Archives December 2023

13th December 2023: PVR INOX Ltd, India’s leading multiplex chain, today announced the launch of Season 2 of the “Spin Your Way to NBA” contest. As a part of its association with the NBA in India, PVR INOX announced the much-anticipated Season 2 of this exhilarating contest. The competition invites participants from across the country to showcase their basketball-spinning skills by recording a video of themselves spinning a basketball on their fingertip. The participants are encouraged to share their videos on Instagram, and the individual demonstrating the longest duration of basketball spinning will have the chance to win an all-expenses-paid trip to the United States of America to witness NBA games live.

Spinning the basketball on the fingertip requires skills and patience, and a lot of practice. Starting from 8th December 2023, the 10 day-long contest will give a chance to the participants to showcase their wrist strength, stability, reflexes and patience. To be eligible, participants must tag @pvrcinemas_official and @inoxmovies on Instagram while sharing their videos, using the hashtag #PVRINOXSPINTOTHENBA.

Gautam Dutta, the Co-CEO of PVR INOX Ltd, said, “As we embark on the exciting journey of Season 2 of the ‘Spin Your Way to NBA’ contest, we are thrilled to witness the enthusiasm and talent our patrons bring to the fore. This unique contest allows us to celebrate the spirit of basketball and showcase the incredible skills of our participants. Our commitment to building a stronger connection with our patrons is reflected in initiatives that go beyond traditional entertainment. This contest not only provides a platform for participants to showcase their basketball-spinning skills but also invites our patrons across the country to come forward, give it a shot, and potentially spin their way to the US for a memorable NBA experience. We look forward to a thrilling Season 2 filled with skill, passion, and unforgettable moments for our valued audience.”

 The 1^st edition of “Spin Your Way To NBA” contest was won by Mrityunjay Patidar from Bengaluru. He spun the basketball for 4 minutes and 27 seconds on his fingertips. As a gratification, Mrityunjay won an all-expenses-paid trip to Abu Dhabi to watch NBA Abu Dhabi Games 2022.  The 2^nd edition of the contest was made live with a social media post.

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13th December 2023– The much anticipated “Bharat Through the Lens of Bhanu Athaiya” exhibition is set to open its doors from December 7th to 31st at Aguad, Candolim in Goa. Organized by Princeps, this exhibition offers a captivating glimpse into the life and works of Bhanu Athaiya, the revolutionary costume designer and the first Indian to win an Oscar Award.

Visitors will encounter a rich display of Athaiya’s thoroughly preserved legacy spanning eight decades. From stunning costumes and sketchbooks to family heirlooms and early artwork, this exhibition showcases the diverse aspects of her illustrious career.

Curated by Princess Brijeshwari Kumari Gohil, the exhibition dives into Athaiya’s journey from Kolhapur’s princely state to her groundbreaking role in the Progressive Artists’ Group in Bombay. It unveils her evolution as the most favored and loved costume designer in Hindi cinema, portraying her profound love and vision for India through different phases of her life.

Princess Gohil highlighted, “This exhibition pays tribute to Athaiya’s lasting impact on Indian fashion. Her designs have influenced trends that resonate even today. Athaiya was an influencer ahead of her time, creating clothes that symbolize elegance and grace, setting a new standard in terms of fashion”

The exhibition’s uniqueness lies in its extensive collection of objects, offering a comprehensive understanding of Athaiya’s immense contribution to Indian cinema and fashion. Additionally, talks by prominent personalities like Zeenat Aman, sharing their experiences with the designer, promise an intimate glimpse into Athaiya’s legacy.

This exhibition aims to honor Athaiya’s legacy by ensuring her invaluable contributions are remembered and celebrated. It serves as a tribute to her unparalleled achievements and influence in shaping Indian fashion.

For an immersive experience of the life and works of Bhanu Athaiya, visit the “Bharat Through the Lens of Bhanu Athaiya” exhibition in Goa from December 7th to 31st at Aguad, Candolim.

Nyle Naturals, renowned for its unwavering commitment to transparent and gentle care, has penned a heartfelt open letter that celebrates the resilience and dynamism of women. In today’s world, where transparency and authenticity reign supreme, Nyle Naturals proudly upholds its cherished legacy. The brand’s recent campaign, #GentleCareForEverydayYou, places a strong emphasis on transparency, natural solutions, and the essence of gentle care, redefining its journey.

This open letter, dedicated to women, extends understanding and support for their multifaceted daily lives. It recognizes the daily challenges they face and the essential role their hair plays in this journey. Nyle Naturals acknowledges the demands of work, shopping, household responsibilities, and more, which women navigate effortlessly. The brand understands that life’s daily challenges require the best from women, and their hair should be no exception. The open letter also highlights Nyle Naturals’ commitment to transparency. Transparent bottles promise products of clarity and purity, with no concealed ingredients. This campaign reintroduces the iconic transparent packaging, inviting customers to rediscover the natural purity it represents.

Accompanying this heartwarming open letter are a series of AI-led creatives that serve as a testament to their principles of gentleness and transparency. The brand’s paraben-free, pH-balanced formula ensures that hair attains the ideal equilibrium it truly deserves. Tailored variants, meticulously crafted for repair, hydration, and volumizing, guarantee not only gentle cleansing but also revitalization, fortification, dryness combat, and a vivacious bounce to hair.

This remarkable campaign is the result of a collaboration between Nyle Naturals by CavinKare and Schbang, a creative, media & technology transformation company. It transcends the boundaries of traditional hair care communication, ushering in a new era of #GentleCareForEverydayYou.

Rajat Nanda, Business Head Personal Care, CavinKare, remarked, “Nyle Naturals Shampoo epitomizes our unwavering commitment to elevating gentle care for hair. This campaign mirrors our belief that hair care should be a seamless blend of artistry and nature, offering women the very best in their hair care journey.”

Speaking about the innovative use of AI Bhawana Sharma, Digital Marketing Lead at CavinKare, expressed that AI is a game-changer, revolutionizing how we engage with customers, personalize experiences, and analyze data. Its use in digital marketing is setting new benchmarks, paving the way for a future where technology and human creativity merge to create more dynamic and effective marketing strategies.”

Vijayshri Kumari, Digital Marketing Manager & Project Lead talked about the campaign and the heartfelt open letter. “The #GentleCareForEverydayYou campaign reflects our brand’s core values, which revolve around gentleness, transparent care, and daily hair wellness for women. We aim to let women know that we understand that life’s daily challenges demand the best from you and Nyle Naturals ensures that every day is a good hair day making you confident and flaunt your hair game.

Manish Kinger, Executive Creative Director at Schbang, shared, “Nyle Naturals Shampoo symbolizes a unique fusion of creativity and innovation, silently reshaping the norms of hair care. It’s a testament to the art of understated transformation, where the gentle touch of creativity speaks volumes.”

Bengaluru, 13th December 2023:NitteMeenakshi Institute of Technology (NMIT), a renowned engineering institute in Bengaluru will be hosting a special lecture on the theme “Importance of Industrial Consultancy for Vikas Bharat”, under the guidance of AICTE, which will be led by Mr Sunil Baby, Ex. Chief Business Officer, Unacademy.

The lecture series which will be held on 13th December 2023 at Sir MV Auditorium, NMIT Bangalore from 10.30 am to 11.30 am will focus on the trends and opportunities in the retailing and start-up ecosystem.

Bengaluru,13th December 2023 Tokyo Talkies, a fun fast fashion brand under Brand Studio Lifestyle, has been awarded the “GEN Z Brand of the Year” Award by Myntra, India’s leading fashion e-commerce platform at the recently concluded annual “Myntra Tech Threads” event in Bangalore. The brand’s commitment to delivering cutting-edge designs and staying ahead of fashion trends has not only won the admiration of consumers but has also earned its recognition within the industry.

Elated at receiving the award, Shyam Prasad, Chief Executive Officer (CEO), Brand Studio Lifestyle, said, “We are honoured and thrilled to receive the prestigious Myntra award. It is a testament to our team’s hard work and dedication, as well as unwavering support from our customers and Myntra. Tokyo Talkies is more than just a brand; it embodies the vibrant and diverse spirit of Generation Z. It’s all about making western wear simple, accessible, and affordable to the modern Indian woman.”

Now holding the title of “GEN Z Brand of the Year,” Tokyo Talkies remains a source of inspiration and a trailblazer in the fashion industry. It continues to set new trends and redefine the benchmarks of contemporary style, showcasing its ongoing commitment to innovation and leadership.

13th December 2023: With millennials and Gen Z increasingly hooked on K-dramas and K-pop, there’s a lively wave of deep-rooted influence extending beyond fashion, beauty, and language, significantly shaping various facets of Indian cultural habits. Hopping on the trend, Mia by Tanishq one of India’s most fashionable jewellery brands is excited to introduce Sarang Hearts, a captivating mini-assortment that pays homage to the multifaceted allure of Korean culture, affectionately known as the Hallyu or Korean Wave, which has enchanted enthusiasts across India. This collection serves as a vibrant celebration of the diverse aspects of Korean influence, encompassing K-Drama, K-Pop, K-Beauty, cuisine, fashion, and more.

At the heart of SarangHearts lies the inspiration drawn from the iconic Korean finger hearts – a symbol universally recognized for its expression of love and connection. The Sarang Hearts Pendant – Earrings set, encapsulates the joyous spirit and diverse cultural influences, offering fans and followers an elegant and playful way to embrace their love for various facets of Korean culture in their everyday look.

Our vision with Sarang Hearts was to encapsulate the joyful spirit emanating from the iconic finger hearts, representing the now global language of love and affection. The collection echoes the vibrancy and cultural richness that the Hallyu phenomenon brings, inviting enthusiasts to embrace and express their admiration for Korean culture.

Sarang Hearts, with its playful and unique design, makes for a perfect expression of #KahoKuchSpecial, enabling individuals to share meaningful connections and moments with loved ones. Whether it’s gifting a token of affection or adorning oneself with a piece of cultural resonance, Sarang Hearts invites individuals to revel in this celebration and express their vibrant personality.

Thane, 13th December 2023, Killekars celebrated a remarkable milestone in its journey, marking the tenth year of its annual Prize Distribution Ceremony held at KORUM MALL, Thane. The event not only commemorated a decade of fostering creativity but also highlighted the continuous support from esteemed partners such as Kalpataru, Thane Smart City Team, and Thane Municipal Corporation, all of whom have been instrumental in championing the cause of Heritage awareness, particularly for the preservation of Maharashtra’s historic forts.

The occasion served as a platform for the younger generation, often engrossed in screens, to express their thoughts and display their innovations through various competitions. Drawing, Essay (handwritten), Rangoli, and the traditional Mud Fort building during Diwali were among the engaging competitions that drew participation.

In collaboration with Thane Smart City Team, Killekars introduced the “Smart Society Contest,” a novel competition highlighting environmental and waste management initiatives undertaken by residential complexes. This initiative aimed to encourage sustainable practices and foster a sense of responsibility towards the environment.

What sets Killekars apart is its ability to transcend geographical boundaries, attracting participants not only from the local community but also from other parts of India such as Kolkata, Chennai as well as on a global scale in Dubai.

Mayura Vagholkar Padale, Killekars, said, “In a decade of unwavering commitment to fostering creativity, Killekars has become synonymous with inspiration. Guiding children on the path of boundless imagination, Killekars stands as a model of innovation and community engagement. I am delighted to be a part of this event, which encourages creative expression and innovation among children. This initiative, made possible through collaboration with Kalpataru Limited, highlights their steadfast support and participation, which has been instrumental in the success of the event. I am proud to acknowledge that Kalpataru Limited has been a valued partner in this initiative for several years now, contributing significantly to the cultivation of creativity and imagination in the younger generation.”

One of the unique aspects of the event was the active participation of senior citizens, who graciously shared their experiences and imparted a touch of wisdom to the entire affair.

The highlight of the ceremony was the felicitation of participants and winners by the CEO of Smart City Thane and Additional Commissioner Sandeep Malvi. Accompanying him was his wife, Archana Sandeep Malvi and Anagha Poojari, Head of CSR at Kalpataru graced the occasion.

Winners of Various Competitions:

Special Mentions:

• Pride Presidency Luxuria Kolshet
• Shree Apartment Society Winners

The entire Killekars team extends their gratitude to all participants, sponsors, and partners for contributing to the success of the 10th Annual Prize Distribution Ceremony. This event not only celebrates creativity but also emphasizes the importance of community involvement and environmental stewardship.

XITE College proudly hosted an enriching Industrial Talk today, XITE had the honor of hosting Kunal Sarangi, a seasoned Indian politician and state spokesperson of the Bharatiya Janata Party. The event, meticulously organized and coordinated by Ashish Singh focused on “Entrepreneurship and Innovation as a Career Opportunity.”The IIC-XITE played a vital role in making this event a grand success.

Adding a touch of inspiration to the occasion, the initiative”Youth for Nation” – Fame, Career and Success, an initiative by Savram Foundation inaugurated. This impactful initiative was introduced to students by Angad Raj and Kunal Sarangi.The session attracted enthusiastic participation from students and faculty keen on exploring the realms of career opportunities and success.

Key attendees included students, and faculty members such as Prof. Sushmita Choudhury Sen, Prof. Amit Chaturvedi, Prof. Anjali Jha, Dr. Sanchita Ghosh Chowdhury and Dr. Rajesh Rana. Fr. Dr. Mukti Clarence extended his felicitations to Kunal Sarangi, making the event an inspiring platform for knowledge exchange and career insights.

New Delhi, 12th Dec 2023: SohanLal Commodity Management, one of India’s largest agri-logistics players and warehouse service providers for agricultural commodities, has declared that its agri-focused NBFC Kissandhan has disbursed Rs 103.74 crore under its scheme to empower women entrepreneurs since its launch in mid-October 2021. The SLCM Group announced that the initiative has played an instrumental role in the lives of 25,215 women entrepreneurs in the agricultural and allied spaces, by providing them with financial stability and the means to enhance their farming ventures. With an average micro-level loan size of less than Rs 50,000, which manifests the granularity and reach of the initiative, Kissandhan framework entails an inclusive eligibility criterion that meticulously assesses both financial as well as non-financial parameters.

Speaking about the Kissandhan scheme that stands as a remarkable support for women in agriculture and allied sectors, Sandeep Sabharwal, Group Chief Executive Officer, SLCM Group, said, “While women farmers contribute immensely to India’s agrarian economy, their paths are often riddled with challenges such as little or no access to resources, lack of financial support and inclusion, limited market access and societal norms. Kissandhan initiative is a game changer that breaks barriers and creates opportunities for thousands of women farmers, ushering in transformative changes in their lives.”

Elaborating on the modus operandi of the scheme, he added that Business Correspondents (BCs), acting as representatives appointed by Banks/Financial Institutions serve as agents, providing Banking and Financial services in remote areas where access to traditional Banking is limited. Through this model, Kissandhan aspires to transform the livelihoods of farming communities. Notably, Kissandhan has till date disbursed nearly Rs 2813.8 crore cumulatively in the Agri space through various innovative solutions all catering to the Agri value chain.

Echoing the sentiments, Naresh Kumar, Chief Business Officer (CBO), Kissandhan, said, “Women are an integral part of the economic development of the country. By providing financial resources to these women beneficiaries, Kissandhan not only enables these women to achieve economic independence, but it also fosters an entrepreneurial and self-reliance culture.”

Kissandhan’s approach extends beyond mere financial assistance, as it embodies empowerment through partnerships and collaborations with other NBFCs in the agricultural domain as well. A collaborative effort not only amplifies the reach of financial services but also facilitates knowledge exchange and enhances the overall support structure available to women farmers. With a comprehensive evaluation norm that enables tailored financial solutions, Kissandhan caters specifically to the needs of women entrepreneurs in agriculture. Amidst these numbers and figures lies the profound impact of the Kissandhan initiative – empowering women farmers, bridging financial gaps, and encouraging economic independence.

Panerai inaugurates a new boutique at Jio World Plaza. Located in the premises of Mumbai’s largest luxury mall, the space is the first in India to introduce the brand’s latest signature design concept.

Spanning over 60 sqm, the Panerai Jio World Plaza boutique reflects a blueprint that shapes the aesthetic and atmosphere of Panerai; extending even to the most minute detail, it is an embodiment of the brand’s center pillars: Italianity, the world of the sea and technicity. These elements blend seamlessly to capture the essence of the Maison, taking customers on a sensory journey that merges luxury, heritage, innovation and the spirit of discovery.

Beginning from the exterior of the boutique, the Panerai logo, bold and distinct, synchronizes with the expansive, transparent windows to foster a visual dialogue with the world outside, inviting passers to glimpse inside the Panerai world, igniting their curiosity and encouraging them to step into the Watchmaker’s world.

Inside, the narrative continues with the iconic luminescent clock, retro illuminated to recall the Super-Luminova® fluorescence, a shared feature in all Panerai watches. This fully operational timepiece, strategically placed for elevated visibility is an unmistakable nod to the brand’s DNA, underscoring the enduring theme of luminescence.

As clients enter the space, they are pervaded by a distinctive scent and music. They are welcomed by a harmonious blend of concrete finish, marble-effect flooring, wood veneer and metal grids – materials chosen not only for their aesthetic appeal but also for their representation of the brand’s values. The wood veneer and metal grids contribute to the boutique’s contemporary aesthetic. The use of blue to symbolize the sea and the numerous marine-inspired elements and details are expressions of the brand’s integral connection with the underwater and diving world.

The layout is designed to narrate the brand’s story, accompanying customers through the different collections of the Panerai universe. The boutique houses timepieces from all Panerai’s collections – Luminor, Luminor Due, Radiomir and Submersible. While Luminor – with its emblematic, patented crown-protecting device – represents the essence of Panerai, Luminor Due – with its thinner case – is the most versatile amongst the brand’s creations. The Radiomir, on the other hand, is all about Panerai legendary history and, with its refined and vintage details, is the most classic line. The Submersible, finally, captures the brand’s natural playground, the World of the Sea, with its diving watches developed for Modern Heroes.

Visitors are greeted with warmth as familiar as home: the space, thoughtfully curated, serves not as a mere retail outpost, but as the embodiment of an elevated experience — one centered around warmth, familiarity and the easy comfort. The space is as much a testament to Panerai’s commitment to excellence in craftsmanship as it is an homage to the brand’s heritage and identity, where every visitor is welcomed as an esteemed guest.

Further, an experience exclusively available at the Jio World Plaza boutique in India, is the Bar Italiano. The space not only functions as a café, but also pays homage to the coffee tradition, inviting customers to savour in a convivial setting. The blend of rich flavours with the tactile exploration of Panerai’s products creates a multi-sensory shopping experience.