Himanshu Dulani Announces Multi-City Dance Tour Across India After ACL Recovery

Celebrated Indian dancer, choreographer and social media personality, Himanshu Dulani, proudly announces his highly anticipated five-city dance workshop tour titled ‘BEYOND’. signifying a powerful return to the stage following ACL surgery . This tour, encompassing Mumbai, New Delhi, Bengaluru, Kolkata and Ahmedabad, embodies Dulani’s unwavering resilience and dedication to his art, presenting a unique opportunity for dancers across India to engage with his experiences and passion

The tour transcends the conventional dance workshop, representing a profound journey of self-discovery and the triumph over physical limitations encountered during his recovery . The tour will feature exclusive classes, each showcasing fresh choreography every weekend in a different city. With hints of additional cities on social media, Dulani envisions his tour as the genesis of a larger movement, underscoring his steadfast commitment to inspiring others through the transformative power of dance.

Himanshu Dulani presents Beyond India Tour 2025

Himanshu Dulani states, “More than a dance showcase and a series of workshops. ‘BEYOND’ is an emotional journey of resilience and healing, and pushing past physical and mental limits. With ‘BEYOND,’ I’m not just performing again — I’m rewriting what a comeback looks like. It is a celebration of perseverance, artistry, and the power of dance to overcome challenges.”

Participants will delve into Dulani’s original choreography and unique style. The tour will initially visit five key cities, with the potential for expansion contingent on audience demand and engagement, promising a dynamic and interactive experience for all attendees.

Dulani’s BEYOND India Tour not only marks a resurgence with renewed passion but also complements a successful 2024, highlighted by workshops in both India and the U.S., a standout performance at YouTube Fanfest India, and a significant Instagram presence fuelled by widely resonating choreography. His mission extends beyond performance to nurturing emerging talent and fostering a vibrant dance community, embodying passion, reinvention, and perseverance.

Born on December 9, 1994, in Gwalior, Madhya Pradesh, Himanshu Dulani has risen as an influential figure, recognized for his electrifying hip-hop style and emotive choreography that inspires a new generation of dancers. Dulani’s journey began with viral YouTube videos, amassing over 1.5 million subscribers with iconic routines like Jazzy B’s ‘Dil Luteya’ . He has had the honor of choreographing for superstar Diljit Dosanjh and created his first music video for Zaeden’s track ‘5 AM’ . His choreography, set to popular tracks like ‘Tere Liye’, ‘Pee Loon’ and ‘Main Tera Boyfriend’, has resonated with a wide audience on Instagram . Achieving international recognition in 2016, he contributed to dance crew 13.13’s fourth-place finish at the World Hip-Hop Dance Championship in Las Vegas.

Geoquest Emerges: Terre Armee Rebrands to Reflect Innovation-Driven Future

New Delhi, 11th April 2025: Terre Armée, a global leader in soil-structure interaction, geotechnical engineering, has announced its rebranding to Geoquest. This strategic name change reflects the company’s evolution, diversification, and commitment to providing cutting-edge solutions across its global operations.

 Over the past decades, the company has expanded its expertise beyond its traditional Reinforced Earth® solutions, integrating geosynthetics, advanced construction materials and geohazards solutions into its portfolio. The transition to Geoquest signifies a unified global identity across continents, reinforcing the company’s mission to expand, diversify, and innovate in the field of geotechnical, geohazards and hydraulic engineering.

 A name that reflects expertise and vision
The new name, Geoquest, embodies the company’s core strengths. The prefix ‘Geo’ highlights its expertise in geotechnical engineering, geosynthetics and geohazards, while the suffix ‘quest’ represents its relentless pursuit of excellence by providing innovative solutions to build and maintain long term infrastructure assets. As the company embarks on a new strategic plan focused on expanding its offerings and market reach, adopting a name that aligns with its global vision is a natural step forward.

 Commitment to excellence remains unchanged
Despite the name change, the company remains deeply committed to its legacy of expertise, innovation, and excellence. Its dedication to delivering high-quality, forward-thinking solutions remains unchanged, with the proven Terre Armée® solutions continuing to be a cornerstone of the Retain, Cross, Protect, and Strengthen segmentation portfolio.

Mr. Somnath Biswas, Managing Director of Geoquest India

 Commenting on the occasion, Mr. Somnath Biswas, Managing Director of Geoquest India, said, “The decision to adopt the name of Geoquest is a significant milestone in our company’s journey. As we continue to expand our expertise and diversify our solutions, it is essential that our identity reflects our forward-thinking approach and global ambitions. This change represents more than just a new name—it underscores our commitment to innovation, excellence, and sustainable solutions. While we embrace this evolution, our core values, technical expertise, and dedication to delivering high-performance solutions remain unwavering. Geoquest is a name that signifies both where we are today and the ambitious path we are charting for the future.”

Doctors Embrace Transcendental Meditation as a Prescription for Whole-Body Wellness

New Delhi, 11th April 2025: Transcendental Meditation (TM), once known primarily as a personal well-being practice, is now emerging as a clinically supported tool in modern medicine. Doctors and hospitals are increasingly recommending TM to complement conventional treatments, citing its powerful impact on physical, mental, and emotional health.

 Medical research has significantly bolstered TM’s credibility in the healthcare community. The American Heart Association reported in 2017 that TM lowers high blood pressure, reducing the risk of heart attacks and strokes. A major NIH study found TM reduced PTSD symptoms by over 50%, surpassing many traditional therapies. A groundbreaking five-year study published in Psychosomatic Medicine found that those practicing TM had 55.4% lower hospitalization rates compared to non-practitioners.

 Scientific journals continue to validate TM’s holistic benefits. TM has been shown to lower cortisol levels, the stress hormone by 30 to 40% (NeuroReport), reduce sleep disturbances by 50% (Journal of Sleep Research), cut medication use by 23% (Health Affairs), and enhance immune response by up to 50% (Psychosomatic Medicine).

 Aditi Shrivastava, Senior Transcendental Meditation Teacher, stated, “We are at the cusp of a healthcare revolution, where inner calm and scientific healing converge. TM does not replace medical treatment, but it supercharges it, allowing the body to heal from within while managing stress effectively.”

 Dr. Amit Arora, Chief Medical Officer at Maharishi Ayurveda, said, “I highly recommend Transcendental Meditation to all my patients to maintain their health and for speedy recovery from their chronic and complicated diseases. I feel that TM is the most powerful invisible medicine.”

 With this growing body of evidence, TM is being adopted across healthcare and corporate ecosystems. Hospitals such as Maharishi Ayurveda Hospital have incorporated TM into patient care protocols, while organisations across India are using it to improve employee well-being, mental clarity, and resilience. As India and the world move toward integrative healthcare, TM is offering a safe, evidence-based, and deeply effective approach to healing, redefining how we care for the mind and body in today’s high-stress world.

AI Integration Elevates Productivity and Customer Experience at Bank of America

April 9, 2025

MUMBAI – Bank of America uses innovative technology to meet and anticipate the needs of its clients and 213,000 employees. For many years, this commitment has carried through in its approach to AI and machine learning. The technology is embedded today across the company’s business lines and areas including global technology, operations, and training.

“AI is having a transformative effect on employee efficiency and operational excellence,” said Aditya Bhasin, Chief Technology & Information Officer at Bank of America. “Our use of AI at scale and around the world enables us to further enhance our capabilities, improve employee productivity and client service, and drive business growth.”

Seven years ago, in 2018, Bank of America launched Erica®, the first widely adopted AI-driven virtual financial assistant, within its mobile app. Since then, clients have interacted with Erica more than 2.5 billion times, with 20 million clients now actively using the virtual assistant.

Bank of America’s approach to AI includes human oversight, transparency, and accountability for all outcomes. In addition to recently shared examples of how AI benefits clients and employees, our employees’ use of AI continues to expand in areas such as:

· Erica for Employees – Building upon Erica’s success, in 2020, Bank of America launched Erica for Employees, an AI-driven internal virtual assistant which was rapidly adopted during the pandemic by employees seeking technology support in areas such as mobile device password reset, device activation, and many others. In 2023, the functionality was expanded to assist with additional topics such as where to review health benefits, locate payroll and tax forms, and more.

Today, over 90% of employees use Erica for Employees, with the virtual assistant having reduced calls into the IT service desk by more than 50%. The capabilities will expand this year to offer enhanced search and assistance across a broader set of topics – including answers to employee questions about Bank of America products and services – with plans to leverage both AI and generative AI (GenAI).

· ask MERRILL® and ask Private Banking® – Leveraging the technology behind Erica, these tools help Merrill and Bank of America Private Bank teams efficiently curate information to deliver superior client experiences. When needed, the chat functionality can also connect teams with experts at the bank for help with more complex requests. In 2024, there were more than 23 million interactions with ask MERRILL and ask Private Banking, an increase of 1 million over 2023, helping employees more proactively connect with clients about timely and relevant opportunities.

· Capturing client feedback – This internally-developed GenAI capability is used by Bank of America call centers to summarize call recordings, which helps increase efficiency and ensure the company remains in tune with clients’ needs and improves their experiences. Previously, teammates would manually generate these summaries. Future enhancements this year will extend to other communication channels.

· The Academy – Bank of America’s onboarding, education, and professional development organization uses AI to provide interactive coaching through conversation simulators that enable teammates to practice different types of client interactions and increase proficiency through real-time feedback. Employees completed over 1 million simulations last year, with many noting that practicing client conversations helps them deliver better and more consistent service.

Additional AI deployments underway helping to increase employee productivity and improve client service include:

· Coding assistance – Bank of America software developers are using a GenAI-based tool to assist with code writing and optimization, through which they have experienced efficiency gains of over 20%.

· Preparing for client meetings – Developing materials in preparation for meetings with current and prospective business clients can take several hours per meeting. AI helps automate and standardize the creation of drafts of materials for meetings with Bank of America Business Banking and Global Commercial Banking clients, with the opportunity for employees to reallocate tens of thousands of hours per year to client engagement and growth.

· Contact center optimization – A modernized desktop tool leveraging AI proactively provides guided assistance to customer service specialists in Bank of America contact centers, enabling them to deliver a more personalized client experience, increase client satisfaction, and reduce call handling times.

· Research summaries – An internally-developed GenAI platform enables the Global Markets sales and trading team to search, summarize, and synthesize our industry-leading research and market commentary more quickly and efficiently.

AI Patent Portfolio
Bank of America holds nearly 7,400 granted patents and pending patent applications, the most U.S. granted patents of any financial services company. More than 1,200 of these patents are AI and machine learning focused – representing 17% of the patent portfolio – and more than half have already been granted.

Other technology categories in which new patents were granted last year include information security, online and mobile banking, payments, data analytics, and augmented and virtual reality. This is thanks to the company’s more than 7,800 talented inventors in 14 countries and 42 U.S. states, and a culture that empowers teammates to explore and develop innovative solutions for individuals and businesses globally.

Bank of America spends $13 billion annually on technology, of which approximately $4 billion will be directed to new technology initiatives in 2025.

New HYDRA Platform Offers Legal Transparency and Loan Clarity in Real Estate Deals

Hyderabad, April 11, 2025 — A.V. Ranganath, Commissioner of HYDRA (Hyderabad Disaster Response and Asset Monitoring and Protection Agency), today launched HRCSIndia.com, a free online platform that offers verified, unbiased legal and loan information on real estate properties. The launch event took place at LB Nagar in the city.

Developed by HRCS India, a Hyderabad-based, RERA-certified organization with 21 years of industry experience, the platform aims to empower property buyers, sellers, and stakeholders with accurate and transparent information at no cost.

MR AV RANGANATH SEEN BEING WELCOMED TO THE LAUNCH OF HRCS INDIA PLATFORM

“HRCSIndia.com is a first-of-its-kind initiative, created to address the widespread confusion and fear among buyers following recent demolitions. Many people are unsure whether a property lies within Full Tank Level (FTL) or lake buffer zones. Our platform is designed to bridge this information gap and help people make informed decisions,” said Mr. Harshavardhan Reddy, Founder and CEO of HRCS India.

Commissioner’s Remarks

Addressing a gathering of over 150 attendees, Mr. A.V. Ranganath emphasized that it is unfair to blame HYDRA for the slowdown in Hyderabad’s real estate sector.

“HYDRA is not responsible for the stagnation in the market. Many unsold flats existed even before HYDRA was formed. Our role is to protect public assets and ensure transparency,” he said.

He appreciated HRCS India for volunteering to provide legal clarity and loan transparency free of cost, comparing their efforts to marriage matchmaking — helping buyers find the right property match safely.

“Real estate is a lifetime investment and a dream for many. That dream should not be shattered due to a lack of knowledge. Transparency and awareness are essential,” he added.

HYDRA was established through an executive order to protect public assets — including roads, drains, water bodies, parks, and other infrastructure — under the jurisdiction of GHMC and the Telangana state government. It is the first body of its kind in India and has full legal powers.

The commissioner further stated that HYDRA plans to sign an MoU with the National Remote Sensing Centre (NRSC) to use satellite and remote sensing technology to identify lake encroachments and demarcate Full Tank Levels (FTLs). This will help prevent disputes and protect natural water bodies.

Legal Awareness and FTL Concerns

“Thanks to HYDRA’s efforts, more people today are aware of what FTL means. It is not a new concept; it is mentioned in several laws such as the Telangana WALTA Act (2002), the Environment Protection Act (1986), the Irrigation Act, and the Building Rules — all of which prohibit construction in FTL and buffer zones,” Ranganath clarified.

He acknowledged that real estate earned a bad reputation due to land grabbers, fly-by-night operators, and a lack of transparency. “This must change,” he urged, emphasizing the need to protect people from exploitation.

HRCS India’s Mission

“If you’re confused about where to buy property in Hyderabad, or worried whether a plot falls within an FTL or buffer zone, we understand your concern. That’s why we created HRCSIndia.com — a completely free, transparent platform to guide you,” said Mr. Harshavardhan Reddy.

He reiterated that HRCS India does not promote or sell any property, but solely aims to educate and empower stakeholders. “This is a no-cost, unbiased, information-first platform meant to help people make safer real estate decisions, especially in the wake of HYDRA demolitions,” he added.

Shraddha’s Children Academy Becomes India’s First ViewSonic Future School Digital Hub

Chennai, 11, April 2025: ViewSonic Corp., a global leader in visual and EdTech solutions, proudly recognises Shraddha’s Children Academy, Chennai as the first certified “Future School” in India under its global flagship program. This certification honours the school’s exemplary use of ViewSonic’s integrated EdTech ecosystem. With this recognition, Shraddha’s Children Academy becomes a benchmark institution for technology-enabled education in the country, demonstrating how digital tools can drive engagement, innovation, and future-readiness in classrooms. A Memorandum of Understanding (MoU) formalising this certification was signed today at the school.

The Future School Program represents a major milestone in ViewSonic’s commitment to transforming the education landscape in India. The initiative is designed to acknowledge the schools that have seamlessly integrated advanced EdTech solutions into their classrooms, thereby delivering personalized and future-ready learning experiences for students.

“India’s education landscape is evolving rapidly, and we want to ensure that schools are not just adapting but leading in EdTech adoption,” said Mr. Muneer Ahmad, Vice President, ViewSonic India. “Through the Future School Program, we are delivering an all-encompassing solution that simplifies technology integration for educators while fostering an engaging and future-ready learning environment for students. Our goal is to simplify technology for educators, enhance teaching efficiency, and create engaging, student-centered learning experiences.”

“At Shraddha, learners are at the center of everything we do. Our partnership with ViewSonic will help us create more interactive, engaging, and inclusive classrooms, empowering students to learn better and dream bigger.” Mr Naveen Velagapalli – Managing trustee, Shraddha’s Children Academy

Chennai’s Shraddha’s Children Academy Leads the Way

Shraddha’s Children Academy has integrated 45 ViewSonic Interactive Flat Panels across its classrooms, enabling dynamic, collaborative, and visually enriched lessons. Teachers are actively using myViewBoard, a digital whiteboarding and content creation tool, to deliver customised learning experiences and boost student participation. This proactive adoption and effective use of ViewSonic’s technology ecosystem made the school a natural fit for the Future School certification.

The ViewSonic Future School Program is anchored in a seamless, all-in-one ecosystem, which includes:

● ViewBoard: These touch-enabled displays make lessons more engaging and interactive, encouraging active student participation.

● myViewBoard Software: A digital platform for creating, sharing, and collaborating on lessons, enabling teachers to deliver personalized content in both physical and remote settings.

● ClassSwift: A tool that provides real-time insights into student engagement, allowing teachers to adapt lessons for better learning outcomes.

● Manager Advanced: A management software that simplifies IT operations by enabling remote monitoring and updates of all connected devices.

● Professional Development Program: Extensive training and certification for teachers to ensure they can maximize the potential of ViewSonic’s tools.

By offering an integrated suite of solutions, ViewSonic removes the complexity of adopting multiple vendors, allowing educators to focus on what matters most—teaching and learning.

Bridging the Gap Between Technology and Learning

The Future School Program is rooted in ViewSonic’s belief that technology should serve as an enabler, not a barrier. To this end, the company offers comprehensive onboarding and technical support to every participating school. From teacher training to backend integration, ViewSonic ensures a smooth and stress-free experience for institutions undergoing digital transformation.

GreenLine Raises Dollar275 Million to Drive Sustainable Logistics, Backed by Nikhil Kamath

New Delhi, 11st April 2025: GreenLine Mobility Solutions Ltd., an Essar venture and India’s only green logistics operator of LNG and electric-powered heavy commercial trucks, has announced a $275 million equity investment to accelerate the decarbonisation of heavy trucking in India. This includes a $20 million investment from Nikhil Kamath, marking a significant boost to India’s green logistics transformation.

GreenLine aims to decarbonise India’s transportation sector, which contributes nearly 15% of the country’s total carbon emission. The funding will enable the deployment of over 10,000 LNG and EV trucks, along with the establishment of a nationwide network of 100 LNG refuelling stations, EV charging stations, and battery swapping facilities. This comprehensive initiative aims to reduce 1 million tonnes of carbon emissions annually.

green line

India’s road logistics sector, with over 4 million trucks already in operation and continuing to grow, remains one of the country’s most carbon-intensive industries. Aligned with the Indian government’s ambitious goal to reduce greenhouse gas emissions, GreenLine is committed to transitioning India’s heavy-duty vehicle (HDV) fleet to LNG and EV trucks to promote cleaner, more sustainable transport. The company offers its logistics services at cost parity with diesel trucks, ensuring that customers can reduce carbon emissions without incurring any additional costs.

GreenLine’s LNG-powered trucks reduce CO₂ emissions by up to 30%, making them a trusted partner for corporates aiming to achieve their sustainability goals. The company’s current fleet of over 650 LNG trucks serves marquee companies across industries such as FMCG & E-commerce, Metals and Mining, Cement, Oil & Gas, Chemicals, etc. The fleet has already covered over 38 million kilometres, reducing CO₂ emissions by 10,000 tonnes.

Anshuman Ruia, Director, Essar said “We are really excited about this game-changing shift in India’s heavy trucking industry. We see this as an opportunity to not only build the green mobility ecosystem, but also, in the future, invest in clean energy sources to power our electric trucks. This integrated approach will significantly reduce emissions, cut down on energy imports, and help drive India towards achieving a more sustainable, energy-secure future.”

Anand Mimani, CEO, GreenLine Mobility Solutions Ltd. said, “GreenLine has been at the forefront of decarbonising India’s heavy trucking industry, making significant progress from the very start. As leaders in this space, this investment brings us even closer to our vision of transforming India’s road logistics sector. We request India Inc. to embrace this evolving landscape and actively support the transition towards a greener and more sustainable future for all.”

Nikhil Kamath, Investor and Entrepreneur said “The logistics industry needs to evolve—faster, cleaner, and smarter. Green mobility isn’t just a trend; it’s the inevitable future. Backing GreenLine is a bet on that future, where sustainability and efficiency go hand in hand. More companies need to take the leap, adopt green tech, and rethink how we move goods at scale. This shift is happening—with or without you”

Driving the EV Future: Audi India Expands Charging Network Beyond 6,500 Points

Mumbai, April 11, 2025: Audi, the German luxury car manufacturer, today announced a transformative leap in electric vehicle (EV) infrastructure, crossing 6,500+ charging points across the country as part of Phase II of its segment-first ‘Charge My Audi’ initiative. The brand has added 16 new partners to accelerate luxury EV adoption in the country. With 75+% of these locations equipped with DC fast-charging technology, the network is designed to enhance convenience, reduce charging times, and support the growing demand for electric vehicles in India.

audi

The Phase-II expansion added 5,500+ new charging points in strategic locations, including highways, urban hubs, and commercial destinations, ensuring Audi e-tron owners enjoy seamless long-distance travel and daily commutes. Audi India has partnered with 16 new EV infrastructure providers to bolster this network, integrating advanced features such as real-time charger availability, route planning, easy start/stop via the ‘myAudi Connect’ app. With the additional network, ‘Charge My Audi’ now ensures coverage across 28 states and union territories, 850+ cities and 4,700+ locations.

In addition to the Phase-II expansion, Audi has extended complimentary charging for all e-tron customers until December 31, 2025. This allows e-tron owners to continue enjoying free charging across Audi’s extensive network of chargers, accessible through our CPO partners via the ‘myAudi Connect’ application.

Mr. Balbir Singh Dhillon, Head of Audi India said, “As electric vehicle adoption accelerates in India, establishing a robust charging network is crucial, and with over 6,500 charging points and a focus on DC fast chargers, we are enhancing convenience, reducing charging times, and expanding accessibility for our customers. The second phase of our ‘Charge My Audi’ initiative marks a major step forward in enhancing the EV ownership experience. Our partners remain integral to this journey, and we look forward to driving the shift toward electric mobility together.”

Audi’s Charge My Audi initiative is supported by a network of ChargePoint Operators, including: Shell India, Adani Total Energies E-Mobility Ltd. (ATEL), Charge Zone, Statiq, Gentari India, Relux Electric, Lion Charge, chargeMOD, Xobolt, Earthtron, Aargo EV Smart, Eco Plug Energy, GreenShift, Kurrent Charge, E-Fill, Electric Fuel, iONCHARGE, SR Charging, Tecell, Yo Charge.

The initiative builds on the success of Phase-I, which introduced route-mapping tools and destination charging hubs. This feature has enabled many hassle-free journeys for Audi customers by allowing pre-journey planning with chargers along the route and providing real-time charger availability status. The ‘Charge My Audi’ platform, powered by Numocity Technology’s eMSP platform, offers live updates and integration with public charging stations for a holistic charging experience.

With the total charging network with ‘Charge My Audi’ standing at over 6,500 charging points across the country, Audi India remains committed to providing an accessible, reliable, and convenient charging infrastructure. Audi’s e-tron range in India remains central to the brand’s vision for sustainable mobility. This charging infrastructure push aligns with Audi India’s broader goals, following a strong 2024 marked by the 100,000-car milestone on Indian roads and the success of its ‘100 Days of Celebration’ campaign.

Love is in the Air: V-Guard’s New Campaign Celebrates Summer Togetherness

9th April 2025: V-Guard Industries Limited, India’s leading consumer electrical and electronics brand, has unveiled its latest summer campaign, Hum, Tum Aur V-Guard. This heartwarming campaign challenges the common stereotype that romance is reserved for winters. Through four captivating, scenario-driven videos featuring a young couple, the campaign showcases how summer can be just as romantic with V-Guard’s range of summer products, creating cozy vibes despite the rising temperatures.

 V-Guard’s latest campaign goes beyond merely positioning its products for cooling homes—it strives to keep love alive. Seamlessly integrating V-Guard’s coolers, fans, inverters, and stabilizers, each short video artfully weaves the campaign’s core message: rekindling romance and creating special moments, even in the peak of summer’s heat.

 To maximize the campaign’s reach, V-Guard is deploying a strategic, integrated approach. Leading with digital and outdoor promotions, the rollout is further amplified through diverse vernacular outreach to connect with a broader audience. The campaign is also airing on prominent OTT platforms, CTV, and social media, ensuring high visibility. More than just a product promotion, it aims to engage audiences in a meaningful and entertaining way—emphasizing the importance of staying cool, both physically and emotionally, through the summer heat.

 Commenting on the campaign, Mr. Nandagopal Nair VP – Brand & Communication, V-Guard Industries Ltd., said “With our newly crafted campaign Hum, Tum aur V-Guard, we reimagine summer as a season of connection and romance, where our products ensure comfort without compromise. At V-Guard, we believe summer isn’t just about beating the heat—it’s about embracing warmth in a way that brings people closer. Through an emotionally engaging narrative, we follow Rohan and Riya as they rediscover love amidst summer’s challenges—supported by V-Guard’s range of summer products.
With a comprehensive 360-degree rollout spanning digital, OOH, CTV, OTT, and influencer activations, our campaign is strategically mounted to engage our target audience and foster a strong, positive brand association.”

 Anil Ralph Thomas, Director and Chief Creative Officer, Ralph&Das, who has written & directed the film, adds, “Summers are not exactly considered a season for love and romance as much as winter is. The heat usually gets to you, making you irritable. We have thus attempted to create a campaign to show how summers can be fun with V-Guards products that aid and abet the romance in a relationship. With short and sweet moments between the couple & V-Guard”.
Mr. Kaustav Das, Director and CEO, Ralph&Das opined, “Summer is an important season for V-Guard Fans, Inverters, Air Coolers and AC Stabilizers. The challenge lay in rising above the “Buy me” category clamour in a manner that consumers find likeable yet relevant in the midst of an oppressive Indian summer.”

RBI Cuts Repo Rate to 6%, Real Estate Sector Expects Rise in Housing Demand

The Reserve Bank of India’s move to reduce the repo rate by 25 basis points to 6% has been received positively by the real estate sector. As home loans are expected to become more affordable, many believe this could encourage more people to consider buying property. Developers also see this as a helpful step, as lower interest rates can ease borrowing costs and support faster project execution. With the RBI changing its policy stance to ‘accommodative’, there is also growing expectation of continued support in the coming months, which could further lift buyer confidence and market activity.

Mr. Pradeep Aggarwal, Founder & Chairman, Signature Global (India) Ltd., said, “The Reserve Bank of India’s decision to reduce the policy rate by 25 basis points to 6 percent comes at a crucial juncture when inflation is beginning to show signs of stability and the broader economic environment appears favorable for nurturing growth through lower interest rates. This proactive move is expected to significantly boost homebuyer sentiment, as reduced interest rates translate into improved affordability, thereby encouraging a larger number of people to consider investing in real estate. On the developer front, the lower cost of borrowing will offer a much-needed cushion, enabling them to fast-track project launches, expand their portfolios, and cater to the anticipated rise in housing demand. Overall, this policy rate cut is a timely and positive step that holds promise for stimulating activity across the entire real estate value chain, benefiting both end-users and industry stakeholders alike.”

Mr. Aman Sarin, Director & Chief Executive Officer, Anant Raj Limited, said, “The RBI’s second consecutive rate cut is a welcome move and is expected to provide a strong boost to real estate demand, especially by making home loans more affordable for buyers.

In its latest review, the Monetary Policy Committee not only reduced the repo rate by 25 basis points but also shifted its stance from ‘neutral’ to ‘accommodative’ — a clear signal that, going forward, the MPC is now considering only two possibilities: status quo or further rate cuts.

This change in stance is extremely encouraging, especially for the housing sector. We anticipate more rate cuts in the coming quarters, and the biggest beneficiaries will be home loan borrowers—particularly those taking large-ticket loans for mid and premium homes. Lower interest rates enhance both affordability and loan eligibility, helping many fence-sitting buyers finally make their purchase decisions.

We also expect renewed interest in the high-end and luxury segments as improved purchasing power, combined with softening rates, makes aspirational living more attainable for a wider audience.”

Mr. Ashok Kapur, Chairman, Krishna Group and Krisumi Corporation, said, “The two consecutive policy rate reductions by the RBI, of 25 basis points each, are expected to significantly benefit home buyers. Many prospective buyers who had been cautiously observing the market are now likely to take a decisive step towards purchasing their dream homes. Simultaneously, the reduction in rates will lower borrowing costs for developers, encouraging them to launch more projects in the coming quarters to meet anticipated demand. This dual impact is expected to stimulate both housing demand and supply, providing a positive momentum to the real estate sector.”

Mr. Udit Jain, Director, ONE Group Developers, said, “The RBI’s decision to cut the repo rate is along expected lines. In its previous MPC review, the Governor had already hinted at the possibility of further rate cuts, and we now have a cumulative 50 basis points cut so far. The encouraging development is the RBI’s decision to shift its policy stance from ‘neutral’ to ‘accommodative’. This signals that, barring any major shocks, the MPC is likely to consider only two options going forward—status quo or further rate cuts.

This move bodes well for the broader real estate sector, especially when supported by improved liquidity and relatively stable property prices. If inflation continues on its current downward trajectory and macroeconomic indicators remain supportive, we may witness further monetary easing in the upcoming policy cycles—potentially driving even more momentum in housing demand.

Lower interest rates on home loans will benefit buyers across segments, from affordable housing to premium and luxury categories, making homeownership more accessible and attractive.”

Mr. Raoul Kapoor, Co-CEO, Andromeda Sales and Distribution Pvt Ltd, said, “The Reserve Bank of India’s decision to cut the repo rate by 25 basis points for the second consecutive time—bringing the total cut to 50 basis points—comes as a welcome move for borrowers and the real estate sector alike. This back-to-back reduction is not only a sign of improving macroeconomic stability but also a strategic push to boost consumption and home ownership.

Lowering the repo rate effectively brings down cost of capital for banks and housing finance companies, translating into cheaper home loans for borrowers. This makes home ownership more affordable, especially for first-time buyers and middle-class households.”