Kochi: Bandidos Pitstop, one of the most respected brands among retail and online destinations for mid-range and premium motorcycle accessories in India, has announced the launch of its new manufacturing company, Metalverse. Metaverse aims to revolutionize the motorcycle accessories industry by providing riders with unique designs and custom-made accessories that they can install themselves.
The new company will focus on producing premium quality motorcycle accessories with a mission to enhance motorcycles’ safety along with riders’ safety. Metalverse has set up a state-of-the-art facility in Coimbatore with modern technology to manufacture a range of accessories.
“We are excited about the launch of Metalverse and the opportunity to revolutionize the motorcycle accessories industry. Our focus on unique designs, DIY installation, strategic analytics, and rider engagement will set us apart from the competition and make Metalverse the go-to brand for motorcycle enthusiasts,” said Mr. Murshid Basheer, Founder.
Metaverse plans to launch its products in India and export them to international markets, with a focus on markets that prioritize safety and premium quality products. The founders believe that their experience in the motorcycle racing industry and their passion for premium quality products will set them apart from their competitors.
One of the key features that set Metalverse apart is its commitment to developing unique designs for each bike model that allows riders to install the accessories themselves. This not only saves riders money but also empowers them to customize their bikes according to their preferences.
Another key strategy that Metalverse will employ is categorizing its products based on strategic analytics to enhance the brand’s approachability. By analyzing relevant data, Metaverse aims to develop a categorization system that enables riders to quickly and easily find the accessories that are best suited for their bikes.
In addition, Metaverse is committed to connecting with end-users and promoting interaction between riders and the brand. By engaging with riders, Metaverse aims to better understand their needs and preferences, which will help the company develop new and innovative products.
“We want to empower riders by giving them the tools they need to customize their bikes in a way that reflects their personality,” said Mr. Mahesh V M, the co-founder, and National Supercross champion.
In 2014, Bandidos was founded by a group of five enthusiastic riders who shared a diverse range of motorcycling experience, including professional racing, stunt shows, adventure riding, touring, and training. From its humble beginnings as a brick-and-mortar store in Thrissur, Kerala, Bandidos Pitstop has since grown to become one of India’s most reputable brands among retail and online destinations for mid-range and premium motorcycle accessories.