Archives July 2023

19th July 2023: WorkIndia, a leading tech-enabled blue-collar recruitment platform has released insightful data showcasing the remarkable surge in job opportunities and total openings across key cities in India. The data, collected for the years 2022 and 2023, underscores the robust economic growth and the fostering of a diverse workforce in India.

In the fiscal year 2022 to 2023, Delhi, emerged as a thriving job hub, offering 64% growth in jobs and an impressive 45% growth in the total openings. Bengaluru showcased a strong economic presence and witnessed a surge, with an impressive percentage of 71% in job opportunities and 90% in the entire openings. Kolkata, on the other hand, demonstrated comparatively lower figures, with a 43% growth in jobs and only an 8% growth in the total openings. Hyderabad witnessed a 63% growth in jobs and 6% growth in openings; Mumbai with 74% growth in jobs and 123% growth in total openings. Pune also witnessed a 68% job growth and 46% growth in total openings. These trends demonstrating substantial figures, reflects the overall growth in employment opportunities and the evolving needs of various sectors, contributing to the overall expansion of employment opportunities across the country.

The data from 2022 and 2023 revealed notable trends and growth percentages within specific industries. the overall job openings in the sector experienced a substantial surge of 66%. Furthermore, Telecalling witnessed a remarkable increase of 70% in job openings. The accounts sector has also experienced substantial growth, with job openings increasing by an impressive 74%. The total number of openings in the sector rose by 78%, further underscoring the sector’s robust growth. Another occupation that witnessed noteworthy growth in job openings is the role of a ward boy. With a remarkable increase of 69% in job openings, the industry demonstrates a growing demand for compassionate and dedicated professionals.

Meanwhile, the total openings in this sector increased by 29%, reflecting the sector’s overall growth and need for qualified personnel. Furthermore, the data revealed remarkable growth percentages in specific sectors like telecalling, accounting, and back office indicating stability and consistent demand.

From 2022 to 2023, professionals with 0-6 months of experience experienced an extraordinary surge in job openings, with an impressive growth of 80%. Additionally, the total openings for this experience range witnessed a commendable growth of 66%, providing a robust job market for entry-level professionals. The 1-2years experience range also witnessed substantial growth, with job openings increasing by an impressive 63%, and total openings for this experience range experienced a noteworthy growth of 54%, underlining meaningful employment connections for professionals with mid-level experience. With job openings for individuals with over 2 years of experience increasing by 30%. Moreover, the total openings for this experience range saw a commendable growth of 29%, providing valuable opportunities to experienced professionals seeking new challenges.

Commenting on the same, Nilesh Dungarwal, CEO and co-founder of WorkIndia said, “As we unveil the results of our data analysis, it becomes clear that the job market is a dynamic ecosystem, continuously evolving and presenting new opportunities. Our findings shed light on the diverse demands across various sectors and unveil notable trends and growth percentages within specific industries. This invaluable information empowers job seekers, employers, and policymakers alike, guiding them toward informed decisions in this ever-changing landscape. We are excited to share these insights and remain dedicated to fostering an environment that nurtures talent, drives innovation, and propels the growth of industries across the board.”

This data demonstrates WorkIndia’s efforts in driving economic growth, fostering employment, and empowering individuals across different cities, sectors, and experience levels. The company’s commitment to creating a diverse workforce and contributing to the overall development of the nation’s economy remains unwavering.

Bengaluru,19th July 2023Myntra announces the launch of Oasis, the renowned British fashion brand known to offer elevated feminine designs for women. Operating in the premium and bridge-to-luxury segments, Oasis caters specifically to women shoppers from metros and tier 1 cities with an affinity towards luxe fashion. Oasis is the sixth brand from the Boohoo Group to be available on Myntra, after the addition of boohoo Woman, boohoo Man, Nasty Gal, Miss Pap, and Dorothy Perkins.

Since its launch in 1991, Oasis has created easy, trend-led, effortless pieces of fashion that are made for modern life. The brand’s collection includes signature florals, art-inspired prints, trending colours, and intricate details that breathe life into mini-dresses, jumpsuits and more, offering understated elegance you can always rely on.

Oasis will offer an array of products across categories like dresses, tops, and heels, from INR 3000 onwards to begin with, along with a few options from its sustainable collection. Some of the hero products shoppers should watch out for, include the brand’s acclaimed floral prints, occasion wear, and stepping-out casuals, among others.

As a part of the promotional activities surrounding the launch of the brand, Oasis will be enabled with an Online Brand Store (OBS) and considerable on-app visibility to build affinity with shoppers on Myntra.

 19th July 2023: Filmfare and Femina, the iconic entertainment and lifestyle brands from the renowned Worldwide Media, a Times Group company, have always been at the forefront of recognizing remarkable contributions across various walks of life. In an unprecedented collaboration, these two prestigious brands joined forces for the first time to bring forth the ‘CSP Foods presents Filmfare & Femina Bhojpuri Icons co-hosted by Filamchi Bhojpuri’. In its endeavour to shine the spotlight on noteworthy achievers and industry stalwarts through this iconic property, an electrifying event was held on 16th July at Ramada by Wyndham located in the heart of Lucknow.

The evening witnessed a grand celebration of excellence in the Bhojpuri film industry, arts, entrepreneurship, education, sports, and various other domains. This groundbreaking event brought together luminaries from the Bhojpuri Industry, who wholeheartedly applauded the collaboration of these two iconic brands in recognizing and honouring the outstanding achievements of the industry.

The awards night was filled with unforgettable winning moments that celebrated some remarkable talents and achievements. Sharad Sagar, the epitome of innovation emerged as the Inspiring Entrepreneur and Prakhar Pranjwal took home the award for the Youth Icon. Contributing to the cinema and OTT with his amazing talent, Ravi Kishan was awarded Outstanding Performer in OTT and Cinema. Chandana Dutt, a trailblazer in the field of education, has been honoured for her Outstanding Contribution to Education (Female). Entertaining the audience with her power-packed music, Sharda Sinha took home the Outstanding Contribution in Music. The dynamic and versatile Pawan Singh emerged as the Icon of the Year, while the charismatic and enchanting Kajal Raghwani claimed the prestigious Icon of the Year (Female) title. The Promising Star of the Year (Male) award went to the talented and promising Chintu Pandey, whose magnetic presence on screen captivated the hearts of many. Entertaining his fans and audiences with his fine performance, Khesari Lal Yadav was bestowed with Entertainer of The Year. Yamini Singh, the rising star with her alluring charm and exceptional acting skills, shone bright as the Promising Star of the Year (Female). The coveted Pride of Bhojpuri Soil award was bestowed upon the iconic Sanjay Mishra. The legendary Manoj Tiwari was honoured with the esteemed Lifetime Achievement Award for his immense contribution to the industry.

The star-studded extravaganza had the audience on the edge of their seats, with a lineup of mesmerising performances and breathtaking musical numbers. Superstar Ravi Kishan and the dashing Vishal Aditya Singh took charge of the stage as the hosts, oozing charm and charisma. Joining them as co-hosts were the heartthrob Yash Mishra and the enchanting Smrity Sinha, creating a dynamic quartet that set the tone for the glitzy evening.

The star-studded awards night was an absolute entertainment extravaganza as the electrifying performances lit up the stage. Aakansha Puri and Pawan Singh set the dance floor ablaze with their exhilarating moves on the iconic ‘Lollipop’ song, leaving the audience in cheers of their incredible chemistry. The handsome Khesari Lal Yadav amped up the energy levels at the awards with his high-octane dance performance. The evening took a heartfelt turn as the legendary Sharda Sinha graced the stage to honour Manoj Tiwari with a lifetime achievement award, paying tribute to his exceptional contributions to the industry. In a heartwarming moment, Pawan Singh and Khesari Lal Yadav put their differences aside, embracing in a heartfelt hug, signifying the power of unity and brotherhood in the entertainment industry. The gorgeous Rani Chatterjee with her scintillating dance moves sent the audience roaring in loud cheers. As the clock struck midnight, the enigmatic star Ravi Kishan celebrated his birthday with wishes and applause pouring in.

Mr. Deepak Lamba, CEO, Worldwide Media, shared, “We are thrilled to have created an unforgettable evening, honouring stars who have made remarkable contributions beyond the boundaries of entertainment. This event is a testament to the power of inspiration, creativity, and achievement, uniting the realms of entertainment and real-world accomplishments. We are proud to have played a part in recognizing and honouring the diverse achievements and accomplishments that have left an indelible mark on the Bhojpuri legacy.”

Mr. Jitesh Pillaai, Editor, Filmfare, echoed the sentiment, “The awards celebration was a spectacle like no other. We paid tribute to the illustrious Bhojpuri legacy and honoured the extraordinary achievements of changemakers from the industry and beyond. It was an evening filled with excitement, celebrating the rich cultural heritage of Bhojpuri cinema and the remarkable contributions of individuals who have made a significant impact on society.”

Ambika Muttoo, Editor-in-Chief of Femina, added, “We were thrilled to be a part of the magnificent celebration that recognized and appreciated the Bhojpuri legacy. The event showcased the best of the best, creating an enthralling awards night that celebrated the style, talent, and charisma that defines the Bhojpuri industry.”

The CSP Foods presents Filmfare & Femina Bhojpuri Icons co-hosted by Filamchi Bhojpuri is in association with Captain Video Private Limited, Navratna Ayurvedic Oil, Carrera, Hell Energy Drink, Navratna Title Sponsor – CSP Foods, Co-hosted by – Filamchi, Co-powered by – Manforce Condoms, Mahak Silver Pearls and Kamar Film Factory, Radio Partner – Radio City, Venue Partner – Ramada by Wyndham Lucknow, Skincare Partner – Greenleaf.

Pune, 19th July 2023: LoanTap Financial Technologies Private Limited has joined forces with Mufin Green Finance Limited to accelerate the growth of electric two-wheeler financing in India. In a groundbreaking partnership, the two companies are set to reshape the nation’s electric vehicle (EV) landscape by offering attractive loan options to empower consumers and promote sustainable mobility.

As the demand for EVs continues to surge in India, LoanTap’s I-Loan platform has been a trailblazer in facilitating affordable financing for electric two-wheelers. Leveraging their expertise in flexible financial solutions, LoanTap has successfully funded the purchase of EVs, contributing to a cleaner and greener future.

Now, with the strategic collaboration between LoanTap and Mufin Green Finance, the potential for EV financing in India has reached new heights. Mufin, known for its innovative climate financing initiatives, will play a key role in developing the EV ecosystem by extending loans for electric vehicles, charging infrastructure, and swappable batteries.

This partnership is expected to have a transformative impact on the EV market, with projections suggesting a significant surge in electric two-wheeler sales. This highlights the growing interest and confidence in electric mobility among Indian consumers.

Commenting on the collaboration, Mr. Rajeev Das, CEO of I-Loan Credit Private Limited (LoanTap group), expressed his excitement, stating, “This partnership between LoanTap and Mufin signifies a major leap towards sustainable mobility and environmental well-being. By making funds more accessible, we can cater to a broader customer base and accelerate the adoption of electric vehicles in India, all while promoting financial inclusion.”

Mr. Kapil Garg, Managing Director of Mufin Green Finance Limited, shared his enthusiasm, stating, “We are delighted to partner with LoanTap in our mission to revolutionize electric mobility in India. Our aim is to provide affordable financing options that simplify EV loans for consumers. Through this alliance, we are confident in our ability to make EV financing simpler and more accessible to everyone.”

With LoanTap’s deep understanding of consumer finance and Mufin Green Finance’s commitment to sustainable initiatives, this collaboration is poised to reshape the EV financing landscape in India. By breaking down financial barriers and making electric two-wheelers more affordable, LoanTap and Mufin Green Finance are paving the way for a cleaner, greener, and more prosperous future for all.

India–19th July 2023 DistroTV, one of the largest independent, free, ad-supported streaming TV (FAST) app, today announced that it is expanding its distribution in partnership with MX Player, India’s leading OTT Platform via an app-in-app integration. Now millions of MX Player users in India can stream DistroTV’s impressive and diverse content line-up with hundreds of channels in India for free.

DistroTV features more than 270 Channels globally and 180 channels in India and growing, with everything from news, sports, movies, music & entertainment, and lifestyle content. This includes original content and new channel offerings that cater to Hindi, Tamil, Bengali, Marathi, English, Punjabi and adding more languages and channels.

MX Player Spokesperson said, “We are constantly looking to give even more great entertainment and are committed to providing a best-in-class user experience for our viewers. Our partnership with DistroTV is fantastic news for our customers as it gives them a larger and diverse bouquet of entertainment.”

“We are excited to partner with MX Player which is amongst the largest streaming service in the world. We are bringing the best of Indian and International FAST content to the Indian audiences. This partnership will bring content across both mobile devices and Connected TV’s” said Navdeep Saini, co-founder and CEO of DistroScale, parent company of DistroTV.

“MX Player is the pioneer within AVOD content and offers one of the largest reach platforms within digital. This partnership will help content owners access this massive digital reach across devices. This partnership is extremely symbiotic as both organisations are strong AVOD proponents” said Vikas Khanchandani CEO DistroScale, India, SEA and MENA.

New Delhi, 18th July 2023: Edvancer, a leading provider of industry-driven online education, is proud to announce that it has been honored with the prestigious “Technology and AI Institute of the Year” award at the 2nd Edition of ET HRWorld Future Skills Award from The Economic Times. The award ceremony took place on July 13, 2023, at The Leela Ambience in Gurugram.

The Future Skills Award Is India’s largest L&D event, bringing together top industry leaders and decision-makers to discuss the changing landscape of Learning and Development. The conference aims to recognize innovation and achievement in the workplace.

Advanced stood out among its peers in the Technology and AI Institute of the Year, showcasing its commitment to providing industry-driven online education and addressing the limitations of the global education system. The award reflects Edvancer’s excellence in bridging the gap between industry needs and university output by offering practical, hands-on, short-term certificate courses created and taught by industry experts.

“We are delighted to receive the ‘Technology and AI Institute of the Year” award. This recognition is a testament to our relentless pursuit of empowering learners with industry-focused skills and knowledge,” said Aatash Shah, Co-founder of Edvancer.

“At Edvancer, we strive to revolutionize education by offering accessible and affordable courses that meet the changing demands of industry and technology. This award motivates us to continue delivering high-quality learning experiences and making a positive impact on learners’ careers.”, he added.

Lalit Sachan, Co-founder of Edvancer, added, “Being recognized as the top learning provider is a great honour for our team. We are grateful to the jury members for acknowledging our efforts and the positive outcomes we have achieved. This award further strengthens our commitment to providing relevant and practical education that empowers individuals to thrive in their professional journeys.”

Edvancer, founded in 2013 by Mr Aatash Shah and Mr. Lalit Sachan, is an esteemed venture of IIM-IIT alumni. In 2021, it became part of Global University Systems (GUS), an international network of higher-education institutions committed to offering accessible and affordable industry-driven global education. Edvancer’s innovative approach to online education and its focus on industry needs have made it a trusted partner for individuals seeking career-oriented skills.

The Award ceremony witnessed the presence of over 1000 attendees, including CHROs/HR leaders, Chief Learning Officers/Learning & Development heads, CEOs/MDs, and other prominent industry professionals. The conference featured interactive learning sessions, expert dialogues, and keynote speeches by more than 50 eminent speakers, providing valuable insights into the future of workplace learning.

Mumbai, 18th July 2023: Eveready India Industries Ltd., a leading battery, flashlights and lighting products manufacturer with a legacy of more than 100 years – has awarded its public relations mandate to Adfactors PR. Eveready is not only the No. 1 battery brand in the country but also holds >50% market share in the category.

After a competitive selection process, Adfactors PR emerged as the chosen public relations partner for Eveready India to partner the company in its transformation journey as well as re-invent an iconic brand making it relevant & contemporary to the younger audience. Under the mandate, Adfactors PR will provide strategic counsel, media relations, influencer engagement and services.

“We are thrilled to appoint Adfactors PR as the communication partner for Eveready. It is essential for us to be more visible amongst our target audience and to let our consumers know that we are more than just batteries.” said Mr Anirban Banerjee, Senior Vice President & Business Unit Head – Battery & Flashlight. “Given the strategic expertise of Adfactors PR we intend to further strengthen our brand position & recall as well as scale up the arc of influence among key opinion leaders, media and Gen-Z cohorts for our overall business. It is especially important to shape the stories of various new launches, including a state-of-the-art range of Rechargeable Flashlights, Ultima Alkaline Batteries, Coin Batteries, Instacharge Emergency LED bulbs and more.”

Adfactors PR Chief Executive Officer Nijay N. Nair asserted: “As portable energy and smart lighting solutions gain importance, it is an appropriate moment for Eveready India to harness the tremendous power of public relations to expand its footprint. With our pan-India presence, Adfactors PR is well-placed to turbocharge Eveready’s communications campaign and ensure its products gain greater popularity across geographies. Brand Eveready will now build on its glorious century-long legacy and will reach even greater heights over the coming years. We are delighted to take on this mandate.”

New Delhi,18th July 2023Toprankers, India’s prominent digital learning platform has accomplished yet another historic milestone with its various students attaining a perfect 100 percentile in the CUET-UG 2023 exam.

WithPalak Agrawal, earning 1200 out of 1200 and securing the first rank in CUET 2023, Divija Bansal securing a perfect score of 800 out of 800 and Katyayini Madeti garnering an outstanding score of 799.64 out of 800, the counting still stands in the process.

Supergrass is a brand from Toprankers that prepares students for management examinations like IPMAT, JIPMAT, and others along with University Entrances where a host of students has achieved 100 percentiles in IPMAT Rohtak 2023, CUET UG 2022, JIPMAT 2023 and much more.

Conducted by the National Testing Agency (NTA), the CUET (Common University Entrance Test) UG is a highly competitive examination that serves as a gateway to renowned undergraduate courses in various disciplines, at top universities across the country.

”This historic moment has made us immensely proud of our students, for their exceptional performance in the CUET UG 2023 exam. Scoring a perfect 100 percentile is a reflection of their unparalleled hard work, determination, and persistent support delivered by our dedicated team at Toprankers. We have always strived to cultivate an ecosystem that extends beyond academic knowledge, enabling students to achieve their desired career aspirations,” said Mr Gaurav Goel, Chief Executive Officer (CEO) and Co-Founder of Toprankers.

Palak Agarwal, AIR 1, CUET 2023 said, I am grateful to be a part of Toprankers. The platform has helped and supported every student throughout the journey of preparation till the exam. Their ability to make the topics understandable to students through videos is outstanding. Besides that, mock tests, practice sessions, and test explanation sessions have helped me achieve what I always wanted. I will always be thankful for the support and guidance that Toprankers bestowed on me.”

This remarkable feat further cements Toprankers’ position as a pioneer in shaping the careers of students aiming for emerging opportunities beyond the conventional fields of engineering and medicine. Toprankers’ students have also achieved outstanding ranks in distinguished entrance exams like the Common Law Admission Test (CLAT) 2023, NID and JEE B. Arch exams, MPCJ 2023 among others.

Hyderabad,18th July 2023 – Simpli Namdhari, the leading 100% vegetarian omnichannel retailer, made history in the city by organising ‘The Big Biryani Festival’ at its Banjara Hills store. This unique initiative marks the first-ever vegetarian biryani festival by a food retailer in Hyderabad, with a strong focus on giving back to the community.

To spread joy and make a positive impact, Simpli Namdhari cooked over 100 kg of veg biryani, prepared by their talented in-house chef, and distributed it to more than 500 children in local orphanages. The aim was to bring smiles to their faces and provide them with a delicious meal.

“We at Namdhari’s have always believed in giving back to the community we work with. We believe in inclusive growth and that includes the growth of the community we are involved in. The Great Biryani Festival by Simpli Namdhari’s and its outreach to orphanages in Hyderabad is an extension of our goal to engage local communities wherever we do business,” said Hema L, Head of Brand Marketing, Simpli Namdhari’s.

In addition to their philanthropic endeavors, Simpli Namdhari’s had delightful surprises for their customers. The first 100 customers who made purchases worth Rs 999 or more were treated to free biryani. Expressing gratitude to their loyal customers, Simpli Namdhari’s also sent packed boxes of biryani to their top 100 customers through 100 delivery boys, appreciating their continued support over the past three months at the Banjara Hills store.

“Our veg biryani is immensely popular among the residents of Hyderabad. It has become one of the highest-selling food items in our Simpli Namdhari’s experience store at Banjara Hills. The Great Biryani Panduga not only showcases our philanthropic intentions but also demonstrates our commitment to listening to our customers’ needs and providing them with exceptional experiences. Since our launch in Hyderabad earlier this year, we have built a strong base of loyal customers, and we wanted to show our appreciation to them while creating memorable shopping experiences for both new and potential customers,” Hema explained.

With a deep dedication to community outreach, Simpli Namdhari invites all Hyderabad residents to join in the celebration of ‘The Big Biryani Panduga’ and Choose Goodness.

Mumbai,18th July 2023 Amazon miniTV – Amazon’s free online video service is all set to get the ball rolling and create waves in the dance community with its hip-hop-based dance reality show, Hip-Hop India. The platform has a glimpse of the contestants ready to set the stage on fire with their jaw-dropping performances. With anticipation already running high with the service unveiling Nora Fatehi and Remo D’Souza as the judges for India’s first Hip Hop centric reality show, the preview has taken the excitement levels significantly higher!

The quick peek promo shows Nora and Remo being wow-ed by the performances as participants across multiple categories – Solo, Duo, and Dance crews battle for the top honor. The high-energy video also shows host of the show, Wicked Sunny a.k.a Vikalp Dwivedi, encouraging the participants to give it their all. Hip Hop India will stream from 21 July, exclusively on Amazon miniTV for free within Amazon’s shopping app and Fire TV.