Archives September 2025

Ramraj Cotton Unveils Grand Festive Collection of Men’s Dhoti-Shirt Sets

Hyderabad, 26th September 2025: As the festive season draws near, Ramraj Cotton, a leading name in traditional Indian attire, brings a touch of grandeur with its Grand Festive Collections. These celebratory ranges feature Swayamvara Grand, Parinayam Grand, Sankalpam Grand, and the Luxe Set, an exclusive dhoti-shirt sets designed for men who want to embrace culture while stepping into celebrations with elegance and style. Crafted in luxurious fabrics with rich jacquard designs, golden or matching borders, these collections are perfect for weddings, festive gatherings, and cultural occasions. Each set goes beyond just clothing, transforming into a symbol of heritage, pride, and celebration.

Ramraj Grand Collection - RS 2

The Swayamvara Grand & Parinayam Grand sets is created in art silk, combining a shirt, dhoti, and towel for a complete ceremonial look. Luxe Set features 100% cotton shirts paired with jacquard design bordered dhotis, offering a versatile choice for weddings, festive functions, and cultural celebrations. The Sankalpam Grand set brings a regal touch with a gold tissue jacquard shirt matched with a traditional dhoti. These collections are available in multiple elegant colours like Sky Blue, Shuttle Grey, Fresh Peach, Sand Stone, Copper, Gold, Moss Green, Rose Gold, and many more colours, each set delivers comfort and style, ensuring men look their best for every occasion.

Speaking on the launch, Mr. K.R. Nagarajan, Chairman of Ramraj Cotton, said, “For decades, Ramraj Cotton has celebrated our swadeshi heritage while keeping pace with modern preferences. Our Grand Festive Collections reflect our passion for quality and tradition. These collections are created for life’s big occasions, where wearing traditional clothing becomes a statement of elegance, heritage, and joyous celebration.”

By Shishir Baijal, Chairman and Managing Director, Knight Frank India

“The Reserve Bank of India and the government have, this year, taken bold steps to stimulate consumer spending through measures such as REPO rate cuts, tax revisions and GST rationalisation to increase domestic consumption. However, with the recent volatility in the economy, the housing demand is beginning to show signs of clear moderation from the momentum witnessed over the past five years. To ensure that this momentum is maintained, and buyers are further encouraged, a timely rate cut could provide the much-needed impetus to housing market and maintain the upward cycle in real estate.”

IT Minister of Maharashtra Launches Nationwide DSCI Cyber Security Awareness Drive

Mumbai, 26 Sep. 2025: Data Security Council of India today launched a nationwide multistakeholder Cyber Security Awareness Drive to promote digital safety and create a safer cyberspace for all. The campaign was formally flagged off by Shri Ashish Shelar, Minister for Information Technology, Govt. of Maharashtra and other dignitaries from Maharashtra Cybercrime Dept., SEBI, SBI, BSE.

Ring the Bell1

October is globally celebrated as the Cyber Security Awareness Month (CSAM). To champion the cause, DSCI with the help of its supporting partners will promote cybersecurity awareness and digital safety encouraging citizens, businesses, and stakeholders to join hands and spread the word to stay safe online. To symbolise the joint efforts of the government and industry, the time-honoured ‘Ring the Bell’ tradition at the Bombay Stock Exchange (BSE) was utilised as a symbol of commitment to raise awareness and promote cyber safety.

The theme for 2025 is ‘Cyber Suraksha Drive’ inspired by the vibrant spirit of Indian Truck Art. The campaign, throughout October, will deliver a truckload of safety information to Stay Safe Online. Beyond its colourful aesthetics, the campaign will cover key areas such as social media safety, digital payments, app and account security, email safety, AI-driven scams and cybercrime redressal. Citizens will be informed about rising cybercrime incidents and sensitised on how to stay safe. All awareness material and artefacts are available at: https://www.dsci.in/cyber-security-awareness-month-2025/

The CSAM awareness drive is supported by India Cybercrime Coordination Centre (I4C) of Ministry of Home Affairs, Ministry of Electronics and Information Technology, CERT-In and other industry partners CRED, HDFC Bank, IIFL Finance, Bangalore International Airport Ltd, Protectt.ai, Providence, Punjab National Bank, QRC Assurance and Solutions, SQ1 Security, Target and ZS Associates.

Launching the awareness drive, Shri Ashish Shelar, Minister for Information Technology, Government of Maharashtra, said, “We as a country are a living example for the world as a digitally progressive country. The time has therefore come to work through public-private synergy and leverage our collaborative strength to build digital resilient systems and prevent cybercrimes. The Maharashtra Government has established a task force to formulate a comprehensive Cybersecurity Policy to secure the state’s IT and digital infrastructure.

The Cyber Suraksha Drive by DSCI is a multistakeholder approach. As urban, semi urban and rural individuals are using digital platforms, more and more citizens are falling victim to cybercrimes. Therefore, this week, this month, the drive for cyber security awareness is a much-needed drive for the country that has over 700 million internet users.”

At the CSAM opening ceremony, Vinayak Godse, CEO, DSCI said, “Digital solutions have enabled citizens to connect online for business, transactions and communication with increased volume and velocity. Albeit this has also led adversaries to defraud citizens and commit cybercrimes which put citizens and businesses at risk. Hence, end-user awareness has become very critical as growing challenges demand stronger confidence in individuals to protect themselves and overcome cyber threats.

The Cyber Security Awareness Drive aims to bring everyone together from different small cities and organisations in this journey and impart cyber education. I would like to thank the government and industry partners for coming forward and supporting us in this cause driven awareness initiative.”

Smart Borrowing: When Personal Loans Can Help You

Introduction to Personal Loans

Personal loans are a popular financial product offered by various financial institutions, such as banks, credit unions, and online lenders. These loans are generally classified as unsecured loans, meaning they do not require collateral to secure the borrowing amount. Unlike secured loans, which are backed by an asset such as a home or vehicle, personal loans rely solely on the borrower’s creditworthiness and promise to repay. This lack of collateral makes personal loans an attractive option for many individuals who may not have valuable assets to pledge.

The process of obtaining a personal loan typically involves a straightforward application procedure, where the borrower provides the lender with information regarding their income, credit history, and financial situation. This information helps lenders assess the risk associated with lending money to the individual and determine the terms of the loan, including interest rates and repayment schedules. Once approved, borrowers receive a lump sum amount that they are required to repay in fixed monthly installments over a predetermined period. These fixed repayment terms add a layer of predictability to personal loan management, enabling borrowers to incorporate loan payments into their budget effectively.

Personal loans can finance various needs, from consolidating debt to funding major purchases or unforeseen expenses. Because of their flexibility, borrowers often utilize personal loans to manage financial challenges or to accomplish specific goals without drawing on savings or liquidating investments. Understanding personal loans is essential for individuals contemplating the option of borrowing, as it informs them about the loan’s features, benefits, and potential implications of taking on debt. As we delve deeper into the subject, we will explore when personal loans can be a prudent choice and the factors to consider before borrowing.

When is a Personal Loan a Good Idea?

Personal loans can be a useful financial tool in various scenarios, providing individuals with the necessary funds when they need it most. One of the most common reasons to consider a personal loan is debt consolidation. By consolidating high-interest debts into a single loan, borrowers can often secure a lower interest rate and simplify their monthly payments. This approach not only aids in managing finances more effectively but can also help individuals pay off their debts faster, leading to improved credit scores over time.

Another circumstance where personal loans prove beneficial is during emergencies. Unexpected expenses, such as medical bills or urgent car repairs, can strain an individual’s finances. A personal loan can offer a quick solution, allowing borrowers to handle urgent financial needs without derailing their budget. The accessibility and speed of personal loans make them an attractive option in these high-pressure situations.

Major life events, such as weddings or moving expenses, may also warrant the consideration of personal loans. These events often come with significant costs, and a personal loan can help cover the necessary expenses without dipping into savings meant for other important financial goals. Furthermore, loans for home renovations can make it possible for homeowners to finance significant upgrades, ultimately increasing the value of their property or enhancing their living conditions. Whether it’s a kitchen remodel or a necessary repair, financing renovations through a personal loan can provide a timely solution.

Lastly, investing in education or skill development can also justify taking out a personal loan. Many individuals seek additional training or education to improve their job prospects or career advancement opportunities. A personal loan designated for educational purposes can provide the necessary funding to pursue these goals, often leading to higher earning potential in the long run. Each of these scenarios illustrates how personal loans can offer considerable advantages when used wisely.

Debt Consolidation: Simplifying Finances

Debt consolidation is a financial strategy that involves combining multiple debts into a single loan, thereby simplifying the repayment process while potentially reducing the overall cost of borrowing. Personal loans serve as effective tools for this purpose. By taking out a personal loan, borrowers can pay off high-interest debts such as credit cards or other loans, turning them into one manageable payment at a lower interest rate.

One of the primary benefits of using personal loans for debt consolidation is the reduction of total interest paid over time. High-interest debts can accumulate significantly in interest charges, leading borrowers into a cycle of unmanageable payments. For instance, if an individual consolidates $20,000 in credit card debt, which typically carries an average interest rate of 20%, with a personal loan that carries a 10% interest rate, the borrower can experience substantial savings on interest paid. This not only lowers the total debt burden but also enables individuals to allocate extra funds towards savings or essential expenses.

In addition to financial savings, debt consolidation simplifies the repayment structure. Rather than juggling multiple due dates, payments, and amounts, consolidating debts into a single personal loan allows borrowers to focus on making one payment monthly. This streamlined approach reduces stress and the likelihood of missed payments, which can negatively impact credit scores.

Furthermore, timely payments on a personal loan can contribute positively to a borrower’s credit score. As credit utilization decreases with the reduction of outstanding debts, and as positive repayment history builds, borrowers may enhance their credit profile, leading to better credit opportunities in the future. For these reasons, personal loans represent a strategic means of debt consolidation, enabling individuals to regain control over their financial health.

Handling Emergency Expenses with Personal Loans

In today’s unpredictable financial landscape, individuals often encounter unexpected expenses that can strain their budgets. Personal loans can serve as a vital financial resource during such emergencies, whether they arise from sudden medical bills, urgent home repairs, or unforeseen car repairs. These situations demand immediate action, and personal loans provide a swift avenue for accessing funds when time is of the essence.

One of the primary advantages of utilizing personal loans in emergencies is the rapid access to cash. Unlike traditional savings, which may not be readily available, a personal loan can be applied for online and often disbursed within one to three business days. This prompt accessibility enables borrowers to address urgent financial needs without delay, thereby reducing stress and preventing potential escalation of the issue at hand.

Furthermore, personal loans typically offer lower interest rates compared to other forms of credit, such as credit cards or payday loans, making them a more viable option for managing emergency expenses. For example, while payday loans often come with exorbitant rates that can trap borrowers in a cycle of debt, personal loans present an opportunity for a fixed repayment plan at a more manageable interest rate. This characteristic allows individuals to budget effectively and pay off the loan within a predetermined time frame without incurring excessive costs.

Moreover, personal loans generally have flexible terms that can cater to the specific needs of the borrower. By borrowing only what is necessary, individuals can avoid overextending themselves financially. They can enjoy the benefits of a structured payment plan that aligns with their financial capabilities, ensuring timely repayments without undue stress. Therefore, in times of financial emergencies, personal loans stand out as a practical and cost-effective solution for managing unforeseen expenses.

Funding Major Life Events

Major life events often require substantial financial outlays that can strain personal savings. In such instances, personal loans emerge as a viable option to finance these significant milestones. Whether it is funding a wedding, celebrating a milestone birthday, or even paying for an important graduation ceremony, a personal loan can provide the necessary financial support while allowing individuals to maintain their savings for future needs, such as retirement or investment opportunities.

The appeal of personal loans lies in their predictable repayment structure. Unlike credit cards, which may have fluctuating interest rates and variable payments, personal loans typically come with fixed interest rates and set monthly payments. This predictability enables individuals to budget effectively, ensuring that these financial commitments do not disrupt their overall financial stability.

Moreover, personal loans can be beneficial when planning events such as weddings. A wedding often comes with numerous expenses, including venue costs, catering, and decor, which can quickly add up. Utilizing personal loans allows couples to spread out these costs over time, making it easier to manage their finances without depleting their savings that are intended for other critical future investments.

That said, it is imperative to assess one’s financial situation thoroughly before opting for a personal loan. Borrowers should consider their income, existing debt obligations, and the total costs associated with the life event. The goal is to ensure that taking on a loan will not compromise long-term financial health. By strategically using personal loans for significant life milestones, individuals can celebrate these occasions without jeopardizing their future savings or investment plans.

Home Renovation and Repairs: Quick Access to Funds

Home renovations and necessary repairs are often imperative for maintaining or enhancing the value of a property. When unexpected issues arise or when a homeowner wishes to upgrade their living space, having access to adequate funding becomes pivotal. Personal loans can serve as an excellent financial solution in such scenarios, offering several advantages over traditional financing options, like home equity loans.

One of the primary benefits of utilizing personal loans for home renovations is the speed of access to funds. Unlike the cumbersome processes associated with home equity loans, which typically require extensive paperwork, appraisals, and a longer approval period, personal loans can often be secured quickly. This expedience is particularly advantageous in emergencies where immediate capital is necessary for repairs, ensuring that homeowners can address critical issues without delay.

Furthermore, personal loans usually do not require the borrower to put their property at risk. With home equity loans, homeowners must leverage their existing property equity, potentially jeopardizing their home should they default on payments. In contrast, personal loans are unsecured, meaning that they are not tied to the borrower’s home or real estate. This aspect allows borrowers greater peace of mind while pursuing their renovation projects, knowing they are not exposing their property to financial risk.

Additionally, personal loans come with fixed interest rates and set repayment terms, making budgeting and financial planning more straightforward for homeowners. The predictability of monthly payments can ease financial strain, allowing individuals to focus on the renovations rather than stress about fluctuating interest rates. Overall, personal loans emerge as a compelling option for homeowners seeking to fund renovations or repairs with efficiency and reduced risk.

Investing in Education and Skill Development

Education is a cornerstone for personal and professional advancement, and investing in it can yield substantial returns in terms of career growth and opportunities. Personal loans can serve as a strategic financial tool for individuals seeking to enhance their skills or pursue additional qualifications that may not be covered by traditional student loans. Whether it is enrolling in specialized courses, attending workshops, or obtaining certifications, personal loans provide the necessary funding to facilitate these endeavors.

One of the primary advantages of utilizing personal loans for education is the flexibility they offer. Unlike federal or private student loans that often have strict eligibility criteria and loan amounts, personal loans can be tailored to fit an individual’s specific educational requirements. This seamless adaptability allows borrowers to take charge of their educational trajectory, obtaining financing for programs that align with their career objectives. Moreover, personal loans can cover a variety of educational expenses, from tuition fees to essential materials and supplies, making them a comprehensive solution for learners.

Additionally, investing in education through personal loans can lead to enhanced job prospects and increased earning potential. By acquiring new skills or credentials, individuals position themselves more favorably in an increasingly competitive job market. Employers often prioritize candidates with specialized skills, and by investing in one’s education, borrowers can significantly improve their career trajectories.

It is essential, however, for potential borrowers to assess their financial situation and ensure that they can manage repayment terms comfortably. Maintaining a balance between educational investments and financial obligations is critical. In conclusion, personal loans can be an effective means for investing in education and skill development, offering the opportunity for individuals to enhance their professional qualifications and ultimately achieve their career aspirations.

When to Think Twice About Personal Loans

While personal loans can serve as a useful financial tool in certain circumstances, there are specific situations where their use should be carefully reconsidered. One of the principal reasons to avoid taking out a personal loan is for unnecessary spending. Utilizing borrowed funds to finance luxuries, be it a vacation or a high-end gadget, can lead to a cycle of debt that may be hard to escape. It is important to differentiate between needs and wants before making a decision that could impact your financial stability.

Another scenario where personal loans should be approached with caution is when contemplating high-risk investments. Borrowing money to invest in speculative ventures or uncertain financial opportunities poses significant risks and can lead to substantial financial losses. If the investment does not yield returns, not only will you face the stress of repayment, but the added financial burden can stress your overall financial health. Being cautious and seeking advice from financial experts before making investment decisions is vital in such cases.

Additionally, using personal loans to cover ongoing income shortfalls reflects a deeper issue that requires attention. Relying on borrowed funds to meet everyday expenses signifies an underlying financial management problem. Instead of taking a loan, it may be beneficial to evaluate one’s budget, identify spending patterns, and seek financial counseling or assistance to develop better financial habits. Addressing the root cause of income deficiency can prevent the cycle of debt that personal loans might perpetuate.

Ultimately, it is crucial to assess the necessity and implications of borrowing before proceeding with a personal loan. By considering these factors, one can make informed financial decisions that align with long-term financial health and stability.

Tips for Smart Borrowing

When considering a personal loan, it is essential to approach the process with a strategic mindset to ensure that you are borrowing smartly and responsibly. One of the first steps is to check your credit score, as this number significantly influences the interest rates and terms you can secure. By knowing your score, you can take measures to improve it, if necessary, before applying for a loan, which may help you qualify for better offers.

After assessing your credit, the next step is to compare various lenders to find the most favorable terms. This includes not only the interest rates but also other fees and conditions that might be tied to the loan, such as origination fees or penalties for early repayment. Doing thorough research and possibly using comparison tools can help you determine which lender aligns best with your borrowing needs.

It is also crucial to borrow only what you truly need. While it might be tempting to take a larger amount for additional expenses or future plans, only borrowing the necessary sum can significantly alleviate financial pressure in the long run. Additionally, understanding the repayment terms is vital; ensure that you are clear on the length of the loan, monthly installments, and any variable interest rate terms that may affect the overall cost of borrowing.

Lastly, budgeting for monthly installments is key to maintaining control over your finances. Develop a realistic budget that accommodates your loan repayment while also factoring in your other living expenses. This proactive approach will help you avoid the risk of falling behind on payments, which can lead to further financial complications. With these tips in mind, you can navigate the world of personal loans confidently, ensuring that your borrowing decisions are informed and beneficial.

Final Thoughts on Personal Loans

Personal loans can serve as effective financial instruments when utilized appropriately. They present a unique opportunity for individuals seeking to manage unexpected expenses, consolidate debt, or finance significant purchases. Such loans, often characterized by their flexible application process and varied terms, offer borrowers a quick solution to their immediate financial needs. However, with these advantages come responsibilities that demand careful consideration.

Responsible borrowing necessitates a thorough evaluation of one’s financial situation and the specific needs driving the loan application. Potential borrowers should prioritize understanding their budget constraints and the implications of taking on additional debt. It is essential to calculate the total cost of the loan, inclusive of interest rates and associated fees. Only by having a clear financial picture can borrowers make informed decisions that align with their long-term financial goals.

Moreover, comparing different loan options can significantly enhance the borrowing experience. Various lenders may offer diverse terms, interest rates, and repayment structures, making it crucial to shop around and assess all available choices. Such due diligence not only aids in finding the most favorable terms but also supports the borrower’s ability to manage repayment effectively.

In the context of personal loans, it is vital to maintain realistic expectations regarding repayment commitments. Borrowers should recognize their capacity to meet monthly obligations without compromising their financial health. Ultimately, with meticulous planning and judicious decision-making, personal loans can indeed empower individuals, allowing them to navigate life’s financial challenges with resilience and confidence.

Salt Lake Sanskritik Sansad & Sanmarg to Burn 60-Feet-Tall Ravana Effigy at Central Park, Salt Lake on Dussehra

Kolkata, 26th September, 2025This Dussehra, the City of Joy is set to witness a spectacular celebration of the triumph of good over evil as Salt Lake Sanskritik Sansad Committee & Sanmarg present East India’s grandest Dussehra event at Central Park, Salt Lake, on 2nd October 2025. Keeping with tradition, the evening will feature the burning of a towering 60-feet Ravana effigy, along with 50-feet effigies of Meghnad and Kumbhakaran.

The event, now in its 13th glorious year, promises to be a captivating cultural extravaganza with sacred rituals, live performances, and a mesmerizing fire show before the grand burning of the effigies. The celebrations aim to provide a vibrant platform for citizens to connect with the rich culture and traditions of West Bengal, while celebrating the eternal victory of righteousness over malevolence.

Speaking to the media, Sri. Sanjay AgarwalPresident of Salt Lake Sanskritik  Sansad, said, “Our mission has always been to blend devotion with community service. Through this celebration, we not only honor the spirit of Dussehra but also use the platform to spread awareness about our social initiatives, including education, healthcare, and charitable programs for the underprivileged. This festival is a celebration of culture, unity, and compassion.”

On this Occasion, Sri. Lalit BeriwalaChairman of Trust Board of Salt Lake Sanskritik Sansad, said, “Our Dussehra celebration has grown to become East India’s largest, drawing thousands of devotees and visitors every year. This year, we have made special arrangements at Central Park Ground to celebrate the victory of good over evil in a truly grand manner. Besides the burning of a towering 60-feet Ravana effigy, we have planned a spectacular fire show and invited artistes from various states to enthrall the audience with captivating performances. The evening will also feature a series of traditional rituals leading up to the effigy burning, with an expected gathering of over 25,000 people. This event is not just a ritual – it is a powerful reminder of the timeless message of good triumphing over evil.“

Speaking to the media, Sri. Amit PoddarSecretary of Salt Lake Sanskritik Sansad, said, “Over the years, this event has become a symbol of Kolkata’s festive spirit and cultural pride. We are delighted to welcome citizens and visitors from across the city and beyond to witness the magnificent spectacle of Ravana Dahan. We have ensured extensive safety, seating, and entertainment arrangements so that families can enjoy the festivities in a joyful and secure environment.”

Thousands of devotees and visitors are expected to gather at the venue to witness this spectacular annual ritual. The celebration will also feature a host of cultural programs, food stalls, and engaging activities, making it a perfect evening for families and devotees alike. The festivities will begin on 1st October with a vibrant Dandiya Night, where citizens of Kolkata can dance to the lively beats of traditional Garba and Dandiya music. The evening will showcase live music, dazzling performances, and colorful celebrations, creating the perfect atmosphere to usher in the joyous spirit of Navratri.

Step into the C-Suite: IIM Indore Opens Applications for 2nd Batch of CEO Programme in Transformational Leadership

India, September 26, 2025 — The Indian Institute of Management Indore has officially opened admissions for the second cohort of its flagship Chief Executive Officers Programme, aimed at preparing senior leaders and aspiring CEOs to navigate complex business landscapes and drive transformative growth in a digital-first world.

Infra-IIMI (19)

This 11-month programme is meticulously designed for experienced professionals with a minimum of eight years in the industry, equipping them to transition from functional management to strategic enterprise leadership. Through a blend of cutting-edge curriculum, peer learning, and direct engagement with top industry leaders, participants will gain the skills to lead with agility, resilience, and purpose.

Key Highlights of the CEO Programme:

  • Four CEO-Led Masterclasses: Focused on strategic vision, executive presence, resilience, and excellence in Indian leadership.

  • Curriculum Pillars: Technology & Analytics, Strategy, Leadership, and Customer Centricity.

  • Interactive Pedagogy: Live faculty-led sessions, real-world case studies, and assessments delivered via TimesPro’s advanced Direct-to-Device platform.

  • Campus Immersion: A three-day experience at IIM Indore to foster lifelong leadership networks and cross-industry collaboration.

  • Executive Education Alumni Status: Upon completion, participants earn alumni privileges from IIM Indore, one of India’s elite ‘Triple Crown’ accredited business schools (EQUIS, AACSB, AMBA).

The programme is crafted in response to global leadership shifts highlighted by organisations like the World Economic Forum and EY-Parthenon, which emphasize the urgent need for CEOs to adopt agile models, harness emerging technologies, and rebuild trust in the face of disruption and uncertainty.

Prof. Himanshu Rai, Director of IIM Indore, noted: “Our Chief Executive Officers Programme empowers senior leaders to navigate disruption with judgement and resilience. Combining rigorous academics with real-world relevance, this programme builds the strategic depth and digital fluency required to lead enterprises into the future.”

Sridhar Nagarajachar, Business Head at TimesPro, added: We are proud to partner with IIM Indore on this transformative initiative. The programme enables leaders to embed innovation at scale, de-risk execution, and deliver sustained growth across industries and geographies.”

From mastering digital marketing and analytics to embedding customer-first strategies and innovation-led cultures, the CEO Programme is a comprehensive roadmap to C-suite readiness—tailored for leaders who want to shape the future, not just respond to it.

Chola MS General Insurance Unveils #SimpleHai Campaign to Redefine Insurance in India

Chola MS General Insurance Redefines How India Sees Insurance with its Refreshing #SimpleHai Campaign

Chennai, 26th September 2025: Cholamandalam MS General Insurance (Chola MS), a joint venture between the Murugappa Group and Mitsui Sumitomo Insurance Group (Japan), has launched its new digital campaign #SimpleHai, shifting the conversation around insurance from complexity to simplicity.

Breaking away from the perception of insurance as complicated and cumbersome, the campaign draws inspiration from everyday life, transforming ordinary moments into stories that show how insurance today is made simple, transparent, and digitally powered. The aim is to encourage people to stay insured and protected with confidence.

The campaign includes a hero brand film and two motor insurance films, each designed to communicate Chola MS’s philosophy in a light-hearted yet meaningful way. From the pressure of finding “the one,” to the frustration of “solving a tricky math problem”, to the chaos of “unpredictable traffic”, the films highlight life’s many complexities, while showing how getting insured with Chola MS is refreshingly simple. By blending humour, emotion, and relatability, the campaign reinforces that while life may be complicated, insurance doesn’t have to be.

At the heart of the #SimpleHai campaign lies the T3 philosophyTrust, Transparency, and Technology. True to its #Pledge2Protect, Chola MS demonstrates how digital innovation makes insurance effortless, allowing customers to buy a policy in just three simple steps, settle claims seamlessly with AI-powered support, customize coverage with add-on options, access a wide garage network across India, and renew policies instantly via WhatsApp.

With this approach, Chola MS makes protection straightforward, quick, and reliable for every customer. Released across digital platforms including YouTube, Meta, and Instagram, the campaign amplifies Chola MS’s refreshed brand voice, engaging audiences with stories that are simple, human, and memorable. Through #SimpleHai, Chola MS moves beyond transactional communication, positioning insurance as a trusted enabler of peace of mind in everyday life. The campaign sets a new benchmark for insurance advertising, making protection not only simple, but also desirable.

Education in Ireland Launches 2026 Roadshow to Welcome Aspiring Indian Students

India, September 26, 2025: Education in Ireland, the national brand representing Irish Higher Education Institutions (HEIs) worldwide, today announced the return of its flagship roadshow in India, scheduled from October 4–12, 2025

Image1 - Education in Ireland Flagship Education Fair for 2026 Academic Year_1200x600px

The initiative will bring 21 leading Irish universities and colleges to five major Indian cities- starting in Chennai on October 4th, followed by Bengaluru on October 5th, Kochi on October 8th, Pune on October 11th, and concluding in Mumbai on October 12th– with the aim of offering insights into Ireland’s globally recognized higher education system and vibrant student life.

The fairs are part of Education in Ireland’s nationwide campaign, #StudyEmeraldIsle, which seeks to provide a comprehensive, one-stop guidance platform on higher education opportunities in Ireland. At the fairs, students and parents will gain direct access to representatives and academics from a wide range of Irish institutions as well as officials from the Irish Visa Office, who will host dedicated sessions to simplify the visa application process.

Students attending the fairs will have the opportunity to:

  • Explore a wide portfolio of undergraduate and postgraduate programmes in technology, healthcare, sustainability, arts and humanities, business and finance, innovation, and much more.
  • Gain insights into research opportunities, industry-linked programmes, and scholarships.
  • Understand Ireland’s post-study work environment, which has made it a launchpad for global careers.
  • Access personalised, one-on-one consultations with university representatives and visa officials, and gain in-depth understanding of programmes from academics.

Ireland has rapidly emerged as one of the fastest-growing study destinations for Indian students, with more than 10,000 Indian students enrolling in Irish institutions in 2024, a number that has doubled over the past five years. The country’s strong academic reputation, career-focused programs, vibrant research ecosystem, and post-study stay back option have cemented its position as a highly sought-after choice among Indian aspirants.

Speaking about the fairs, Ms. Elizabeth McHenry, Regional Manager – Asia, Education in Ireland, stated, “Ireland is committed to offering world-class education in an environment that is innovative, globally connected, and welcoming to international students. With these fairs, we want to give Indian students and their families first-hand access to our institutions to enable them to explore how Ireland can shape their academic and professional futures. From cutting-edge programmes and scholarships to our strong post-study work pathways, Ireland continues to be one of the most exciting and rewarding education destinations worldwide.”

Frizz Out, Shine In: Sara Ali Khan Becomes the New Face of Streax Hair Serum

Frizz out; smooth shine in — with Sara Ali Khan as the new face of Streax Shine Hair Serum

Mumbai, 26th September 2025 – Streax, from the house of Hygienic Research Institute Pvt Ltd (HRIPL), has signed Bollywood favourite Sara Ali Khan as the face of its Streax Shine Hair Serum. Launching with the TVC Frizz Gone, Smooth Shine On, the brand showcases Sara’s fun, confident persona while highlighting how the serum delivers smooth, Shiny, frizz-free hair in seconds.

With her vibrant personality, youthful charm, and effortless sense of style, Sara Ali Khan mirrors Streax’s philosophy of helping consumers “shine on” with confidence. Her natural elegance and relatability make her the perfect face for Streax Shine Hair Serum, a brand loved for its ability to transform hair. To celebrate this partnership, Streax has unveiled its new TVC campaign, Frizz Gone, Smooth Shine On”, starring Sara. The film captures everyday moments—like windy rooftops and bustling commutes—where frizz can strike unexpectedly and shows how a quick touch of Streax Shine Hair Serum delivers smooth, glossy, camera-ready hair in seconds. The campaign underlines the product’s promise of instant frizz control and shine, making it the go-to solution for women who want to look their best and Shine On’

Priyanka Puri, Sr. VP – Marketing, HRIPL, added, “Sara Ali Khan is the perfect face to front the Streax movement—where haircare is not just about products but about confidence and everyday style. “Frizz Gone, Smooth Shine On” brings alive the idea that frizz can strike anyone, anywhere, and Streax Shine Hair Serum is a simple, everyday solution that transforms frizz into smooth, shiny, camera-ready hair in an instant. With Sara bringing this story to life, we’re set to inspire a new wave of shine and style across the country to embrace everyday shine with confidence and style “

Sharing her excitement, Sara Ali Khan said, “I’m truly excited to join the Streax family! For me, hair isn’t just about style, it’s about confidence and self-expression. What I love about Streax Shine Hair Serum is how it instantly adds shine and smoothness, making every look feel complete.”

Enriched with Walnut Oil & Vitamin E, Streax Shine Hair Serum is celebrated for adding instant shine, smoothness, and frizz-free radiance, empowering consumers to look and feel their best every day—whether it’s for a casual outing or a glamorous occasion.

The Streax Shine Hair Serum is available in convenient and affordable pack sizes of 45 ml, 100 ml, and 200 ml, across leading stores nationwide. The Streax Hair Serum range further extends to Frizz Control Hair Serum, Heat Protect Spray, and Moisture Boost Spray, offering customized solutions for different hair needs. These products are available at all leading online and offline platforms, making professional-quality haircare easily accessible to every consumer.

Digisol Hosts SI Power Connect Luncheon in Mumbai!

Mumbai, September 26, 2025: Digisol Systems Ltd., India’s Own IT Networking Choice, turned a Saturday afternoon into a power-packed networking experience with Digisol System Integrated Partners at Cray Craft, Marol.

Digisol Hosts SI Power

The exclusive gathering brought together leading System Integrators for a day filled with good food & music, inspiring conversations, and meaningful collaborations. Beyond just a luncheon, it was a celebration of partnerships and a platform to exchange ideas that fuel growth in India’s digital future.

From 10:30 AM onwards, the venue buzzed with energy as partners connected over engaging discussions, shared success stories, and explored possibilities with Digisol’s future-ready IT networking solutions. Adding to the charm was the thoughtful inclusion of a plus-one option, allowing partners to bring along a spouse, colleague, or business associate, which made the luncheon not just professional but also personal and memorable. Many SIs embraced this opportunity and attended with their loved ones or associates, creating an atmosphere of warmth and camaraderie. The experience was further elevated by a special partner felicitation, celebrating their unwavering support and valuable contributions.

Sharing the thoughts on the event, Mr. Prashant Shanbhag, Sr. Project Business Evangelist & RSM (North & West), Digisol Systems Ltd. said: “Our SI partners are at the heart of everything we do. The SI Power Connect Luncheon was more than a networking meet—it was about celebrating our journey together and strengthening bonds that drive India’s digital growth story.”

With the success of the Mumbai edition, Digisol continues to reinforce its commitment to its partner ecosystem—fostering trust, collaboration, and growth while staying true to its vision of building an Atmanirbhar Digital India.