, training response, and long-term health outcomes. Women also engage with WHOOP AI approximately 30% more than male members, reflecting strong demand for intelligent, personalized women’s health support.

 

“Unlike solutions that focus on isolated conditions or single life stages, WHOOP delivers a connected health experience informed by one of the world’s largest datasets on women’s physiology,” said Alex Vannoni, Head of Healthcare Product at WHOOP. “We’re not just helping women track their cycles. We’re helping them understand how their physiology evolves over time – and giving them tools to act on it.”

 

 

WHOOP Advanced Labs: Women’s Health Specialized Panel

 

 

The Advanced Labs baseline and new Women’s Health Specialized Panel create a progressive, female-first testing pathway that supports women across all life stages.

 

 

The new panel, launching next month, includes critical biomarkers that dive deeper into cycle regulation and hormonal transitions, including perimenopause, thyroid function, nutrient sufficiency, and bone–metabolic resilience. The biomarkers tested are: Anti-Müllerian Hormone (AMH), Progesterone, Prolactin and Thyroid Peroxidase Antibodies (TPOAb), Free T4, Free T3, Leptin, Vitamin B12 (Cobalamin), Folate, Magnesium and Phosphate (as Phosphorus).

 

 

By layering lab data on top of continuous wearable metrics and AI-modelling, WHOOP enables members to see how biomarkers correlate with recovery trends, strain tolerance, sleep efficiency, and stress patterns over time – turning static lab results into dynamic insight.

 

 

Members will be able to purchase the Women’s Health Specialized Panel via the WHOOP app.

 

 

Hormonal Symptom Insights and Predictions

 

 

WHOOP is also expanding its Menstrual Cycle Insights and Pregnancy Insights offering, with a new update – Hormonal Symptom Insights and Predictions. Within the WHOOP app, menstruating members will now receive a personalized model of their cycle that adapts over time, based on their unique physiological data and historical patterns.

 

 

Within the WHOOP app, members will now have access to key data about their cycle that allows them to accurately adjust their daily routines, fitness regimes, and recovery practices and anticipate potential symptoms rather than simply recording them. This includes access to:

 

 

  • A dynamic date window for the next period, allowing for more anticipation around the menstrual cycle
  • Tracked trends in cycle length, period length, and variability, flagging irregular patterns before larger issues persist
  • Analyzed individual symptom patterns to anticipate when symptoms are most likely to occur

 

As part of the latest Cycle Insights updates, the feature now integrates with WHOOP Advanced Labs. This integration enables WHOOP to deliver personalized biomarker ranges – categorized as ‘optimal,’ ‘sufficient,’ or ‘out of range’ – based on where a member is in their cycle. When a member completes a blood draw, WHOOP automatically applies the appropriate reference range aligned to their recorded cycle phase, ensuring results are interpreted through the lens of their physiology. It’s another example of how women’s unique biology is embedded into every WHOOP product and feature.

 

Menstrual Cycle White Paper

 

 

WHOOP has also published a comprehensive Menstrual Cycle White Paper outlining the research, methodology, and validation behind its modeling approach. The white paper proves how continuous physiological monitoring improves prediction accuracy over time, how the system accounts for variable cycles, perimenopause, and hormonal birth control, and how prediction windows dynamically widen or narrow based on variability.

 

 

By bringing continuous, longitudinal visibility to cycle patterns, WHOOP aims to increase health literacy and close a long-standing data gap in women’s health.

 

 

“What makes this powerful isn’t any single data point – it’s how the system comes together,” said Emily Capodillupo, Senior Vice President of Research, Algorithms, and Data at WHOOP. “Women don’t experience their physiology in silos. Hormones influence sleep, sleep affects recovery, and recovery shapes training response. By modeling these interactions over time – across continuous biometrics, lab data, and behavior – we can deliver guidance that reflects the full system, not just a snapshot.”

 

 

With the support of the WHOOP Medical Advisory Board, including Dr. Robin Berzin and Dr. Hazel Wallace, and in tandem with their recent collaboration with Clue, a leader in menstrual and reproductive health, WHOOP will continue to drive innovation in women’s health and deliver on the company’s goal of adding one billion healthy years to the planet.

 

 

The Women’s Health Specialized Panel, along with additional blood panels, will be available via WHOOP in April. You can find links to imagery in our Digital Press Kit.

 

 

*The Women’s Health Specialized Panel will be available exclusively in the US at launch.

 

 

About WHOOP:

 

 

WHOOP delivers a wearable membership to help people live healthier, longer lives and unlock extraordinary potential. Through a powerful 24/7 wearable with a 14-day battery life, WHOOP provides intelligent health guidance across sleep, recovery, strain, fitness, and long-term wellbeing. The health platform includes an FDA-cleared ECG, a Healthspan longevity feature, Blood Pressure Insights, and Advanced Labs blood biomarker analysis. Peer-reviewed research shows: that members who wear WHOOP daily increase their weekly exercise by more than 90 minutes, gain over two hours of additional sleep per week, and improve heart rate variability by 10%.

 

 

Trusted by millions of members worldwide including athletes, global leaders, military operators, executives, and artists, WHOOP has become a modern symbol of disciplined, intentional living. WHOOP was founded in 2012 and is headquartered in Boston. The company has raised more than $400 million in venture capital, ships to 56 countries, and operates in six languages. Learn more at whoop.com and connect with WHOOP on Instagram, LinkedIn, X, Facebook, and YouTube.

 

 

 

 

 

Attrangi Marks International Women’s Day with ‘Pragati’ Campaign Supporting Women’s Financial Independence

Attrangi Marks International Women’s Day with ‘Pragati’ Campaign Supporting Women’s Financial Independence

Mumbai, Mar 10th: Contemporary jewellery brand Attrangi marked International Women’s Day with its Pragati campaign, highlighting the brand’s ongoing efforts to empower women through skill development and financial independence. The campaign spotlights Pragati, an initiative designed to help women from underserved backgrounds build sustainable careers within the digital commerce ecosystem.

Derived from the Sanskrit word for “progress,” Pragati is a six-month incubator program that trains women in the operational and digital aspects of running a modern retail brand. As part of the initiative, participants receive hands-on training in areas such as inventory management, packaging and customer support, order processing, and quality control—skills that are increasingly essential in today’s rapidly growing e-commerce sector.

The program was introduced after Attrangi identified a gap in the evolving digital retail landscape. While the growth of e-commerce has opened up new employment opportunities, many women from underprivileged communities continue to face limited access to structured skill development and operational roles within the sector.

Introduced as a pilot initiative by AttrangiPragati has already shown encouraging early results during its initial phase. The program has helped participating women gain hands-on exposure to the operational side of running a digital retail brand, building both confidence and practical skills. Encouraged by the response and engagement from participants, Attrangi plans to continue and strengthen the initiative beyond its initial six-month cycle. Currently being rolled out in Mumbai and Chennai, the program aims to gradually expand its reach and create more opportunities for women to access structured skill development within the digital commerce ecosystem.

Through PragatiAttrangi aims to create pathways for women to enter the digital economy while fostering an environment where they can build confidence, financial stability, and long-term professional growth.

As part of the campaignAttrangi also hosted “Court & Core: Her Edition” on March 8 at Serve Society, a community-focused wellness experience that brought women together through Pilates and Padel sessions. The event concluded with curated pop-ups including a nail bar and a jewellery showcase, celebrating self-care, connection, and modern womanhood.

Commenting on the initiative, Vidushi Jain, Co-founder, Attrangi, said,“At Attrangi, we’ve always believed that the true value of a brand lies in the lives it touches. Over time, we realised that one of our most meaningful contributions has been creating opportunities for the women who work with us and supporting their journey towards financial independence.”

Saloni Shah, Co-founder, Attrangi, added,“Through Pragati, we wanted to build a system where women are not just part of the workforce but are supported in learning, growing, and creating stability for themselves and their families.”

With the Pragati campaignAttrangi hopes to encourage more brands to invest in initiatives that move beyond symbolic celebration and focus on creating real opportunities for women’s economic empowerment.

Omdia: Global PC Shipments to Decline 12% in 2026 Amid Severe Memory and Storage Supply Challenges

Business Wire India

 

Worldwide shipments of desktops, notebooks and workstations in 2026 are expected to decline by 12% to 245 million units, according to the latest outlook from Omdia. This forecast is grounded in sharp increases in memory and storage prices – particularly the expected minimum 60% rise in 1Q26. Further upward price pressure is anticipated throughout the remaining quarters of the year, though subsequent increases are expected to be more moderate. Since 1Q25, the costs of mainstream memory and storage configurations have risen by between US$90 and US$165, placing substantial financial pressure on PC vendors and forcing them to reduce promotions, raise product prices, and adjust configurations. The impact across PC product categories is expected to be broadly consistent. Desktops are set to decline by 10% to 53.2 million units, while laptops will decline by 12% to 192.2 million units.

 

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260310225638/en/

 

 

Worldwide PC shipment estimates and forecasts 2016–2027

Worldwide PC shipment estimates and forecasts 2016–2027

 

 

Considering how quickly the situation is evolving, Omdia has conducted a multi-scenario analysis of the impact. Based on the latest available information and market signals, the forecast carries a higher downside risk, namely a widening of shortages for both memory and storage and increasingly steep price hikes. This could further suppress consumer demand and tighten PC vendors’ supply, pushing PC shipments toward a 15% decline or potentially worse. In addition, the recent outbreak of conflict in the Middle East has introduced substantial uncertainty for international transportation and regional market growth, although it remains to be seen whether this situation will persist.

 

Further analysis by price band shows that shortages and price increases have affected products across different price tiers to varying degrees. “For lower-priced products, there is less margin room to absorb rising costs, and consumers in this segment are typically more sensitive to price fluctuations,” said Omdia Principal Analyst Ben Yeh. “In addition, lower-price-band products often rely on lower-capacity, previous-generation components and receive lower allocation priority while facing the hurdle of some suppliers discontinuing production. Within the limited bit supply PC vendors could obtain, prioritizing premium products will be a preferred strategy to mitigate impacts to business performance.”

 

 

In 2026, PCs priced below US$500 are expected to be hit hardest, declining by 28% to around 62.1 million units shipped. By contrast, shipments of high-end PCs priced at US$900 and above are better supported and may even maintain modest growth. “Beyond the stronger ability of higher price bands to absorb cost increases, we also factored in that some consumers and IT decision makers will accept higher price points to meet essential needs, which will drive an upward shift in the price mix,” Yeh added. “However, the movement toward higher price bands does not necessarily represent improved product configurations.”

 

 

Worldwide desktop and notebook shipments (market share and annual growth)

 

Omdia PC Forecast: 2025 and 2026

Platform

2025
shipments

2025
market share

2026
forecast

2026
market share

Annual
growth

Windows & Others

231,679

83.1%

203,550

83.0%

-12.1%

MacOS

27,740

10.0%

26,401

10.8%

-4.8%

ChromeOS

19,317

6.9%

13,990

5.7%

-27.6%

HarmonyOS

141

0.1%

1,404

0.6%

897.0%

Total

278,876

100.0%

245,344

100.0%

-12.0%

 

 

 

 

 

 

Note: Unit shipments in thousands. Percentages may not add up to 100% due to rounding.

 

Source: Omdia PC Horizon Service (sell-in shipments and forecast), March 2026

 

 

 

“The supply-driven downturn in 2026 will not affect all PC platforms equally,” said Kieren Jessop, Research Manager at Omdia. “Windows PCs, which account for 83% of shipments, are forecast to decline 12% in 2026 as the platform bears the brunt of memory and storage constraints. Chrome devices face the steepest decline at 28%, as the education-heavy platform is particularly exposed to tighter component allocation, lower margins and the discontinuation of some memory and storage products. Macs are set for a comparatively modest 5% decline, supported by Apple’s vertically integrated supply chain and premium positioning. Meanwhile, HarmonyOS-based PCs are emerging as a notable growth segment, forecast to expand tenfold year on year from a small base as Huawei ramps up its PC ecosystem in China.”

 

ABOUT OMDIA

 

 

Omdia, part of TechTarget, Inc. d/b/a Informa TechTarget (Nasdaq: TTGT), is a technology research and advisory group. Our deep knowledge of tech markets grounded in real conversations with industry leaders and hundreds of thousands of data points, make our market intelligence our clients’ strategic advantage. From R&D to ROI, we identify the greatest opportunities and move the industry forward.

 

 

 

 

 

For the First Time, Ferring Reports Revenue of Over €2.5 Billion in 2025

Business Wire India

  • Ferring’s total revenues for 2025 exceeded €2.5 billion, an increase of 10% from 2024, mainly driven by our flagship product Menopur®
  • Continued ramp-up in the US for Adstiladrin®, our novel gene-based therapy for bladder cancer, confirming its position as Ferring’s second major growth driver
  • Commitment to sustainability demonstrated by SBTi approval of our targets to reduce greenhouse gas emissions, and by our programme to reduce maternal deaths in low- and lower middle-income countries

 

Ferring today published its 2025 Annual Report and Sustainability Report. The company achieved total revenues of over €2.5 billion in 2025, an increase of 7% over the previous year at actual exchange rates (AER) and 10% at constant exchange rates (CER). These were mainly driven by our flagship product Menopur® (menotropins for injection) in reproductive medicine, and the ramp-up in the US of our breakthrough gene-based therapy for non-muscle invasive bladder cancer, Adstiladrin® (nadofaragene firadenovec-vncg).

 

Operating expenses were contained to an increase of €61 million year-on-year (i.e. +5% at AER and +7% at CER), and this includes significant non-recurring items (notably impairment charges and restructuring provisions). Underlying operating expenses remained well-controlled, with increased investments targeted to support the growth of Adstiladrin and other opportunities. Thus, operating profit for the year reached €167 million, a decrease of -€24 million (‑13%) versus the prior year at AER, while remaining flat at CER – with the difference being driven by the weaker US dollar.

 

 

Following a focus on improving cash conversion after several heavy investments, free cash flow generation approached neutral despite currency headwinds from the weaker US dollar. This represents a substantial improvement compared to the previous year, and a significant step towards sustainable cash generation.

 

 

Jean-Frédéric Paulsen, Chairman of the Board of Directors and Chief Executive Officer, said: “This was a pivotal year as we continued evolving our business to become stronger, more agile and more resilient, and importantly we got back to free cash flow neutral. Moreover, in 2025, we introduced an enterprise model designed to create greater value for patients and customers while supporting sustainable growth. This reflects our long-term commitment to serving patients’ need, and fostering an environment where people can learn, grow and perform at their best.”

 

 

Ferring has always conducted business responsibly by seeking to protect the environment, create value for society, and uphold our high standards of ethics and governance. In 2025, we passed a major milestone when our targets for reducing greenhouse gas (GHG) emissions were approved by the Science Based Targets initiative (SBTi). This globally recognised standard ensures corporate goals are aligned with international climate policy. During the year, we succeeded in reducing our Scope 1 and 2 GHG emissions by 4.3% and Scope 3 emissions by 19%.

 

 

Access to affordable healthcare is embedded in Ferring’s purpose and strategic priorities. The Project Family™: Safe Birth initiative aims to reduce maternal deaths in low- and lower middle-income countries by enabling wider access to Carbetocin Ferring (carbetocin, room-temperature stable formulation). In 2025, we worked with partners to supply around 1.7 million doses of this life-saving medicine at an affordable access price, while gaining further approvals in seven low- and lower middle-income countries.

 

 

About Ferring Pharmaceuticals

 

 

Ferring Pharmaceuticals is a privately owned specialty biopharmaceutical group committed to building families and helping people live better lives. We are leaders in reproductive medicine with a strong heritage in gastroenterology and urology and are at the forefront of innovation in uro-oncology gene therapy. Ferring was founded in 1950 and employs more than 7,500 people worldwide. The company is headquartered in Saint-Prex, Switzerland, and has operating subsidiaries in more than 50 countries which market its medicines in over 100 countries.

 

 

Learn more at www.ferring.com, or connect with us on LinkedIn, Instagram and YouTube.

 

 

 

 

 

Pink Adrak Secures Strategic Backing from String Ventures’ Shivam Mishra; Targets INR 55 Crore Revenue by 2028

Pink Adrak Secures Strategic Backing from String Ventures’ Shivam Mishra; Targets INR 55 Crore Revenue by 2028

Mar 10: Pink Adrak, an emerging nextgeneration Quick Service Restaurant (QSR) platform from India, has secured strategic backing from Shivam Mishra, Founder of String Ventures, following its appearance on Bharat ke Super Founders. The investment marks a key milestone in the companys ambition to build a scalable, technologydriven and capitalefficient food platform designed for Indias evolving consumption habits.

The funding includes ₹12.25 crore attributed towards a combination of equity capital and revenue support, enabling the company to accelerate expansion across North India while strengthening its QSR platform and techfirst operational stack.

Founded with the vision of building a platform-led food services company, Pink Adrak currently operates 12 outlets across Gurugram and Jaipur. The brand has served over 1.5 lakh customers and delivered more than 5 lakh orders, while maintaining a 4.6 average rating across food delivery platforms.

Pink Adrak’s model integrates six proprietary culinary formats within a single operational ecosystem, allowing the company to diversify menus, optimise kitchen infrastructure, and deliver stronger unit economics. The platform combines dinein, delivery, and subscription-led consumption through its proprietary app along with marketplace integrations across Zomato and Swiggy.

With fresh strategic backingPink Adrak plans to expand to 50 outlets while targeting ₹55 crore in revenue by 2028.

As part of its next growth phase, the company will launch a Fresh Meal Vending Cafe, a lightweight format designed for corporate campuses, educational institutions, and high-footfall transit locations. Pink Adrak is also scaling its subscription-led Pink Adrak Pass, aimed at building daily consumer engagement and predictable recurring demand.

Additionally, the brand plans to expand into desserts, beverages, and FMCG categories, creating multiple omnichannel consumption touchpoints across physical outlets, direct-to-consumer channels, and marketplace platforms.

Shivam Mishra, Founder, String Ventures, said “Pink Adrak represents a new generation of QSR brands emerging from India – capital-efficient, platform-driven, and built on strong unit economics. Its focus on building a tech-enabled food ecosystem makes it a compelling opportunity in India’s rapidly growing food services market.”

Ankur Gakkhar, Founder & CEO, Pink Adrak, added “This investment reinforces our belief that India needs a scalable QSR platform built on strong fundamentals and operational discipline. Pink Adrak is not just expanding outlets – we are building an integrated food ecosystem combining kitchens, technology, subscriptions, and omnichannel distribution.”

Pink Adrak has been incubated by Ripplewalk, a venture studio for food entrepreneurs that supports scalable food brands through platform infrastructure, demand generation, and capital access.

With a clear expansion roadmap and technology-led model, the company aims to build a category-defining QSR platform from India, combining innovative formats, capital-efficient expansion, and strong consumer demand.

New Report Highlights Zoomcar Host Earnings for 2025

Bengaluru, Mar 10: Zoomcar Holdings, Inc., India’s largest marketplace for self-drive car sharing, today released a high-level host earnings update for calendar year 2025 alongside a companion Host Earnings Trend Report featuring additional insights across host cohorts, geographies, product features, trip duration, vehicle categories, and seasonality.

For CY 2025, Zoomcar hosts collectively recorded robust earnings, supported by a total of 18,800 active earning hosts those completing at least one booking. Internal platform data showed that more than half of host earnings were generated from repeat renters, highlighting the strength of repeat-led demand in supporting host income outcomes.

“Host earnings are one of the clearest indicators of marketplace health and value creation,” said Deepankar Tiwari, Chief Executive Officer of Zoomcar. “This CY 2025 update reflects the strength of our host ecosystem, the quality of repeat-led demand on the platform, and the income potential for hosts who adopt the right features and operate consistently.”

CY 2025 Host Earnings Highlights

  • 18,800 active earning hosts with at least one completed booking.

  • Repeat renters accounted for over half of total host earnings, underscoring repeat-led marketplace demand quality.

  • Hosts offering Home Delivery earned significantly more than non-delivery hosts.

  • A meaningful contribution came from new host cohorts who joined Zoomcar in 2025.

  • Multi-car hosts earned higher per-car income compared to single-car hosts, indicating monetization upside through scaled operations.

  • Hatchbacks, compact SUVs, and SUVs remained the leading contributors to host earnings.

  • Seasonal travel peaks around year-end holidays, summer, and long weekends drove notable earnings spikes.

Key Marketplace Trends from the Companion Report

  • Metro demand density remains strong: Bengaluru, Delhi NCR, Mumbai, Pune, and Chennai together accounted for approximately two-thirds of total host earnings, reflecting strong liquidity in core markets alongside expansion into additional cities.

  • Product adoption is a clear earnings lever: Home Delivery and longer bookings contributed meaningfully to annual host income.

  • Supply scaling correlates with higher earnings: Multi-car hosts consistently outperformed single-car hosts.

  • Seasonality drives earnings: December and January ranked among the highest earning months, aligning with recurring travel peaks.

The companion Host Earnings Trend Report underscores the depth and quality of Zoomcar’s marketplace, demonstrating the potential for hosts to monetize effectively through repeat demand, product adoption, and strategic scaling.

Infobip Is Set to Launch AgentOS to Orchestrate Autonomous AI-Driven Customer Journeys at Scale

Business Wire India

Global AI-first cloud communications platform Infobip, which celebrates its 20th anniversary this year, is set to launch its AI-native, fully managed solution AgentOS. The new platform builds on Infobip’s recently launched AI Agents, the intelligent foundation for autonomous customer communications. AgentOS is a major step in Infobip’s evolution from a communications platform to an intelligent orchestration layer for the AI era, enabling businesses to move from campaigns and workflows to autonomous, goal-driven interactions.

 

AI communication models enable autonomous customer communications, hyper-personalization and highly engaging content across multiple channels. However, AI agents need a unified view of all customer touchpoints to deliver such benefits. Businesses must eliminate data silos. Yet readiness is low. Few enterprise AI agent projects reach production due to unstructured data and internal barriers. AgentOS overcomes these barriers, operationalizing AI safely and at scale across the enterprise.

 

AgentOS combines Infobip’s Conversational Customer Data Platform with real-time journey orchestration to deliver one and two-way contextual engagement across all natively integrated channels. The platform unites marketing, sales and support into one AI-native platform to connect every customer touchpoint into a seamless journey. This means fewer disconnected tools, faster execution and measurable improvements in customer conversion, satisfaction and lifetime value.

 

Infobip’s real advantage lies in its human-in-the-loop model, where AI manages scalability and efficiency, and human specialists intervene to address complex issues, continuously training and refining the AI agents. Retailers and e-Commerce companies are at the forefront, delivering hyper-personalized experiences, while healthcare and finance sectors are quickly embracing AI-powered solutions to improve patient care with a strong focus on trust, security, and regulatory compliance.

 

Moreover, modular components, MCP interfaces, open APIs, and intuitive user interface elements enable fast deployment, integration or standalone use. Brands can start with one use case, enhance customer experience and scale to other use cases quickly. Built-in security and compliance ensure every interaction is trusted, giving enterprises the confidence to automate without losing control. Automation and analytics power hyper-personalized engagement and operational efficiency at scale.

 

Krešo Žmak, Chief Innovation Officer at Infobip, said: “AgentOS is the control layer where AI agents, data, channels and customer intent come together to decide what happens next in every interaction. It leverages our omnichannel foundation to enable AI agents to operate autonomously across SMS, RCS, email, WhatsApp, voice, and more, adapting in real-time to optimize content, channel and timing based on customer context. With more than 15 natively integrated channels, Infobip is uniquely positioned to deliver agentic AI at scale.”

 

Infobip has integrated Model Context Protocol (MCP) servers into its platform to provide AI agents with communication superpowers. By creating a universal language where AI agents can interact with third-party systems, Infobip’s MCP servers enable AI agents to book flights, set up two-factor identification and more. No matter if a brand uses an Infobip or third-party agent, they can make the most of Infobip’s global omnichannel communications platform to complete real AI-first customer tasks end-to-end.

 

AgentOS is available directly from Infobip on 1 April. More about AI agents here: https://www.infobip.com/ai-agents