Archives June 2024

MAGGI has announced the winners of the second edition of MAGGI Apna Food Business. It is aimed at empowering aspiring food content creators with the skills and knowledge that enable them to build their food channels and monetize the content they create. In this edition, the program reached over 20 million aspiring culinary content creators and equipped over 50,000 participants with the skill and experience to start their online food channel.

After two intense months of training with some of the most prominent food influencers in India, like Kabita Singh (KabitasKitchen), Madhura Bachal (MadhurasRecipe), Teja Paruchuri (Vismai Foods), Tanhisikha Mukherjee (Tanhir Paakshala) and experts from YouTube and META, 10 deserving winners were awarded Rs. 5 Lakhs each in seed capital, to build their own content business. The food entrepreneurs who made their way to the coveted list are Sophia Machado, Shreya Rao, Trashika Dsena, Ashneet Kaur Anand and Sheetal Pednekar from Mumbai, Priyanka Kundu Biswas from Kolkata, Shailaja Nair from Trivandrum, Pinky Daswani from Pune, Vandana Jain from Gurugram and Benisha Martin from Mumbai/Hyderabad.

Commenting on this initiative Rajat Jain, Director, Foods business, at Nestlé India said, “I would like to extend my warmest congratulations to the winners of this edition of MAGGI Apna Food Business. Over the years MAGGI has evolved into a symbol of empowerment, innovation, and a celebration of the culinary arts. ‘MAGGI Apna Food Business’ is yet another testament of our unwavering commitment towards celebrating the cooks and being their ally. It gives us immense pleasure to have played a part in turning their dreams to reality. I would also like to extend my gratitude to our partners from India Food Network who played a critical role in the seamless execution of the second season of MAGGI Apna Food Business.”

Over the last four decades, MAGGI has earned the love and trust of countless Indians, inspiring the culinary curiosity of aspiring chefs. Through its wide range of products, MAGGI has empowered cooks and foodpreneurs to create dishes that bring joy to people’s lives every day. Envisioned as a key element of its Desh Ke Liye 2 Minute initiative, MAGGI Apna Food Business has grown fr

Mumbai, 13th June 2024: Amazon miniTV, Amazon’s free video streaming service, recently released the bromance dramedy series Namacool. Ever since its release, the series has been garnering immense love from audiences across the country. Namacool is set in the lively city of Lucknow, well-known for its penchant for one-upmanship. It focuses on the lives of Mayank and Piyush, two inseparable best friends struggling with the consequences of their upbringing as they yearn for love and fame. But what starts off as a tryst to fortify their identity as “real men” and win the “love of their lives,” soon turns into a spiral of insane treachery and criminal activity. With a wholesome blend of comedy, drama, suspense, and romance, Namacool features Abhinav Sharma, Aaron Koul, Hina Khan, Abhishek Bajaj, Anushka Kaushik, Faisal Malik, and Aadil Khan in pivotal roles.

Abhinav Sharma, who plays Mayank in the series, talks about his camaraderie with his on-screen best friend Aaron Koul, who portrays Piyush, expressing, “My bond with Aaron was effortless from the start. Aaron has this knack for bringing out genuine reactions, both on and off the screen. He’s such a spirited individual, it’s fun spending time with him. The connection was instant, and with our shared circle of friends from Delhi, working together felt like a natural progression after we first met.”

Abhinav further recalls one of the most difficult scenes from the series, saying, “Portraying Lucknow in a genuine light was quite a task. We didn’t want to fall into any stereotypes, but we also aimed for a relatable approach. Our goal was to strike a balance – to keep it real without hurting anyone’s feelings. It was a challenge, but we were determined to represent the city as authentically as possible.”

Namacool is now streaming exclusively on Amazon miniTV for free within Amazon’s shopping app, on Prime Video, Fire TV, and Smart TVs, or download the app from the Play Store.

India,13th June 2024 Chinese Wok, India’s largest Chinese restaurant chain, launches its exciting Cricket season campaign. The campaign is a delicious combination of irresistible food deals, exclusive match-day offers, and a star-studded social media lineup. The brand tied up with the popular influencer Uorfi Javed, known for her bold fashion choices, who created a stir with a custom-made “Chinese Wok” dress that took social media by storm. Popular celebrities and influencers like Rashi Khanna, Dinesh Karthik, Dhanashree Verma, Samay Raina, Kanika Mann, RJ Naved and many others with a combined reach of over 10 million followers joined the campaign. They captured the essence of the brand in a unique and eye-catching way.

Cricket fans will devour special “Cricket Combos” during matches, alongside ongoing deals like the popular Wednesday “Buy 1 Get 1” and the budget-friendly Sunday menu at flat Rs. 149/- These fan-favorite offers will continue throughout the season, with daily surprises announced on social media, simmering the excitement. As Chinese Wok continues to expand with 200 outlets nationwide, it remains committed to offering the best and flavourful Chinese cuisine at affordable prices.

“We’re thrilled with the results!” says Aayush Agrawal, Founder and MD of Chinese Wok. “By combining delicious food, exciting deals, and engaging with star power, we are creating an unforgettable experience for cricket fans and foodies. We look forward to continuing the success with the ongoing T20 World Cup and establishing Chinese Wok as the preferred destination for delicious and affordable T20 season meals.”

The T20 World Cup promises another season of culinary delights and exciting deals. Fans can expect to see their favorite cricketers and food personalities take centre stage, making it a delicious celebration of cricket.

Bangalore, 13th June 2024: ALLEN Digital announces the outstanding accomplishments of its Online Program student Avik Das, who has secured All India Rank (AIR) 69 in the JEE (Advanced) examination with an impressive score of 307/360. Avik’s achievements extend beyond this–he scored an exceptional 705/720 in NEET-UG and topped the West Bengal State Board with a stellar 99.2% score. Additionally, he stood 7th in the West Bengal Joint Entrance Exam (WBJEE).

Hailing from Alipurduar, West Bengal, Avik attributes his success to the top-notch faculty, high-quality content, and personalized guidance provided by ALLEN Online Programs. “I chose to prepare for these competitive exams online because I wanted to stay close to my family and have their support throughout this journey. The guidance from my faculty and mentors, combined with the targeted practice offered on the ALLEN App, helped me achieve this phenomenal milestone,” said Avik. His love for physics was inspired by his grandfather, a math teacher, and his first mentor. Talking about the road ahead, he says he wants to pursue Astrophysics at IISc Bangalore, renowned for its research excellence.

Other standout achievements for ALLEN Digital in the JEE (Advanced) 2024 include that of Mayukh Chowdhury (AIR 161) from Kolkata and Garv Chaudha (AIR 163) from Jabalpur.

Abha Maheshwari, CEO of ALLEN Digital, said, “Combining our best-in-class faculty, robust curriculum, and state-of-the-art AI-based ALLEN app, we are building on our 36-year legacy to help thousands of students realise their dreams. Our online learning programs have been designed to tackle critical challenges often associated with online education, ensuring personalised content and strong out-of-class support. The extraordinary results from our ALLEN Online Programs students this year reflect our commitment to academic excellence.”

Additionally, ALLEN Digital celebrates the success of thousands of its students in the JEE (Advanced) and NEET-UG examinations in 2024. 14 ALLEN Online Programs students made it to the top 500 AIR in JEE (Adv.) 2024, while five students achieved a perfect score of 720/720 in NEET-UG.

As an industry first, Allen Career Institute, the parent company of ALLEN Digital, has set a new benchmark in transparency and credibility this year. EY (Ernst & Young) has independently verified the authenticity of these results.

Mumbai, 13th June 2024: Nashik-based electric vehicles manufacturer, Jitendra New EV Tech, is pleased to announce Mr. Sachin Shende as its National Head of Sales and Marketing. Mr. Shende brings with him a wealth of experience spanning over two decades in the automotive sector, with a notable focus on 2W, 3W, and 4W commercial vehicles. His extensive expertise and strategic vision make him an invaluable addition to the team.

In his new role, Mr. Shende will be instrumental in driving the company’s sales and marketing initiatives, with a long-term objective to reinforce Jitendra New EV Tech’s presence in both the B2B and commuter segments. With a robust background in the automotive industry, Mr. Shende holds a Bachelor’s degree in Mechanical Engineering (B. Tech). On the back of his technical expertise and deep understanding of automotive engineering principles, he is well-positioned to steer Jitendra New EV Tech and make it the most preferred brand in the rapidly evolving electric vehicles market.

Mr. Samkit Shah, Co-Founder of Jitendra New EV Tech, said, “We are thrilled to welcome Mr. Sachin Shende to the Jitendra EV family. His proven track record of driving growth and his visionary approach align perfectly with our mission to revolutionize the electric vehicles industry. With his guidance, we are confident in our ability to achieve new milestones and solidify Jitendra EV’s position as a frontrunner in the market.”

Mr. Sachin Shende, National Head, Sales and Marketing, Jitendra New EV Tech, said, “My goal is to position Jitendra New EV Tech as the leading choice for both businesses and commuters. By leveraging cutting-edge technology and delivering exceptional value, alongside our commitment to innovate and provide customer satisfaction, we aim to redefine the electric vehicles experience and set new standards in the two-wheeler category.”

Kutch, 13th June 2024: FUJIFILM India – a leading healthcare company is proud to announce the extension of its Tuberculosis (TB) Screening under its CSR campaign to the Kutch District of Gujarat with its implementation Partner Apollo Telemedicine Network Foundation, further broadening the scope of its community health initiatives that are already underway in Valsad and Banaskantha. This significant step aligns with the commitment to the national TB elimination campaign, “TB Harega Desh Jeetega,” reinforcing the dedication to combatting TB across India.

The National TB Elimination Programme’s India TB Report 2024 reveals that 25.55 lakh TB cases were notified last year, marking the highest number since the program’s inception in the 1960s. Despite positive trends, the estimated number of TB cases remains high at 27.8 lakh in 2023. TB-related deaths remained unchanged at 3.2 lakh. These figures underscore the substantial TB burden in India and the need for sustained efforts to reduce both incidence and mortality.

With India bearing the highest burden of TB globally, it is crucial to adopt a cohesive and robust approach to eradicate this disease. FUJIFILM India’s expanded efforts in Kutch reflect their resolve to contribute to the national goal of eradicating TB. The campaign emphasizes the importance of early detection, continuous awareness, and comprehensive treatment to curb the spread of tuberculosis.

Building on its past initiatives, FUJIFILM India has successfully conducted numerous screenings and awareness programs in Valsad and Banaskantha, reaching thousands of individuals and providing critical support in the fight against TB. Since the inception of the TB screening CSR initiative in Gujarat, FUJIFILM India has been able to screen 8,218 individuals. Their innovative mobile TB diagnostic units, including the advanced FDR X-Air, have played a vital role in these efforts, ensuring that even the most remote communities get a comprehensive active case-finding project of Tuberculosis.

Mr. Kai Yoshida, Business Advisor, Medical Systems Division, FUJIFILM India, shared his enthusiasm – “At FUJIFILM India, we are deeply committed to leveraging our technological expertise to improve community health outcomes. Extending our TB screening under CSR campaign to Kutch District of Gujarat is a testament of providing advanced diagnostic solutions and comprehensive healthcare services to communities which are far from the reaches of modern healthcare. The FDR X-Air, a state-of-the-art portable X-ray machine, is designed to offer high-quality imaging in a compact and mobile form for TB screening. This advanced technology will allow for quick and accurate TB screening in the remote regions, significantly improving early detection rates. The introduction of new van equipped with the FDR X-Air into Kutch District of Gujarat will enhance FUJIFILM India’s capacity to deliver timely diagnostic services and expand the reach of our TB campaign under CSR project.”

Mr. Abhi Shekhar Singh, Vertical Head, Corporate Communications & CSR, FUJIFILM India, added, “My extensive travel and field visits to Valsad and Banaskantha motivated me to take the challenge to expand our active case finding project of TB Detection to the largest district in India which is 45,674 square kilometres and poses a challenge to any public health program to manage its day-to-day operations. I am confident that the professional team of Apollo Telemedicine Network Foundation along with our robust handheld x-ray device, FDR X-Air will triumph all the hostilities and irrespective of the unforgiving terrain and climate in the region, we will be able to serve the people in our mission to support eradication of TB from India. As a leading healthcare company in India, FUJIFILM India, is committed to uphold the Fujifilm’s Group purpose which is “Giving our World More Smiles” and our efforts to take difficult challenges for the social good is a living example of that.”

FUJIFILM India remains steadfast in its mission to promote health and well-being through its various CSR initiatives. Their commitment to fighting TB and supporting community health initiatives is unwavering as they continue to collaborate with local health authorities and organizations to ensure that their efforts yield tangible and lasting results.

Mumbai, 13th June 2024: The Music Vruksh Baithak 2024 was recently held at the prestigious YB Chavan, Rangaswar Auditorium, Mantralaya, Mumbai. This event celebrated the rich tradition of Indian classical music through performances by Ms Nithya Rajendran, providing a rich exposure to classical music to a diverse audience set. The event also hosted performances by the team and students of Music Vruksh Academy. The event was graced by the presence of Chief Guest Shri A.K. Purwar, Ex-Chairman of State Bank of India, and family.

Music Vruksh is dedicated to promoting music awareness and mindfulness, aiming to spread love and passion for Indian Classical Music. The platform offers concerts, demonstrations, and workshops as well as online and offline classical music enrichment sessions for corporates, adults, and children. Attendees and students from Mumbai, other parts of India, and countries like the USA, UK, and UAE have benefitted from Music Vruksh’s comprehensive programs.

The evening commenced with an introduction by the compere, highlighting Nithya Rajendran’s vision and the philosophy underlying Music Vruksh. The compere elaborated on Nithya’s classical music journey across both the Hindustani and Carnatic styles, and Music Vruksh’s inclusive mission to demystify classical music and make it relatable to a wider audience.

Following the introduction, Nithya Rajendran captivated the audience with a solo performance that showcased Raagas in an innovative, interactive format. The audience experienced the same Raaga and its personality across three styles – Hindustani, Carnatic, and Bollywood. Next, Nithya performed with her Music Vruksh singing team, comprising Kaustubh More, Yojana Palsule Desai, and Srushti Kulkarni. This segment included Nithya’s original Tarana composition and her unique take on Raag Yaman, which infused Western harmonies and Carnatic music elements.

The event continued with speeches from sponsors Ashani Hirway, Head of Da Vinci Montessori School, and Dr. Varsha Patil of The Blessings Wellness Clinic, acknowledging the event’s impact and significance. Attended by 200 people, the event drew a diverse crowd across ages and professions, including bankers, artists, entrepreneurs, doctors, educational heads, and children.

The highlight of the Baithak was the performances by Music Vruksh students, ranging in age from 7 to 65 years. The students presented advanced-level Bada Khyal compositions and performed various Raagas such as Raag Puriya Dhanashree, Durga, Komal Dhaivat Vibhaas, and Bilaskhani Todi. A music quiz conducted by student Arundhati Venkatesh jogged the audience’s memory about the Raagas, adding an interactive element to the evening.

The event concluded with a heartfelt vote of thanks from Nithya Rajendran, who expressed her gratitude to her team including the admin head of Music Vruksh, Ms. Sherebeth Pereira, and the audience.

The online Baithak is scheduled for June 12, 2024, starting at 10 AM. The performances of the online participants will be released on Music Vruksh’s official social media platforms: Facebook, YouTube, and Instagram.

India,13th June 2024: Indians and their love for weddings are unmatched. With the wedding season yet to arrive, many are yearning for the joy and chaos of wedding celebrations. But worry not, ShemarooMe is all set to fill that void with the World Digital Premiere of the highly anticipated Gujarati family comedy-drama, ‘Lagan Special’. Starring the beloved duo Malhar Thakar and Puja Joshi, alongside Mitra Gadhavi, Lagan Special blends romance, drama, comedy, and the delightful chaos of a Gujarati family wedding with an unusual, unexpected twist that will leave everyone exclaiming, ‘Haa Lagan toh search Special Che!’ Premiering exclusively on ShemarooMe, Lagan Special promises to deliver unlimited entertainment.

Lagan Special follows the journey of Shekhar (Malhar Thakar) and Suman (Puja Joshi) through their arranged marriage. However, their journey encounters a hurdle when Suman discovers that Shekhar doesn’t truly love her. This revelation prompts Suman to call off the ceremony, igniting tensions between their families. Determined to win back her love, Shekhar embarks on an emotional journey to demonstrate his sincere devotion. Will their love story overcome these challenges, or will Shekhar find himself alone in the wedding car? Discover the fate of this couple only on ShemarooMe.

Directed by Rahul Bhole and Vinit Kanojia, and written by Suraj Baraliya, Lagan Special promises a delightful fusion of traditional wedding customs, foot-tapping music, infectious laughter, and heartfelt performances.

Opening up about the theme of Lagan Special and his character, Malhar Thakar said, “When I first heard the script from Suraj Baraliya, I was taken aback by the level of entertainment the movie promised. Amidst the romantic backdrop, the story explores the passion and emotions of the wedding planners, designers, and families striving to perfect the special day for the bride and the groom. Shekhar, the character I portray, embodies the innocence and excitement of a man preparing for marriage, but confusion between the to-be-married couple leads to chaos. This sets Shekhar on a daunting task to win back Suman’s trust. Now, as Lagan Special is releasing on ShemarooMe, the audiences will be able to resonate with every emotion Shekhar and Suman experience, drawn in by their undeniable chemistry.”

Puja Joshi, who plays Malhar’s onscreen bride in the film, added, “Marriage is one of the most important days in a girl’s life, and my character, Suman is just like any other girl eagerly awaiting her big day. However, her heart, hopes, and trust are shattered by something she never imagined, even in her worst nightmares. Lagan Special is a project very close to my heart because I lived every moment of Suman’s journey on set. I’m thrilled that the film is finally releasing on ShemarooMe, allowing everyone to be a part of this uniquely extraordinary wedding.”

If you missed singing along to ‘Zulan Morli Vaagi Re Raajaanaa Kunvar, Haalo Ne Jovaa Jaaye Morli Vaagi Re Raajaanaa Kunvar…’, here’s your chance! Watch Lagan Special, an emotional rollercoaster celebrating the essence of relationship and family, only on ShemarooMe.

New Delhi, India, 13th June 2024 – Garhwal United Football Club (GUFC) has long been a beacon of women’s football in the region, fostering talent and promoting the sport among young women, many of whom come from humble backgrounds. Participation in the Indian Women’s League 2 (IWL 2) and Football Delhi Women’s Premier League (FDWPL) presents a significant opportunity for the team to showcase their skills on a national platform, gain invaluable experience, and inspire future generations of female footballers. To support this endeavor, Garhwal United has launched a fundraising campaign on Ketto, a prominent crowdfunding platform.

This initiative aims to raise essential funds to support the team’s participation in the upcoming IWL 2 & FDWPL. The fundraiser, titled “Empower Goals: Support Garhwal United’s Journey to Indian Women’s League 2 & FDWPL,” is now live on Ketto and can be accessed here.

Competing in the IWL 2 & FDWPL requires substantial financial resources. The funds raised through this campaign will be used for:

• Travel and Accommodation: Ensuring the team can travel and stay at venues across the country.
• Training and Equipment: Providing the best training facilities and equipment to enhance performance.
• Medical Support: Ensuring players have access to necessary medical care and fitness programs.
• Logistics and Operational Costs: Covering expenses related to participation in the league, including registration fees, kit, and other operational needs.

By contributing to this fundraising campaign, supporters will play a crucial role in empowering these talented athletes to achieve their dreams. Every donation, no matter how small, brings Garhwal United Football Club one step closer to competing and winning in IWL 2 & FDWPL, helping them to rise to greater heights in Indian women’s football.

“We are thrilled to partner with Garhwal United Football Club in their journey to the Indian Women’s League 2 & FDWPL,” said Varun Sheth, Co-founder of Ketto. “At Ketto, our mission is to empower dreams and support impactful causes. We believe that by coming together, we can help these talented athletes reach new heights and inspire future generations.”

Many players on the Garhwal United team come from economically disadvantaged backgrounds, making their journey in competitive football even more remarkable. The opportunity to compete at a national level not only enhances their skills and confidence but also offers them a platform to break barriers and pursue their aspirations in sports. Contributions to this fundraiser will directly support these young women, providing them with the resources they need to excel.

To contribute, visit the fundraiser page on Ketto: Empower Goals: Support Garhwal United’s Journey to Indian Women’s League 2 & FDWPL. Donating is simple, secure, and directly contributes to the team’s efforts.

Together, let’s empower Garhwal United to achieve their goals and inspire countless young women to dream big in the world of football.

Bengaluru, India –13th June 2024– Vieroots Wellness Solutions, the world’s first complete personalized health ecosystem, today launched its captivating brand film that introduces the concept of Human Performance Optimization (HPO). This evocative film challenges viewers to look beyond generic wellness solutions and embrace a future where health optimization is tailored to their unique DNA.

Vieroots’ HPO approach goes beyond traditional wellness. The film’s powerful narrative ignites self-reflection, prompting viewers to question if they’re truly reaching their full potential. Vieroots believes a one-size-fits-all approach simply doesn’t cut it. To unlock true well-being, individuals deserve a deeper understanding of their body’s unique makeup.

Vieroots’ HPO programs leverage cutting-edge science and technology to deliver this personalization. The film showcases the seamless integration of AI, epigenetic lifestyle modifications, big data, and wearables. This holistic approach empowers individuals to optimize their physical, emotional, and cognitive performance, regardless of age, lifestyle, or current health metrics.

Sajeev Nair, Founder & Chairman of Vieroots Wellness Solutions, emphasizes the transformative power of HPO: “This film embodies Vieroots’ philosophy: we believe the human body is capable of extraordinary things. Through HPO, we empower individuals to become architects of their own health. Epigenetic modifications, the core focus of our approach, have the potential to revolutionize the future of healthcare.”

Vieroots’ industry-leading product, EPLIMO, is a testament to this commitment to personalization. EPLIMO leverages a self-administered genetic test and detailed metabolic assessment to generate a comprehensive picture of an individual’s health potential. AI then analyzes this data, pinpointing risks for over 250 lifestyle diseases before symptoms appear.

Vieroots also has an extensive catalog of precision nutrition supplements, with the brand also offering consultations by certified coaches. Vieroots is all set to launch its biggest flagship wearable tech this year, adding more key elements to its health ecosystem.