Archives September 2023

Experts urge Industry to go beyond viewing Coffee only as a drink; Explore use of coffee in alternate products

Experts urge Industry

Mumbai/Bengaluru, India, 28th September 2023: Sustainability is one of the critical concerns in the global coffee industry and adopting a circular economy and putting the livelihood of the farmer at the core of the business model is the solution – that was the underlying message on the second day of the World Coffee Conference (WCC) 2023 which is presently underway at Bengaluru.

The second day of the conference saw some of the most respected leaders and innovators from the global coffee industry come together to discuss and deliberate on the future of the coffee sector and do a deep dive into the theme of the global conference – Sustainability through Circular Economy and Regenerative Agriculture.

Celebrated economist, entrepreneur, and author of the book ‘The Blue Economy’ Prof. Gunter Pauli emphasized on the immediate need to put the livelihood of the coffee farmers at the core of the business model. “The industry focuses too much on core business and core competence. No! The livelihood of farmers and ethics should be at the core of the business model” he stressed. One needs to view the ecosystem as a whole he added and look at coffee through a different lens – not only as a drink but as a bean with a lot more potential.

“The coffee husk can be used to farm mushrooms. Its successfully being done in some countries and aids in growing nutritious foods while also creating livelihood for thousands of farmers. Coffee waste can also be used to create functional products like textiles which absorb odour due to the presence of coffee”, explained Pauli tugging onto his jacket which was made with a fabric of which 7% is coffee waste.

Circular Activist Harald Friedl, CEO, Green Leadership agreed and encouraged the industry to “go beyond looking at coffee only as a drink and explore the use of coffee in alternate products”.

Friedl reiterated how the shift from linear to circular economy is the only way forward. “While recycling in a step forward there is a need to recycle, repair, return and reuse” said Friedl.

Michelle Burns, Executive Vice President- Global Coffee, Social Impact & Sustainability, Starbucks agreed with Pauli and emphasized on how the voice of the farmer is central to the promise of a sustainable future. “The success of the future of the coffee industry is based on the partnerships we forge with the farming community. A wholistic approach is key to reducing our environmental footprint,” said Burns.

Pauli and Friedl urged the industry to move beyond concept to implementation of action. “We don’t need only decisions. We need decisions which are executed” stressed Pauli. “There is way too much of green washing, pretty pictures and talk. The world is going through a climate crisis. As an industry we need to do more to look at the ecosystem as a whole and find solutions which are truly sustainable”.

The session on ‘Financing Mechanisms and Opportunities for the Coffee Sector’ threw light on the creation of a coffee fund, co-investment opportunities and the need for investment capital for producers whose needs differ from county to country.

There is a growing demand for speciality coffees in recent years. Speaking at the session on ‘Coffee Quality & Speciality Coffees’ Yannis Apostolopoulos, CEO, of US based Speciality Coffee Association (SCA) explains, “Specialty Coffee loved by coffee enthusiasts around the world stands out as a true artisanal experience. It’s not just a beverage; it’s a journey, a culture, and a commitment to excellence. The climate, altitude, quality of soil, pollinators – all aid in creating distinct flavor profiles. This results in a rich tapestry of flavors that can range from fruity and floral to nutty and chocolatey, catering to different cultures.”

DM Purnesh, President, Specialty Coffee Association of India agrees. “Specialty coffee fosters a sense of community. We are trying to build a market in India for speciality coffees and have made good headway. The future of India as a coffee leader looks very promising.”

Day 2 also saw workshops on coffee brewing and more. The workshop ‘Everything Brewing Cold and Hot’ covered a range of coffee brewing techniques, including tasting locally made cold brews and offering instruction on pressurized and manual extraction methods. Meanwhile the workshop Rise of Alternative Milk highlighted the growing trend of using plant-based milk in coffees among the Indian population especially among individuals in their 20s and 30s who are adopting a vegan diet.

An MoU was signed earlier in the day between Mario Cerutti, Chief Institutional Relations & Sustainability Officer at Lavazza Group (Italy) and Andrea De Marco, Project Manager, United Nations Industrial Development Organization (UNIDO)

Various challenges impact sustainability in the coffee sector such as climate change, increasing cost of production, and volatile prices. The goal of WCC 2023 is to address these challenges and exchange ideas and knowledge regarding the circular economy and regenerative agricultural practices.

The 5th World Coffee Conference (WCC) 2023 is organized by the International Coffee Organization (ICO) in collaboration with the Coffee Board of India; Ministry of Commerce and Industry, Government of India; Government of Karnataka, and the Coffee Industry.

The 4 day international event features Conferences, Skill Building Workshops, a Growers Conclave, CEOs & Global Leaders Forums, Startup Conclave, Competitions & Awards, and an Exhibition showcasing cutting-edge coffee products and services. The global event has witnessed participants from over 80 countries, including 2400+ Delegates, 128 Speakers, 208 Exhibitors, 10,000+ visitors, and 300+ B2B meetings.

Ikaria bolsters its senior living health & wellness offerings through strategic partnerships with Sodexo and Northstar

Ikaria bolsters

Ahmedabad, 28th September 2023 – Ikaria Easy Living, a joint venture between Collated Ventures and Adani Realty has signed a letter of intent with Sodexo India and Northstar Diagnostics Pvt Ltd. to offer a comprehensive bouquet of lifestyle services to its residents.

Sodexo is a global leader in food and facility management solutions across corporates, healthcare, education, offshore and other sectors. Adani and Sodexo enjoy a long-standing partnership. Taking it further with Ikaria Easy Living, this strategic partnership leverages the strengths and expertise of both organizations to offer a comprehensive range of services to cater to the growing niche of senior living communities. The collaboration holds the promise of excellence and innovation in services that prioritize the well-being safety and comfort of the senior living community. Northstar is a government-recognized health-tech organization focused on preventive and predictive healthcare in India. Much like its name, Northstar is born out of a vision to serve as an anchor and direct people toward healthier lives. With this unique collaboration, Ikaria is committed to enriching the lives of its residents by prioritizing their comfort, safety, and overall well-being.

Shaan Zaveri, Partner, Collated Ventures said, “Seniors in our country and elsewhere are increasingly choosing independent living options due to changing lifestyle and evolving family structures. Looking at the growing demand for quality senior living, Ikaria was conceptualized as a service-led community where seniors could thrive by embracing their passions and living an easy life, without having to worry about the hassles of day-to-day life. With an endeavour to deliver a high quality lifestyle services at Ikaria , we have partnered with Sodexo and Northstar for integrated community living.

Sambit Sahu, Managing Director, Sodexo India said, “Backed by a successful legacy of delivering service excellence for more than 25 years across various sectors, we are now excitedly looking forward to providing our services to the senior community in India. With our established global presence in the senior living segment, we hope to adopt best practices that will help residents at Ikaria thrive. We are absolutely positive about this collaboration for Ikaria and our comprehensive contribution towards improving their Quality of Life”.

Dr Tulsi Mahadevia, Director, Northstar said, “Health is one of the biggest priorities for the seniors and we want to ensure that when they come to live at Ikaria, they have the right medical support. As a health-tech organisation with a dedicated setup located within Shantigram township, Northstar will serve as One Stop solution for Ikaria residents, desirous to get medical services like Pathology testing, diagnostic solutions & expert medical consultations. To strengthen this partnership, we will further tie up with leading hospitals for emergency medical services in the same vicinity.”

Sodexo’s offerings will include services such as food and dining, private housekeeping, facility management, concierge, social engagements, etc. Northstar will provide emergency medical coordination, periodic doctor visits, physiotherapy, private nursing, and other healthcare solutions.

ReTech Startup Awards recognise top retail technology startups of 2023

 

RAI ReTechCon Startup Awards Winner 2023

Mumbai, September 27, 2023: Eight years ago, the Retailers Association of India (RAI) introduced the ReTech Start-up Awards with the aim of acknowledging pioneering retail technology startups poised to reshape the business landscape through their innovative concepts.

Speaking about the ReTech Awards 2023, Dr. Hitesh Bhat, Director Marketing & Communications, said, Retailers Association of India (RAI) said, “Retail enterprises must accelerate their adoption of digital transformation at an unprecedented pace. Consequently, it becomes essential to acknowledge and foster technological innovators who can spearhead the development of a resilient interconnected commerce ecosystem. The ReTech Startup Awards initiative stands as the singular platform that empowers retail technology startups, affording them a formidable opportunity to showcase their offerings directly to real end-users.”

The preliminary jury comprising of Vikram Idnani, President – CIO, Landmark Group, and Dharmarajan K, Chief Business Officer, Tata Uni Store evaluated the entries over set criteria and delivered a final shortlist of 10 innovative retail startups, who then presented to the grand jury comprising of Radhakrishnan K, Director, StarQuik (Tata Group) and Amit Sarda, Managing Director, Soulflower.

The three winners of the 8th edition of the ReTech Awards 2023 are:

Winner: Kiko

Kiko Live is a platform where one can discover shops around the location, and visit them virtually over an audio/video call using a patented live shopping solution. Sellers can also list and sell on ONDC and get a digital storefront. Kiko Live enables Live Quick Commerce for stores of every size and category, helping stores grow their business and deliver the orders quickly with online tracking.

1st Runner up: Intugine

Intugine is a leading real-time multimodal supply chain visibility enabler, leveraging its expertise in IoT technology to help businesses optimise & digitise their logistics operations. It has many SaaS modules and products like FTL and PTL Tracking, Container Tracking, e-POD, Control Tower, Yard Management, Smart Locks, GPS & other IoT devices. They give manufacturers, shippers, retailers, and quick commerce companies visibility over their assets across modalities on a single platform.

2nd Runner Up: Promanage

ProManage is a Marketing as a Service (MaaS) platform, trusted by many publicly traded companies, prominent brands, mainstream agencies, and local business owners.

ProManage is currently transforming over 5000 businesses by harnessing the power of hyperlocal marketing. ProManage’s market intelligence, along with its strong tech partnerships with Google, Microsoft Bing, Meta, Sulekha and other prominent platforms, strengthens the hyperlocal SEO for each of your store listings.

The shortlisted retail technology startups that made it to the finals included:

1. Intugine

2. Is Going Online

3. Kiko

4. Kirana Club

5. Omniflo

6. ProManage

7. Reelo technologies Pvt. Ltd.

8. Smooth Tag Technologies Pvt. Ltd.

9. Styledotme (mirrAR)

10. TROS Online Shopping Pvt. Ltd.

11. ZipLip (Asterloop Tech Pvt. Ltd.)

Bhutani Infra Shines as a Symbol of Innovation at UP International Trade Show 2023

India’s leading real estate developer showcasing its exclusive properties, offering an interactive experience

Bhutani UP Expo 2

27th September 2023, Noida: The UP International Trade Show 2023, held from September 21st to 25th, has successfully showcased the diverse products and investment opportunities of Uttar Pradesh (UP) to a global audience. In its inaugural edition, the event has garnered significant attention from both domestic and international buyers, emphasizing UP’s emergence as a hub for innovation and business prospects.

Bhutani Infra, a leading real estate developer in India, made a remarkable impact during its participation in the UP International Trade Show 2023. Visitors at the event had the opportunity to engage with Bhutani Infra’s company representative, showcasing their exclusive properties and offering a hands-on experience that immersed them in the architectural brilliance and luxurious designs of the company’s prestigious projects. The overwhelmingly positive response to Bhutani Infra’s showcase reaffirmed its leadership in the real estate sector and its commitment to establishing international standards in design and innovation.

Mr. Ashish Bhutani, Chief Executive Officer of Bhutani Infra, expressed his enthusiasm for the event, stating, “Bhutani Infra is dedicated to delivering luxurious and pioneering projects that aim to revolutionize the real estate sector in India. The UP International Trade Show provided an excellent platform for companies like ours to introduce our innovative products designed for the future. These projects have been developed to set international standards, drawing inspiration from deep customer insights and addressing the real estate needs of our nation.”

Since its inception, Bhutani Infra has consistently exceeded the expectations of over a hundred thousand satisfied customers by delivering high-end properties that enrich lives through luxurious and innovative spaces. As Bhutani Infra continues to shape the future of real estate in India, this exhibition was a remarkable platform for visitors to witness the grandeur of their projects up close and personal.
About Bhutani Infra: Established in 1996, Bhutani Group is a renowned real estate company that is leading the way in transforming urban townships and actively shaping the future of cities. Since its inception, the company has delivered more than 19 projects, catering to over 100,000 customers, and has firmly established itself as a leader in delivering high-quality properties that effectively cater to the evolving needs and aspirations of modern India.

How online brokers promote financial inclusion and sustainable growth for investors

Introduction

The entrance and participation of new entrants in India’s financial markets has been one of the most significant impacts delivered by an ever-evolving FinTech space in the country. Today, platforms such as Shoonya by Finvasia, Upstox, Angel One, Groww, Zerodha and others have revolutionised stock trading, making it widely accessible for a larger audience by eliminating entry barriers such as high brokerage charges, high account minimus and high fees. Such online brokers have leveraged digital technology to democratise stock trading, bringing the underserved segments of the population to the financial fold, ultimately promoting financial inclusion and enabling access to sustainable investment options for young investors, retirees, housewives, and many others.

Here are a few common yet disruptive ways that online brokers have improved financial inclusion and sustainability:

Reduced Costs

Traditional broking has remained inaccessible and unviable for many people as a consequence of high brokerage and high fees. Online brokers like Shoonya by Finvasia, Zerodha, and many others that have emerged over the past few years typically charge fees considerably lower than traditional brokers, expediting access to financial markets and making stock trading much more affordable. This has drastically improved access for a larger population to invest their money across various exchanges within the country, providing them with an opportunity to save and grow their wealth.

Greater Access

Via their digital platforms and the internet, online brokers enable 24×7 access to financial markets from anywhere. This feature helps various people who lack the resources and means to visit a traditional broker. The platform also avails all share trading activities including research, analysis of stocks, and conducting actual trades.

Educational Resources and Tools:

To facilitate a better understanding of the financial markets, online stock broking platforms provide educational resources and tools for users, allowing them to make informed investment decisions. This particularly can be advantageous for inexperienced traders, and further promotes financial inclusion by empowering people to take control of their financial future.

Automation & Portfolio Management

Online broking platforms like Shoonya by Finvasia, Zerodha, among others provide advanced AI-powered features and portfolio management tools that help investors make the right decision with deep insights and analytics, and lead to better financial sustainability by making it easier for individuals to create and manage diversified investment portfolios, without a large amount of capital.

Enabling Transparency

Online trading platforms of today have enabled transparency in financial markets like never before. By providing access to real-time market data and trade execution, these platforms have increased trust in financial systems for users.

In a densely populated country as India, online brokers are revolutionizing the trading arena, providing easy access, technical features and extensive resources to help traders make the right investment decisions, at the right time. The numerous opportunities availed by these platforms are creating a fairer future for everyone, democratizing stock trading and facilitating wealth creation in an unprecedented manner.

AVer Announces New Additions to its Nureva Collaboration Product Line

Taipei, Taiwan – 27th September 2023 AVer Information Inc., the award-winning provider of education technology and Pro AV solutions, is thrilled to announce the addition of new products to its collaboration with Nureva Inc., a pioneer in audio conferencing technology. Building upon their successful integration efforts, AVer and Nureva have reached new heights by seamlessly combining AVer’s cutting-edge visual products with Nureva’s state-of-the-art audio solutions to create an unparalleled, comprehensive audio-video experience.

The latest collaboration has given birth to a remarkable suite of products that effortlessly blend AVer’s professional and AI auto tracking cameras with Nureva’s HDL410 and HDL310 audio conferencing systems, resulting in an all-encompassing solution that sets new standards in audiovisual integration.

The hallmark of this integration lies in AVer’s PTZ Link software, which now boasts enhanced voice-tracking capabilities. This sophisticated software can now dynamically steer AVer’s cameras with pinpoint precision towards the active speaker, thereby ensuring optimal visual coverage of the ongoing conversation. This technology revolutionizes the way performances are digitally shared and recorded.

“By integrating Nureva’s acclaimed technology into our Pro AV cameras, we are excited to empower our customers with extraordinarily high-tech experiences,” stated Stanley Cheng, Vice President of AVer Information Inc. “This collaboration holds immense value for hybrid work and larger learning environments, like auditoriums and lecture halls, allowing AVer’s auto tracking cameras and Nureva’s audio systems to seamlessly complement each other without compromise.”

This expanded partnership showcases AVer and Nureva’s unwavering commitment to innovation, collaboration, and customer-centric solutions. Together, they are redefining the audiovisual landscape and revolutionizing how organizations approach presentation technology.

Nancy Knowlton, CEO of Nureva, expressed her excitement about this strategic partnership, stating, “We are delighted to collaborate with AVer to deliver the precise camera tracking capabilities our mutual customers demand. With Nureva’s Microphone Mist™ technology and AVer’s expertise, we are setting new standards that were previously attainable only with traditional Pro AV solutions.”

Continental Opens Training Center in Gifhorn

Continental

Hanover/Gifhorn,27th September 2023 Continental has opened its own training center for employees in Gifhorn. It is the 13th training location the company has set up across Germany since launching its CITT training institute (Continental Institute for Technology and Transformation) in 2019. The opening ceremony on September 25, 2023, was attended, among others, by labor minister Hubertus Heil and the Second Chairperson of IG Metall, Christiane Benner.

Hubertus Heil (SPD), Federal Minister of Labor and Social Affairs: “The world of work is changing rapidly as a result of technological and social developments. This requires bold and responsible action from everyone involved. Continental’s ‘from work to work’ initiative is a prime example of how a socially fair transformation can be shaped with courage and drive. Here in Gifhorn, the employees of today are being equipped for the work of tomorrow. This will safeguard local jobs and industry, which I’m happy about not only as Minister of Labor, but as a member of the Bundestag with a close connection to the region.”

Continental employees at the Gifhorn location will be trained to meet the needs of Stiebel Eltron as well as those of the regional labor market. Stiebel Eltron is planning to set up a stainless steel cylinder production facility for heat pump heating systems at Continental’s location in Gifhorn. With this in mind, Continental and Stiebel Eltron have signed a letter of intent to take over production and functional areas. In July 2023, Continental announced that it would be phasing out its business activities at the location by the end of 2027.

“It remains our firm intention to move as many of our employees as possible from work to work,” said Dr. Ariane Reinhart, Continental Executive Board member for Human Relations and Sustainability. “The training offered through the CITT is an important part of creating opportunities for employees in Gifhorn.”

The agreement with Stiebel Eltron is the first major result of Continental’s “from work to work” initiative, which, through appropriate training, aims to ensure a seamless transition to a new job within Continental or on the external job market for employees. To achieve this, Continental is currently in talks with several companies.

Christiane Benner, Second Chairperson of IG Metall and Vice Chairperson of Continental’s Supervisory Board: “Training, qualification and future prospects in local regions are a key issue for us as a labor union. That’s why we’ve worked hard to show employees in Gifhorn that transformation through training is a real opportunity. We are laying the foundation for this with the CITT.”

Needs-based training since 2019

Continental launched a comprehensive training initiative for the transformation of jobs in 2018. A key part of the initiative is the CITT, established in 2019 to strengthen the employability of individual employees. The training measures are geared to future-oriented professions. 8,500 participants had been trained there by the end of 2022. By the end of 2023, they will number 9,500. Through the CITT, employees have the opportunity to retrain for the internal and external job market at full pay. Unskilled and semi-skilled employees can, for example, complete a further training course certified by the German Chamber of Industry and Commerce with the option of obtaining a full professional qualification.

Further information on the planned end of business activities in Gifhorn:

Executive Board Informs Supervisory Board of Measures at the Gifhorn Location

Stiebel Eltron and Continental Start Negotiations on Possible Uses for the Gifhorn Location

Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In 2022, Continental generated sales of €39.4 billion and currently employs around 200,000 people in 57 countries and markets

Noida International University Announces Comprehensive Orientation Program Across Diverse Schools

Noida International University

Greater Noida, Uttar Pradesh – Noida International University (NIU) is thrilled to unveil its extensive Orientation Program scheduled in the first week of September. This program aimed to welcome and acclimate students to the diverse academic offerings across various schools within the university.

Spanning from September 1st to September 5th, 2023, this orientation tailored to meet unique needs and objectives of each school within the NIU campus.

School of Law and Legal Affairs:

Aspired legal minds immersed in a series of informative sessions designed to foster critical thinking, legal reasoning, and ethical principles.

School of Liberal Arts:

A wide array of humanities and social sciences subjects introduced, encouraging students to explore and engage with their chosen fields of study.

School of Fine Arts:

Creativity took center stage as students delved into the world of visual and performing arts, honing their talents and artistic expressions.

School of Architecture and Design:

Aspiring architects and designers discovered the principles of innovative design and sustainable architecture in a hands-on setting.

School of Journalism and Mass Communication:

The world of media and communication came alive through workshops, media projects, and discussions on current media trends.

School of Business Management:

Future business leaders gained insights into leadership, entrepreneurship, and business ethics through interactive workshops and seminars.

School of Sciences:

Enthusiastic scientists explored the realms of biology, chemistry, physics, and more, fostering a deep appreciation for the natural world.

School of Engineering and Technology:

Engineering enthusiasts dive into the world of innovation, technology, and problem-solving through interactive labs and projects.

School of Education:

Aspiring educators were equipped with the knowledge and skills needed to inspire and educate the next generation.
School of Allied Health Sciences:

Students pursuing careers in healthcare gained valuable insights into healthcare practices and patient care.
School of Pharmacy:

Future pharmacists were introduced to the world of pharmaceutical sciences and the vital role they play in healthcare.

Throughout this orientation program, students had the opportunity to engage with esteemed faculty members, interact with peers, and discover the academic and extracurricular resources available at NIU.

Dr. Vikram Singh, Chancellor of Noida International University, expressed his enthusiasm for the program, stating, “We are committed to providing our students with a holistic education experience that goes beyond the classroom. This orientation program reflects our dedication to nurturing well-rounded individuals who are prepared for the challenges and opportunities of the future.”

Revolutionizing Mysore: Justdial Powers Digital Evolution of Local Businesses

27th September 2023 Mysore, famous for its sandalwood, stone sculptures, and exquisite silk sarees, is the cultural capital of Karnataka. It is also home to nearly 50 IT companies. A quaint but modern city, it is a major attraction for tourists and investors alike.

In the recent past, the Karnataka government has actively steered Mysuru towards becoming a prominent startup and tech hub in India. Under the ‘Beyond Bengaluru initiative,’ the Karnataka Digital Economy Mission (KDEM) is collaborating with industry partners to establish a Rs 25 crore Mysuru Cluster Seed Fund (MCSF). This initiative aims to foster tech-based startups in Mysuru, propelling it into an emerging tech hub that attracts global brands.

Multiple stakeholders are part of this digital transformation of Mysore. Among them, Justdial stands out as a key player. Justdial is offering vital support to Mysore’s enterprises by giving them a digital identity. Through its comprehensive platform that seamlessly connects businesses with their potential customers, Justdial has become an invaluable partner for Mysore’s entrepreneurs.

One such entrepreneur who has witnessed this impact firsthand is Arvind Shilpi, owner of Maruthi Tube Wells. He registered with Justdial in 2015 and has been reaping the benefits ever since. He said, “In 2018, we secured the platinum position on Justdial, which greatly assisted us. Before that, the public was unaware of our services. Justdial played a pivotal role in our growth journey.” He also believes that to benefit from Justdial, one should be immersed in their business, understand the services thoroughly, and engage with clients.

Highlighting how Justdial can provide visibility to businesses, making it easier for potential customers to discover and connect with them, Vicram Tiwari, owner of North Indian Pandith, shared his experience and said, “I have been serving Mysore’s North Indian population for six years. North Indians often faced challenges finding a North Indian Pandit in Mysore. Listing myself on Justdial last year has made it easy for them to locate our services. Thanks to Justdial, we have seen a significant increase in searches and have even expanded to Srirangapatna.”

Kumar S, owner of Tattoo Galaxy KS, mentioned his decade-long partnership with Justdial and said, “From the day I started my business in 2013, I have been associated with Justdial. Justdial has been a crucial factor in my business’ growth. In this era of a competitive market, having an online presence with strong digital marketing support is crucial, and Justdial has been one of the most important factors in the growth of my business.”

Justdial’s unwavering commitment to delivering effective solutions and steadfast support has yielded transformative results, not only for individual businesses but also for the overall economic landscape of Mysore. The tangible impact of Justdial’s services can be observed in the success stories of Mysore’s businesses, where increased leads, improved return on investment (ROI), and enhanced visibility have become the norm. Justdial continues to be the preferred platform for businesses seeking not only to connect with their customers but also to achieve substantial and sustainable growth in today’s digital age.

Mudrex completes registration with FIU India along with VASP registration in European Union, expanding crypto compliance

Bengaluru,27th September 2023Mudrex, a globally renowned crypto investment platform headquartered in Bengaluru and San Francisco, and backed by Y-Combinator has achieved successful registration in India and regulatory recognition in the European Union (EU). The company is now a registered reporting entity with the Financial Intelligence Unit (FIU) in India and holds the status of a Virtual Asset Service Provider (VASP) accredited by the Bank of Lithuania within the EU. Mudrex has also recently obtained its OAM (Organismo Agenti e Mediatori) certification in Italy. This milestone underscores Mudrex’s commitment to regulatory compliance in places that it operates.

Mudrex prioritizes the security of user data and transactions and has implemented rigorous measures to safeguard its platform. These include multi-factor authentication, SSL encryption, and other robust security protocols. Furthermore, all user funds held on the platform are insured through Lloyds of London.

With the evolving regulatory landscape surrounding cryptocurrencies, Mudrex places paramount importance on aligning its operations with the most stringent legal and financial compliance standards. The attainment of regulatory clarity in India and the EU positions Mudrex as a forerunner in ensuring compliance excellence within the cryptocurrency space. This accomplishment reflects the company’s dedication to transparency, security, and user trust, and it reinforces its commitment to fostering a safe and reliable environment for cryptocurrency investors worldwide.

Commenting on this, CEO and Co-founder Mr. Edul Patel, said, “Mudrex is now India’s most regulatory compliant company. We believe that by taking these proactive steps, we are ensuring our platform’s integrity, increasing trust with our users and also contributing to the broader adoption and acceptance of cryptocurrencies in the global financial system.”