Archives May 2026

11-Award Sweep for Infidigit at DoD, e4m RetailEX, and DIGIXX 2026, Defining Industry Leadership

Business Wire India

Infidigit established its leadership in search-led digital development by receiving 11 recognitions across three key platforms: the DIGIXX Awards 2026, Drivers of Digital (DoD), and e4m RetailEX.

These successes highlight the agency’s capability to provide scalable and consistent growth in various sectors, including fashion, lifestyle, healthcare, and B2B, positioning organic search as a significant source of revenue.

5 Wins at DoD Awards Highlighting Strategic Leadership
Infidigit secured top honours in the 10th edition of the ceremony, encompassing eCommerce, content, and search marketing categories. The campaigns for Indriya (Aditya Birla Jewellery), Imagicaa, Max Fashion, Helpee, and Superbalist were recognised for their strategic execution and results-driven outcomes.

3-Award Victory at e4m RetailEX for Retail Excellence
The agency continued its success with wins for the Avataar Skincare, Max Fashion, and Babyshop campaigns. These accolades were earned in categories such as content, eCommerce experience, and SEO, highlighting the agency’s powerful impact in the retail space.

3 Honours Secured at DIGIXX Awards 2026 for Digital Innovation
Infidigit added more trophies to its tally during the event, where the work done for Dun & Bradstreet India, Max Fashion, and Avataar Skincare was celebrated. These recognitions focused on excellence in B2B marketing, eCommerce, and search marketing.

Commenting on the consecutive wins, Kaushal Thakkar, Founder & CEO of Infidigit, said:

“These honours affirm our philosophy that digital growth must be developed for performance, not vanity measures. “Our focus remains on delivering measurable, long-term impact, and I’m proud of our teams for consistently pushing boundaries.”

Infidigit keeps raising the bar in performance-driven digital growth with regular wins across top industry platforms. The awards emphasise the agency’s strategic depth and execution quality, while also reinforcing its commitment to building scalable, search-first growth engines for businesses across industries.

Mobius Renewables Acquires Air Liquide’s Biogas Production Activities in the United States, France, Norway, and Sweden

Business Wire India

Mobius Renewables today announced the closing of the acquisition of Air Liquide’s biogas production activities in the United States, France, Norway, and Sweden. The acquisition includes six operating landfill gas-to-RNG (Renewable Natural Gas) sites in the U.S., five operating farm waste sites in France, and a 51% interest in Redo Biosolutions with production and distribution assets across Norway and Sweden.

 

The acquired portfolio will be a meaningful addition to Mobius Renewables (“the Company”), a global, vertically integrated low carbon fuels platform established in December 2025 by funds managed by IFM Investors to accelerate the development, production, distribution, and commercialization of RNG at scale across North America and Europe. The Company is headquartered in Houston, Texas with additional offices in the United States, France, Norway, and Sweden.

 

 

With this transaction, the establishment of Mobius Renewables is complete, and GreenGasUSA and the acquired portfolio will operate under one brand, aspiring to set a new standard for scale, reliability, and partnership in the RNG industry. The Company will retain the Redo Biosolutions strategy and brand.

 

 

Generating and distributing over 5.5 million MMBtu of renewable natural gas each year from landfill gas and anaerobic digestion, the Company is well positioned to become a leading producer of RNG globally. This acquisition reaffirms IFM’s commitment to the low-carbon fuels sector, and will prioritize operational excellence and disciplined growth, advancing both organic development and targeted acquisitions.

 

 

“I am thrilled to welcome new teams from the U.S., France, Norway, and Sweden to Mobius Renewables,” said Cynthia Walker, President & CEO of Mobius Renewables. “With this transaction, our teams can now focus on improving operations and investing in new projects as we set the foundation for future global growth. We remain partnership-focused and have an unparalleled position with the right expertise, the right capital, and the right mindset to unlock value for our partners while accelerating measurable progress toward their sustainability goals.”

 

 

About Mobius Renewables

 

 

Mobius Renewables is a global, vertically integrated low-carbon fuels platform accelerating the development, production, distribution, and commercialization of renewable natural gas at scale across North America and Europe. The company develops, owns, and operates projects that capture methane emissions from waste streams and convert them into low-carbon energy, supporting customers in meeting their sustainability and net-zero commitments.

 

 

Mobius Renewables is owned by funds managed by IFM Investors; a global investment manager with assets under management of USD $183.1b as of March 2026.

 

 

For more information visit www.mobiusrenewables.com.

 

 

 

 

 

President Murmu Pays Homage to Former President Giani Zail Singh on Birth Anniversary

New Delhi, May 5 (BNP): President Droupadi Murmu on Tuesday paid floral tributes to former President of India Giani Zail Singh at Rashtrapati Bhavan on the occasion of his birth anniversary, honouring his contribution to the nation and his legacy in public life.

Giani Zail Singh, who served as the seventh President of India from 1982 to 1987, is remembered as a prominent statesman who played a significant role in India’s political landscape. Born on May 5, 1916, in Sandhwan village of Faridkot district in Punjab, he dedicated several decades of his life to public service.

During his long political career, he held several important positions and was widely respected for his commitment to the welfare of the people and his leadership at both the state and national levels.

The tribute ceremony at Rashtrapati Bhavan reflected respect for his enduring contributions to the nation and his role in strengthening India’s democratic institutions.

Life Insurance Demand Affected by New Tax Regime Changes, Says Deepak Parekh

Mumbai, May 5 (BNP): Renowned industry veteran Deepak Parekh has highlighted that recent changes under the new tax regime, particularly the reduction of tax benefits, are beginning to impact consumer interest in life insurance products.

According to Parekh, the earlier tax incentives played a significant role in encouraging individuals to invest in life insurance policies. With these benefits now scaled down or removed under the revised structure, the sector is witnessing a noticeable shift in buying behaviour.

He noted that while life insurance continues to remain an essential financial protection tool, the demand dynamics are evolving as policyholders reassess long-term savings and tax efficiency.

Parekh further emphasized the need for greater awareness and financial education to ensure that individuals continue to prioritize insurance coverage despite changes in tax policy.

The life insurance industry, he added, may need to adapt its product offerings and communication strategies to align with the evolving regulatory and tax environment.

How the Timing of Corporate Donations Shapes Consumer Trust

Whether a company donates $1,000 a week for 52 weeks or gives $52,000 all at once, the total amount donated is the same. However, recent research by Alexander Park, an assistant professor of marketing at Indiana University Kelley School of Business in Indianapolis, finds that consumers view these donations differently. Specifically, his research shows that consumers see companies as more authentically motivated when they donate periodically ($1,000 a week for 52 weeks), leading them to evaluate the company more favorably.

“Companies contributing a significant amount periodically can improve things like reputation or outcome, compared to making an equivalent aggregate donation,” Alex said. “This is because consumers perceive the consistency of periodic donations as a cue of authentic prosocial motivation. This, in turn, increases the perceived impact of the donation and leads to more favorable evaluations of the company.”

Alex’s paper, “Consumers Prefer that Corporations Donate Periodically,” appears in the Journal of Marketing Research.

Alex worked with Yanyi Leng, Cynthia Cryder, and Fausto J. Gonzalez of the Olin Business School at Washington University in St. Louis; Jared Watson of the Stern School of Business at New York University; and Francesca Valsesia of the Foster School of Business at the University of Washington.

The researchers examined consumer responses to Facebook ads and email campaigns, as well as scenarios in which companies donated the same total amount either over time or all at once.

In one field study, they partnered with a Midwestern business that regularly donates to its community. Through the business email’s newsletter, researchers framed the company’s donation as “25,000 meals every month to local communities last year,” or “donated 300,000 meals to local communities last year,” in separate communications.

The results showed that subscribers were more likely to click and learn more about the company when the donation was described as periodic rather than in aggregate. In other words, the way the donation was described affected how willing consumers were to engage with the donor company.

However, Alex notes that communicating a periodic donation is not always better.

“A previously published paper found that periodic donations can actually harm perceptions of the donor, which is the opposite of what we have been finding. To better understand these differing results, we conducted a detailed comparison and found that an important condition is donation size,” Alex explained. “For example, if you take a total donation of $100 and break it into $2 a week, it will lead to less favorable perceptions of the company compared to substantially larger donation amounts. A company’s donation size is something to consider when deciding how to describe its charitable efforts.”

Alex and his fellow researchers hope these findings can help inform best practices for businesses.

“Over the past few decades, corporate social responsibility (CSR) has become a central part of many companies’ day-to-day operations. These efforts can address social challenges and improve a firm’s reputation.”

However, Alex emphasizes that consumers care deeply about whether a company’s motivations are genuine and notes that the current research is meant to guide ethical and thoughtful communication, not encourage performative giving.

“These findings do not suggest that companies should re-frame their donations as periodic if they are not actually structured that way,” Alex says. “That could be misleading. While some companies may pursue CSR for reputational benefits, many also have sincere prosocial intentions. Our hope is that when companies receive recognition for meaningful contributions, they will be more likely to continue them, creating a virtuous cycle of ongoing corporate social responsibility.”

Business News For Profit

Delhi Capitals Partners with Bharat Taxi as Official Mobility Partner for IPL 2026

May 5 (BNP): Ride-hailing cooperative firm Bharat Taxi has announced a partnership with Delhi Capitals as the official mobility partner for the 2026 Indian Premier League (IPL) season.

Under this collaboration, Bharat Taxi will engage fans through on-ground activations and digital campaigns throughout the tournament. The company will also provide dedicated travel support for spectators attending matches across the Delhi-NCR region.

Company leadership stated that the partnership aims to strengthen its presence in the Delhi market while enhancing fan engagement during one of India’s most followed sporting events.

The initiative is expected to improve match-day mobility solutions for cricket fans and deepen brand visibility during IPL 2026.

South Star Vijay Remains Focused on Tamil Cinema, Keeps Distance from Hindi Films

May 5 (BNP): Leading South Indian actor Vijay continues to focus his career on Tamil cinema and has largely stayed away from working in Hindi films.

Over the years, the actor has built a strong presence in the Tamil film industry, earning wide popularity through regional projects and maintaining a consistent connection with his core audience.

His career choices reflect a sustained preference for South Indian storytelling, with a strong emphasis on Tamil-language films. This approach has helped him maintain a significant fan base and commercial success in the regional market.

Industry reports suggest that Vijay remains committed to working primarily within Tamil cinema, reinforcing his position as one of the prominent figures in the South Indian film industry.

Odisha CM Mohan Charan Majhi Begins 3 Day Gujarat Visit to Boost Investment Ties

Bhubaneswar / Gujarat, May 5 (BNP): Odisha Chief Minister Mohan Charan Majhi has commenced a three-day official visit to Gujarat, covering four major cities from May 5 to May 7, as part of efforts to enhance industrial cooperation and attract new investments to the state.

The visit is aimed at strengthening Odisha’s engagement with Gujarat’s well-established manufacturing ecosystem and exploring new opportunities across key sectors.

During the tour, the focus will remain on textiles, chemicals and petrochemicals, metals and downstream industries, and pharmaceuticals. The initiative is expected to generate strong investment interest from industrial stakeholders in western India.

The engagement is part of Odisha’s broader strategy to accelerate industrial growth, boost employment generation, and position the state as a competitive investment destination.

Against the wind: FAMU-FSU researchers show how flight angles affect turbulence, vortex formation

At high speeds, even the smallest movement can have major consequences.

When an aircraft tilts sharply during flight, the air around it does not flow smoothly. It twists into powerful, swirling currents that can destabilize the entire vehicle. These swirling structures, known as vortices, can behave unpredictably, sometimes causing aircraft to pull to one side or rotate unexpectedly. In extreme cases, they can damage critical components such as sensors or wing flaps.

New FAMU-FSU College of Engineering research shows how different angles of flight affect the vortices that form behind cones in flight. The research, published in Journal of Aircraft, could help design more stable missiles and high-speed aircraft.

“Aircraft in flight are subject to extreme forces, and as speed and maneuvering increase, these forces only get stronger,” said study co-author Rajan Kumar, chair of the Department of Mechanical and Aerospace Engineering and director of the Florida Center for Advanced Aero-Propulsion. “This study helps to understand critical phenomena responsible for those forces so engineers can create efficient and more stable designs.”

How it works

Vortices are common, but under certain conditions, they can become catastrophic.

As the cone-shaped nose of an aircraft moves through the air, vortices form behind it. As the aircraft increases its angle of incidence, or how steeply it is tilted relative to airflow, the behavior of these vortices changes. At low angles, airflow remains balanced and predictable. Beyond a critical angle, however, vortices can become large and unstable. When this breakdown happens, air slows down sharply and may spread out into different patterns.

This shift creates uneven swirling flows, or asymmetric vortices, that generate unwanted side and rotational forces, causing the aircraft to veer off course. In high-stakes environments, particularly military operations, even a slight deviation can mean missing a target or losing control entirely.

What they found

To better understand the transition from stable to asymmetric vortices, Kumar’s team combined experimental testing with advanced computational simulations to model complex airflow and identify when and how instability develops.

Using this method, they simulated airflow over a cone-shaped object traveling just above the speed of sound at Mach 1.1 at three angles of incidence: 15, 25, and 30 degrees.

At a 15‑degree angle, the main swirl of air breaks down into a complex pattern resembling two intertwined spirals, which then split into many thin, tangled strands of swirling air.

At 25 and 30 degrees, the breakdown looks different. The swirl twists apart in a single spiral pattern, indicating even stronger instability.

As the angle of incidence increased, vortex asymmetry also increased. Airflow shifted from structured and predictable to unstable and erratic, illustrating how quickly control conditions can deteriorate in real-world flight.

Vortex breakdown

The study helps answer a long-standing question in aerospace research: Why do vortices suddenly become asymmetric?

The study showed that growing instabilities within airflow unite to create larger disruptions. As small secondary vortices form and interact with primary vortices, they merge into larger structures that disrupt the aircraft’s balance.

The research also showed that vortex behavior depends on several interacting factors, including the size of the vortices and their orientation relative to the aircraft. Together, these elements determine how much force is exerted on the vehicle and how difficult it becomes to control.

Why it matters: The future of flight

Understanding the forces at work on aircraft in flight has direct implications for how they are designed and operated. These findings help engineers define safe flight conditions by identifying when airflow remains stable and when additional control systems are needed. This is especially important for high-performance aircraft that rely on extreme maneuverability.

The research also supports new design strategies, including improved control surfaces, flow control techniques and future systems that could adjust automatically during flight.

Kumar and his team are expanding their research to explore vortex behavior at higher speeds and they are transonic investigating control methods that could allow aircraft to respond to instability in real time, potentially using advances in artificial intelligence and automated systems.

At Florida State University, this work is also shaping the next generation of engineers. Students involved in this research go on to careers in industry, government labs and defense agencies.

“Research outcomes matter, but our most important product is our students. They are the future of engineering and science,” Kumar said.

Doctoral student Jordan Wilkerson and Associate Professor Unnikrishnan Sasidharan Nair were co-authors on this study. This research was supported by the Army Research Office.

India’s LPG Consumption Drops 16 pc in April Amid West Asia Supply Disruptions

May 5 (BNP): India’s liquefied petroleum gas (LPG) consumption declined sharply by 16% in April, as supply disruptions linked to escalating tensions in West Asia affected availability across both domestic and commercial segments.

India’s LPG Consumption Drops 16 pc in April Amid West Asia Supply Disruptions

According to official data, the fall in consumption reflects the impact of constrained supplies in global energy markets, which have been under pressure due to ongoing geopolitical conflict in the region.

The disruption has particularly influenced cooking gas distribution, leading to reduced usage in household kitchens as well as commercial establishments dependent on steady LPG supply.

Authorities continue to monitor the situation as external supply conditions remain volatile amid continuing instability in West Asia.