Archives November 2023

Who Is It? Shruti Sinha Spills the Beans on Her Favorite Campus Beats S2 Character

Mumbai, 7th November 2023: Amazon miniTV – Amazon’s free video streaming service, hit teen drama series, ‘Campus Beats’ is back with the second season, bringing back its perfect blend of drama, romance, dance, and mystery. The new season further delves into the life of Netra and her friends, as she navigates to unfold the secret and stay strong for her dance crew. With the change in dynamics between Netra, Ishaan, and Rihanna, the second season adds the flavor of a love triangle to entice the viewers. Shruti Sinha portrays the role of Netra in the series which is currently streaming on Amazon miniTV for free.

Shruti

Talking about her character Netra and her growth in the second season, Shruti shared, “Netra in season 2 is pretty confused because she wants to solve the mystery of her father’s murder. Yet she is stuck in a conflict where she is drawn towards Ishaan but doesn’t want to get him involved. In her head, she has let everybody down. Nothing is going right and it’s irritating her internally but she is trying to do everything and there is a lot on her plate. So the fact that she is trying too hard for everything, failing but not giving up is beautifully portrayed and I absolutely loved playing Netra, especially in Season 2 because there is so much happening inside her life and I feel the audience will connect to it.”

She further revealed that Ishaan’s character is her favorite character from the series, expressing how she likes his high-mindedness. “I love Ishaan’s character. There is that one particular bit where all OGs hate the new admits, the BGs. But Ishaan goes out of his way to be there for Netra, helps her, and be there for her. He is very righteous and I really like that about the character. I am also fond of Sulekha’s character. She has so much to play with – The rap and the innocence. It is such a nice character, I loved it even when we were reading the scripts too,” she stated.

Indulge in romance on the beats of dance, amidst mystery and drama with Campus Beats S2. Featuring Shantanu Maheshwari and Shruti Sinha in lead roles along with Sahaj Singh Chahal, Tanvi Gadkari, Harsh Dingwanii, Tanya Bhushan, Dhanshree Yadav, Teriya Magar, Adnan Khan, and Rohan Pal in pivotal roles, Campus Beats is currently streaming exclusively on Amazon miniTV available on Amazon’s shopping app, on Fire TV and on Play Store.

Star Health Insurance and Finequs Partner to Boost Health Insurance Accessibility across Bharat

India, 7th November 2023: Star Health and Allied Insurance, one of India’s leading health insurance specialists, today announced a strategic partnership with Finconvenio Services Private Limited, (Finequs) a technology-powered financial services distribution company, to enhance its presence across India. This tie-up will provide easy access to Health Insurance in over 2500+ pin codes across 28 States and 3 Union territories in India, significantly contributing to IRDAI’s vision 2047 of “Insurance for All”. The tie-up will also provide employment opportunities for many people in small cities and towns across Bharat.

This partnership will provide easy access to Star Health’s wide range of products to people living in small towns and cities, empower over a million local kirana and neighborhood retail stores owners to provide Health Insurance to their customers, provide an alternate stream income to women entrepreneurs and homemakers while also provide permanent employment opportunities to people in rural India. This tie-up will increase Health Insurance awareness across India and also enhance awareness to insurance in rural India.

Finequs is a technology-enabled Start-up, with a mission to deliver credit and financial services, especially to the underserved and unserved at the neighborhood stores, effectively making the “Credit Invisible being Visible”. The company aims to provide easy access to financial services to every credit-worthy Indian across tier 2, tier 3, and rural villages in India.

Through Finequs, Star Health will provide its leading Group Personal Accident policies, supplemented by Hospicash. These insurance products are designed to meet the varied needs of the people and aim to provide financial security in an unforeseen event.

Mr. Chitti Babu, Chief Innovation Officer of Star Health and Allied Insurance said, “We are delighted to announce our strategic partnership with Finequs, as it represents another significant step towards providing easy access to insurance solutions, especially in rural India. Our aim is to ensure that every individual, regardless of their location, has the opportunity to protect and secure their future. Our collaboration with Finequs, given their strong network and wide presence across the country, will play a crucial role in furthering our mission of expanding insurance penetration and reaching the underserved populations in Bharat”

Mr. Krishnan Vaidyanathan, Founder & CEO of Finequs said, “I thank Star Health and Allied Insurance for the trust reposed in us. We are excited to partner with Star Health and Allied Insurance and this represents a significant new addition to our business. This gels with our vision of “Credit invisible being Visible” and this partnership shall strive to make the “Uninsured”; and “Sufficiently Insured”.

Finequs will play a crucial role in policy sales through our extensive network of local Kirana stores, neighbourhood retail stores and individual agents. To ensure efficient distribution and seamless customer service, Star Health will conduct insurance training programs for Finequs partners at various locations. The company will also organize events for the retailers and agent network, focusing on relevant insurance products that will be distributed in the region.

“In addition to our previous successful collaborations, including those with small regional banks and organizations, our collaboration with Finequs will greatly enhance our reach and customer service capabilities. Insurance has now become a basic need and we remain committed to our goal of ensuring easy accessibility to insurance for everyone.” added Chitti Babu.

The partnership with Finequs opens up new avenues for innovation and strategic initiatives while also providing part-time and full-time employment options to people in smaller towns and cities. The tie-up will also increase awareness on Star Health’s free telemedicine services that will give people virtual access to an extensive network of over 550 experienced doctors via the STAR HEALTH app.

Sai Silks Kalamandir opens Kancheepuram Varamahalakshmi Silks store in Poonamalle, Chennai

Sai Silks Kalamandir

Chennai,7th November 2023: Ethnic apparel retailer Sai Silks Kalamandir Ltd (SSKL) has launched its 57th store under Kancheepuram Varamahalakshmi Silks format in Poonamalle, Chennai.

The newly inaugurated store by actress Khushboo Sundar is 4th store in Chennai and the 7th store in Tamil Nadu. The store offers premium ethnic sarees & handlooms for wedding & occasion wear. The product portfolio comprises premium sarees such as Banarasi, Patola, Kota, Paithani, Organza, Kuppadam, and Kancheepuram silk sarees.

With a strong presence in Andhra Pradesh, Telangana, Karnataka, and Tamil Nadu, the company offers a diverse range of products including ultra-premium and premium sarees, lehengas, and men and children’s ethnic wear.

Prasad Chalavadi, CMD, Sai Silks Kalamandir Ltd said, “We are delighted to open 7th store in Tamil Nadu and 4th store in Chennai. This shows our commitment to Chennai and rest of Tamil Nadu for delivering much needed growth by expanding our presence in ever growing ethnic wear market in Tamil Nadu.

In order to support our growth strategy, we intend to further penetrate in Chennai like we did in Telangana and we will build large warehousing facility as we open more number of stores to support our growth in Chennai and rest of Tamil Nadu.

No best time to open stores than today as the festivals time is around and the spending on ethnic wear is very high during Diwali, Christmas to Sankranti in Tamil Nadu.”

IIT Kanpur establishes CoE named ATMAN

Bangalore, 7th November 2023: The Indian Institute of Technology Kanpur (IITK) has established a Center of Excellence (CoE) named ATMAN (Advanced Technologies for Monitoring Air-quality iNdicators). The CoE is a significant step towards the Atma Nirbhar Bharat initiative of the Government of India, focusing on building indigenous low-cost sensor manufacturing and Artificial Intelligence/Machine Learning (AI/ML) capabilities to enhance air quality across urban and rural areas of India.

The CoE ATMAN aligns with the vision of the Principal Scientific Advisor of India, aiming to translate sustainable technologies and business models into practical products and services accessible to millions globally.

Supported by philanthropic entities, including Bloomberg Philanthropies, Open Philanthropy and the Clean Air Fund, ATMAN aims to address critical air quality challenges with cutting-edge technology.

Prof. S Ganesh, Officiating Director, IIT Kanpur, said “IIT Kanpur has taken significant strides in the battle against air pollution. This initiative of establishment of the Center of Excellence—ATMAN has firmly positioned the institute at the forefront of efforts to combat air pollution. Through ATMAN, IIT Kanpur is dedicated to the meticulous evaluation of health risks associated with air pollutants, as well as a comprehensive review of air quality standards.”

There are several projects that are currently underway at the ATMAN. The Ambient Air Quality Monitoring of Rural Areas using Indigenous Technology (AMRIT) is a flagship project that will deploy a dense Sensor Ambient Air Quality Monitor (SAAQM) network with 1,400 nodes across rural areas in the states of Bihar and Uttar Pradesh. This initiative is the first of its kind to monitor air quality comprehensively in these regions, where data has been limited to cities and towns. The CoE team will be working with the State Pollution Control Board of Bihar and Department of Environment, Forests & Climate Change, Government of Uttar Pradesh on AMRIT to enhance air quality action in these states.

The Dynamic Hyper-local Source Apportionment (DHSA) is a cost effective approach to source apportionment that is currently being pioneered in Lucknow and Kanpur in Uttar Pradesh. The data from DHSA will enable city authorities to make informed decisions in their air quality action planning. The long-term vision is to scale DHSA systems across cities in India to inform about emission and sources of air pollution on a dynamic scale based on this project.

The PM2.5 Prediction and Airshed Management is a project that utilizes micro-satellite imagery, sensor-based ambient air quality networks, and machine learning to predict PM2.5 levels at finer resolutions. Additionally, the CoE is developing an airshed approach to address air pollution on a larger scale with data-driven policy decisions.

The CoE is at the forefront of indigenous air quality sensor fabrication, combining it with artificial intelligence and machine learning models to ensure precise and reliable results. The technology’s optimization involves careful sensor placement to maximize overall citizen satisfaction with air quality information available to the public.

Prof. Ajay Sood, Principal Scientific Adviser to the Government of India said, “The CoE ATMAN has been setup to strategize and execute projects in the field of air quality with indigenous sensor manufacturing that is scalable globally. I appreciate the nurturing of Indian start-ups by this Centre. The coordination between science and government agencies is at the centre of citizens’ welfare. I take this opportunity to congratulate IIT Kanpur, the funders, and government agencies for contributing towards this endeavour.”

Prof. Sachchida Nand Tripathi, who heads the Center of Excellence (CoE), expressed enthusiasm for the impactful research that is underway, “CoE ATMAN is spearheading the infusion of Indigenous Technology towards an Atmanirbhar Bharat. Association of State Government Departments in Bihar and UP, is helping bridge the gap in data driven Air Quality Management (AQM) policy.”

Shri. Arvind Kumar Chaudhary who is presently the Principal Secretary of Finance and formerly, the Principal Secretary of Environment, Forest & Climate Change for Government of Bihar said “I am very happy to see the progress that has taken place in a very short time. We are hopeful that the quality of air pollution data that we are getting will improve significantly. Also, the data will be available at block level. This will enable better planning for mitigation efforts”.

Dr. D.K. Shukla, Chairman, Bihar State Pollution Control Board, said, “The State of Bihar took the initiative to collaborate with IIT Kanpur towards installation of sensor based air quality monitors in all its 534 administrative blocks. The measured air quality data will definitely help formulating action plan towards safeguarding the lungs of rural population in the state. This way Bihar would be the first State to have such collaboration with an institution like the IIT Kanpur. We thank Prof. Sachchida Nand Tripathi and his team, especially Mr. Meenakshi Sundaram, for completing the project in record time.”

Dr. Santosh Harish, Program Officer for South Asian Air Quality with Open Philanthropy said, “Prof. Sachchida Nand Tripathi has embarked on an ambitious effort to deploy indigenously manufactured sensors to improve our understanding of rural air pollution across Bihar and Uttar Pradesh. It’s an excellent example of a scientific effort that looks to generate new knowledge while working closely with government agencies to test out the use of new monitoring technology”.

Priya Shankar, who leads India environment programs at Bloomberg Philanthropies said that measuring and understanding levels and causes of air pollution is the first step towards addressing it. “The launch of the Center of Excellence – ATMAN on Air Quality Management will be a significant basis for helping to achieve cleaner air for more people. We’d like to congratulate the Principal Scientific Advisor of India, IIT Kanpur, and the states of Uttar Pradesh and Bihar for their leadership and collaboration. Bloomberg Philanthropies looks forward to continuing to build on our partnership in support of India’s National Clean Air Program, and working with partners to address air pollution.”

The CoE ATMAN represents a significant stride towards achieving cleaner air for the nation. The holistic approach of the CoE, combining innovative sensor technology with AI/ML capabilities, is poised to set a precedent for sustainable air quality management worldwide.

ICC National Sustainability Symposium Highlights India’s Ambitious Clean Energy Transition and the Critical Role of Sustainable Finance

New Delhi 06th November 2023: The Indian Chamber of Commerce (ICC) on Friday announced the successful conclusion of its National Sustainability Symposium, an event that placed a spotlight on the crucial issue of sustainable finance for clean energy transition. This symposium brought together key industry players, government officials, and experts to discuss India’s strides toward achieving net-zero carbon emissions by 2037, as announced by Prime Minister Narendra Modi at the COP26 climate summit.

Naresh Tyagi, Chief Sustainability Officer of the Aditya Birla Group, noted, “In our pursuit of sustainable development, India has set a remarkable target of achieving net-zero carbon emissions by 2037, as announced by Prime Minister Narendra Modi at the COP26 climate summit. This ambitious endeavor necessitates substantial financial support, with an estimated requirement of around $1 trillion over the next decade. India has made commendable strides in renewable energy, but transitioning from fossil fuels to clean energy is a monumental task. Sustainable finance, a collaboration involving government, business, and citizens, is the cornerstone of this transformation. Private sector investment is crucial to expedite climate solutions, and cooperation among all stakeholders is essential. The prospects for sustainable finance in India are promising, with government initiatives, Reserve Bank guidelines, and increasing demand for sustainability. As we move forward, active engagement from both the public and private sectors will be the key to success in achieving our sustainability goals.”

The Symposium commenced by recognizing India’s growing role in global climate transition. India has set an ambitious goal, spearheaded by Prime Minister Narendra Modi, to attain net-zero carbon emissions by 2037. To achieve this audacious target, an estimated $1 trillion USD will be required over the next decade. The Symposium celebrated India’s impressive advancements in renewable energy, showcasing a capacity increase of nearly 250% from 2014 to 2021, cementing India’s position as the world’s fourth-largest renewable energy producer.

The event emphasized the significant energy transition currently unfolding in India, with a strong focus on shifting from fossil fuels to renewable energy sources. This transition, however, brings its own set of challenges, including the need for affordable financing, effective institutions, and ensuring an equitable transition. The advantages of embracing clean energy are far-reaching, encompassing enhanced energy security, reduced import dependency, and increased rural productivity.

Central to the Symposium’s discussions was the pivotal role of sustainable finance, a collaborative effort involving the government, businesses, and citizens. India’s ambitious sustainability goals require significant financing, estimated at $10.1 trillion USD by 2037. Sustainable finance is regarded as a catalyst for expediting climate challenges and solutions, evident in the fivefold surge in green investments in India, largely driven by policies in renewable energy and transportation.

Sumit Sharma, Program Officer at the United Nations Environment Program, emphasized the interconnected nature of global challenges, underscoring that actions in one area often have positive effects on others. Neglecting one aspect of these challenges can have adverse consequences for all. Sharma stressed the urgency of addressing climate change and the pivotal role of a net-zero strategy.

India’s commitment to achieving net-zero emissions by 2070 was a significant highlight, with some states even setting more ambitious targets. The event also addressed the persistent issue of air pollution, the importance of managing plastics, and the need for innovative solutions.

Nikhil Kanodia, Chairman of the Northern Region at ICC, commended India’s impressive progress in energy availability and affordability, highlighting the diversification of energy sources and the stability of petrol prices. The Symposium showcased promising developments in biofuels and green hydrogen, signifying India’s journey towards energy sustainability.

The Symposium also spotlighted the collaboration between the Asian Development Bank and the Ministry of State Development and Entrepreneurship, which supports India’s energy transition, particularly in coal-dependent regions. The event underlined the importance of prudent financial management for green hydrogen production capacity.

The prospects for sustainable finance in India appear promising, with the Reserve Bank of India issuing guidelines to encourage green deposits and various initiatives promoting energy efficiency, green transportation, climate change adaptation, sustainable water and waste management, green construction, and biodiversity preservation.

The event concluded by stressing the role of both the government and the private sector in promoting sustainable finance. The government was encouraged to consider tax incentives and policy support, while the private sector was urged to adopt internal carbon pricing.

ICC’s call for integrated advocacy and support for sustainable finance resonates beyond the Symposium, setting the stage for a sustainable future. The event welcomed all participants to join this vital journey.

*About the Indian Chamber of Commerce (ICC)*

The Indian Chamber of Commerce (ICC) is a distinguished industry association in India, advocating for the interests of businesses and industries across diverse sectors. ICC is dedicated to promoting economic growth, sustainable development, and the well-being of the Indian business community.

Canara Start-up Scheme

• Canara Bank has launched a Startup Scheme under the banner “Canara Start-Up” to provide credit for the business requirement of MSME units recognized as Start-ups by the Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry, Govt. of India.

• Started 7 Start-Up Cells in Mid Corporate Branches across India at Ahmedabad, Bengaluru, Chennai, Delhi, Hyderabad, Mumbai and Pune.

• Major Highlights of the Schemes are as under:

 Shall be considered as a Start-up for entities up to a period of Ten years from the date of incorporation/ registration/Turnover of the entity for any of the financial years since incorporation/ registration has not exceeded Rupees one hundred crore/Entity is working towards innovation, development or improvement of products or processes or services or if it is a scalable business model with a high potential of employment generation or wealth creation.

 Nature of Facility shall be by way of Working Capital (FB & NFB) and/or Term Loan with Minimum Loan Quantum above Rs.10.00 lakhs and Maximum up to Rs.10.00 crores with minimum margin of 20%.

 Relaxed financial benchmark and Security Comfort. Also eligible under CGTMSE.

 Attractive rate of Interest starting from RLLR (9.25%).

 Concessional Processing Charges and other charges.

Kalpataru supports Killekars’ ‘Mud Fort Making Competition’ Celebrate Heritage Awareness and Environment in Grand Style

Kalpataru

Thane,6th November 2023: : Kalpataru, a leading real estate developer, and Killekars, an advocate for the preservation of Maharashtra’s historic forts, have paid homage to the region’s rich heritage and culture by organising The ‘2023 Mud Fort Making Competition’. This event, a part of the Thane Smart City initiative, served a dual purpose – engaging housing societies and nurturing environmental consciousness, cleanliness, and efficient waste management within these communities. It also commemorated the 350th anniversary of the coronation ceremony of Chhatrapati Shivaji Maharaj, the iconic founder of the Maratha Empire.

The ‘2023 Mud Fort Making Competition’ was the highlight of this celebration, an inspiring competition that invited students from various Junior Colleges and Schools in Thane and Mumbai to craft miniature replicas of Maharashtra’s forts using mud and natural materials. A diverse array of 15 groups, encompassing approximately 150 students, showcased their creativity and talents at the event. Notable participants included children from various re known schools across Thane including Lokpuram Public School, Singhania School, Vasant Vihar School, Euro School, DAV School, special NGO schools for economically disadvantaged children and students from, Chetana College , and Sathye College.

Adding an engaging dimension, Anirudha, the Founder of MAWLA, creator of a National Award-Winning Board Game that vividly narrates the life of Chhatrapati Shivaji Maharaj, was present at the event. He captivated the visitors and children with his innovative and creative games.

This competition was judged by a distinguished panel of experts, including Amol Jamdare, an IT professional and avid trekker renowned for promoting Maharashtra’s forts through exclusive slide shows and co-founder of the YouTube Channel Marathi Kanya.

Another highlight of the event was an address by Prakash Bhosale, a senior historian renowned for his work with the fort restoration committee of Maharashtra and his Maratha weapons exhibition. He shared his insights and knowledge about the glorious legacy of Maharashtra’s forts and culture.

In addition to the competition, various online contests, including the Smart Society Contest, Essay, Drawing, Rangoli, and Photography contests, were organized to celebrate the 350th anniversary of Chhatrapati Shivaji Maharaj’s coronation. The results of these contests will be announced in the first week of December.

Kalpataru, a leading real estate developer with a strong presence in Mumbai, Pune, Thane, Bengaluru, Hyderabad, and Chennai, expressed its pride in supporting Killekars’ remarkable endeavor to promote heritage conservation and environmental awareness under it Corporate Social Responsibility through the ‘2023 Mud Fort Competition.’ Kalpataru has been supporting this initiative as a part of its CSR since 2018. The initiative aligns perfectly with Kalpataru’s core values of fostering communities that value their culture and environment.

Sayaji Indore announces festivities in town with the Cake Mixing Ceremony 2023

Sayaji Indore announces

Indore, 6th November 2023:Sayaji Hotel Indore recently organized the rich cake mixing ceremony to mark the beginning of the festive season.

The event was a fun filled celebration where elite guests, bloggers and influencers of the City and hotel staff joined together and bonded over the joy of the ceremony.

Dry fruits and nuts, including almonds, pistachios, and cashews along with freshly pounded aromatic spices were mixed with a variety of spirits. The soaked mix is left for a few weeks to make some of the lip-smacking cakes. Hosted over a hi-tea the guests enjoyed their evening shared well-wishes with the Sayaji Team and welcomed festivities in the city together.

On the occasionMr.Ranjan Banerjee, General Manager – Sayaji Hotel Ltd.; said “The timeless tradition of cake mixing is setting the mood for Christmas and New year celebration across the world. Being five-star pioneers in the City we are highly obliged to take the first step and inaugurate festivities in the City. We are thankful to all the guests who had joined us on Cake mixing and look forward to see and serve the City for many more of such celebrations at our hotel.”

Walk to the Board: unique event fast-tracking women towards TOP Leadership

Walk to the Board

Bengaluru, Karnataka: Bengaluru experienced the world’s first “Walk to the board” event for women by Iron Lady. The event inspired hundreds of women to move towards TOP leadership positions faster and also celebrated the journeys of women who’ve already reached TOP.

As a part of this event, there was a “Board Member Ramp Walk”– where women leaders who have reached TOP positions/roles already – celebrated their accomplishments with others.

Date of the event: November 05, 2023

Location: St. Joseph’s Indian High School, and Cubbon Park, Bangalore

The event was created to support aspiring women to Fast-Track their journey towards senior leadership roles.

The event also included a Walkathon, networking sessions and powerful learning sessions from some of the top global leaders like Simon Newman, Sridhar Sambandam, Chitra Talwar, Madan Padaki, Rajesh Bhat, and Suvarna Hegde.

Event celebrated the success stories of women leaders and encouraged all women to begin their journey towards reaching the top. 500+ women came together to celebrate, learn, and network with accomplished women leaders and make their roadmap towards fast-track career growth.

Here is what some of the women from “Ramp Walk” had to say:

“I’ve been a part of this journey of learning and growth with Iron Lady for last 2+ years and I’ve now become a CEO.! It was amazing to Walk the Ramp, celebrate with other women and share the journey and some techniques and tricks with other Women. I hope millions of other women can experience this journey as well.”

Pushpalatha M S, CEO @Prameya Health Pvt. Ltd, Founder & Director @Stratist, Co-founder & Director @GarbhaGudi “I am a proud Iron Lady 100 Board Members Program graduate; I walked the Ramp today; Iron Lady ignited that spark of reaching to the top and getting into Board positions within me.

I have accelerated my leadership journey with the help of these unique principles, with Preparedness [being proactive learning Principles] + Opportunity [Envision to be on Top] = success (today)!” Lakshmi S Nayak, Director Legal Affairs – Yield Engineering System

Snippets from the Founding team of Iron Lady: “We’ve built the leading leadership platform for women over the last few years. We are excited to see extraordinary growth of women in reaching TOP leadership positions and we have taken a challenge to support at least a million women to reach the top in the next 10 years!”

Rajesh Bhat, Founder and CEO – Iron Lady, “Globally, women face challenges when they try to reach top positions, and through Iron Lady I am so proud to see so many women overcoming those challenges and are reaching even Board positions, fast tracking their leadership journey.”

– Simon Newman, Co-Founder, Chairman– Iron Lady, Ex-CEO, Aviva, Singapore, “Exciting to see so many women changing perceptions and breaking the glass ceilings using Business War Tactics.

At Iron Lady, we have supported 78,000+ women so far and seeing so many women walking the Board Member Ramp was a huge moment of pride for us!” – Suvarna Hegde, Co-Founder, COO – Iron Lady

The event was presented by REEBOK and curated by CYCOOL!

Fawry’ cooperates with the ‘MoneyHash’ platform to revolutionize payment experiences in Egypt

Egypt, Cairo 6th November 2023: – Fawry, Egypt’s leading provider of electronic payment and digital financial services, announced its cooperation with ‘MoneyHash’, an all-in-one payment and revenue operations platform serving the Middle East and Africa. MoneyHash removes the complexity and resource-intensive tasks involved in building, optimizing, and expanding your payment infrastructure. Tailored to the distinctive payment landscape of these regions, this collaboration presents significant and accelerated growth opportunities for businesses at various stages of development.

By combining MoneyHash’s innovative payment orchestration capabilities with Fawry’s established expertise in payment gateways, merchants can now accelerate their go-to-market strategies, mitigate losses from fraudulent transactions, and enhance their checkout experience for higher conversion rates.

Customers also have the opportunity to streamline and automate their payment procedures, leading to improved user experiences, reduced payment failures, and effective risk management.

‘Fawry’ and ‘MoneyHash’ together will offer premium technical support services delivered by a team of experts. Additionally, users can benefit from exclusive discounts when utilizing “Fawry” electronic payment channels through MoneyHash

Mohamed Kamel, Head of Acceptance and Business Development for ‘Fawry’, expressed his happiness in cooperating with ‘MoneyHash’ saying that signing the joint protocol adds significant value to the electronic payments market and the field of banking technology. He also affirmed that the cooperation helps accelerate the pace of digital transformation and achieve financial inclusion in the Egyptian market, as it provides a package of advanced digital services and payment solutions.

Nader Abdel Razek, CEO of ‘MoneyHash’ said: “Excited to work with Fawry team to bring the best payment experience to merchants in Egypt and globally. He added: “This is our first featured integration offering special rates, premium support, and coordinated technical innovation. Our collaboration with a market leader like Fawry demonstrates both firms’ commitment to modernizing payment infrastructure in emerging markets.”