Archives November 2023

New Delhi, 7th November 2023: : Goa Tourism is excited to participate in the World Travel Mart (WTM) in London from the 6th to 8th of November 2023. Known for its pristine coastlines and lively beach culture, Goa also offers a unique blend of relaxation, adventure and cultural experiences, and many other facets of the destination that are gaining popularity such as Eco Tourism, Hinterland Tourism, Heritage Tourism, Sports Tourism, Festival Tourism, Cuisine and Cultural Tourism. The objective of participating in the WTM is to highlight these facets and showcase Goa as an all-year-round tourism destination.

Tourists from all over the UK and Europe would love to visit Goa to experience the festivities, year-end activities, heritage and architecture, adventure activities, and spa services, among others. To attract more visitors from Europe, Goa Tourism is promoting the e-tourist visa facility available at the Goa International Airport in Dabolim and Manohar International Airport – Mopa, North Goa.

Hon’ble Tourism Minister of Goa Shri Rohan A. Khaunte, stated “The Department of Toursim, Govt. Of Goa is dedicated to strengthening tourism infrastructures and promoting sustainable tourism practices in the state. We aim to showcase Goa’s rich cultural heritage and promote responsible tourism that respects and preserves our environment. Goa’s participation in WTM London demonstrates our commitment to positioning Goa as a premier travel destination on the global map. We look forward to forging strategic partnerships with international travel organizations and attracting more tourists to experience the magic of Goa. I extend my warm invitation to travel enthusiasts and industry professionals to visit Goa’s pavilion at WTM London and discover the incredible diversity and beauty of “India’s Sunshine State” first hand.”

Goa will be represented at WTM by the Hon’ble Minister of Tourism Shri Rohan A. Khaunte along with other officials.. The Goa stand will showcase sampling of GI status Cashew Feni, Cultural Performances, a Goa evening, and Goan delicacies like Bebinca, Cashews, and other sweets. Co-exhibitor participation will also be arranged for conducting productive meetings.

Goa offers Various Tourism Facets such as:

Beach Tourism

Goa is the most admired destination for its spectacular beaches and this makes it a perfect holiday destination. The attractive beaches of Goa are a draw for millions of tourists throughout the year. Goa’s beaches have always been a hot – spot for both domestic and foreign tourists and hence has been honoured with several awards for Best Beaches and Coastal Destination.

Experiential Tourism

Goa’s tourism offerings go beyond its beautiful beaches. The state also boasts a wide range of experiential tourism activities, including spice plantations, wildlife sanctuaries, and eco-tourism initiatives. Visitors can explore the diverse cultural and natural treasures that Goa has to offer.

Goa Roadmap

Goa Tourism is thrilled to unveil its roadmap for the upcoming year, designed to elevate the travel experience for visitors. The roadmap incorporates key initiatives that prioritize sustainable development, infrastructure improvements, and the discovery of offbeat destinations.

Policies – Homestay & Caravan

Goa’s innovative homestay and caravan policy encourages tourists to explore beyond the coasts, providing authentic cultural experiences.

Goa’s creative and IT sectors are flourishing through collaboration, cooperation, and collective efforts leading up to making it the creative capital of India with the help of initiatives such as the co-working spaces, and a digital museum.

Connectivity into Goa

Goa maintains robust air connectivity with Oman, operating approximately 300 direct flights facilitated by Oman Air and Indian carriers. Similar convenience is extended to Bahrain, with four weekly flights operated by Gulf Air and Indian carriers.

European countries, as well as nations like Oman and the UAE, are eligible to apply for an e-visa for India upon arrival at the Goa airport. Additionally, Goa boasts comprehensive air links with major Indian metropolitan areas.

ETA for Goa

Goa Tourism will reconfirm the estimated time of arrival (ETA) for its various ongoing infrastructure projects, which are designed to enhance the overall tourism experience. These projects include airport expansions, road upgrades, and the development of new tourist attractions.

SDGs

Goa Tourism remains committed to sustainable development and will highlight its efforts towards achieving the united Nations’ Sustainable Development Goals (SDGs). The tourism sector in Goa is striving to create a positive impact on the environment and local communities.

Travel for Life

Hon’ble Prime Minister of India, Shri. Narendra Modi, has always emphasized the importance of travel and its role in enhancing one’s life experiences. As part of his vision for a better India and a better world, PM Modi has launched ‘Travel for Life’, which aims to promote tourism and travel and to encourage responsible and eco-friendly travel. The concept of ‘Travel for Life’ plays a vital role in nurturing and enhancing the growth of tourism in Goa, benefitting both the state and its visitors. ‘Travel for Life’ promotes the idea of exploring different places and experiencing diverse cultures. By encouraging people to visit Goa, it helps in showcasing the unique beauty and charm of the state to a wider audience. This, in turn, contributes to the growth of tourism and boosts the local economy. Through ‘Travel for Life’, Goa receives increased attention from travellers and tourists, leading to a higher demand for accommodations, transportation, and other tourism-related services. This surge in tourism creates job opportunities, especially within the hospitality and tourism sectors, thus providing employment for the local population. It also includes raising awareness about the importance of conserving the beaches, rivers, and forests of Goa, thereby contributing to the overall environmental conservation efforts.

UK (& Europe) Key Market

Goa Tourism recognizes the UK and European markets as key contributors to its tourism industry. It will urge long-term stays and showcase the unique offerings that align with the preferences of these markets, including world-class hospitality, cultural immersion, and a wide range of recreational activities.

Workation Goa

‘Work at your leisure’ is the new and resounding call that Goa Tourism has given to tourists and professionals globally. Mindful of India’s international commitments towards the Sustainable development Goals, the fresh approach towards tourism focuses on women empowerment and environmentally and culturally sustainable practices.

MICE Tourism

Goa is making strides towards new horizons, one of which is the development of Meetings, Incentives, Conferences, and Exhibitions (MICE) Tourism. The state has positioned itself as a prominent destination for MICE, offering top-notch services through its high-end hotels and convention centers. Many corporate houses and companies prefer Goa for both large and small events due to its ideal blend of business and relaxation against the backdrop of serene and picturesque landscapes. Goa Tourism has been recognized and awarded for its efforts in promoting MICE tourism, further establishing itself as a leading state in this sector.

Adventure Tourism

Goa offers unique adventure services like Hot Air Ballooning in the south and Hop on Hop off bus service in the north. The monsoon season in Goa has become popular due to activities like white water rafting and trekking expeditions conducted by GTDC.

Wedding Tourism

Goa has become a hotspot for weddings and wedding celebrations. With excellent air, road, and rail connectivity, a wide range of hotels, cuisine, and entertainers, wedding tourism in Goa has caught on in a big way. The state has received several awards as a leading Wedding and Honeymoon Destination.

Festivals and Events

From October till May, Goa hosts a variety of festivals and events that showcase the state’s diverse cultures, folklore, food, and festivities. Religious festivals like Ganesh Chaturti, Diwali, Christmas, and annual events including Carnaval, Shigmo, Bonderam, Sao Joao offer tourists opportunities to explore and experience Goa. Even during the monsoons, several festivals are organized to showcase Goa’s culture and traditions.

Music and Dance

Goa has a rich cultural diversity, which is evident during events and festivals. Music and dance play a significant role in Goan culture, with musical events and festivals taking place throughout the year. Tourists come to Goa to witness authentic and traditional folklore through various songs and dances.

Safety and Security of Tourists

Goa Tourism prioritizes the safety and security of tourists with the Goa Tourism Helpline – 1364. The beaches are patrolled by 676 life guards, and additional personnel patrol the beaches till midnight. The state also offers an exclusive women taxi service for women tourists. Goa has been recognized as one of the top 10 Best Nightlife Cities in the world by National Geographic. To enhance commutation and comfort, Goa Tourism has launched app-based taxi services like Goa Miles and Goa Taxi for tourists visiting Goa.

Beach Cleaning Initiatives

Goa boasts some of the best beaches in India, Asia, and the world. The Comprehensive Beach Cleaning Management Plan and other clean beach initiatives have ensured that the beaches are clean and well-maintained. Mechanisms for collection, segregation, and disposal have shown positive results.

For more information, Follow Goa on Facebook (officialgoatourism), Twitter (@tourismgoa) and Instagram Or log on to Goa Tourism websites: goa-tourism.com and goatourism.gov.in.

New Delhi,7th November 2023: : In a significant branding shift within the steel industry, Rungta Mines Ltd, India’s leading integrated steel and TMT Bar manufacturer, has unveiled a new TV commercial featuring popular Bollywood stars Shahrukh Khan, Alia Bhatt, and Ranbir Kapoor reiterating its commitment of ‘Ek Dum Solid’.

The TV commercial aims to evoke feelings of trust, reliability, and a light-hearted interaction among the actors with a central message of the importance of a rock-solid foundation for one’s home expressed as ‘Ghar Ke Neev Ko #EkdumSolid Chahiye.’ With this TVC, Rungta Steel is reshaping the way steel, traditionally a tough sector, is perceived and marketed.

In a cinematic twist creatively unique to a steel company, Alia and Ranbir are reprising their iconic roles as ‘Shanaya’, ‘Barfi’, and ‘Sanju’, creating an instant connection with the audience. Still, Shahrukh’s character is on a mission. He interrogates the two stars, demanding to uncover the secret behind a strong foundation, all while highlighting the undeniable bond between Alia and Ranbir. The response is as simple as it is profound- the robust Rungta Steel TMT Bars provide the strength they need.

King Khan highlights the robust and immense strength of Rungta Steel TMT Bar, making the brand a preferred choice in TMT Bars.

Marking the launch of the new TVC series, Mr. Arvind Kumar, Spokesperson of Rungta Steel, said, “As the custodians of Rungta Steel’s legacy, it is with immense pleasure that we unveil our latest TVC with Bollywood icons Shahrukh Khan, Alia Bhatt, and Ranbir Kapoor as our brand ambassadors. This cinematic masterpiece epitomizes the very essence of Rungta Steel – trust, reliability, and strength. We believe this campaign will capture the hearts of our cherished customers and valued partners, and instill confidence in our TMT Bars. These bars are more than TMT bars; they are the bedrock of enduring structures and embody our vision for a stronger, more secure tomorrow.”

The debut episode of Rungta Steel’s latest TV commercial series is designed to spotlight the brand’s core message, #EkdumSolid while showcasing its long-standing legacy in fortifying India’s robust infrastructure. This TV commercial marks a significant milestone for Rungta Steel as it strives to cement its position as India’s fastest-growing integrated steel company.

Rungta Steel is committed to spreading awareness about the unparalleled quality of its TMT Bars to ensure a strong and secure future for construction across the country.

DELHI-NCR / 7th November 2023:: The World University of Design (WUD) campus brimmed with excitement as Bollywood singer and songwriter Nikhil D’Souza entranced the audience at ‘Cult 2023,’ the university’s annual international culture and design festival in Sonipat. With his captivating vocals and guitar skills, Nikhil D’Souza had the crowd singing along, utterly captivated.

The three-day cultural festival united over 92 colleges from the Delhi NCR, Punjab, and Uttar Pradesh region, attracting a crowd of more than 5,000 students across the event. These students actively participated in over 30 competitions, with the chance to claim over 70 fantastic prizes.

The event provided students with an opportunity to relax and engage with peers from diverse fields, spanning arts, design, sports, fashion, dance, and technology. Acknowledging the students’ enthusiasm for sports, particularly in a state like Haryana with a significant student population participating in local and state tournaments, the organizers expanded CULT this year by introducing professional sports competitions. This included soccer, volleyball, basketball, table tennis, and badminton, open to both male and female participants.

The Cultural and Design events featured a spectrum of activities, from Vocal Music (Solo and Group, both Western and Classical) to Battle of Bands, E-sports (Valorant, BGMI, WWE), Wall Mural, Dramatics Solo, Calligraphy, Motion Film, Sports, and General Quiz. These events continued into the evening, creating a lively atmosphere with fun games, delicious food, jamming sessions, a Band performance, and a DJ party.

Final day added to the excitement with events like Group Dance (Western, Classical, and Folk), Solo Dance Face-off, Street Theatre, Live Sketching, Photography, and a grand Fashion Show, showcasing awe-inspiring collections and themes crafted by students from various universities. The day culminated with the Celebrity Night, featuring the celebrated singer Nikhil D’Souza, who delivered an electrifying performance, engaging the audience in singing and dancing to his hit songs like “Sham” from Aisha, “O Gujariya” from Queen, and “Anjaana Anjaani ki Kahani” from Anjaana Anjaani.

The University has been hosting this annual event, and this year celebrated the 7th edition of the cultural festival. In celebrating the fest’s success, Prof. (Dr.) Sanjay Gupta, Vice Chancellor of WUD, stated, “CULT 2023 has maintained its upward trajectory, firmly establishing itself as a prominent event in Sonipat. It draws students from afar, offering them a platform to showcase their potential and engage in healthy competition. This festival serves as a forum for young minds to create, unite, liberate, and transform, laying the foundation for its future success. With a diverse range of events and activities, from Soccer to Fashion Shows, it truly encapsulated the essence of team spirit and the creative energy that thrives within our student community.’’

Gurugram, 7th November 2023: Sunglass Hut opens its new store in the heart of Gurugram’s premium food and retail destination DLF Cyber Hub. The launch of this new destination marks Sunglass Hut’s 85th store in India, strengthening its retail footprint and reiterating the brand’s prominence as a leading destination to shop latest styles in fashion, performance, and functional eyewear.

Spread over 530 square feet, the new Sunglass Hut store is inspired by the luxury skin concept that emphasizes the latest trends of fashion. The store design highlights Sunglass Hut’s chic and minimal design aesthetic, where all elements have been adapted and conceptualized to the local sensibilities.

The store houses a premium range of sunglasses on display from leading international brands like Ray-Ban, Oakley, Bvlgari, Tiffany & Co., Prada, Prada Linea Rossa, Dolce&Gabbana, Burberry, Versace, Emporio Armani, Michael Kors, Ralph, Cartier and Gucci.

With advanced technology, a broad array of the latest eyewear trends and a distinctive store design along with a team of well-trained staff for assistance, the new Sunglass Hut store at DLF Cyber Hub offers discerning shoppers a meaningful and personalized fashion experiece.

Sunglass Hut New Store Address

DLF Cyber Hub Gurugram

Store Hours

11 AM to 10 PM

Tambaram, 7th Nov 2023: PNB Housing Finance, the third largest* housing finance company in India, marked a significant milestone today with the inauguration of its first all-women branch in the country. This exclusive, all-women branch located in Tambaram, Tamil Nadu, also marked the Company’s 100th Affordable-focussed branch. The inauguration was graced by Mr. Girish Kousgi, MD & CEO, PNB Housing Finance, along with Ms. Gita Nayyar and Mr. R. Chandrasekaran, Independent Directors, PNB Housing Finance.

With this inauguration, PNB Housing Finance has strengthened its commitment towards gender diversity and women empowerment. By establishing an all-women branch, it aims to create a unique and supportive environment where women can flourish in both professional and personal spheres of life and contribute to the economic progress of the nation.

This is also the Company’s 100th branch in the country dedicated to offering affordable housing finance solutions to customers through its affordable segment scheme Roshni. The initiative aligns seamlessly with its objective of business expansion and enhancing the accessibility of its products & services for a wider spectrum of customers.

Mr. Girish Kousgi, MD & CEO, PNB Housing Finance, stated, “As a progressive housing finance company, we recognize the importance of gender diversity and inclusivity in the workplace. Our first-ever all-women branch will help foster an environment where women can thrive, build their skills and contribute to the success of the organization. Further, this being our 100th branch for Roshni home loans, reaffirms our dedication to offering affordable and accessible financing solutions, thereby fulfilling the home ownership dreams of a diverse customer base. We are quite optimistic about the growth opportunities in the affordable segment and are looking forward to adding 60 more Roshni branches as a strategic step in that direction. Tamil Nadu is an attractive market for us and we will continue to solidify our presence in the state with our offerings.”

The Company clocked in around INR 750 crores disbursement under Roshni as on 30th September, 2023, witnessing a growth of ~65% quarter-on-quarter. It has 14 Roshni branches in the state of Tamil Nadu and plans to take this number to 22 by the end of the current financial year. It has an average ticket size of ~INR 15 lacs and is poised to substantially augment the affordable segment portfolio, propelled by rapid growth in disbursements.

Roshni Loans represents PNB Housing Finance’s steadfast focus on financial inclusion by offering loans ranging from INR 5-35 lakh for home buying, home expansion & renovation, plot purchases, and loans against property. It has a customer-oriented approach with advantages such as flexible loan tenure, minimal income documentation, robust service delivery mode, high loan-to-value ratio, and competitive interest rates.

Along with the focus on Affordable segment, the Company also plans to opening additional 27 branches for its ‘Prime’ retail loans offering, taking the Prime branches total to 138 by the end of this Financial Year. The expansion in retail segment including affordable and prime is expected to take the Company-wide locations count to 298 by the end of this Financial Year.

7th November 2023, Mumbai: Luminous Power Technologies, India’s leading energy solutions company, launches their inspiring Diwali campaign, #ILLUMINATINGLIVES. The campaign beautifully captures Diwali’s essence while emphasizing the importance of spreading joy in the lives of those who selflessly brighten our lives all year round.

Diwali, known as the Festival of Lights, is a time when people across India celebrate the triumph of light over darkness and good over evil. Luminous Power Technologies, renowned for its innovative energy solutions, shares a special message to everyone, urging them to make this Diwali not just a season of festivities but a moment to celebrate the spirit of giving and to make a significant difference in someone’s life.

The campaign’s core theme is simple yet impactful: Diwali is about illuminating lives. It encourages us to recognize and appreciate the unsung heroes around us, who bring light and joy into our lives, often without receiving the recognition they deserve. Through #ILLUMINATINGLIVES, Luminous Power Technologies encourages people to come together as a community to help those who may need a helping hand.

Ms. Neelima Burra, Chief Strategy, Transformation & Marketing Officer, Luminous Power Technologies, said, ” Luminous has always been at the forefront of innovation and social responsibility. The #ILLUMINATINGLIVES campaign highlights our deep commitment to lighting up not only homes but also the lives to dream bigger and achieve higher. In a country where long power outages are common, we remain dedicated to lighting up lives in India. This Diwali, let us join hands to express our gratitude and spread the joy of giving. Together, we can make this Diwali truly special by spreading light, happiness, and hope, ensuring that the light of progress reaches everyone, even in the darkest hours.”

Luminous Power Technologies has a long-standing tradition of providing innovative energy solutions that enhance the lives of millions across India. The #ILLUMINATINGLIVES campaign, conceptualized and executed by AutumnGrey, is a testament to the company’s dedication to going beyond business, reinforcing their commitment to the welfare of individuals and families. The film serves as an opportunity to celebrate the unsung heroes in our lives, to express gratitude, and to make a tangible difference in someone’s life.

Ms. Anusha Shetty, Chairperson and Group CEO, of Grey Group India, said, “Power Cuts are real in India and living in larger homes with inverters and solar solutions, we miss to see a reality sometimes. A lot of us already help with fees and clothes but what our extended family require is a bit more power in their lives. I am glad we were able to partner Luminous with this Diwali vision.”

As the campaign unfolds, it serves as a reminder that the real beauty of Diwali is in the warmth and love we share, in the smiles we bring to the faces of those who matter. By #ILLUMINATINGLIVES, we create a brighter, more meaningful Diwali for all. To bring the film to life, the agency partnered with director, DeeptiNangia.

Luminous Power Technologies is also running a social media contest on platforms like Twitter, Instagram, and Facebook. Participants are encouraged to share their heart-warming Diwali stories, photos, and videos, showcasing their efforts to make the festival special for others. By joining the contest, they have a chance to win prizes, including Luminous inverters and surprises, as a token of appreciation for spreading happiness and making a positive impact in someone’s life. The contest will be live on 6th October 2023, and terms and conditions apply.

New Delhi, 7th November 2023: With the festive season just around the corner, Odysse Electric Vehicles, India’s fastest-growing premium electric vehicle is thrilled to announce a game-changing festive season offer. As part of their ongoing commitment to make electric mobility accessible to all, Odysse is presenting a remarkable flat discount of INR 7,500 on its entire range during this festive season. This exciting offer includes a generous cash discount of INR 5,000 and a bundle of accessories worth INR 2,500, absolutely free. This offer makes an Odysse electric scooter one of the best and most eco-friendly gifts you can give to your friends and family.

Offer Highlights:

Cash Discount: Customers can take advantage of a substantial cash discount of INR 5,000 on the purchase of Odysse’s electric scooters and bikes.

Complimentary Accessories: In addition to the cash discount, Odysse is gifting customers accessories worth INR 2,500 at no additional cost. These accessories not only add style and flair to your electric scooter but also enhance its practicality and usability.

Perfect Festive Gift: As the festive season approaches, an Odysse electric scooter makes for a thoughtful and eco-conscious gift for your loved ones. It’s a unique and sustainable way to show you care about their well-being and the environment.

Whether you are looking for an eco-friendly and efficient daily commuter or a stylish and practical mode of transportation, this festive season offer from Odysse Electric Vehicles is the perfect opportunity to own a premium electric scooter at an unbeatable price. With the bonus of free accessories and the opportunity to contribute to a greener future, there has never been a better time to embrace electric mobility.

To avail of this limited-time offer, visit your nearest Odysse Electric Vehicles dealership or explore further offers offering Diwali Offers upto INR 20,000/-* on the Flipkart website https://www.flipkart.com/odysse-electric-vehicles-store .

MYSORE, Karnataka, 7th November 2023 — Ather Energy, India’s leading electric scooter manufacturer, launched its 157th Experience Centre, Ather Space, in Mysore, Karnataka. The outlet, opened in association with KPR Group, will have both the highly acclaimed Ather 450X and the newly launched 450S for test rides and purchase.

Ather Space provides electric scooter enthusiasts the unique opportunity to learn more about Ather’s range of scooters in an interactive and immersive environment. The Experience Centre enables customers to explore various scooter components and gain an in-depth understanding of the products before making a purchase. Test ride appointments can be conveniently scheduled through Ather Energy’s website before visiting the Experience Centres.

With a track record dating back to 2005, KPR Group has been synonymous with top-tier automobile brands, the new association with Ather Energy marks KPR Group’s first foray into the electric vehicle domain. Moreover, starting in October, the Ather 450X with a 3.7 kWh battery will gradually become available for test rides and purchases at Experience Centres across India.

Speaking on the occasion, Mr. Ravneet Singh Phokela, Chief Business Officer, Ather Energy, said, “In an effort to increase consumer access to our scooters, Ather has been quickly expanding into new markets. Customers in Mysore have long valued the Ather 450 Series’ exceptional ride quality, engineering, and performance. Post the launch of our first EC in Hunsur, Mysore, we believe this new outlet in Chamarajapuram will help us make the 450 Series more accessible to consumers in the area.”

Mr. Jayaram PV, Spokesperson, KPR Group, says “KPR Group has chosen to delve into the e-vehicle sector. Their collaboration with Ather Energy, especially for the E-scooter range, epitomizes KPR’s ethos of blending advanced technology with eco-friendly solutions. Ather scooters shall provide the customers an efficient mode of operations, and more importantly Customers shall benefit from the lower Total Cost of Ownership as compared to the current normal two wheelers available in the market. The high performance of the Ather scooters with the high torque capacity shall only suit to operate well enough in the topography of our state. I welcome and wish success to all our prospect customers and join hands in reducing the carbon footprint.”

Ather Energy stands out as one of the few original equipment manufacturers (OEMs) dedicated to investing in charging infrastructure. The Ather Grid, with over 1500 fast charging points, currently is the largest two-wheeler fast charging network in India. There are currently 8 Ather Grids in Mysore and 180+ Ather Grids in Karnataka, the company plans to expand this network further in the coming months. These strategically located charging stations play a pivotal role in addressing concerns related to electric vehicle range limitations and charging accessibility. Additionally, the company offers assistance for the installation of home charging systems within residential complexes, further enhancing user convenience.

Under the guidelines of the Fame II policy, the Ather 450S is available at a starting price of INR 129,299, while the 450X with a 2.9 kWh battery is priced at INR 138,000, and the 450X with a 3.7 kWh battery at INR 144,921. The Pro pack, unlocking a range of features, can be added for an additional cost of INR 15,000 for the 450S, INR 17,000 for the 450X with a 2.9 kWh battery, and INR 23,000 for the 450X with a 3.7 kWh battery.

Ather Energy has established strategic partnerships with leading banks and non-banking financial companies (NBFCs) such as IDFC First, Bajaj Finance, and Hero FinCorp, offering a 60-month loan specifically tailored for electric two-wheelers. This five-year vehicle loan plan offers highly affordable monthly installments, with EMIs as low as Rs 2,999, making it an attractive financial solution for Ather electric two-wheeler buyers in India.

Ather Energy is also offering exciting festive season benefits on the Ather 450S and 450X. Customers looking to switch from traditional petrol-powered two-wheelers to Ather’s electric scooters can avail an exchange value up to Rs. 40,000* on the Ather 450X (2.9 kWh and 3.7 kWh) and Ather 450S (2.9 kWh). This exchange value can be utilized as the down payment for the new Ather scooter while the remaining amount is easily arranged through attractive retail financing options. In addition to the exchange value, Ather Energy is also extending a Festive Benefit (up to Rs 5000), a Corporate discount (Rs. 1500) and a Credit Card EMI cashback (up to Rs 6000) on the 450S and 450X.

Furthermore, to drive affordability, Ather is also facilitating a special 24-month EMI scheme with an ultra low 5.99% interest rate that can help consumers save up to Rs. 12000 on interest costs. This, along with other financing schemes like Zero Down Payment and 60-Month EMI tenures, make the Ather 450X and 450S really easy to purchase

7th November 2023 – Amidst a nationwide concern over the challenge of substandard air quality, there is an urgent demand for indoor air purification solutions that are both highly effective and environmentally responsible. As we unite in our commitment to protect the health of our families and the world around us, Nirvana Being is delighted to introduce the revolutionary MESP® (Micro-electrostatic Precipitator) Air Sterilizing Purifier. This cutting-edge device represents a significant leap forward in the realm of portable air purifiers, showcasing a new era of electronic air purification technology that not only guarantees the cleanliness of indoor air but also delivers remarkable energy efficiency.

The MESP Air Sterilizing Purifier uses a strong electric field to charge airborne particles, which are then attracted to and collected on the MESP filter. The MESP filter is made of a unique nano PP material that is washable and reusable, eliminating the need for costly filter replacements.

“We are excited to launch the MESP Air Sterilizing Purifier, a new paradigm in portable air purification this Diwali,” said Mr Jai Dhar Gupta, Founder, Nirvana Being. “Seeing the current air pollution scenarios in Delhi and other states, the MESP Air Sterilizing Purifier is the most advanced and effective air purifier in the market, and it offers a number of benefits over traditional HEPA filters, including the ability to kill viruses and bacteria, reduce energy consumption, and extend filter life.”

The MESP Air Sterilizing Purifier is highly effective at removing many airborne pollutants, including PM2.5, dust, pollen, soot, smoke, viruses, and bacteria. It is also very energy-efficient, using up to 60% less energy than traditional air purifiers with HEPA filters.

“Based on current air quality in Delhi I think this product is the perfect solution for anyone who wants to improve their indoor air quality and protect themselves and their loved ones from harmful airborne pollutants,” said Mr Jai Dhar. “With its superior performance, energy efficiency, and sustainability, the MESP air purifier is the best air purifier in the market.”

New Delhi, 07th November 2023: Kicky & Perky, a silver jewellery brand, is delighted to announce the launch of its gorgeous Festival and the Wedding Bliss Jewellery Collection. Crafted with great skill and care, the collection boasts an exquisite array of jewellery pieces, each meticulously designed to reflect the epitome of elegance and timeless beauty.

Kicky & Perky’s latest collection has delicate necklaces exuding everyday elegance to opulent Kundan masterpieces tailored for brides and bridesmaids. Every creation in this collection is a testament to craftsmanship and sophistication. Their pieces are handcrafted from top-quality materials, comprised of 925 sterling silver, moissanite, and a stunning selection of semi-precious and precious stones.

The Festival Collection showcases a dynamic range of jewellery, each piece thoughtfully designed to capture the lively spirit of celebrations. From the enchanting Chandbali earrings to anklets that gracefully dance with every step, and statement necklaces that demand attention, this collection offers a unique piece for every festive occasion.

The Wedding Bliss collection draws inspiration from the grandeur of Indian architecture. Each piece is meticulously designed to blend versatility and comfort, catering to the modern bride-to-be. Infused with a touch of ethnic charm, pieces like The Rajasthani Motif Necklace, The Rajputana Heritage Necklace, and more are adorned with gemstones and plated with 18k gold, adding dazzling allure to every ensemble.

“Our Festival and Wedding Jewellery Collection embodies the essence of celebration and tradition,” enthused Aditi Khandelwal, Co-Founder of Kicky & Perky. “Each piece is a work of art, representing the beautiful craftsmanship and dedication we pour into our creations. Whether it’s a bride’s dream Kundan set or an elegant necklace for daily wear, our collection is designed to cater to diverse tastes and occasions,” she added.

Kicky & Perky’s online platform offers a diverse range of designs, ensuring that every jewellery enthusiast finds a piece that resonates with their style and occasion. From timeless classics to contemporary marvels, the collection is priced at an affordable range, starting from INR 5000, making luxury accessible for all who appreciate fine craftsmanship.