Channelplay Launches ‘TrainGram’, Insta-Style Training Built for Gen-Z Workforce

India, 27th May 2025: Channelplay Limited, a leader in retail execution and visual merchandising, has launched TrainGram, a revolutionary training content experience that mirrors the fast, fun, and intuitive world of Instagram Stories, keeping the Gen-Z workforce in mind.

Embedded directly into the 1Channel SFA application, TrainGram brings training to the fingertips of frontline teams with content that’s:

  • Visual: Like your favourite Insta stories, but smarter
  • Bite-Sized: Learn what you need, when you need it—no fluff
  • Interactive: Built-in quizzes keep users engaged and test retention on the go
  • Rewarding: Complete a module, ace the quiz, and get certified—all in one seamless flow

Today’s Gen-Z learners are digital natives. They crave speed, autonomy, and recognition. TrainGram combines the best of microlearning and gamification in a way that feels less like work and more like scrolling your favorite feed, except every tap brings you closer to real skills and professional growth. Designed with empathy, fueled by technology, and built with Gen-Z in mind, TrainGram turns training into a story worth watching and finishing.

Suhas Misra

“We knew traditional training wasn’t cutting it anymore,” said Suhas Misra, Co-Founder & Co-CEO at Channelplay“So we asked ourselves: what if training was as addictive as social media? That’s how TrainGram was born.”

With TrainGram, companies can now:

  • Deploy content instantly across teams, brands, and geographies
  • Track learning progress and certification rates in real-time
  • Enhance field readiness with dynamic training flows

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