Tag Vikas Chawla

Chennai, 29 April 2024: Juicy Chemistry, an ECOCERT-Certified organic personal care brand has assigned its digital mandate to Social Beat, a leading digital marketing agency known for its innovative strategies and outstanding results. Social Beat will drive brand awareness and consideration across Juicy Chemistry’s product portfolio with creative, innovative, and relatable content. The digital creative mandate was won after a multi-agency pitch process by Juicy Chemistry.

Social Beat will design targeted brand campaigns to boost brand recognition and scale up Juicy Chemistry’s revenue by utilizing various digital media channels including Meta, Google, and targeted campaigns with affiliates and Influencers.

Mr. Vikas Chawla, Co-Founder of Social Beat, said, “We are very happy to be associated with Juicy Chemistry. They have an attractive portfolio of products available for the diverse needs of modern consumers. We look forward to providing result-driven strategies that can help them expand their market penetration and achieve desired results. With the brand’s focus on their digital native target audience, we are positive that we will be able to help them tap the right consumers through the right channels and efficiently amplify their overall reach and business growth in the long run. We look forward to working on innovative ideas for the brand and having a fruitful association with Juicy Chemistry.”

Pritesh and Megha Asher, Co-founders, Juicy Chemistry said, “Our partnership with Social Beat is highly collaborative as our target audience is digital savvy and Social Beat has vast expertise in understanding and efficiently managing the digital movement of consumers. I feel their experience of the digital landscape, understanding of consumers’ digital behaviour, and insight-driven approach to creative communication, will help us augment our visibility, strengthen our reach and boost our marketing efforts to achieve optimal results. We are excited to partner with Social Beat and look forward to taking our brand to the next level with their help.”

Social Beat, a leading digital marketing agency, bagged five awards at the AgencyCon Indian Agency Awards. Social Beat won five key categories including two Gold Awards for Content Marketing Agency of The Year and Agency of the Year South and Silver Award for the Performance Marketing Agency of The Year. Co-founder of Social Beat Mr. Vikas Chawla won the Agency Head / CEO of The Year Award and Mr. Pavan Ramchand, CHRO, Social Beat won the HR Professional of The Year Award at a glittering ceremony held recently in Mumbai.

On winning the awards, Vikas Chawla, co-founder of Social Beat said, “Being recognized with these awards is a testament to the dedication and talent of our team. We are immensely proud of their creativity, expertise, and professionalism with which we scale the brands we work with.”

Suneil Chawla, co-founder of Social Beat, added, “As we celebrate our achievements, in this case an unprecedented 5 awards, we remain committed to our mission of driving business outcomes for the brands entrusted to us to grow revenues and market share.”

With a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR, and Chennai, Social Beat is India’s fastest-growing independent digital marketing solutions company managing 4% of digital media investment in India. Social Beat has set a new benchmark for managing Rs. 900 Crores of digital media spending. As a Google Premier Partner, Facebook Business Partner, and trusted collaborator with industry giants like Salesforce, Hotstar, Amazon, and Linkedin, Social Beat is committed to leveraging strategic partnerships and solutions to empower brands and foster growth.

List of Awards Won by Social Beat at Indian Agency Awards

Gold – Agency of the Year – South

Gold – Content Marketing Agency of The Year

Silver – Performance Marketing Agency of The Year

Agency Head/ CEO of the Year – Vikas Chawla

HR Professional of The Year – Pavan Ramchand

A tribute to the Agency Life, Untold Stories, and Unsung Heroes who run the show, the Indian Agency Awards recognizes the outstanding contributions from Advertising/Creative, Digital, Integrated, and Performance Agencies. Indian Agency Awards is not just about that one Hero Campaign of the year but the hard work, dedication, and toil that goes behind building brands, driving performance, and achieving set objectives through the year. The AgencyCon Summit acts as a shared knowledge platform for Agency Leaders and Professionals to learn, unlearn, and relearn the dynamics of Agency Trade.

Chennai, March 7, 2024: Intending to reduce its blended customer acquisition cost (CAC), Coding Ninjas, a prominent player in the tech education sector, has assigned its digital mandate to Social Beat, a leading digital marketing agency known for its innovative strategies and outstanding results. As part of this mandate, which was won after a multi-agency pitch, Social Beat will implement a brand awareness campaign for Coding Ninjas.

Social Beat will design targeted brand campaigns to boost brand recognition as well as efficiently minimize the blended Customer Acquisition Cost (CAC).

Mr. Vikas Chawla, Co-Founder of Social Beat, said, “Our goal is to strengthen Coding Ninjas’ position in the industry via multi-channel media planning and execution. The company’s digital-first approach allows us to completely leverage our digital marketing prowess. Our team will meticulously strategize and execute media plans across various channels. This will include a daily reporting mechanism to ensure transparency and real-time insights into campaign performance. These collaborations will authentically endorse Coding Ninjas, further expanding its reach and credibility.”

Mr Kannu Mittal, Co-Founder of Coding Ninjas, said, “This is the first time we are doing a brand campaign with the objective of driving awareness and consideration for the brand among both college students and working professionals looking to upskill themselves in their tech careers. Almost 15 million engineering college students graduate every year and enter the workforce. Unfortunately, only a handful of them do so from top colleges that get easier access to coveted tech roles in top companies. The rest of them start the race from behind and have to toil harder to get access to the same privileged placement opportunities that Tier 1 college students and graduates take for granted. Our campaign celebrates those learners who, despite their circumstances, are not afraid to challenge the status quo, believe in themselves, and take ownership of making things happen. We as a brand help those aspirers get the tech careers they deserve faster with the right guidance at the right time. Our unique 3 Stage Learning Model is designed to help learners Learn, Excel & Stand Out through various upskilling offerings that enable them to build strong foundations and leapfrog their peers. Everything we do at Coding Ninjas is centred around how best we can add value to our students.”

Chennai, February 19, 2024: Digital marketing agency Social Beat, known for its innovative strategies and outstanding results, has won the digital mandate for Sukoon, India’s leading mental health hospital chain. Won after a multi-agency pitch, the mandate will consist of overall planning, strategizing, and managing the brand’s digital campaigns.

According to the mandate, Social Beat will be responsible for all digital marketing initiatives with a focus on quality lead generation and admission to Sukoon’s hospitals. Social Beat will be reimaging the brand’s digital journey and working towards digital performance targets using various digital platforms.

Mr. Vikas Chawla, Co-Founder of Social Beat said “With our expertise, our primary focus will be on artfully communicating the brand’s offerings and their benefits to a diverse and nuanced audience by leveraging our entire gamut of digital solutions, to accomplish the goal of quality lead generation and increased admission to Sukoon facilities. We are excited and look forward to adding value to Sukoon’s primary goals and business objectives & creating a top-of-the-mind recall for the brand.”

Mr. Kanishk Gupta, Co-Founder and COO of Sukoon said “We are confident that Social Beat, with their expertise and capabilities in digital marketing and social media campaigns, will help us optimally spread our message and reach out to a wider audience across the country. We truly believe that our affiliation with Social Beat will help us grow and set new benchmarks in mental healthcare and we promote our brand’s philosophy in India”.

Chennai, January 23, 2024: Social Beat Films, India’s leading digital video marketing agency launched a new video campaign for Livguard Energy’s sinewave technology inverters that remain silent during power cuts. The new video campaign focuses on the daily struggles of the Indian middle class, which is precisely the target group for the prominent energy storage company.

This film is largely relatable to all parents who have struggled to put their children to sleep, especially in the hot summers in North India. It emphasizes the problems that people face with ‘not-so-efficient’ inverters that may be unreliable, unstable, and loud.

In this humorous video campaign, the father and the mother put their child to sleep and are relieved to see their child sleep. They both look happy to have succeeded in this strenuous task, but little did they know of the lurking power cut. The moment the power goes out, the fan turns on, making a creaky noise, thanks to the ordinary inverter. They both know what’s going to happen next. As soon as they hear the child cry, the wife gets angry and leaves the room, leaving the husband in charge of the task. If only he had installed Livguard’s latest sinewave technology-powered inverter, things would have been so much better for him.

Vikas Chawla, Co-Founder of Social Beat said, “The film hit the right chord with the target audience, as it reached 1 million+ people on YouTube and more than 6.5 million on Instagram. Once again, Social Beat Films has successfully helped its clients achieve their marketing objectives.”.

Ashish Sahani, Digital Head at Livguard Energy said, “Our campaign resonated with young parents, blending humor and addressing everyday challenges. Its success was evident in the heightened engagement and positive response from our target audience during the festive season..”

Chennai: January 04, 2024: Social Beat, a leading digital marketing agency in India has been assigned the digital mandate of Khazana Jewellery, an organised jewellery retail house based in South India. The agency’s scope will encompass digital strategy and planning to drive revenue growth by targeting the right audience and scaling its online presence. The mandate was won after a closely contested multi-agency pitch.

Social Beat will assist in executing creative campaigns to boost Khazana Jewellery’s online engagement, amplify brand awareness and overall media strategy to scale their brand presence and performance through Google & Meta campaigns as well as showcase their jewellery collections through creative videos.

Mr. Vikas Chawla, Co-Founder of Social Beat, said “We are excited to be associating with one of South India’s finest brands. Khazana Jewellery has always been at the forefront of bringing out new and trendy designs, we found a complete vision match as digital brand-building partners. Our mandate is to drive revenue growth through digital efforts by targeting the right audience and scaling Khazana Jewellery’s digital presence. We will be bringing out refreshing content aimed to strengthen the Khazana Jewellery brand.”

Mr. Kishore Kumar Jain, Managing Director of Khazana Jewellery, said “We are delighted to join forces with the dynamic team at Social Beat to lead our digital mandate. This partnership will help us in yet another exciting journey of meaningfully engaging with our consumers. Social Beat team with their nuanced understanding of the digital landscape, will fuel our vision to be one of India’s leading and most loved jewellery brands.”