Archives 2024

New Delhi, 18th May 2024: Mankind Pharma, the No.1 Pharmaceutical company in the antihypertensive Segment in India, as per MAT April’ 24 volume sale (Source: IQVIA) has launched a nationwide campaign on the occasion of World Hypertension Day called ‘Limit White India’. This initiative aims to raise awareness about the dangers of excessive salt and sugar consumption which with other factors like a sedentary lifestyle and obesity can be a major risk factor for hypertension.

Studies have shown that 1 in 4 adults in India suffer from hypertension and 101 million people in India which is about 11.4% of the country’s population, are living with diabetes. Diabetes and hypertension are often referred together as “partners in crime” due to their closely linked impact on global health. It is common knowledge that these conditions not only coexist but exacerbate each other, creating a compounded risk of severe health issues such as cardiovascular diseases, stroke, and kidney failure. The ‘Limit White India’ campaign focuses on educating Indians to limit their intake of ‘whites’ like salt and sugar. The campaign emphasizes the need for gradual lifestyle changes to improve cardiovascular health. To drive a three-year awareness program, Mankind Pharma aims to partner with healthcare professionals (HCPs) in the management of hypertension and diabetics across the country.

“Hypertension is a silent killer, and Mankind Pharma is committed to tackling it head-on through the ‘Limit White India’ campaign.” said Dr Sanjay Koul, Chief Marketing Officer, Mankind Pharma Ltd. “Excessive salt and sugar are significant contributors to uncontrolled blood pressure levels and blood sugar levels. Studies have shown Indians on average consume five times the WHO recommended quantity of sugar annually. By raising awareness and promoting lifestyle modifications, we aim to empower people to make informed choices for their well-being.”

As part of the campaign, Mankind Pharma will engage cardiologists, endocrinologists, diabetologists, general practitioners, and the public through educational initiatives. These include conducting journal clubs, distributing ‘Cardiac Cognizance’ newsletters, radio awareness programs with doctors, and blood pressure screening camps nationwide.

Nonprofit offers free drive-thru farm-fresh produce to the community.

(St. Louis, Mo., May 17, 2024) A Red Circle recently launched its third annual Good Food Friday’s program, a free weekly produce giveaway that runs from 3 to 5 p.m. every Friday through October. The initiative takes place at A Red Circle’s North County Agricultural Education Center (NCAEC) located at 4521 Hamilton Ave. in Pine Lawn, Mo.

Good Food Friday visitors receive a complimentary bag containing freshly harvested fruits, vegetables, herbs, and eggs from NCAEC’s collaborative growing space on a first-come, first-served basis. A Red Circle also provides recipes plus storage tips, and the nonprofit’s Food & Farm Teaching Specialist Chef Queenie Vesey conducts recipe demonstrations with food samples, weather permitting.

The NCAEC is an urban farm oasis established by A Red Circle in 2019 on five converted residential lots. The space features fruit trees, chickens, bee hives, and a hoop house that allows for year-round vegetable production. Visitors are invited to tour the farm where their produce has been grown.

Founded in 2017, A Red Circle is a nonprofit dedicated to the advancement of racial equity in North St. Louis County, Mo. The organization creates economic and community betterment solutions through education, employment, and empowerment. A Red Circle has four Missouri locations – Healthy Flavor Community Garden in Riverview, North County Agricultural Education Center in Pine Lawn, The Creative Spot in Ferguson, and North County Community Nexus in Bellefontaine Neighbors – to best serve the community and improve wellness opportunities for its citizens who experience healthy food access disparities in the region.

Reservations are not required. For more information about Good Food Fridays, call (314) 328-2286 or visit www.aredcircle.org.

(St. Louis, Mo., May 17, 2024) – Leif Assurance, a full-service insurance agency that exclusively handles construction insurance, recently announced that McKenna Goodman earned her Chartered Property Casualty Underwriter (CPCU) designation. Goodman’s newest professional credential is for those who specialize in risk management and property casualty insurance. This designation is only held by approximately 4% of professionals in the insurance industry.

The CPCU designation is recognized for its rigorous requirements, including the completion of eight exams and an ethics course. The program is only offered by The Institutes, an industry organization that provides educational support, resources, and research to risk management and insurance professionals so they can better serve the public. CPCU required coursework focuses on insurance operations, foundations of risk management and insurance, business law for insurance professionals, and finance and accounting for insurance professionals.

In addition to her CPCU designation, Goodman also holds certifications as an Associate in Risk Management (ARM) and a Professional Workers’ Compensation Account Manager (PWCAM). As a Commercial Lines Manager, Goodman manages all aspects of the renewal process for Leif Assurance’s clients. She also assists with new business acquisitions, as well as oversees the needs of current client accounts.

“McKenna’s latest achievement demonstrates her unwavering commitment to excellence,” said Leif Assurance CEO JD Powers. “This is a premier designation that truly sets her apart from her peers. We are extremely proud of her accomplishment, which solidifies her position as a leader in the property and casualty insurance realm.”

Founded in 2022, Leif Assurance offers actionable risk management, as well as data-driven pricing models to build the most accurate risk profiles so contractors are rewarded for safe job sites with earned insurance savings. Leif provides cost-effective and comprehensive insurance solutions for worker’s compensation, general liability, builders’ risk, inland marine, and commercial auto.

Leif Assurance is the sister company of Powers Insurance & Risk Management and Valley Insurance Agency Alliance (VIAA), a cohesive family of more than 160 independent insurance agencies in Missouri and Illinois. Powers Insurance & Risk Management is one of the largest family owned and operated independent insurance agencies in the bi-state region. All three companies are located at 6825 Clayton Ave. For more information about Leif Assurance, call (314) 202-4200 or visit www.leifassurance.com.

Gurugram: Anant Raj Limited is currently focussing at their 200-acre integrated residential township in Sector 63A, Gurugram which has composition of Villas, Floors, Commercial and Group Housings. They recently introduced their Ultra Luxury Project, “THE ESTATE RESIDENCES,” featuring just 248 units of spacious 4 BHK residences, totalling over 1.00 million sq. ft. of saleable area. The market response to this project has been overwhelmingly positive, with units sold within a few days of launch. It is believed that Anant Raj has plans to introduce more projects within this township in various phases over the coming years. These launches will also include 3-4 Group Housings.

In addition to the above township Anant Raj also possess significant land holdings, approximately 100 acres in Delhi and another 100 acres in NCR. Development of lands in Delhi is said to commence once the Master Development Plan 2041 of Delhi is notified.

Anant Raj Limited’s Founder Chairman, Sh. Ashok Sarin, had a vision of providing quality accommodation to industrial workers residing on the outskirts of cities. And hence planned for affordable housing project in Neemrana, Rajasthan, tailored to meet the needs of industrial workers. One more such project in Tirupati, Andhra Pradesh, represents another step towards enhancing the living conditions of factory workers.

Anant Raj boasts a rich legacy spanning more than five decades, marked by numerous investments across various sectors. With a diversified portfolio that includes a range of completed projects, encompassing both residential and commercial developments in Delhi, NCR, and several other cities.

Additionally, Anant Raj Cloud, a 100% subsidiary of Anant Raj Limited is spearheading the development of Tier-III and Tier-IV Data Centers with a total capacity of up to 307 MW. The company plans to invest over Rs 10,000 crores over the next 5 years.

17th May 2024: Shikhar Dhawan, the Gabbar of Indian cricket, is ready to break new ground with his debut as a host with a new chat show, ‘Dhawan Karenge’, set to premiere on 20th May on JioCinema Premium. Part of the premium plans starting at Rs. 29 per month, which offers top-notch content across categories, ‘Dhawan Karenge’ will see the cricketing maestro in a new avatar, welcoming prominent guests such as Akshay Kumar, Harbhajan Singh, Taapsee Pannu, Bhuvan Bam, Rishabh Pant, amongst others for authentic and unfiltered conversations, combined with some fun game segments. The show has been curated and produced by Asia’s leading media network One Digital Entertainment.

The promo released today offers an engaging glimpse of the format of the show. From delving into the intricate lives of beloved Bollywood celebrities to shedding light on behind-the-scenes world of cricketing legends and content creators, each episode takes place in a different intimate space that has a special significance to the featured guest. The talk show takes viewers on a journey filled with heartwarming narratives and engaging dialogues.

Sharing his excitement on his debut as a host, Shikhar Dhawan said, “Embarking on this inaugural journey with Da One Entertainment feels like stepping onto a pristine field, brimming with anticipation and thrill. Dhawan Karenge pledges to artfully fuse the essence of diverse industries like movies, sports, spirituality, and the business world, crafting a genuine and mesmerizing immersive experience. As I dive into this venture, I’m poised to bring forth my A-game, infusing the talk show with my distinct persona and energy that cricket lovers recognize. It’s not just about entertainment; it’s a personal connection with my fans, a chance to unveil facets previously unseen and foster genuine connections. Each episode will unfold like a fresh inning, with its narrative and ambience, eagerly awaiting to be shared with our viewers! I’m thrilled to collaborate with One Digital Entertainment and Jio Cinema in bringing this vision to life.”

Dhawan Karenge will also see guests dive into a plethora of interactive segments, from shayari banters to playful recreations of the iconic Dhawan pose. As Shikhar and the guests go down memory lane in each episode, they share their heartfelt stories, candid confessions, and plenty of juicy gossip. This seamless blend of entertainment and nostalgia promises an enjoyable ride for the audience.

New Delhi,17th May 2024: KL Deemed to be University, India’s leading university, is committed to providing a vibrant and sustainable hub for the startup ecosystem, designing innovative solutions for societal challenges faced by communities. Through ACIC KL Startups Foundation supported by AIM and NIITI Aayog, the university facilitates various support systems to enhance Community innovators, Grassroot Innovators, & student entrepreneurial journeys. The ACIC KL Startups Foundation had selected a second batch for the Community Innovator Fellowship Program recently.

The Community Innovator Fellowship program, an initiative by Atal Innovation Mission, NITI Aayog, in collaboration with UNDP India, aims to facilitate knowledge building and provide infrastructure support to aspiring community innovators. This one-year intensive fellowship program is open to applicants regardless of their socio-economic background. Fellows will gain SDG awareness, entrepreneurial skills, and life skills while working on their ideas.

Batch 1 has three fellows including Ms. P. Vyshali from Suswan Farms Private Limited ( Lee Bazar), who works with community women on secondary products to sorrel leaf; Mr. Naga Munesh, who developed a sugarcane harvesting machine; and Mr. Ch. Prabhu Dev, who created Rhea, an IoT device for water distribution system alerts and notifications. Batch 2 includes five fellows; Ms. C. Mouninka, who focuses on healthy mushrooms; Mr. J. Naresh Kumar, who developed a piezoelectric bike; Mrs. Ravali, who founded Swadist; Mr. Jayavarden, who produces organic soaps; and Mr. Maheswar, who works on converting agro waste to wealth.

Dr. G. Pardha Saradhi Varma, Vice-Chancellor of KL Deemed to be University, said, “Our university is at the forefront of empowering innovators and entrepreneurs to address societal challenges and uplift their communities through impactful and sustainable solutions. Through our ACIC KL Startups Foundation, we offer unique and incentivized solutions that encourage students, researchers, and individuals to ideate and design novel innovative solutions for communities.”

The Foundation is currently inviting applications for summer internship programs, including Social Internship Programs and Technical Internship Programs, each lasting 45 days. In the Social Internship Program, interns will participate in hands-on activities, workshops, and projects designed to develop innovative solutions to social challenges. The Technical Internship Program combines workshops, mentorship, and project-based learning, allowing interns to gain valuable insights into the key stages of the innovation lifecycle, from ideation to market launch.

Talking about the initiatives, Mr. Raman Kanth Vallabhaneni, CEO ACIC KL said, “We enable students to achieve their dreams through various initiatives. Our pre-incubation program assists aspiring entrepreneurs in developing their business ideas. The incubation program provides startups with mentorship, workspace, and resources to grow their businesses. The acceleration program helps startups scale their businesses and prepare for investment. There are currently 21 incubated startups and 28 pre-incubated startups. ACIC KL Startups Foundation has the ‘Startup India Seed Fund’ and is in the process of obtaining funds from other Government initiatives.

KL Deemed to be University through its various initiatives, programs, and centers encourages innovation and entrepreneurial spirit in aspiring regions, provides infrastructure and capacity-building opportunities to potential innovators, and supports startups in achieving sustainable and scalable growth across various geographies and sectors.

17th May 2024 TCL – a leading global brand in the Television and Home Appliances segment has recently on-boarded the Indian cricket team captain Rohit Sharma, represented by RISE Worldwide line, as the national brand ambassador to augment its brand presence. By leveraging Sharma’s goodwill in the market and his association with the most popular sport in the country, TCL aims to increase its brand visibility and credibility in the Indian Market, especially for televisions and washing machines.

Being one of the finest cricket players in Indian cricket history, with over six titles in the t20 tournament and a stellar performance in the 20 World Cup, Sharma’s ambition to go big with every game seamlessly aligns with TCL’s ‘GO BIG’ marketing strategy that focuses on large screen-sized TVs. India’s GDP has been growing tremendously in the past few years paving the way to increased customer expectations. Keeping this in mind, TCL has always emphasized providing extraordinary experiences to its customers. With its exquisite range of large screen-sized TVs, available at an affordable price; TCL has been successful in winning the trust of customers who keep an eye for bigger and better viewing experiences. In tandem, Sharma’s commitment to deliver 100% in every match, with every ball, and TCL’s commitment to sophistication and innovation make this exclusive one-year partnership a perfect match.

Delighted with the announcement, Philip Xia, General Manager, TCL India, said, “We are elated to welcome the one and only ‘Hitman’ to the TCL India family. Being a cherished icon, he inspires fans to strive for excellence just as we push the boundaries of excellence in technology and products with each launch. With the World Cup just around the corner, Rohit Sharma is undoubtedly the best partner, with whom we can grow our Indian community.”

Underpinning the company’s ambition to connect with its Indian audience and deliver an exceptional experience, the partnership will feature high-impact online and offline marketing campaigns starring India’s beloved ‘Hitman’. The combination of Rohit Sharma and TCL symbolizing power, impact, and a tech-savvy lifestyle will be instrumental in reinforcing the company’s position as a dynamic player in the consumer electronics market.

Talking about his partnership with TCL India, Rohit Sharma said, “TCL’s dedication towards innovating with bigger and better technology-oriented products is inspiring. With this approach, I am looking forward to supporting the company’s efforts to bring the Indian sports community together, through our shared love for cricket.”

As the captain of the Indian National Cricket team, Rohit Sharma has always gained admiration from a massive number of people who look up to him for his leadership traits. Since he likes to play big shots in every game, the brand is also committed to going big with innovation when it comes to all TVs and Washing Machines each year. Henceforth, by advocating a TCL product, the target group’s affinity and purchase consideration are predicted to increase remarkably.

Kolkata, 17th May 2024 – Today, Kolkata hosted the opening of LG Electronics’ fifth Business Innovation Center. This new facility is devoted to presenting LG’s best-in-class Enterprise, Consumer, and B2B2C products and solutions in an immersive setting, giving guests the chance to closely observe the newest advancements and investigate the seemingly endless possibilities with state-of-the-art offerings.

LG’s commitment to offering state-of-the-art solutions in a variety of industries is demonstrated by the LG Business Innovation Center in Kolkata. It offers a wide variety of items, such as cutting-edge consumer durables, information displays, commercial air conditioners, and information technology. To promote innovation and teamwork, the center provides a platform for users and enterprises to test and experiment with innovative solutions.

Among the key highlights of the Information Display category are the 136 All-in-One LED Screen, LG MAGNIT, LG Transparent OLED Signage, and LG CreateBoard. In addition to this, the Business Center also features System Air Conditioning products & solutions.

Attendees at the Business Center can explore LG’s industry-leading Multi V 5 and Multi V S series, renowned for their exceptional COP and compatibility with a wide range of indoor units. From customized air conditioning solutions to meet specific industry requirements to the latest flagship product, Multi i HOME, designed for premium residences and villas, LG demonstrates its dedication to providing innovative solutions for diverse customer needs.

Architectural favorites, such as the Round Cassettes and 1-way cassettes, both recipients of the prestigious “Red Dot Design” award, are also on display, showcasing LG’s commitment to aesthetics and design excellence. Furthermore, visitors will have the opportunity to discover the innovative Hydro Kit, a popular solution in the hotel and hospital industries, offering simultaneous hot water generation (as a by-product) alongside air conditioning.

Mr. Hemendu Sinha, Senior VP & Business Head, Business Solutions, LG Electronics India said, “We are excited to launch our newest Business Innovation Center in Kolkata. This facility represents our commitment to providing innovative products & solutions to our customers and partners. The BIC will enable us to showcase our most modern offerings and provide a platform for collaboration and co-creation of customized solutions with our partners.”

LG MAGNIT, the revolutionary Micro LED Display, redefines visual experiences with its cutting-edge technology and exceptional performance. LG MAGNIT captivates audiences with its deep blacks and vibrant colors. Its efficient power consumption and real-time ConnectedCare service ensure reliability and longevity.

LG Transparent OLED Signage represents a new era of visual communication, offering high transparency and vivid colors that seamlessly integrate with the surroundings. With its slim structure and expandable design, it provides endless possibilities for creative expression in various environments.

The LG MULTI V 5 is a revolutionary HVAC solution for high-rise buildings, boasting advanced technologies that ensure maximum energy efficiency and minimized operational costs. With its Dual Sensing Control, it intelligently monitors humidity and temperature, optimizing comfort while conserving energy. Additionally, its innovative features such as Smart Load Control and Enhanced Heating ensure reliable performance even in challenging conditions, making it the ultimate choice for energy-conscious buildings.

The MULTI V S by LG offers a compact and eco-conscious VRF solution ideal for residences and small offices.. Equipped with the R1 Compressor and controlled via the ThinQ™ app, the MULTI V S delivers high performance with minimal environmental impact, offering users maximum comfort and convenience.

The opening of the LG Business Innovation Center in Kolkata underscores LG’s commitment to driving innovation and empowering businesses across India. Through this center, LG aims to collaborate with partners and customers to co-create solutions that address their specific needs and challenges.

Maharashtra, 17th May 2024 In a pioneering initiative, EzeRx, a leading innovator in non-invasive diagnostic solutions, has partnered with PATH, a global nonprofit organization and Health Department, Satara Zilla Parishad. This strategic alliance aims to augment the Ayushman Bharat Program by bolstering primary healthcare services, with a special emphasis on addressing the unique health challenges faced by women in the rural Satara district. The intent behind the association is to promote proactive healthcare-seeking behaviors among women in the region.

As a critical component of this initiative, EzeRx has successfully deployed four of its innovative EzeCheck devices to support healthcare workers in Satara. These non-invasive devices are designed to streamline the screening and identification processes for better management of anemia. Their user-friendly nature and portability make them well-suited for field operations in rural settings, demonstrating their practical utility in the remote areas of Maharashtra.

The company also organized a comprehensive training session on the 2nd of May for community health officers in the Satara district. These sessions were attended by Dr Sunil Chavan, Additional District Health Officer; Mrs Aparna Bhide, Head of District Pharmacy; Vikas Namdeo Wadgaye, Resident Medical Officer, Satara District Hospital; and representatives from PATH and Health Department, Satara Zilla Parishad. The training was designed to help equip healthcare professionals with the necessary skills to effectively operate EzeCheck.

Partha Pratim Das Mahapatra, Founder and CEO of EzeRx, said, “We are delighted to join forces with PATH and Health Department, Satara Zilla Parishad in this much-needed initiative to uplift women’s healthcare in Satara district. The deployment of our EzeCheck devices and the training provided to community health officers mark significant strides towards our mission of making quality healthcare accessible to all. We are confident this collaboration will yield improved health outcomes and empower women to take charge of their well-being.”

Chaitali Roy, Co-Founder and COO of EzeRx echoed similar sentiments, saying, “Our partnership with PATH and Health Department, Satara Zilla Parishad exemplifies our unwavering commitment to ensuring equitable access to healthcare. By leveraging our cutting-edge technology and empowering healthcare professionals through comprehensive training, we aim to address the unique health needs of women in rural areas and drive meaningful change within the community.”

The success of this collaboration in the Satara district is a promising model for future initiatives, underscoring the potential of public-private partnerships in tackling healthcare challenges in underserved regions. EzeRx, PATH, and Health Department, Satara Zilla Parishad remain steadfast in their efforts to promote equitable access to healthcare and elevate women’s overall well-being in rural Maharashtra.

New Delhi, 17th May 2024 – JK Maxx Paints proudly unveils its latest brand campaign, #SingleBrandSharmaJi, aimed at solidifying its position as a premium home beautification solutions provider.

Rooted in a legacy of trust and excellence spanning two decades, JK Maxx Paints builds upon the success of JK WallMaxX Wall Putty as the undisputed leader and custodian of beautiful walls and homes. Recognized for its strong distribution & market presence, brand leadership, and commitment to quality & innovation, JK WallMaxX Wall Putty enjoys the unwavering trust of consumers nationwide. Understanding customers’ evolving needs, JK Maxx expands its portfolio to now offering a complete range of decorative paints and finishes.

The campaign resonates deeply with JK WallMaxX customers who prioritize trust and consistency in their choices. Featuring renowned actor Jimmy Shergill as Sharma ji, a discerning homeowner who values quality & fervent brand loyalty, the campaign underscores the reliability of JK Maxx Paints as the preferred choice for home beautification needs.

Mr. Nitish Chopra, Dy. The business Head of JK Maxx Paints (JK Cement Ltd.), expressed excitement about the campaign, stating, “we are delighted to introduce our latest campaign, #SingleBrandSharmaJi, which encapsulates the essence of JK Maxx Paints and our unwavering commitment to trust, excellence and quality. With over two decades of leadership and innovation in enhancing wall aesthetics, exemplified by our flagship product JK WallMaxX Wall Putty, we are poised to elevate the standard of home beautification with JK Maxx Paints.”

In addition to television, the campaign will leverage various digital platforms including Instagram, Facebook, and YouTube to reach a wider audience.

JK Maxx Paints offers a diverse range of wall, wood, and metal paints, as well as textures and designer finishes, combining aesthetics with durability and protection. Grounded in core values of quality and customer satisfaction, the products offer superior performance, longevity, and visual appeal.

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