Archives June 2023

Posh Nosh Bar & Kitchen Unveils Exciting New Menu to Delight Food Enthusiasts

POsh Nosh- New Menu Launch

Hyderabad: June 30th, 2023: Posh Nosh, a lively bar and kitchen the renowned culinary destination known for its exquisite dining experience, is thrilled to announce the launch of its New Menu. This culinary wonderland promises a fascinating voyage for your taste buds with an enhanced menu featuring tantalising cuisines across India (Telangana, AP, TN, Kerala, and Karnataka), Asia, Italy, and Continental Europe. This will enable you to have a distinctive native eating experience and raise the dining experience.

With a focus on culinary innovation, exceptional flavors, and the use of premium ingredients, the revamped menu is set to tantalize the taste buds of food enthusiasts and elevate the dining experience to new heights.

Try the new menu to give your taste buds the finest experience, which includes ‘Soups & Salads’ covering all the taste buds such as, Mushroom & Broccoli Soup, Tom yam Shrimp, Gosht ka marag, ( Salads) Crapes, Black Rice Salad,

The starters include foods like (Veg) kung pao broccoli, Tandoori flowreds cheese cotted nuts, Chilli corn pokoda (Non –Veg) Double cooked crispy Korean chicken, , Charcoal roasted prawns, Pulled Chicken tikka, Nellore Chapala fry, Gongura chicken ghee roast, Trio toast, Pesto fish, to name a few.

In the Mains (Veg) Thai Red curry with Jasmin rice, Vegetable Pulao, Veg Biryani, Panne Pomodoro, Herb Oil, Parmesan crisp (Non-Veg) Butter Chicken Masala , Laccha parata, Kodi Pulao, Murgh dum Biryani, Spaghetti Bolognese, mascarpone cheese. Leaving on a sweet note with classic Gulab Jamun, Rava Laddu, Double ka meetha, Chocolate brownie with ice cream.

Inspired by Regional culinary trends and the changing seasons, the new menu at Posh Nosh Bar & Kitchen boasts a tantalizing array of dishes meticulously crafted by our team of talented chefs. Each dish showcases the finest ingredients sourced from local farmers and trusted suppliers, ensuring an unrivaled freshness and quality.

Speaking on this Mr. Sai Mohan Nallam, Managing Partner, Posh Nosh said, “We are delighted to introduce our new menu, which reflects our commitment to culinary excellence and creating memorable dining experiences for our esteemed guests. Inspired by Regional culinary trends and the changing seasons, the new menu at Posh Nosh Bar & Kitchen boasts a tantalizing array of dishes meticulously crafted by our team of talented chefs. Each dish showcases the finest ingredients sourced from local farmers and trusted suppliers, ensuring an unrivaled freshness and quality. We have taken great care in curating a selection of dishes that blend innovative flavors, unique techniques, and artful presentation to cater to the diverse palates of our patrons.”

Adding more to it Chef Srinath, Executive Chef Posh Nosh, known for the global Cuisine, said, “I am overjoyed to unveil Posh Nosh Bar & Kitchen’s new menu. Each meal has been carefully prepared to highlight the best ingredients and flavours as the pinnacle of my passion for culinary creativity. I welcome our visitors to embark on a culinary adventure and experience the harmonic fusion of creativity, skill, and flavour that is in store for them. Be prepared to be delighted and inspired.

Social Beat’s Digital Leadership Summit 2023 examines Growth Through Innovation

Ms. Ruchita Taneja Aggarwal, Director, Google at Social Beat Leadership Summit

Ms. Ruchita Taneja Aggarwal, Director, Google at Social Beat Leadership Summit

Social Beat held a ‘Growth through Innovation’ digital leadership summit in Chennai attended by more than 100 high-level marketers spread across industries from the city and elsewhere. The Key Note address of the summit was by Mr CK Ranganathan, the founder, CM&MD of CavinKare, while marketing heads of Google, Snap Chat, TVS Eurogrip and Sundaram Finance among others shared insights on their growth story with innovative strategies in expanding their customer base.

Mr. C K Ranganathan, Managing Director, CavinKare said, “Growth through innovation has be a structured process driven throughout the organization by company heads. Leaders have to be proactive, agile and develop strategic plans based on their market intelligence and trends. I think there are 5 key elements in ensuring the success of any organization and that is Strategy, Structure, People, Process and Technology. If a company understands these 5 steps and takes action in implementing them, then they are on the right track.”

Mr. Ajit Narasimhan, Chief Marketing Officer, Sundaram Mutual Fund said, “A lot has changed from around 2010 to where we are today. And I think there are three important changes with respect to the BFSI industry. One, technology. Two, Building presence. And when you build your presence, the audience wants to consume it so you need to start making investments in technology and thus the third, Adopting and embracing various digital platforms with content to reach out to our audience. Digital marketing and new technology is no more a cost centre, but an investment and revenue generator.”

Mr. Arjun Bhatia, Chief Marketing Officer and SVP,, said, “The match making business has been in the online space for about 20 years now. But since there has been a traditional history to it we had to innovate to get people to accept our offering. Early on discovery was happening online and consumption was offline but now both the discovery and the consumption has moved online. Given the complexity of catering to the need of different groups with different beliefs, innovation via digital has helped us manage this transition and make match-making an easier process for the customer. Innovation at various levels have helped us get here.”

Ms. Kavitha Ganesan, Head-Brand Marketing, TVS Eurogrip said, “It is a challenge for an offline brand to get success via Integrated Marketing and that too for a low involvement category. A further challenge was how to move from brand communication to brand experience. At TVS Eurogrip we managed this via an innovative campaign that involved digital, traditional and innovation all focused towards making the brand speak and touch our prospects at various points. So the Integration with the Chennai Super Kings brand had to be supplemented with a well thought out innovative campaign that didn’t stop at TV Advertisements. We integrated the campaign though various touch points both in the digital and physical worlds. The end result was immensely satisfying and paid us rich dividends.”

Ms. Ruchita Taneja Aggarwal, Director, Google said, “India is going through rapid digitisation. Affordability of data has levelled the field and online content is consumed by everyone. Today, an individual has multiple devices. Therefore, its relevant for a brand to be present across various devices and various mediums. You Tube shorts that was first launched in India sees more than 6 million users and businesses need to create formats of communication workable in many verticals. At Google we see consumers coming to one platform to consume content of all kinds. So clearly YouTube is now a single stop destination that an organization cannot ignore.”

Mr. Gaurav Jain, Head of Emerging Business, Share Chat, said, “Growth today is coming equally from the urban and rural areas. We at Share Chat help companies to realize that significant improvement can be attained by generating content and promotions in regional languages. Today, Share Chat has a user base of more than 325 million. More than 30 crore people come to our platform on a monthly basis to get entertained, express themselves by posting videos which is why we are confident of guiding clients to help with messaging in the right context to generate maximum hits.”

Suneil Chawla, Co-founder, Social Beat, said, “Social Beat is committed to innovation in the digital world to help our Clients excel in their domain. We offer solutions and practices to help customers break through bottlenecks in their transformation journey. Social Beat seeks to constantly innovate and offer products that will enable customers to make significant strides in their business digitally.”


Space Industry Mega Gathering at India Space Congress 2023: Igniting Innovation, Collaboration, and Socio-Economic Development

Space Industry Mega

New Delhi: The SatCom Industry Association of India (SIA-India) brings the 2nd edition of India Space Congress 2023, its annual flagship event, to be held from July 10-12, 2023, at the Hotel Hyatt Regency in New Delhi.

“ISC 2023 ignites a visionary platform to envision a transformative future for space, prioritizing socio-economic development. It propels innovative solutions that advance the space industry, fostering economic growth and societal progress. As India signs the Artemis Accords, the world anticipates intensified collaboration and sustainable space exploration. India Space Congress 2023 marks the beginning of a new era in space exploration, policy formulation, technological advancements, space diplomacy, and international collaboration, all aimed at driving collaboration and socio-economic development.” – Dr. Subba Rao Pavuluri, President SIA-India & CMD Ananth Technologies Ltd

This anticipated event brings together distinguished luminaries from government, industry, and academia to share insights and expertise. The Congress anticipates a massive turnout of over 700 delegates, consisting of industry leaders, policymakers, defence experts, top consultants, diplomats and visionaries. This transformative event will feature more than 50+ sessions encompassing multiple tracks and themes, creating an immersive environment for knowledge exchange, breakthrough collaborations, and groundbreaking advancements.

“We are honored to have a distinguished lineup of VIP speakers who will enlighten the conference with their expertise and insights. These esteemed individuals include Hon. Hari Babu Kambhampati, Governor of Mizoram; Dr. S. Somanath, Secretary of the Department of Space and Chairman of the Indian Space Research Organisation (ISRO); Dr. Vijay Kumar Saraswat, Hon’ble Member of NITI Aayog; Shri Dharmendra IAS, Chief Secretary of the Government of Arunachal Pradesh; Shri K. Rajaraman, Chairman of the Digital Communications Commission (DCC) and Secretary of the Department of Telecommunications, Ministry of Communication; Mr Thomas Bleeker, Head Aerospace , Nertherlan, Mr. Hazem Moakkit, Vice President of Spectrum Strategy at Intelsat; Dr. Mike Short, Chief Scientific Adviser at the UK Department for International Trade; and Mr. George Weinman, Senior Director of Blue Origin’s Space Systems Development. Their presence will undoubtedly enrich the conference and inspire all attendees.” Mr. Anil Prakash, Director General, SIA-India

The resounding support for ISC 2023 has been overwhelming, with numerous esteemed government departments, ministries, associations, and institutions endorsing the event. Notable supporters include The Department of Telecommunications (DoT), Indian Space Research Organisation (ISRO), NITI Aayog, the Department of Defence Production, Ministry of Defence, India Post’s Ministry of Communications & Technology, Australia India Chamber of Commerce (AICC), IIT Tirupati Navavishkar I-Hub Foundation (IITTNiF), and Lovely Professional University (LPU).

ISC is partnering with Invest India to provide space entrepreneurs and startups an unparalleled opportunity to pitch their visionary ideas directly to investors and forge invaluable connections within the industry. This initiative aims to empower and catalyze the growth of space startups, propelling India’s space sector to new heights of innovation and prosperity.

ISC also invites Indian authors to submit their original research papers, case studies, and thought-provoking articles focusing on leveraging space technology for socio-economic development. These contributions will shape India’s space sector strategy and fuel private sector participation, fostering a dynamic ecosystem of innovation and growth.

Don’t miss this unparalleled opportunity to be at the forefront of revolutionizing space technology.

OML Entertainment continues to expand its robust Talent Management Business; onboards Australian Masterchef Sarah Todd & Dr Trinetra Haldar

OML Entertainment continues

Mumbai-India, 30th June 2023: Leading media and entertainment company – OML Entertainment has further expanded its talent roster by onboarding Australian Chef Sarah Todd and creator Dr Trinetra Haldar Gummaraju to its massive repertoire of 91 talents, cutting across diverse genres under its talent management business.

OML has had a front-row seat in mapping evolution, challenges, and opportunities in the creator economy, having built its strengths over 20 years, starting as an artist management agency. The company will leverage this expertise and experience, to represent Sarah Todd & Trinetra, amongst others and offer its 360-degree management across a wide spectrum, including to build their content IPs, strategy for OTT, premium events, strategic brand partnerships, equity deals and much more.

Rishabh Nahar – Sr. Vice President – OML Entertainment mentioned, “We’ve always looked at the creator ecosystem with an artist-first approach & have been growing our roster outside of comedy as well, to 50+ artists across genres like fashion, travel & lifestyle, chefs, mentalists and writers & directors, amongst other creators. He further added, “We have been actively looking at signing talent across these genres & have always strived to impact pop culture and bridge the gap between arts and its economy, owing to Artist Management being our legacy business. Having been in the ecosystem since 21 years, we’ve been very fortunate to have a diverse roster of 90+ artists.”

Sarah Todd said, “India has always had a special place in my heart and I am thrilled to be a part of OML’s talent roster and work with them to pave new paths in India – OML’s artist-first approach will support me in making a positive impact. I am incredibly excited to take this new step with OML!”

Trinetra Haldar Gummaraju added, “OML understands the direction of an artist’s growth trajectory & supports their creativity constantly to make their vision a reality. It is truly exciting to have them as a partner in my endeavours. I am looking forward to starting my journey with them as part of their talent roster and scaling greater heights in future with their support.”

Sarah Todd wears both hats – A renowned global chef from Australia and a creator. She has risen to the top of the culinary world since her first appearance in Season 6 of MasterChef Australia and further went on to become a finalist in MasterChef Australia S14: a global talent, restaurateur, entrepreneur and TV Host. In 2021, she was named in the LuxeBook Top 50 most powerful and influential women leaders in Indian Luxury. As a former high fashion model, she has also worked with some of the world’s most recognisable fashion brands, including Gucci, Hugo Boss, and Pantene. Furthermore, she has ten TV shows under her belt. She has appeared at many prestigious events as a keynote speaker, including the Hindustan Times Leadership Summit and the Economic Times Global Summit alongside India’s PM, Narendra Modi, and most recently recognised by Mr Modi for her contribution to the food industry.

Meanwhile, Dr Trinetra is Karnataka’s first transgender doctor. She has been on both India’s and Asia’s Forbes 30 under 30 Lists in 2022, as well as on GQ’s 30 Most Influential Young Indians List two years in a row. As a woman of trans experience, her content often addresses misconceptions and stigma around the queer and trans communities in ways both real and comedic. Gummaraju will soon make her acting debut in the most awaited web series, Made In Heaven Season 2, along with another Amazon Prime Video docu-series titled Rainbow Rishtas.

Over the years, OML has metamorphosed from an artist management agency into a full-fledged media and entertainment organization and continues to add value and support the creators and their creativity. By diversifying its roster, the company has been keeping up with the ever-growing and dramatically evolving creator economy while successfully leveraging existing gaps in the market to create opportunities for its talent ecosystem.

The House of Abhinandan Lodha Brings Indigo Hospitality to Alibaug

30th June 2023 Mumbai – The House of Abhinandan Lodha (HoABL) is partnering with Indigo Hospitality to bring a confluence of luxury and gastronomy to its premium project in Alibaug. The iconic restaurant will soon make its grand debut in HoABL’s ‘The A: Alibaug’ project in the breathtaking coastal town.

The House of Abhinandan Lodha, India’s largest branded land developer, is spearheading a revolutionary approach to land investment and area development through its strategic partnership with Indigo Hospitality. With a visionary mindset and unwavering commitment to excellence, HoABL is redefining the real estate landscape by creating premium projects that transcend traditional boundaries. Through this partnership, HoABL is not only bringing the renowned Indigo restaurant to Alibaug but also catalysing the development of the entire area.

“We are incredibly excited about this partnership,” said Mr. Samujjwal Ghosh, CEO, The House of Abhinandan Lodha. “Our aim at HoABL is to offer our customers a holistic experience. Indigo’s distinctive menu and popularity make it a perfect fit for Alibaug as it will provide consumers a much-needed fine-dine experience thus filling a large gap in that market. Together, we aim to revolutionise the market landscape and deliver an unparalleled experience to our clientele. It’s truly a win-win.”

Tentatively titled ‘Indigo at Alibaug’, the restaurant is slated to be spread across 5,200 sq ft, and will embody a commitment to healthy and locally-sourced ingredients, offering a wide array of breakfast, lunch, and dinner options. The indoor dining space will span 2,500 sq ft, while the terrace will cover 1,500 sq ft, and the garden will occupy 1,200 sq ft. Beyond the delectable culinary offerings, the hospitality partner will also provide a cosy and inviting atmosphere for residents to unwind and relax. Whether one seeks a comfortable place to enjoy a book or catch up with friends, ‘Indigo at Alibaug’ will be the perfect destination for travelers visiting the popular beach town.

Exalting the partnership’s promise of an extraordinary culinary journey that has the potential to redefine the region’s dining landscape, Mr. Anurag Katriar, Owner, of Indigo Hospitality said, “We are delighted to join forces with The House of Abhinandan Lodha for this exciting venture. Together, we will create an exceptional dining experience in Alibaug. Our shared passion and commitment to delivering memorable moments will undoubtedly make ‘Indigo at Alibaug’ a cherished destination.”

This partnership represents a fusion of two esteemed brands, dedicated to creating a remarkable offering for discerning individuals seeking the epitome of luxury and gastronomy.

Newcastle University achieves highest ever global ranking

Newcastle University

Newcastle is celebrating its highest-ever position at 110th in the QS World University Rankings 2024. Our highest-ever ranking and strong position in the influential university guide represents a rise of 12 places year-on-year. It also places Newcastle University in the top 20 in the UK.

Published on 27 June, QS analyzed 1,499 international institutions across nine indicators. These are – Academic Reputation, Employer Reputation, FacultyStudent Ratio, Citations per Faculty, International Faculty Ratio, and International Student Ratioalongside three additions to the headline methodology that are broadly aligned to strong trends in the higher education sector: Employability, Academic Collaboration and Sustainable Education.

In the new indicator of International Research Network, which assesses the richness and diversity of an institution’s international research partnerships, we are ranked 39th in the world.

The new Sustainability Indicator, which is taken from the QS Sustainability ranking evaluating social and environmental impact of universities, ranks us 17th in the world and builds on our success in the THE Impact Awards where we ranked in the top 25 in the world and 4th in the UK.

Newcastle University continues to score highly for Employer Reputation ranking 87th globally, well within the top 100.

Professor Chris Day, Vice-Chancellor and President at Newcastle University, said: “Building year on year to achieve our highest ever position is a testament to the commitment and enthusiasm of all University colleagues. Our strong performance demonstrates the quality and impact of our teaching and research.

“The work we are doing to help our students build employability skills is recognized by the strong employer engagement score which shows that the experience they are developing on top of gaining an excellent degree,is leading them to success in the workplace.

“I am proud that we are achieving this while embracing sustainability in all aspects of University life as the sustainability indicator recognises how we are aligning our work with the UNSDGs in driving education, research and innovation across the University.”

The latest rankings complement the University’s performance in REF2021 which confirmed the growth in research excellence and impact at Newcastle. Published in May 2022, the national assessment of research performance reported world-leading research with outstanding impact for society and the economy across all disciplines at Newcastle University. The University was recently ranked 69th globally and 15th in the UK in the Leiden Rankings for the proportion of publications in the top 10% of their field.

The 2019 MBBS class will be the first to use the next pattern

Students enrolled in the MBBS program in 2019 will be the first to take the National Exit Exam (NExT), for which a practice exam will be held on July 28.

According to the information given by the National Medical Commission (NMC) on June 27 at a webinar hosted for medical college professors and final-year MBBS students across the country, registration for the mock exam will commence on June 28.

Next will now be the medical licentiate exam, replacing both the Foreign Medical Graduates Exam (FMGE) and the National Eligibility Cumulative Entrance Test – Postgraduate (NEET-PG) in a two-step exam. The first step of NExT will be a computer-based examination with multiple choice questions (MCQs), followed by a practical or clinical test. Steps 1 and 2 will take place twice a year.

Next Step-1 will be held at the All India Institute of Medical Sciences (AIIMS) in Delhi in May and November. After completing their internship, students will be able to sit for Step 2, which will be held in June and December.

The NMC revealed full information on Tuesday on the schedule, structure, and modes of NExT exams, which will be held for the first time in 2024.

Step 1 will have six topic papers, and applied components of the other MBBS subjects, such as forensic medicine, toxicology, and community medicine, will be integrated into the relevant clinical subjects. 10% of the items in each paper will be connected to applied elements of related subjects.

Step 2 will be a rigorous practical or clinical test, which will be administered following the end of the internship and will assess abilities in clinical diagnosis, patient assessment, and clinical decision-making, as well as practical and communication skills required for medical practice. During this stage, seven subjects will be reviewed. Medicine, surgery, pediatrics, ophthalmology, and orthopedics are among them.

“The time schedule and modalities of NExT Step 2 shall be decided by the NMC and the respective authorized universities or institutions after completion of internship and prior to the admission process for the postgraduate medical courses of that year,” the NMC stated. Meanwhile, the NMC has stated that only final-year MBBS students are eligible for mock or practice exams, which are designed to familiarise potential candidates with the computer-based test, software interface, and process flow in the examination center. In response to the Commission’s most recent update, students and doctor’s associations have stated that more time should have been allocated to individuals taking this exam for the first time. “India does not need to go the way medical exams are done in Western countries, and more time should have been given to those taking the test for the first time, at least a year to prepare.

Gaurav Tyagi,

Gaurav Tyagi,a medical education counselor, and NEET specialist, believes that by taking the mock test, students will get a taste of the exam and comprehend its level of difficulty and the types of questions that will be asked. Furthermore, he ensures that there is no doubt regarding any issue because the commission has explicitly provided all of the data.

Beauty & Wellness brand Dr.Rashel unveils new hair care range

Beauty & Wellness brand Dr.Rashel

New Delhi, 30th June 2023: Dr.Rashel, a renowned beauty and wellness brand operating under the umbrella of Petrol Perfume, recently made public its latest hair-care range. The ultimate hair-care range includes Hair Oil, Shampoo, Conditioner and Hair Spa. These new additions to the Dr.Rashel family are set to become the hero products, offering consumers a high-performance and affordable solution for their hair care needs. Moreover, with the Indian hair-care market experiencing significant growth, Dr.Rashel aims to secure a substantial market share with these innovative offerings.

The Indian hair-care market has been on a steady rise, demonstrating a projected compound annual growth rate (CAGR) of over 6% from 2021 to 2026. In 2021, the market size reached an impressive INR350.2 billion ($4,737.6 million), according to data from GlobalData. Dr.Rashel’s new hair-care range is strategically positioned to capitalize on this upward trend and meet the evolving needs of consumers.

Dr.Rashel’s hair-care products are formulated with 100% natural actives, making them suitable for all skin types. They are designed to provide a high-performance hair care solution while promoting hair health and vitality. Made in India, these products embody the brand’s commitment to supporting the Make in India campaign.

“Our mission at Dr.Rashel has always been to provide our customers with exceptional products that deliver remarkable results. With the introduction of our hair-care range, we are confident that we have achieved just that. These products combine the power of nature with scientific expertise to promote healthy, beautiful hair for all,” said Pravin Bera, Co-founder of Dr.Rashel.

Devji Hathiyani, Co-founder of Dr.Rashel, added, ” Our goal at Dr.Rashel is to offer accessible personal care products of exceptional quality. We believe that everyone deserves the opportunity to care for themselves, both physically and mentally. Our new range of Hair oil, Shampoo, Conditioner and Hair Spa is not only effective but also adheres to the highest standards of quality and safety. Our products are ISO Certified, GMP Certified, Dermatologically Tested, Silicone-free & Paraben & Sulphate-Free, cruelty-free, and devoid of mineral oil. We believe in clean and safe beauty that nurtures both our customers and the environment.”

The Shampoo range is priced at Rs.340 for a 250 ML bottle, while the Conditioner range is priced at Rs.320 for a 200 ML bottle. The Hair oil range is priced at Rs. 299 for a 100 ML bottle and the Hair Spa range is priced at Rs. 325 for a 360 ML bottle. These competitive price points further emphasize Dr.Rashel’s dedication to offering affordable yet premium quality products to its customers.

The product launch took place at the Idol Superstars – Live in Concert, a star-studded event featuring renowned Indian idol fame trio, Senjtuti Das, Rishi Singh, and Mohammad Faiz. Founders Pravin Bera and Devji Hathiyani were present at the event, showcasing their new range of hair care products to enthusiastic attendees. The event, held on June 10th, 2023, in Mumbai, served as an exciting platform to introduce Dr.Rashel’s ultimate hair-care range to the market.

To amplify the launch, Dr.Rashel also initiated a campaign called “Stress ko bye, BeYOUtiful tress ko Hi; Tension lene ka nai.” This campaign aimed to raise awareness about the negative impact of stress on overall well-being, including hair health. As part of the campaign, Dr.Rashel organized the “Tension lene ka nai contest” in collaboration with Idol Superstars – Live in Concert. Participants were encouraged to vote for their favorite stress-buster song, and three lucky winners received gift hampers during the live event. Acclaimed singers Senjtuti Das and Rishi Singh actively promoted the contest online, garnering significant engagement and participation.The shampoo market in India has witnessed remarkable growth, boasting a positive CAGR of 11.24% from 2015 to 2020. In 2020, the sales value reached INR 93,637.83 million, marking a 5.44% increase from the previous year, as per the market research conducted by GlobalData. Similarly, the conditioner market exhibited positive growth, with a CAGR of 8.49% during the same period, and a sales value of INR 160,193.92 million in 2020, a 3.76% increase from 2019. These statistics highlight the immense potential for Dr.Rashel’s new range in tapping into the growing consumer demand.

Pvr Inox Hosts India’s First and Exclusive Preview of the Much-applauded Global Film of the Year, “Past Lives”

Mr. Sanjeev Kumar Bijli

30th June 2023: PVR INOX, the largest and the most premium cinema exhibitor in India, hosted an exclusive premiere of the highly anticipated film “Past Lives” which is slated for a theatrical release in India on July 7, 2023, by PVR INOX Pictures, the motion picture arm of PVR INOX Limited. The event took place on 28th June in New Delhi and Mumbai in the presence of media, film critics/reviewers, brand partners, studio partners, PVR INOX loyalty members, MAMI, and officials from the Korean Embassy.

The popularity of K-pop is surging among Indian consumers. K-dramas and K-pop have also had an impact on the Indian entertainment sector. The storytelling techniques, emotional depth, and romantic plotlines commonly found in K-dramas have started to influence Indian television shows and movies. Additionally, Indian musicians are embracing Korean musical and dance styles, illustrating the influence of K-pop on the broader Indian music scene. Korean movies have gained significant traction in India, captivating audiences with their compelling narratives and distinctive cultural elements. The global popularity of Korean dramas and the rich tapestry of their culture have transcended boundaries, attracting a growing audience base in our country.

Speaking on the premiere night, Mr. Sanjeev Kumar Bijli, Executive Director, PVR INOX Limited said, “We are thrilled to present India’s first and exclusive preview of ‘Past Lives’ at PVR INOX as we bring this exceptional film to the big screen in India. From enchanting Japanese anime to captivating Korean dramas, we strive to bring diverse content to India, captivating audiences with unique storytelling experiences.

As the k-cultural phenomenon grows in India among the youth, we are glad to grow this community by making such content available in cinemas across the country”.

“Past Lives” is an extraordinary cinematic masterpiece, directed by Celine Song and takes viewers on a spellbinding journey through time and fate. The film promises to mesmerize audiences with its captivating storytelling and unforgettable characters. The story revolves around two young souls in South Korea, who torn apart by destiny, find themselves reunited decades later. As they confront their shared past, their lives intertwine in ways that defy conventional notions of love and resilience.

Mr. Sang Woo LIM, Deputy Chief of Mission, Korean Embassy, India said, “I am extremely happy to be present at the premiere of Past Lives. Congratulations to PVR INOX and PVR INOX Pictures for playing a great role for introducing Korean Culture to the people of India.”

IBM and Directorate General Resettlement sign MoU to empower ex-servicemen to pursue corporate careers


Bengaluru, 30th June 2023 IBM (NYSE: IBM) today announced the signing of a Memorandum of Understanding (MoU) with the Directorate General Resettlement (DGR), to engage ex-servicemen in work opportunities and facilitate their seamless integration into the civilian workforce. Through this MoU, IBM will collaborate with DGR to tap into the rich talent pool of ex-servicemen for relevant job opportunities that may continue to arise at the company and/or its affiliates.

As part of this association, IBM aims to bridge the gap between military service and civilian employment, by providing veterans with exciting opportunities for professional growth and personal development. DGR and IBM will collaborate, on an ongoing basis, to identify ex-servicemen with skillsets and aptitudes suitable for various open positions within the company. After the assessment & shortlisting of candidates, IBM will leverage its resources and expertise to facilitate the recruitment, training, and upskilling of ex-servicemen for those roles.

The Directorate General Resettlement (DGR) is an Inter Service organization functioning directly under the Department of Ex-Servicemen Welfare (Ministry of Defence). DGR assists Ex-Servicemen to train and acquire additional skills with a strong emphasis on evolving requirements of corporate and industry and facilitate their resettlement through a second career.

Maj Gen Sharad Kapur, YSM, SM, Director General (Resettlement) said, “Our partnership with IBM India would bring in more visibility of our Ex-servicemen to the industry and corporates and help in achieving the objectives of providing skilled manpower and giving a dignified second career to our Ex-servicemen.”

Sandip Patel, Managing Director, IBM India, said “At IBM, we value the leadership skills and analytical capabilities that are ingrained in the defence personnel. Through this partnership, we aim to create diverse opportunities for India’s ex-servicemen and enable them to build a career beyond their military services.”