Category Entertainment

Mumbai, India – Leading creative agency The Filmstars has been awarded the creative mandate for Agnisumukh, a pioneering Indian brand known for its revolutionary cooking technology. The agency will be responsible for developing and executing strategic communication campaigns to further establish Agnisumukh as a leader in the culinary world.

“We are thrilled to partner with The Filmstars to help us share the story of Agnisumukh with the world,” said Hari Rao, Founder of Agnisumukh. “Their creative expertise and understanding of the Indian market will be invaluable in our journey to bring our innovative cooking solutions to a wider audience.”

Ranjeet S. Kumar, Director at The Filmsters, echoed Rao’s enthusiasm: “Agnisumukh is a truly disruptive brand, and we are honored to be entrusted with the task of communicating its unique value proposition. We are confident that our creative solutions will resonate with consumers and position Agnisumukh as the go-to choice for those seeking a cleaner, more efficient cooking experience.”

Sohini Mitra, Producer at The Filmsters, added: “Agnisumukh’s commitment to innovation aligns perfectly with our agency’s values. We are excited to work with them to create engaging content that highlights the benefits of their cutting-edge technology and celebrates their impact on the culinary landscape.”

Agnisumukh, Founded by Shri. Hari Rao Sanghi. Who left an enviable career as a civil servant from Indian Revenue Service in order to pursue a full-time journey to transform the eco-system of Indian cuisine is an award-winning clean-tech startup from Bangalore in India driven by innovation, technology & design to manufacture total solutions for radiant heat applications driven by LPG, Natural gas & Biogas. Agnisumukh’s is a first-of-its-kind, made-in-India cooking burner range. These innovative burners utilize a unique ceramic technology that delivers over 30% savings in fuel consumption compared to traditional LPG burners. This efficiency, combined with their flameless, smokeless, and noiseless operation, has made Agnisumukh a favorite among chefs, from renowned establishments like the Radisson to the kitchens of the Rashtrapati Bhavan.

The Filmsters’ expertise in strategic communication and creative storytelling will be instrumental in amplifying Agnisumukh’s message and captivating the hearts and minds of home cooks and professional chefs alike.

Mumbai, 9th April  2024- Zee Café, one of India’s leading English entertainment channels, is all set to enthrall viewers with the premiere of the hit medical drama series, “The Night Shift,” starting April 8th, airing every weekday at 9 PM. The show promises to deliver an adrenaline-fueled blend of drama, action, and compassion, making it a must-watch for fans of gripping television. “The Night Shift” revolves around the lives of the doctors and nurses working the night shift at San Antonio Memorial Hospital in Texas. While the rest of the city sleeps, these dedicated healthcare professionals confront the challenges, ranging from life-threatening emergencies to personal and professional conflicts.

At the heart of the series is the charismatic Dr TC Callahan, portrayed by Eoin Macken, a former Army medic who brings his combat experience to the ER. Alongside him is the skilled and diverse team of medical personnel, including Dr. Jordan Alexander (Jill Flint), Dr. Topher Zia (Ken Leung), and nurse Kenny (JR Lemon), among others. Together, they navigate the high-pressure environment of the night shift, where every decision can mean the difference between life and death. From gripping medical emergencies to heartfelt moments of camaraderie, the series offers a rollercoaster of emotions that keep audiences on the edge of their seats.

Through its thought-provoking narratives and nuanced character development, the show resonates with viewers on a deeper level, sparking conversations and fostering empathy. With its stellar cast, compelling storylines, and emotional depth, “The Night Shift” promises to be a captivating television experience. Whether you’re a fan of medical dramas or enjoy riveting storytelling, get ready to be swept away into the thrilling world of the night shift at San Antonio Memorial Hospital.

Mumbai, 5th April 2024: Amazon miniTV, Amazon’s free video streaming service, recently released the much-awaited third season of their popular family drama, Yeh Meri Family. Starring Hetal Gada, Anngad Raaj, Rajesh Kumar, and Juhi Parmar in pivotal roles, the series explores the intricacies of family dynamics while bringing back the magic of 90’s India. Produced by The Viral Fever, the new season takes viewers on another nostalgic journey filled with emotions and heart-melting moments. Boasting a captivating blend of nostalgia, humour, compelling characters, and relatable narratives, here are the top 5 reasons why Yeh Meri Family S3 must be your next watch.

• ● Heart-warming storyline: Yeh Meri Family S3 reconnects the audience with their beloved Awasthi family, exploring the nostalgic memories of growing up. From touching highs to heart-wrenching lows, every moment is imbued with a sense of authenticity and depth, drawing viewers deeper into the lives of the characters. As the story unfolds, it takes them on an emotional rollercoaster, from laughter and joy to tears and empathy, adding layers of nuance to the narrative.
• ● Relatable characters: The series features a roster of multi-dimensional characters, each with their own unique quirks, strengths, and vulnerabilities. From the strict yet loving mother to the lenient yet wise father, every character reflects the complexities of real-life relationships. The struggles, triumphs, and everyday moments depicted in the series mirror the experiences of audiences, enabling them to connect with the characters on a deeper level.
• ● Nostalgia at its best: Set in the 90s, Yeh Meri Family S3 offers a heartfelt trip down memory lane for everyone who grew up during that era. The show skillfully captures 90s India, evoking a sense of nostalgia that resonates with the masses. From iconic Bollywood moments to everyday nuances of life, the series transports viewers to a world that feels both familiar and comforting.
• ● Return of the talented cast: The series brings back the beloved cast from Season 2, including Hetal Gada, Anngad Raaj, Juhi Parmar, and Rajesh Kumar, each delivering performances that are both hard-hitting and emotionally resonant. Whether it’s Anngad Raaj’s portrayal of the witty and observant Rishi or Hetal Gada’s depiction of the curious Ritika, who is a protective sister, every actor brings their character to life with utmost authenticity.
• ● Watch for free: Immerse yourselves in the world of the Awasthi family while reliving the 90s era with Yeh Meri Family S3 for free on Amazon miniTV. There is no need to pay anything to tune in to this slice-of-life family drama on a subscription basis. It is now available to stream on Amazon miniTV and Fire TV within the Amazon Shopping App and on Play Store.

This Sunday, get ready to enjoy an evening filled with laughter as Sony Entertainment Television’s comedy show, ‘Madness Machayenge – India Ko Hasayenge’, celebrates ‘Daily Soap Queens’ in the presence of Indian television’s most-loved actresses – Kamya Punjabi, Surbhi Chandna, and Adaa Khan.

Comedians Kettan Singh, Kushal Badrike, and Hemangi Kavi will showcase their comedic prowess with a rib-tickling parody of the classic movie ‘Devdas’ where Kettan will be seen playing Dev Babu, Kushal will embody the character of Chunni Babu, and Hemangi will play Paro. The spoof will bring to life the frustrations faced by Chunni Babu after Dev Babu suffers a break-up. In this scenario, Chunni Babu endeavors to capitalize on Dev Babu’s misery by attempting to claim ownership of the store in his name. However, complications arise when Dev Babu’s now ex-girlfriend Paro intervenes, leading to a comical series of events that ultimately leave both Chunni Babu and Dev Babu in financial hardships.

While the gag will be high on hilarity, Hemangi Kavi, who portrays the role of Paro elaborated on her experience, saying, “I am a huge fan of Aishwarya Rai and her legendary performance as Paro in ‘Devdas’. I always wanted to play this character once in my career and this wish is coming true with ‘Madness Machayenge, wherein viewers can expect a fresh comic take on the iconic character Paro. Kudos to our costume team, who deserve the credit for perfectly capturing the character of Paro in my attire. And of course, working with the amazing Kushal Badrike and Kettan Singh has been an absolute pleasure, as our off-screen friendship reflects on-screen. I hope the viewers enjoy our act as much as we enjoyed performing it!”

Dr. Anita Ratnam’s Arangham Dance Theatre presented “Naachiyar Next” – A Retelling of Andal’s Legacy Tale of India’s Earliest Feminist

Arangham Dance Theatre, led by renowned choreographer and performer Dr. Anita Ratnam, presented “Naachiyar Next,” a captivating dance theatre production exploring the life and legacy of Andal, the revered 7th century CE poet-saint of Tamil Nadu. This powerful performance was held at the Chinmaya Mission Hall on March 31st, 2024.

Hailed as a dance visionary, Dr. Anita Ratnam has explored unique and unexplored subjects that recast women and myth through her feminist lens. Her craft extends beyond performance to outreach initiatives to share the wonderful nuances of Indian arts to today’s youth. Ratnam described “Naachiyar Next”, that had stirred audiences each time, and is a “trans-creation,” a fresh interpretation of Andal’s story. This innovative presentation showcased rarely explored aspects of Andal’s life and integrates elements like the traditional Kurathi (gypsy) soothsayer ritual from the Srivilliputhur temple. The 70-minute performance featured a talented ensemble of eight dancers, two actors, and four musicians, creating a visually stunning and emotionally charged experience braiding dance, theatrical staging, ritual chanting, storytelling and contemporary movement improvisations.

On the occasion of this unique performance, Dr. Ratnam said, “Re-telling is like a translation. Rather a trans-creation. A remarkable life, saturated with emotion, passion and poetry – lived over 1000 years ago- where the landscape of devotion and personal worship were forbidden for women- is a challenge. Even more so, when her words have already been seen, heard, experienced through generations of artists and philosophers. ANDAL aka GODA, is a phenomenon, whose allure and appeal do not dim through the vagaries of time. As among the very early feminist voices whose searing love and devotion to her Ranganatha/Krishna made the heavens tremor and the Lord Himself surrender to her will, ANDAL remains an enigma and a beloved icon of the Tamil imagination.”

Extensively worshipped in South India and the only mystic poet to have her own temple with a living tradition, this rare depiction of Goddess Andal invited audiences to journey with and to immerse themselves in this teenaager’s remarkable poetry. Naachiyar Next” promised an unforgettable evening of artistic excellence and cultural exploration.

The esteemed fifth season of BollywoodLife.com Awards recently honored the luminaries of the television industry, recognizing their remarkable achievements across various categories. Notable winners include Pranali Rathod, known for her stellar performance in “Yeh Rishta Kya Kehlata Hai,” who clinched the title of Most Popular TV Diva, and Hiba Nawab and Krushal Ahuja starrer Jhanak who won the prestigious recognition of Best Debut TV Show. Similarly, Shakti Arora’s charismatic portrayal in “Ghum Hai Kisikey Pyaar Mein” earned him the prestigious accolade of Most Popular TV Dude.

Gaurav Khanna’s exceptional talent shone through as he secured the Best Performer of the Year Award, while Dipika Kakar and Shoaib Ibrahim’s enduring bond off-screen garnered them the title of Most Loved Real Life Couple. Bhavika Sharma and Shakti Arora’s captivating chemistry in “Ghum Hai Kisikey Pyaar Mein” triumphed in the Best Onscreen Jodi on TV category. Additionally, Kushal Tandon and Shivangi Joshi’s engaging presence on social media platforms earned them the esteemed title of Best Social Media TV Couple, while Shiv Thakare’s outstanding performance on-screen won him the Best Reality Show Star award. Among other tremendous wins, the TV show Shiv Shakti Tap Tyaag Tandav earned the accolade of Best TV Show Award. Furthermore, Rupali Ganguly was rightfully honored with the title of Best Actress for her spectacular work in Anupamaa, Kushal Tandon was conferred with the Best Actor commendation for his admirable on-screen presence in Barsatein and for the title of Fashionista of the Year, Priyanka Chahar stood victorious for her jaw-dropping fashion choices.

These wins not only celebrate the talent and dedication of the recipients but also underscore the profound impact they have on audiences, both on and off the screen.

Gurgaon, 1st April 2024 Imperial Blue Superhit Nights brought a spectacular night to Gurugram with an electrifying performance by the sensational B Praak on March 30, 2024. The event, held at the iconic Huda Gymkhana Club, saw music enthusiasts from across Delhi NCR come together for an unforgettable night of entertainment.

B Praak, known for his soulful voice and chart-topping hits, captivated the audience with his mesmerizing performance. The atmosphere was charged with excitement as fans sang along to his popular tracks, including his recent chartbusters that have dominated the music industry. Imperial Blue Superhit Nights, known for curating exceptional live music experiences which continue to set new benchmarks in the realm of entertainment. The collaboration with B Praak represents yet another milestone in this endeavor, as it brings together the powerhouse talent of one of India’s most brilliant artists with the platform’s unwavering commitment.

“We are thrilled to have collaborated with B Praak for this exceptional event in the vibrant city of Gurugram. His remarkable performance was met with fervent enthusiasm from the audience, creating an atmosphere charged with infectious energy. At Imperial Blue, our commitment lies in providing unparalleled music and entertainment experiences that deeply resonate with our consumers. As a brand, we take immense pride in curating such events, which embody Imperial Blue’s fundamental philosophy of embracing life with a smile”, said Ishwindar Singh, General Manager – Marketing at Pernod Ricard India.

Sharing his thoughts on the event, B Praak expressed, “Associating with Imperial Blue Superhit Nights for this unforgettable occasion was truly incredible. The audience’s energy was electrifying, and I couldn’t resist being caught up in their enthusiasm. These instances reinforce my passion for music – it’s about forging meaningful connections with others. Performing for my fans always brings me immense joy, and I am deeply grateful for their unwavering support. This project has been an amazing experience for me because I personally resonate with the brand’s philosophy of embracing life with a smile.”

Imperial Blue Superhit Nights has become synonymous with top-tier musical experiences, featuring some of the biggest names in the industry. With each event, Imperial Blue continues to raise the bar, setting new standards for live entertainment in India.

Celebrating the women of Thumri, Dadra, Ghazal, and other Hindustani semi-classical forms, O Gaanewali, written and Conceptualised by Avanti Patel is an intimate mehfil, baithak style! The audience is taken along a musical journey with some interesting facts, stories, and anecdotes about the songstresses of yesteryear. The show will be performed by young classical musicians, all receiving Taaleem from respected gurus in their fields, focusing largely on the musicality of these evolving forms.

Venue: Indian Music Experience, J P Nagar

Date: Sat, 30/03/24

Time: 6.30 PM

Kolkata, 11 March 2024 – Colors Bangla Cinema, the leading Bengali movie channel renowned for its unparalleled cinematic experience, proudly announces its strategic partnership with Videocon D2H, a player in the DTH space. This collaboration marks a significant milestone in enhancing accessibility to quality entertainment for viewers across diverse demographics.

As one of the top 2 Bengali movie channels in the market, Colors Bangla Cinema has garnered acclaim for its meticulously curated film selection, captivating audiences of all demographics. Experiencing record-breaking growth in fiscal 2024, the channel’s popularity surged among Videocon D2H subscribers, reaffirming its widespread appeal. This strategic alliance reinforces its position as a premier destination for Bengali cinema enthusiasts while addressing the evolving preferences of today’s viewers.

Vivek Modi, Business Head, Colors Bangla and Colors Bangla Cinema said “We are thrilled to join forces with Videocon D2H to expand our reach and serve a wider audience base. It is our constant endeavour to ensure that all enthusiasts of Bangla cinema have access to Colors Bangla Cinema and this partnership strengthens that commitment.”

Mr. Sukhpreet Singh- Corporate Head Marketing- DishTV, D2H, and Watcho said, “This partnership marks an exciting inclusion in our commitment to deliver compelling content to our viewers. Bangla subscribers are key to our plans and a critical segment for us. The addition of Colors Bangla Cinema showcases the diversity in our entertainment bouquet. Together, we look forward to enrich the viewing choices for our subscribers not only in that region but also widening our reach to Bangla viewers pan India. Dish TV India with its DTH brands D2H and DishTV is determined to remain at the forefront of delivering high-quality programming.”

From February 20th, viewers have been enjoying the rich tapestry of films on Colors Bangla Cinema, available on channel no. 1839 on Videocon D2H. This collaboration not only celebrates cinema but also underscores the channel’s commitment to delivering quality entertainment in every household across the region.

National, 5th March 2024: Amazon miniTV- Amazon’s free video streaming service is back with the third season of Playground, India’s first one-of-a-kind gaming reality show, in association with Rusk Media. With Hero MotoCorp joining as the ‘Presenting Partner’, the show gets a major boost to find India’s next Gaming entertainer. The excitement levels are set to skyrocket as Indian YouTube sensation, Carry Minati, continues his association with the brand and dons the role of a mentor for the third time running! The OG mentor will be seen leading his team, Dare Dragons into the battle of captive reality over a period of 30-days. Not just that, the anticipation and curiosity levels are set to peak with new mentors slated to be revealed in the coming week. After the massive success of the first two seasons, the third edition promises triple the drama, entertainment, and hardcore challenges set to keep viewers hooked!

Bringing a twist to the competition, Playground S3 introduces a new format focused on individual achievement, for players to compete for the coveted title of “Ultimate Gaming Entertainer”. The third season will witness sixteen dynamic micro-influencers as contestants entering the Playground Arcade for a 30-day showdown, led by four renowned mentors. Embarking on a journey filled with heart-pounding physical challenges, intense gaming competitions, and uproarious entertainment trials, the contestants will showcase their skills and strategic prowess to outplay their rivals and emerge victorious. With enticing prizes awaiting the champions, the show guarantees an unforgettable blend of gaming excitement and an entertainment spectacle. Taking the excitement level to new heights, viewers will get the chance to actively participate in the action by voting for their favourite contestants directly on the Amazon miniTV app.

Amogh Dusad, Head of Content, Amazon miniTV, shared, “With the gaming industry evolving and growing at a rapid pace in India, we’re excited to bring another season of Playground to our audiences, a testament to our commitment to innovation and excellence in entertainment. Adrenaline, entertainment and passion for gaming – all make Playground the perfect masala binge!”

Adding to it, Aruna Daryanani, Business Head, Amazon miniTV, said, “We are delighted to bring the third season of Playground, marking a significant milestone in elevating our content for the audience. The show not only amplifies our content in gaming entertainment but also highlights our commitment to meeting the evolving needs of our viewers. With the announcement of the third season, we aim to drive engagement, foster growth, and unveil a new chapter in our journey of delivering cutting-edge entertainment for our viewers,”

In response to the introduction of Playground’s third season and the strategic partnerships, Mr. Mayank Yadav, CEO of Rusk Media, expressed, “We are thrilled to embark on another exhilarating journey with the upcoming season of Playground. With the continued support of our partners, we are poised to redefine gaming entertainment. This season promises to be our most exciting yet, delivering an unmatched experience for gamers and viewers alike. Get ready to immerse yourself in the thrill of competition and witness gaming history in the making.”

Talking about the third season, Mentor Carry Minati expressed, “I am thrilled to return to Playground as a mentor for the third season of the reality show. In the past two seasons, I’ve witnessed the commitment, dedication and skill set of the players, and I look forward to interacting with fresh talent this season. This season is all about embracing risks, pushing the limits, overcoming challenges and unleashing the core ethos of gaming. I’ve been an avid gaming enthusiast throughout my career and this association is a natural extension of my passion and vision. Gaming is the future of the metaverse and we need to revolutionize this industry substantially in times to come. India is known to be a land of gamers and one of the biggest gaming markets in the world, but despite its size, the country is still at a nascent stage as a gaming market, both in terms of maturity and adoption. I aspire to change that equation in times to come.”

Witness the evolution of gaming entertainment in Playground S3 filled with adrenaline-pumping challenges, fierce competition, and non-stop excitement. The reality show will stream exclusively on Amazon miniTV for free within Amazon’s shopping app, on Fire TV, and Play Store.

As the presenting partner of Playground, Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, brings its prowess of innovation, performance, and excitement to the gaming community. With a shared commitment to pushing boundaries and delivering unforgettable experiences, Hero MotoCorp and Playground are poised to create an unparalleled platform for gamers and enthusiasts alike.

Ranjivjit Singh, Chief Business Officer, India Business Unit, Hero MotoCorp, shared, “We are thrilled to be associated with Playground, a trailblazing platform that embodies the spirit of excitement and challenges. This partnership is a testament to our commitment to innovation and our belief in the power of gaming to bring people together. And, similarly our newest offering Xtreme 125R is a testimony of speed, precision and adrenaline rush aligns seamlessly with Playground – the high-impact, and action-packed gaming IP. This collaboration not only unfolds our foray into the world of gaming inspired entertainment and also builds the right connection with the GenZ audience.”

LG has reaffirmed their commitment by renewing their partnership and showcasing their state of art gaming TVs. Additionally, we welcome Too Yumm! as the Snacking partner and PUMA as the Athleisure partner, all dedicated to enhancing gaming entertainment to unprecedented levels. Together, we aim to deliver an unmatched experience brimming with drama, excitement, and fierce competition for our viewers.

We extend our heartfelt gratitude to NODWIN Gaming for their invaluable partnership. As we embark on this journey together, Rusk Media and NODWIN Gaming are committed to working hand in hand to ensure the success of “Playground” and deliver an unparalleled entertainment experience to our audience. We look forward to the collaborative efforts ahead and the endless possibilities this partnership holds.