Chennai, 16th January: Asia’s most prestigious Tata Mumbai Marathon (TMM) will witness over 56,000 participants take to the start line at the glorious Chhatrapati ShivajiMaharajTerminusonSunday, 21st January.Joining from different parts of the world,willbeanadditional2900runnersparticipatingvirtually throughtheTMMapp.
Thisiconiceventhasusheredinarunningrevolutionthathasredefinedourcountry’shealth, fitness, and giving paradigm.Forthe19theditionoftheevent,thecountrywillstandinunisonas hecityburststolifeinacelebrationof#HarDilMumbai.
TMM2024hasbrokenallbarrierswithanoverwhelmingresponsefromtherunningcommunity across all categories. The Marathon – our feature race for the first time hascrossedthe11,000+participantmark.ThisisatestamenttohowtherunningcultureinIndiahasevolvedinthelasttwodecades,withrunningbecomingthefastest-growingurbansport.
This World Athletics Gold Label Road Race will witness in action defending champions and event record holders Ethiopians Hayle Lemi Berhanu and Anchialem Haymanot take centre stage.ReigningOlympicandWorldChampioninPoleVaultKatieMoonalongwithmarathonrunning icon Meb Keflezighi will add sheen to the Sunday morning as Event Ambassadorsboostingthemoraleandservingasaninspirationforrunners.
DeepakKesarkar, GuardianMinister, Mumbai &MinisterforEducation,Govt. of Maharashtra said,”TataMumbaiMarathonistheprideofIndia.It is not just a marathon, but it is a run for a cause. Mumbai is proud to have Tata and TCS, as the flagbearers of this event. Thekindofdonationsthatareraisedforvariousorganisationsisreallypraiseworthy. Because of such, the heritage of philanthropy is kept intact. Mumbai is verymuchsimilartoLondonwiththekindofstructuresthatwehave.Thisisanotherattractionforalltheparticipantswhoarecomingfromallovertheworldtoparticipate.Iwelcometheeventand we are there to extend our help. Our honorable CM and Deputy CM will be coming personally for the event. We are all for the slogan #HarDil Mumbai which is in the hearts of Mumbaikars and Indians.”
Adrian Terron, Head of Brand and Marketing, at Tata Sons, said “We are proud to be associated with the Tata Mumbai Marathon, an event that embodies athletic excellence and community spirit. With over 56,000 participants, including Mumbaikars and runners from across India and the world, TMM2024issettobearemarkabledisplayofhumanenduranceand spirit. It will be truly inspiring to see each participant, from the elite to the first-time marathoners, pushing their boundaries to achieve the extraordinary. We extend our best wishes to all the participants, and hope that they have a successful and memorable running experience.”
The US$ 405,000 prize money event will be spearheaded by the Defending Champion and the first Indian to win the Asian Marathon Championship in 2017 – Gopi T. Also toeing the start line will be 2020 champion Srinu Bugatha and Tirtha Kumar Pun, the 2023 Vasai VirarMayor’s Marathon winner.
Lastyear’srunnerupAartiPatilwillbegunningforhermaidentitleandwillbechallengedbyJigmetDolma, the runner-upin2017and2019.
In the half marathon category, Asian Games Silver Medallist Kartik Kumar and Bronze-medallist Gulveer Singh will be the main attraction and will be challenged by TSK 25K 2023winner SawanBarwal.
Ujjwal Mathur, Sr. Vice President & Country Head, of India Business, TCS, said “As we step into the New Year, TCS is thrilled to kick off 2024 with the Tata Mumbai Marathon, a celebration of resilience, togetherness, and the invigorating power of sport. As the title sponsor of the most iconic marathons in the world, the Tata Mumbai Marathon holds a special place in our commitment to sports and well-being. Our association with this iconic event reflects, emphasizing, community spirit, and a positive future,”.
Chinmay Dhoble, Head of Retail Liabilities & Branch Banking, at IDFC FIRST Bank, said,“We are thrilled to partner with the marquee marathon event, TATA Mumbai Marathon that celebrates the city of dreams, Mumbai. This event marks another year of our collaboration with the largest marathon in Asia. This association reinforces the Bank’s commitment to beinvolvedinourcustomer’sjourney, both financially. Welookforwardtoaneventthatinspires camaraderieandhonourstheir#JourneyToTheStart!”.
Over the years, the Tata Mumbai Marathon has been privileged to have some of the most esteemed brands associated with it. This year, two new partners have joined the fray -ClubVistaraastheLoyaltyPartner andAdhataastheInstitutionPartner.
Association with Club Vistara, India’s fastest rewarding frequent flyer program, aims toenhancetheoverallexperiencefortheparticipants. Additional, including exceptional deals on airfare, exclusive onboard offers, and special enrollment privileges withClubVistara.
Representing the Club Vistara, Deepak Rajawat, CCO, Vistara said, “We at Vistara, an airline owned by Tata Sons and Singapore Airlines formed in 2014, celebrate our 9thanniversary, and we are privileged to be the first-ever airlines to partner with TataMumbai Marathon. Club Vistara’s loyalty program has 35 partners on board, and TataMumbai Marathon is the first-ever sporting platform that we have partnered with. We lookforwardtopromotefitnessand wellness as part of our initiatives within ClubVistara.”
Since its inception, the Tata Mumbai Marathon has been an inclusive event and the SeniorCitizen’sRunhasbeenanintegralpartofthismovement.In Forthe2024edition, AdhataTrustan NGO working for over a decade with and for older persons with an awareness mission, contributes, and andpromotethewelfareofSeniorCitizensthroughHolisticWellbeingprogramshasjoinedastheInstitutionPartner.
ASICS, the iconic Japanese sportswear brand has been a longstanding partner of the TataMumbai Marathon. For the 2024 edition, the brand will present all marathoners with a specially designed Race Day Tee-Shirt to honor their enthusiasm, effort, and steely resolve.
TheHydrationPartner,BislerihaslaunchedlimitededitionbottlesfeaturingthreetopIndianElite full marathon runners – Defending Champion & former Asian Marathon ChampionGopiT,TMM2020winnerSrinuBugathaandMarathonRunnerJigmetDolma.
Cosplay YourWayinthe DreamRun!
Unleash your inner pop icon at the Run in Costume Contest presented by Imagica at the Dream Run. Make your dash dressed as Wonder Woman, Jawan, or any character that fires your fandom, and race to glory on a track that’s as vibrant as our city’s pop culture pulse. Individuals and groups have a chance to win fabulous prizes by Imagica, cash rewards, andthetitleofMumbai’sRuninCostumeChampion!
To celebrate and applaud the efforts of all participants, TMM 2024 along with SaregamaArtists will host a musical treat in the post-finish zone. Noted performers such as VarshaSingh Dhanao, Raja Hasan, Jaan Kumar Sanu, DJ Swattrex, Pranav Chandran, Avinash Gupta, Girish Chawala, Sherrin & DJ Pablo will perform renditions of popular Bollywood songs.
The much-anticipated ‘ Mumbai Festival 2024’ is gearing up to be a celebration of unity, culture, and diversity. This nine-day fiesta with collaborations from Tata Mumbai Marathon and the Kala Ghoda Arts Festival will be a mix of popular events along with a music fest, an expo, cinema and beach fests, a movie competition, a cricket clinic, start-up fest, among others.
Representing the Mumbai Festival, Jayshree Bhoj, Principal Secretary Tourism, Govt. of Maharashtra, said, “This is the very first time, the government of Maharashtra has come up with an idea of Mumbai festival, which celebrates the spirit of Mumbai. The Government ofMaharashtraplantomakeitanannualevent.IamgratefulandobligedthatwearepartneringwithTataMumbaiMarathoninourveryfirstyear.Iamhopingthisassociationcouldgoalongway.IwishtheTataMumbaimarathontheverybest”.
Vivek Singh, Jt.MD, ProcamInternational, said, “ThepastsixmonthshavebeenphenomenalforTataMumbaiMarathon,aswehitnewrecordswiththeteemingregistrationcount. We worked in tandem with the state and civic authorities to ensure a seamless raceandwithbrandstodeliverinnovationsandelevatetheparticipantsracedayexperience.”
He further added that marathon efforts have been made by all stakeholders, and thiswillculminateinanunforgettablejourneyforrunners,stakeholdersandeveryoneassociatedwiththeTataMumbai Marathon. Today, participating in means becoming a part of something bigger, a blend of strength, courage, and Mumbai’sindomitablespirit.GoodluckandGodspeedtoeveryonewhowillbeapartofthe2024edition.”
TheMirchiGetActiveExpo, destination, fitness, and wellness industry. It is also a hub for all confirmed participants to collectrunningbibs,studyracedayinstructionsandtimelines, approach plans, layout plans, security arrangements, traffic restrictions,roadclosuresandotherprovisionsthatwillcomeintoforceonRaceDay.
17th to 19th January 2024 – 10.30 a.m. to 7.00 p.m20thJanuary2024 –10.00a.m.to 5.00p.m.
Venue: Kalina University Campus, Gate no. 2, Sports Complex open ground, Vidyanagari, Kalina, Santacruz(East).
TheTataMumbaiMarathonissupportedbytheGovernmentofMaharashtra,theMinistryofYouth Affairs & Sports, the Ministry of External Affairs, the Ministry of Home Affairs, MCGM, Mumbai Police, Sports Authority of India, the Athletics Federation of India, World Athletics(WA), Association of International Marathons & Distance Races (AIMS) and Global SportsCommunication.
The Tata Mumbai Marathon is proud to receive continued support from-TitleSponsor—Tata JointTitleSponsor —TCS
Associate Sponsor — IDFC FIRST BankSports GoodsPartner—ASICS
Driven by — TATA.ev from Tata MotorsHydrationPartner—Bisleri
Snacking Partner — Cadbury FUSEEnergy Drink Partner — FAST&UPSocialConnect Partner–Vedanta
Hospitality Partner — Trident, Nariman Point, MumbaiLoyaltyPartner-ClubVistara
Print Partner — The Times of IndiaMusic Entertainment Partner — MirchiTelecast Partner —Sony Sports 1MedicalPartner—Asian Heart Institute
Philanthropy Partner — United Way MumbaiInstitutionPartner —Adhata