Bharat Petroleum introduces Olympic Champion Neeraj Chopra as Brand Ambassador for Premium Petrol ‘Speed’

Bengaluru, 29th February 2024: Bharat Petroleum Corporation Limited (BPCL), a leading Fortune 500 Maharatna Energy Conglomerate, is pleased to introduce Olympic and World Javelin Champion Neeraj Chopra as the brand ambassador for their Premium Petrol ‘Speed’.

BPCL x Speed

Neeraj Chopra, with his stellar achievements in athletics, epitomizes the essence of winning, performance, and success. His role model status, exceptional journey and unparalleled accomplishments align seamlessly with the ethos of ‘Speed’, making him the perfect embodiment of the brand’s values.

Shri G. Krishnakumar, Chairman & Managing Director, BPCL, expressed his enthusiasm, stating,‘Speed’, the hi-performance petrol from Bharat Petroleum personifies peak performance and the thrill of staying ahead each time, every time. Now with bespoke friction modifier technology, your drive fueled by ‘Speed’– not just petrol, is much smoother, delivering accelerated mileage and ensuring peak engine performance. “

We are happy to have Neeraj Chopra, the epitome of performance, efficiency and consistency, embodying the soaring spirit of the aspirational Indian as our brand ambassador for ‘Speed’”.

Echoing similar sentiments, Shri Sukhmal Jain, Director (Marketing), BPCL, emphasized the transformative power of sports and the significance of Neeraj Chopra’s association with Speed. “Sports have always been a catalyst for convergence and inspiration. Neeraj Chopra’s winning spirit and dedication to excellence resonate perfectly with the attributes of ‘Speed’, our next-generation high-performance petrol. Neeraj’s partnership with ‘Speed’ will undoubtedly inspire customers to strive for greatness”.

This collaboration with Neeraj Chopra follows BPCL’s successful alliance with cricketing legend Rahul Dravid, who serves as the brand ambassador for the company’s ‘Pure for Sure’ initiative and range of ‘MAK lubricants’. The association with sports personalities like Neeraj Chopra and legendary Rahul Dravid underscores BPCL’s commitment to quality, authenticity, excellence and trustworthiness.

With a heritage steeped in upholding integrity and bringing innovative solutions, BPCL has consistently distinguished itself as an industry leader. Amidst the dynamic landscape of competition, the company’s steadfast commitment to these values has consistently set it apart. The introduction of Neeraj Chopra as the face of their premium petrol ‘Speed’, reaffirms this commitment, reflecting a shared ethos of maintaining the highest standards of performance and reliability.

Canon Celebrates 21st Consecutive Year of No.1 Share of Global Interchangeable-lens Digital Camera Market

India, 20 February 2024Canon Inc. announced today that the company’s interchangeable-lens digital cameras (digital SLR and mirrorless cameras) have maintained the No. 1 share[1] of the global market for 21 consecutive years from 2003 to 2023.

Canon’s EOS series of interchangeable lens digital cameras are imaging systems based on the basic concept of “Speed, Comfort, and High Image Quality,” for which the company has developed proprietary key components, including CMOS image sensors, the DIGIC image processors, and interchangeable lenses. Putting together a wide-ranging product lineup—from high-performance flagship models that are highly trusted by professionals to entry-level models that allow users to enjoy full-scale shooting with easy operation, as well as a rich selection of over 115[2] RF and EF series lenses that make possible a wealth of creative expression—Canon continues to support the diverse needs of customers.

canon

During the dawn of digital SLR cameras, Canon introduced its breakthrough EOS Kiss Digital (EOS Digital Rebel or EOS 300D in other regions) in September 2003. By launching this groundbreaking camera, which was competitively priced and featured a compact, lightweight design, Canon spurred growth in the digital SLR market, capturing the top share of the global market and heralding the age of digital SLR cameras. Since that time, Canon has continued to launch a range of groundbreaking products, including the professional-model EOS-1D series and the EOS 5D series, which paved the way for digital SLR video recording. Canon’s desire to further expand the boundaries of visual expression led to its next-generation EOS R System, launched in October 2018, that includes the full-frame mirrorless camera EOS R5—the first camera to feature 8K video recording[3]—released in July 2020 and the EOS R3 in November 2021, which features tracking of fast-moving subjects and continuous shooting performance. In addition, Canon launched the EOS VR System, designed to record video for virtual reality content, in December 2021.

In 2023, Canon led demand for mirrorless cameras and lenses by further expanding its lineup of EOS R series cameras and lenses. This expanded lineup included the EOS R50 (released in March 2023), an APS-C size mirrorless camera complete with easy-to-use and convenient functions, the EOS R8 (released in April 2023), a full-frame camera that is both small and lightweight while demonstrating high performance and the EOS R100 (released in June 2023), an APS-C size mirrorless camera that even beginner photographers can use to enjoy full-fledged shooting, and 9 RF lenses[4].

Additionally, Canon-brand cameras comprised the number one share[5] of Rugby World Cup France 2023, demonstrating that they have earned the deep trust of professional photographers. Based on the support of this wide range of customers, Canon managed to secure the No. 1 share of the global market for the 21st consecutive year.

Canon will continue to refine its proprietary imaging technologies while bringing fulfillment and excitement to people’s daily lives as well as promoting the spread of photo and video culture by providing products, services, and solutions that meet its customers’ diverse needs.